2017 media kit · 2018. 4. 1. · the american wine society | americanwinesociety.org wine journal...

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Page 1: 2017 MEDIA KIT · 2018. 4. 1. · The American Wine Society | americanwinesociety.org Wine Journal is created specifically for people just like you and me — wine lovers who want

2 0 1 7 M E D I A K I T

Page 2: 2017 MEDIA KIT · 2018. 4. 1. · The American Wine Society | americanwinesociety.org Wine Journal is created specifically for people just like you and me — wine lovers who want

The Amer ican Wine Soc ie ty | a m e r i c a n w i n e s o c i e t y. o r g

Wine Journal is created specifically for people just like you and me — wine lovers who want to live smart, live well, and enjoy life to the fullest.

Wine Journal is the official magazine for members of the American Wine Society.

Who is the American Wine Society?

Founded in 1967, the American Wine Society (AWS) is the oldest and largest consumer-based organization in the U.S. dedicated to promoting wine appreciation. AWS is a non-profit organization of 6,000 wine enthusiasts, from novice to expert with 125 chapters throughout the U.S. Membership is open to anyone interested in wine.

AWS Membership grew more than 10% in each of the last two years, and shows no sign of slowing down — a fast growing target audience you need to reach!

AWS members are people who love wine, make wine, buy wine, and love learning about wine…

80% of AWS members surveyed enjoy a glass of wine at least four days per week and 53% enjoy wine every day 58% purchase at least 10 cases of wine per year and 65% pay more than $15 per bottle for these wines 66% order wine at a restaurant at least twice per month and 55% pay more than $30 per bottle for these wines One-third of AWS members are amateur winemakers 60% of AWS winemakers produce at least 20 gallons per year and 32% make more than 50 gallons — serious winemakers who buy a lot of supplies! 55% of AWS winemakers want to expand their production and are looking for equipment and supplies 70% of AWS winemakers purchase fruit and / or juice to make their wine 51% of AWS members subscribe to at least two wine publications 61% travel to wine regions at least once each year 30% have been members of AWS for more than15 years but 38% joined in the last five years — a significant indication of the growth AWS continues to see

Contact The American Wine Society to place your ad in Wine Journal today!

David Falchek | 888.297.9070 | [email protected] Kearney | 888.297.9070 | [email protected]

Overview Benefits Specifications

Page 3: 2017 MEDIA KIT · 2018. 4. 1. · The American Wine Society | americanwinesociety.org Wine Journal is created specifically for people just like you and me — wine lovers who want

The Amer ican Wine Soc ie ty | a m e r i c a n w i n e s o c i e t y. o r g

Benefits of Advertising with Wine Journal

When you advertise in Wine Journal, you align your brand with the oldest and largest consumer-based wine appreciation organization in North America and get great exposure for the product, service, or image you are promoting. In our electronic format, your ad will even include a live link directly to your website.

Our articles are fresh, creative and educational. We continually work with our writers to deliver articles that educate our readers and keep them engaged in the wine industry. Issues include articles on…

People, places, events and trends in the wine industry The art and science of winemaking for amateurs and professionals Fascinating facts and information about wine and wine tasting Travel stories from romantic wineries to exotic locals Food, recipes and complimentary wine parings to please any palate

An opportunity to reach a key demographic of more than 6,000 people who are interested in wine and eager to buy products and services that help them expand this interest.

An opportunity to take advantage of the explosive interest U.S. consumers have for wine appreciation and the growth of AWS in marketing your business. We have expanded the Wine Journal to quarterly issues with increased content to make it even more valuable to our members – and to the businesses that advertise in each issue!

Our members know Wine Journal has a strong reputation for excellence in many areas: access to the latest research findings, ever-increasing reader submissions, and high-quality printing and images — and these strengths mean a more informed, receptive audience for your advertising messages.

Contact The American Wine Society to place your ad in Wine Journal today!

David Falchek | 888.297.9070 | [email protected] Kearney | 888.297.9070 | [email protected]

Overview Benefits Specifications

Page 4: 2017 MEDIA KIT · 2018. 4. 1. · The American Wine Society | americanwinesociety.org Wine Journal is created specifically for people just like you and me — wine lovers who want

Full Page $549

Back Cover (2/3 page) $549

Full Page (Inside front cover) $599

1/2 Page (horizontal only) $299

1/3 Page (horizontal only) $199

1/4 Page (vertical only) $149

1/6 Page (vertical only) $99

Placing an ad in three consecutive issues reduces your total price by 10%.

Also…Professional Members of the American Wine Society earn an additional 10% discount. Not an AWS Professional Member? Contact us to learn how to join.

The Amer ican Wine Soc ie ty | a m e r i c a n w i n e s o c i e t y. o r g

Contact The American Wine Society to place your ad in Wine Journal today!

David Falchek | 888.297.9070 | [email protected] Kearney | 888.297.9070 | [email protected]

2017 Advertising Rates and Specifications

Wine Journal is published quarterly, at the end of January, April, July and November and available to AWS members in both print and electronic format. Specific publication dates are listed on the Insertion Order page. All advertising materials must be submitted to Wine Journal 30 days before the scheduled publication date.

Creative ServicesWe have skilled designers who can assist you in producing targeted, effective ads that will attract and engage our readers. Call us today for a competitive quote on skilled design services and let us help you create an advertising campaign that will attract your target market.

Submitting Ads for PrintWe accept PDF formatted ad submissions only. When exporting your ad to a PDF format, select the highest resolution format available to your program. All PDF formatted ads should be emailed to: [email protected]. Please name your ad by your company’s proper name (e.g., abccompanyad.pdf).

Questions about submitting your ad copy? Call Steve Porter at 404.92.2677 or e-mail: [email protected]

Advertising Rates and Ad Sizes per issue

FULL PAGE

85/8” X 111/4” - Bleed

(Live Area - 8”x 101/2”)

BACK COVER

85/8” X 7” - Bleed

(Live Area - 8”x 61/2”)

1/3 PAGE

71/2” X 3”

1/2 PAGE

71/2” X 43/4”

1/6 PAGE21/2”

x43/4”

1/4 PAGE

41/2” X 43/4”

Overview Benefits Specifications

Page 5: 2017 MEDIA KIT · 2018. 4. 1. · The American Wine Society | americanwinesociety.org Wine Journal is created specifically for people just like you and me — wine lovers who want

The Amer ican Wine Soc ie ty | a m e r i c a n w i n e s o c i e t y. o r g

2017 AWS WINE JOURNAL Magazine Advertising ContractFax completed form to 937.529.7888 or email to: [email protected]

We hereby authorize the American Wine Society to publish the advertisement of:

Advertiser:

Address:

City: State: Zip:

Phone: Fax:

Primary contact person:

E-mail of contact person:

Website to link ad to:

Please insert our ad in the following issues of the AWS Wine Journal:

Year: Year: Year:

Publishing date: Publishing date: Publishing date:

January 31: January 31: January 31:

April 30: April 30: April 30:

July 31: July 31: July 31:

November 31: November 31: November 31:

• All ads must be submitted no later than thirty (30) days prior to publishing date.• Ad placement cannot be guaranteed unless inside front or back cover ad is requested.• Publishing dates are targets, but not guaranteed.• For multiple insertions, it is the advertiser’s responsibility to submit updated copy by the deadline. If a new copy is not received, the existing ad will be repeated.• Publisher reserves the right to refuse any advertising we consider inappropriate for the AWS Wine Journal.

Ad size and rate per insertion: o Full Page $549 o Back Cover (2/3 page) $549 o Full Page (Inside front cover) $599o 1/2 Page (horizontal only) $299 o 1/3 Page (horizontal only) $199 o 1/4 Page (vertical only) $149o 1/6 Page (vertical only) $99

Discounts: o 10% for placing your ad in three consecutive issueso 10% for being a Professional Member of the American Wine Society (Not an AWS Professional Member? Contact [email protected] to see how easy it is to become one.) Net fee for all insertions

Date:

Contact The American Wine Society to place your ad in Wine Journal today!

David Falchek | 888.297.9070 | [email protected] Kearney | 888.297.9070 | [email protected]

Billing:o Invoice us after each issue is published (ad will not be placed in future issue if invoice is open).o Invoice us for issues in advance.Ad Submission Methods:Ads may be submitted via email ([email protected]). Adobe PDF is the preferred format of all ads. Please convert your ad to a high resolution PDF. Packaged InDesign files with all type included are accepted. Please “zip” files prior to emailing. Files over 12 megabytes must be uploaded to our FTP site. Please contact [email protected] for FTP information. QuarkXpress, PageMaker, Publisher or any other format are not accepted. If you use any other software than InDesign, please export your ad as a high resolution PDF before emailing.

Authorized by: Title: