2018 · 2018-04-09 · us tr at e d b y w l t e r ... acumin pro bold ashton nguyen - logo design...

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for more info visit peacecorps.gov your actions speak louder the bauhaus was the most influential modernist art school of the 20th century. it’s approach to teaching, and understanding art's relationship to society and technology have left a lasting impact on the world still to this day. albers, joseph. homage to the square: apparition. 1959, oil on masonite herbert bayer can be credited as the father of bauhaus typography for his design of the universal alphabet created in 1925 “Our guiding principle was that design is neither an intellectual nor a material affair, but simply an integral part of the stuff of life, necessary for everyone in a civilized society.” - walter gropius these principles can be seen in what is thought of as contemporary or modern design today. this could be our homes, interior design, or typography. the sleek design and innovative use of materials in marcel breuer’s "wassily chair" are typical of the groundbreaking developments in design that made the bauhaus famous the bauhaus encompassed the totality of all artistic media, including fine art, industrial design, graphic design, typography, interior design, and architecture. postcard for the bauhaus exhibition ‘the sublime aspect’ by paul klee, 1923 1919-1933 bauhaus teachingprinciples andcoursestructureillustratedbywalter mall.squarebrochure.indd 1 10/16/17 8 LYoung_Project3.indd 1 10/17/2017 3:13:02 AM a r t i s t s & d e s i g n e r s 2018 HGTC DIGITAL ARTS SUBMISSIONS & WINNERS Jeff Davis - Brochure - Silver Winner Takia Scott - Photography - Bronze Winner Sarah Jordan - Logo - Bronze Winner Julia Valencia - Photography Brandon Small - Ad Campaign Jacob Stowe - Packaging Lester Young - Brochure Kelly Barwick - Logo Brandon Small - Packaging - Gold Winner Chelsea Brown - Photography - Bronze Winner Brandon Small - Brochure - Silver Winner Brandon Crosser - Photography - Silver Winner Rene Merino - Photography - Gold Winner Amber Ford - Photography - Bronze Winner Jeff Davis - Video

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Page 1: 2018 · 2018-04-09 · us tr at e d b y w l t e r ... Acumin Pro Bold Ashton Nguyen - Logo Design Holly Smith - Layers Package Design 2018 HGTC DIGITAL ARTS SUBMISSIONS & WINNERS

for more info visitpeacecorps.gov

your actions speak louder

for more info visitpeacecorps.gov

your actions speak louder

for more info visit

peacecorps.gov

your actions speak louder

creative briefFor this project, I will create an ad campaign that will encompass a variety of media outputs. I have chosen to create a campaign that will raise awareness for the peace corps program and a call to action for volunteering, highlighting a few different volunteer functions.

i also included, in the zipped file, 3 animated GIFs that correspond with the 3 web banners above for use in other web or social media applications.

the bauhaus was the most influential modernist art school of the 20th century. it’s

approach to teaching, and understanding art's relationship to society and technology

have left a lasting impact on the world

still to this day.

albers, joseph. homage to the square: apparition. 1959, oil on masonite

herbert bayer can be credited as the father

of bauhaus typography for his design of the

universal alphabet created in 1925

“Our guiding principle was that design is neither an

intellectual nor a material affair, but simply an integral

part of the stuff of life, necessary for everyone in a

civilized society.”

- walter gropius

these principles can be seen in what is thought of as contemporary or modern design today. this could be our homes, interior design, or typography.

the sleek design and innovative use of materials in marcel breuer’s "wassily chair" are typical of the groundbreaking developments in design that made the bauhaus famous

the bauhaus encompassed the totality of all artistic media, including fine

art, industrial design, graphic design, typography, interior design, and

architecture.

postcard for the bauhaus exhibition

‘the sublime aspect’ by paul klee, 1923

1919-1933

bauh

aus te

aching principles and course structure illustrated by walter

small.squarebrochure.indd 1 10/16/17 8:15 PM

LYoung_Project3.indd 1 10/17/2017 3:13:02 AM

a r t i s t s &

d e s i g n e r s

a r t i s t s &

d e s i g n e r s

Kelly Barwick

Pantone ColorsNeutral Black C7135 C

HGTC DIGITAL ARTS SUBMISSIONS

70% OF THE HUMAN BODY IS MADE UP OF WATER.HELP US KEEP IT CLEAN.

| c h a r i t y w a t e r. o r g

Mag_Ad_1.indd 1 11/8/16 11:28 PM

Camellia SinensisBLACK TEA

BlackTea_TradingCards.indd 1 12/14/16 8:50 PM

Matricaria ChamomillaCHAMOMILLE TEA

ChamomileTea_TradingCards.indd 1 12/14/16 8:58 PM

Mentha SpicataSPEARMINT TEA

HerbalTea_TradingCards.indd 1 12/14/16 8:50 PM

Camellia sinensis is native to East Asia, the Indian Subcontinent and Southeast Asia, but it is today

cultivated across the world in tropical and subtropical regions.Almost 80% of humans consume black tea. It is readily available and you can choose from hundreds of flavors and mixtures on the market.

Asthma: Black tea is extremely beneficial for asthmatic patients, as it pands the air passage, thereby allowing patients to breathe more easily.High Cholesterol: It has also been found that people who drink 3 to 4 cups of black tea every day are at a lower risk for heart problems than those who consume minimal amounts or no tea at all.Breast Cancer: Tea assists in raising the level of globulin hormones during the female menstrual cycle periods. The presence of the aflavins in black tea destroys abnormal cells in the body before they cause any major damage or change into cancerous cells.

HEALTH BENEFITS

Camellia Sinensis Black Tea

BlackTea_TradingCards.indd 2 12/14/16 8:50 PM

Matricaria Chamomilla CHAMOMILLE TEA

Chamomile is an herb that people have used for centuries. For centuries,

people around the world have turned to chamomile herbal tea as a cure-all for a multitude of physical and emotional health concerns. People in the United States probably know it as tea to calm an upset stomach or to help with sleep.

Stomach Cramps: Chamomile tea is regularly effective at treating stomach crumps on the grounds that it attempts to mitigate the stomach in distinctive ways. Chamomile is like wise a gentle narcotic, thus assuages stress, a standout amongst the most widely recognized reasons for stomach torment. It ’s essential to soak your chamomile tea sacks in hot however not bubbling water -bubbling water devastates a portion of the dynamic mixes. Insomnia: Taking chamomile tea before going to sleep can advance your slumber quicker and healthier. This tea is one of the most commendable medical advantages of chamomile tea.

Migraine Relief: Chamomile is one of the great solutions for headaches its quality to diminish ache and irritation. You would have to drink this tea for the duration of the day to facilitate your headache migraine.

HEALTH BENEFITS

ChamomileTea_TradingCards.indd 2 12/14/16 8:58 PM

Mentha Spicata Spearmint Tea

Spearmint, which has the scientific distinction as Mentha spi-cata. This type of mint is actually native to Europe and Asia, but

has spread throughout much of the rest of the world in recent centuries and has now been naturalized on five continents.

HEALTH BENEFITSRespitory Health: Spearmint tea has a significant impact on the health of your respiratory system due to its naturally soothing and anti-inflammatory qualities. It can help to relieve sore throats and tightness in the chest, alleviating congestion and irritation.Hormonal Balance: The powerful organic compounds in spearmint can inhibit and stimulate the endocrine system in different ways, helping to optimize your hormonal balance and preventing the complicated metabolic side effects, including hirsutism, by reducing excessive testosterone levels in females.Heart Health: The high potassium levels found in spearmint are crucial to maintaining

healthy blood pressure. Potassium relieves the stress on blood vessels and arteries, helping to prevent atherosclerosis, strokes, and heart attacks.Stress Relief: Spearmint has a soothing, almost sedative effect on the body, which has been known to produce a calm, relaxed state.

HerbalTea_TradingCards.indd 2 12/14/16 8:50 PM

“The Face of AKB48”

Generation: FirstNickname: AcchanDOB: July 10, 1991Graduation: August 27, 2012Hobby: Sleeping

Piece of costume from the PV for 言い訳 Maybe (Iiwake Maybe) 2009

Fun Fact: Want Takahashi Minami to live with her if she does not find a spouse.

Maeda Atsuko前田敦子Team a

AKB48 Trading card.indd 1 12/14/16 9:39 PM

“Captain of Team A”

Generation: FirstNickname: TakaminaDOB:

April 8, 1991Graduation:

March 26, 2016Hobby: Drawing

Piece of costume from the PV for 唇に Be My Baby (Kuchibiru ni Be My Baby) 2015

Fun Fact:Eat an apple every day to stay healthy, yet her favorite food is meat.

Takihashi Minami高橋みなみ

Team a

AKB48 Trading card.indd 3 12/14/16 9:39 PM

“6 th Senbatsu Election Winner”

Generation: ThirdNickname: MayuyuDOB: March 8, 1994Graduation: Currently ActiveHobby: Collecting polkadotted things

Piece of costume from the PV for 希望的リフレイン (Kibouteki Refrain) 2014

Fun Fact: Once broke her arm due to falling asleep on the bus.

Watanabe Mayu渡辺麻友Team a

AKB48 Trading card.indd 5 12/14/16 9:39 PM

Maeda Atsuko

AKB48 Trading card.indd 2 12/14/16 9:39 PM

Takihashi Minam

i

AKB48 Trading card.indd 4 12/14/16 9:39 PM

Watanabe M

ayu

AKB48 Trading card.indd 6 12/14/16 9:39 PM

A.M. Cassandre, Dr Charpy, 1930 Art Deco

Major artists within the Art Deco movement included glass designer René Lalique (1860-1945), fashion illustrator Romain de Tirtoff (1892-1990) also known as Erté, painter Tamara de Lempicka (1898-1980) and graphic designer Adolphe Jean-Marie Mouron (1901-68), also known as Cassandre.

Rene Lalique, Dragonfly corsage ornament

Print 4/4 with page 2

BAUHAUS

STAATICHES

THE BEGINNING

Das Staatliches Bauhaus, commonly known as

Bauhaus was established by Walter Gropius in

Weimar, Germany in 1919. Created to be a school

of architecture, in fact it did not have an architectural

department. Instead it explored the style through the

use of artistic design and sculptures.

FUNCTIONALITY

RATIONALITY DESIGN

DESSAU

The school was moved from Weimar to Dessau in 1925. It

was the home to most of the movement. The building was

designed by Gropius and had an asymmerical design giving

it no central view point. Thus to get an overall view on of

the building one must go around the whole building.

The buliding had its three wings dividing by function

the workshop, school, and the adminstration.

CONCEPT & STYLE

The school favored simple forms, rationality,

functionality and the idea of mass production

which eventually was great for manufacturing

produces. Thus it used geometric shapes and angles

along with using primary colors, red, blue, and yellow.

The schools curriculum focused on the idea behind

the creation of fine art and craft. Thus creating the basic

principles and elements of design.

“Architecture

begins where

engineering ends.”

— W

alter Gropius

1919

1933

A B C D E F G H I J K L M

N O P Q R S T U V W X Y Z

a b c d e f g h i j k l m n o

pq r s t u v w x y z

1 2 3 4 5 6 7 8 9 0

! @ # $ % ̂ & * ( ) _ + - =

/ \ , . > < ? " : ; ` ~ITC Bauhaus ®

Walter Gropius

Bauhaus

Exhibition Poster

in Weimar (1923)

Rosetti.brochure.indd 1

1/17/17 11:49 AM

Alan Gonzalez - Food & Wine Poster Christian Elia - Charity Water Campaign Marisol Contreras - Trading Cards Misael Rosetti - Trading Cards

Fonda Stalvey - Photography Jacob Stowe - Photography Karina Gibeau - Photography

Follow us @layerssandwichco

like us on facebook at facebook.com/layerssandwichco

Follow us on instagram @layerssandwichco

mozzarella Chicken melt

grilled chicken, fresh mozzarealla

arugala, tomato, basil

pesto, balsamic

reduction

Glue Flap

Glue Flap

Glue FlapMisael Rosetti - Brochure Marina Schaedler - Brochure

Dasan Locklear - Photography

PMS: 2736 C7740 C3115 C

Type:Acumin Pro BlackAcumin Pro Bold

Ashton Nguyen - Logo Design

Holly Smith - Layers Package Design

2018H G T C D I G I TA L A R T S S U B M I S S I O N S & W I N N E R S

Jeff Davis - Brochure - Silver Winner Takia Scott - Photography - Bronze Winner

Sarah Jordan - Logo - Bronze Winner

Julia Valencia - Photography Brandon Small - Ad Campaign Jacob Stowe - Packaging

Lester Young - BrochureKelly Barwick - Logo Brandon Small - Packaging -

Gold Winner

Chelsea Brown - Photography - Bronze Winner

Brandon Small - Brochure - Silver Winner

Brandon Crosser - Photography - Silver Winner

Rene Merino - Photography - Gold Winner Amber Ford - Photography - Bronze Winner Jeff Davis - Video