2018 TRENDS IN TECHNOLOGY

Rise in the use of AI

Augmented and Virtual Reality will get even more real

Personalization of Everything for Everyone

of customer interactions will happen without human intervention, by 2020.

By 2021, $108 billion VR/AR market will be driven by mobile AR, with AR

sharing $83 billion.

In 2018, VR content is expected to earn a revenue of $4. 4 million globally.

companies will implement smart machines and virtual agents for business processes, by 2018.

54% of shoppers expect personalized support, 33% of shoppers expect personalized purchased journey, 13% shoppers prefer personalized advertisements.

20% of US marketers face difficulty to understand the buying behavior in context of personalization for products and services.

66% of consumers want to be treated as a person, and hence are likely to switch brands if they are treated as numbers.

85%

45%

#1

#2

#3

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of IoT developers continue to be concerned about security issues in future

Cyber crime will cost over $2 trillion by 2019.

IT security product market is expected earn a revenue of $43 billion in 2018

http://www.cmo.com/features/articles/2017/8/24/15-mindblowing-stats-about-artificial-intelligence-dmexco.html#gs.2BKxMX8https://blog.capterra.com/12-shocking-cyber-security-stats/https://medium.com/@Unfoldlabs/seven-trends-in-iot-that-will-define-2018-2a47e763731chttps://www.statista.com/statistics/417498/global-it-security-products-market-revenue/https://techcrunch.com/2017/01/11/the-reality-of-vrar-growth/Statista: Virtual Reality Content Set to Outpace Hardwarehttps://www.marketingcharts.com/customer-centric/personaliza-tion-customer-centric-81344/attachment/inmoment-shoppers-preferred-form-retail-personalization-nov2017https://digitalmarketinginstitute.com/the-insider/30-08-17-6-digital-marketing-trends-to-watch-out-for-in-2018#HRWINS Report: 2018 Future of HR Technology Report

#4 Security stays top priority

92%

66% of organizations have started correlating HR data to business outcomes

56% of organizations are expected to utilize HR data business results.

26% of employers require integration between existing HR systems.

More than 15% of employers face gaps in automation and data.

#5 Organizations hungry for integration and data

View the full report at http://trends.globant.com/