2017 - equipment dealer

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The 2017 Dealer-Manufacturer Relations Survey is an original work of the Equipment Dealers Association. No part of this survey may be reproduced or distributed in any form without prior written permission of the copyright holder. Copyright © 2017 Equipment Dealers Association. All rights reserved. Dealer-Manufacturer Relations Report 2017

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Page 1: 2017 - equipment dealer

The 2017 Dealer-Manufacturer Relations Survey is an original work of the Equipment Dealers Association. No part of this survey may be reproduced or distributed in any form without prior written permission of the copyright holder. Copyright © 2017 Equipment Dealers Association. All rights reserved.

Dealer-Manufacturer Relations Report

2017

Page 2: 2017 - equipment dealer

Table of Contents

Notes on Dealer-Manufacturer Relations Survey 2017 ............................................................................. 4 Ratings by Manufacturer Type .................................................................................................................... 8

All Manufacturers .................................................................................................................................. 9 Full-Line Manufacturers ...................................................................................................................... 10 Tractor Manufacturers .......................................................................................................................... 11 OPE Manufacturers .............................................................................................................................. 12 Shortline Manufacturers ....................................................................................................................... 13

Category Ratings ......................................................................................................................................... 14

Overall Satisfaction ............................................................................................................................... 15 Product Availability ............................................................................................................................. 16 Product Quality ..................................................................................................................................... 17 Product Technical Support ................................................................................................................... 18 Parts Availability ................................................................................................................................... 19 Parts Quality .......................................................................................................................................... 20 Return Privileges .................................................................................................................................... 21 Communications with Management ...................................................................................................... 22 Warranty Procedures .............................................................................................................................. 23 Warranty Payments ................................................................................................................................ 24 Marketing & Advertising Support ......................................................................................................... 25 Manufacturer Response to Dealer Needs/Concerns ............................................................................... 26

Ratings by Manufacturer / Brand ............................................................................................................. 27

AGCO ................................................................................................................................................... 28 Arctic Cat .............................................................................................................................................. 29 Ariens .................................................................................................................................................... 30 Bad Boy ................................................................................................................................................ 31 Bobcat (Doosan) ................................................................................................................................... 32 Bourgault .............................................................................................................................................. 33 Branson ................................................................................................................................................. 34 Briggs & Stratton .................................................................................................................................. 35 Bush Hog .............................................................................................................................................. 36 Case IH ................................................................................................................................................. 37 Claas ...................................................................................................................................................... 38 Cub Cadet.............................................................................................................................................. 39 Degelman .............................................................................................................................................. 40 Dixie Chopper ....................................................................................................................................... 41 ECHO .................................................................................................................................................... 42 Exmark .................................................................................................................................................. 43 Ferris ..................................................................................................................................................... 44 Gehl ....................................................................................................................................................... 45 Grasshopper .......................................................................................................................................... 46 Gravely .................................................................................................................................................. 47 Great Plains ........................................................................................................................................... 48 H & S Manufacturing ............................................................................................................................ 49 Highline Manufacturing ........................................................................................................................ 50 Honda.................................................................................................................................................... 51 Husqvarna ............................................................................................................................................. 52 Hustler ................................................................................................................................................... 53 JCB ........................................................................................................................................................ 54 John Deere ............................................................................................................................................ 55 Kawasaki ............................................................................................................................................... 56 Kinze ..................................................................................................................................................... 57 Kioti ...................................................................................................................................................... 58 Krone .................................................................................................................................................... 59

22017 EDA Dealer-Manufacturer Relations Survey 2

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Table of Contents

Kubota ................................................................................................................................................... 60 Kuhn NA ............................................................................................................................................... 61 Landoll .................................................................................................................................................. 62 Land Pride ............................................................................................................................................. 63 LS Tractor ............................................................................................................................................. 64 MacDon ................................................................................................................................................ 65 Mahindra ............................................................................................................................................... 66 McCormick ........................................................................................................................................... 67 Meyer Manufacturing ........................................................................................................................... 68 New Holland ......................................................................................................................................... 69 Rhino ..................................................................................................................................................... 70 Scag ....................................................................................................................................................... 71 Shindaiwa .............................................................................................................................................. 72 Simplicity .............................................................................................................................................. 73 Snapper ................................................................................................................................................. 74 STIHL ................................................................................................................................................... 75 Toro ....................................................................................................................................................... 76 TYM ...................................................................................................................................................... 77 Unverferth ............................................................................................................................................. 78 Vermeer ................................................................................................................................................ 79 Versatile ................................................................................................................................................ 80 Walker ................................................................................................................................................... 81 Woods ................................................................................................................................................... 82 Wright Manufacturing ........................................................................................................................... 83 Yanmar .................................................................................................................................................. 84 Zetor ...................................................................................................................................................... 85

32017 EDA Dealer-Manufacturer Relations Survey 3

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Notes on the Dealer-Manufacturer Relations Survey Equipment Dealers Association - 2017

INTRODUCTION

Every year, the Equipment Dealers Association (EDA) conducts its Dealer-Manufacturer Relations Survey.

This survey allows equipment dealers an opportunity to rate the companies whose products they represent

on 11 key categories of dealership operations and support plus a separate rating for Overall Satisfaction.

This report contains valuable information about the relationship between dealers and their suppliers. Both

manufacturers and dealers have found the data valuable in improving product and service quality and

promoting top-ranked products to consumers.

Many manufacturers have used the survey results to promote their performance to their dealer network

and end-users. They have also used the results as a means to support change and improvements within

their organizations. Dealers have used the results to evaluate potential new product lines, for competitive

comparisons with brands they handle and to communicate areas of strengths and needs for improvement

of their represented manufacturers.

While the survey results provide an accurate assessment of dealer attitudes regarding the lines they

represent, it is important to note that the ratings represent dealer satisfaction captured in a singular

moment in time. The results could change relatively quickly due to a number of external factors or

situations.

Manufacturer Classifications - In an effort to recognize the operational differences between

manufacturers, they are placed into one of four classifications, defined as follows:

Full-Line Manufacturers – Equipment manufacturers who produce, distribute and market a full

complement of farm and ranch equipment including combines, harvesting machines, tractors and

implements.

Tractor Manufacturers – Equipment manufacturers who produce, distribute and market tractors of

varying horsepower used primarily in farm and ranch, construction, landscaping, municipal and land

owner operations.

Shortline Manufacturers – Equipment manufacturers who produce, distribute and market

implements used primarily in farm and ranch, construction, landscaping, municipality and land

owner operations. These products may include planters, tillage, sprayers, skid steer loaders, post-

hole diggers, and small horsepower tractors not affiliated with a Full-Line or Tractor Manufacturer.

OPE Manufacturers – Equipment manufacturers who produce, distribute and market outdoor power

equipment used in commercial and residential applications for turf, lawn and/or grounds

maintenance. These products may include chainsaws, mowers, trimmers, edgers, blowers, sprayers,

pruners and similar items not affiliated with a Full-Line, Tractor or Shortline Manufacturer.

2017 EDA Dealer-Manufacturer Relations Survey 4

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Report Contents - This summary report contains response data in both table and graph formats for the

following areas:

1. Rating compilations and comparisons for the four manufacturer categories plus an aggregate for all

manufacturers.

2. Dealer Ratings for the 11 key categories of operations and support plus a separate Overall Satisfaction

rating.

3. Ratings by individual brands (58 manufacturers) for each of the 12 rated categories with comparisons

to 2016 and the aggregate means for the respective manufacturing classification.

METHODOLOGY

Dealers were asked to select and rate the manufacturers they represent in each of the 12 categories on a 1-7

rating scale with the following descriptors:

1 = extremely dissatisfied

2 = dissatisfied

3 = somewhat dissatisfied

4 = neutral

5 = somewhat satisfied

6 = satisfied

7 = extremely satisfied

Each dealer respondent was able to select and rate up to seven manufacturers. After the initial selection,

respondents were prompted to rate each company within the 12 categories.

The survey questionnaire included embedded data, which allows for more detailed reporting. As a result, we are

able to provide Manufacturer Members of EDA with more detailed statistical data from their dealer ratings and

anonymous dealer comments as an added benefit of membership. Dealer comments are not included in the

general report. For an additional fee, we are also able to conduct confidential follow-up surveys for

manufacturers interested in collecting more specific information and analysis. If you would like to join EDA as a

Manufacturer Member, contact Joe Dykes at 636.349.6205 or [email protected].

Survey Distribution - The Dealer-Manufacturer Relations Survey was distributed to dealership contacts on

February 15, 2017 and remained active until March 17, 2017. Each survey link was unique to the recipient, which

prevented the survey from being taken more than once. To assist in distribution, twenty-eight manufacturers

provided comprehensive lists of their U.S. and Canadian dealer networks. Extensive effort was expended to

remove duplicate email addresses.

Responses - Dealer responses were collected anonymously by a third party research firm. There were 2,371 individual dealers who participated in the survey compared to 2,321 in 2016. Dealer responses were received from all 50 U.S. states and 10 Canadian provinces.

Dealers provided a total of 9,312 individual manufacturer responses in 2017

compared to 9,180 in 2016.

Compared to last year’s survey, 34 of the 58 manufacturers experienced an increase in dealer responses.

2017 EDA Dealer-Manufacturer Relations Survey 5

Page 6: 2017 - equipment dealer

STATISTICS

The 58 manufacturers featured in this report received a minimum number of dealer ratings as required to

be included in the report. Each company’s mean score for each of the 12 rated categories is measured

against the mean for all manufacturers in their classification along with the previous year’s rating. Variance

and standard deviation data are not reported in this summary, but can be made available upon request for

an additional fee.

When reviewing each company’s aggregate mean for the 12 rated categories, 70 percent rated at 5 -

somewhat satisfied or higher compared to 82 percent in 2016. The average for all manufacturers was 5.41,

up slightly from 5.39 in 2016. Ten percent rated at 6 – satisfied or higher compared to 11 percent in 2016.

The table below shows the aggregate mean for each manufacturer classification on the 1-7 scale for all 12

rated categories over the past four years.

The table below shows the number of dealer responses and individual manufacturer ratings by region. Dealers selected, on average, 3.9 manufacturers to rate for their survey response.

Responses by Region

Region # Responses Percent # Ratings Percent

Eastern Canada 151 6% 551 6%

Western Canada 139 6% 503 5%

Great Lakes 479 20% 2004 22%

Gulf Coast 224 9% 922 10%

Mid Atlantic 212 9% 822 9%

North Central 273 12% 976 10%

Northeast 329 14% 1342 14%

Northwest 123 5% 430 5%

South Central 314 13% 1279 14%

Southwest 127 5% 483 5%

Total 2371 100% 9312 100%

2017 2016 2015 2014

Full-Line Manufacturers 4.85 4.67 4.67 4.36

Tractor Manufacturers 4.98 5.10 5.00 4.95

Shortline Manufacturers 5.57 5.41 5.57 5.30

OPE Manufacturers 5.58 5.64 5.57 5.41

All Manufacturers 5.41 5.39 5.33 5.23

2017 EDA Dealer-Manufacturer Relations Survey 6

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Ranking of Rating Category by Importance - For this year’s survey, dealers were asked to rate the

importance of each of the 12 rated categories as it relates to the overall relationship with a manufacturer.

As shown in the table below, most respondents rated each category as Important to Very Important. The

mean number represents the degree of importance, and the lower the number, the more important the

category.

ADDITIONAL DATA This comprehensive report is made available to all EDA dealer members as a benefit of membership and to all manufacturers featured in the report. Manufacturers also have the opportunity to receive additional survey data by joining the EDA as a Manufacturer Member. The additional survey data includes company breakouts by region, detailed statistical data, the Dealer Ranking of Rating Category Importance by company and additional comparisons. For additional information on joining EDA, obtaining detailed survey data or if you have any questions regarding the survey, contact Joe Dykes, Vice President of Industry Relations at 636.349.6205 or [email protected].

Dealer Ranking of Rating Category Importance

Rating Category Very

Important (1)

Fairly Important

(2)

Important (3)

Slightly Important

(4)

Not at all Important

(5)

Total Responses

Mean

Product Quality 92.7% 4.4% 2.1% 0.3% 0.5% 100% 1.11 Parts Availability 84.7% 11.9% 2.5% 0.4% 0.5% 100% 1.20

Parts Quality 80.6% 14.5% 4.0% 0.5% 0.5% 100% 1.26

Product Technical Support

77.0% 18.7% 3.4% 0.5% 0.4% 100% 1.29

Manufacturer Response to Dealer

Needs/Concerns 75.2% 17.9% 5.8% 0.5% 0.7% 100% 1.34

Warranty Payments 71.6% 20.5% 6.9% 0.7% 0.4% 100% 1.38

Product Availability 71.9% 17.8% 9.1% 1.0% 0.3% 100% 1.40

Warranty Procedures 63.2% 27.5% 8.4% 0.6% 0.4% 100% 1.48

Communication with Management

58.1% 27.6% 11.9% 1.9% 0.5% 100% 1.59

Marketing & Advertising Support

48.3% 33.2% 14.7% 3.1% 0.8% 100% 1.75

Return Privileges 41.6% 35.8% 18.5% 3.5% 0.6% 100% 1.86

2017 EDA Dealer-Manufacturer Relations Survey 7

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RATINGS BYMANUFACTURER TYPE

Page 9: 2017 - equipment dealer

               All Manufacturers

RATINGS SCALE:                               

1 = EXTREMELY DISSATISFIED         

7 = EXTREMELY SATISFIED 

Overall Satisfaction

Product Availability

Product Quality

Product Technical Support

Parts Availability

Parts Quality

Return Privileges

Communications with 

Management

Warranty Procedures

Warranty Payments

Marketing &

 Advertising 

Support

Manufacturer Response to 

Dealer Needs/Concerns

All Manufacturers 5.54 5.59 5.76 5.45 5.52 5.86 5.18 5.14 5.26 5.26 5.15 4.96

AGCO 4.95 4.86 5.18 4.73 5.00 5.45 5.00 4.52 4.95 4.97 4.67 4.17

Arctic Cat 3.65 4.65 4.52 4.78 5.13 5.35 4.26 3.17 4.39 4.39 4.00 2.65

Ariens 5.35 5.36 5.84 5.65 5.10 5.88 5.35 5.16 5.53 5.49 4.78 4.77

Bad Boy 5.81 6.11 5.91 5.46 5.97 5.94 5.12 5.16 5.09 4.93 5.66 5.00

Bobcat 5.52 5.62 4.92 5.02 5.30 5.64 5.26 4.86 4.86 4.82 5.28 4.63

Bourgault 6.42 5.19 6.38 6.19 5.94 6.25 5.45 6.34 5.97 5.84 6.13 6.03

Branson 6.08 6.19 6.12 5.52 5.33 6.10 6.04 5.75 5.65 5.69 5.47 5.54

Briggs & Stratton 5.52 5.81 5.58 5.54 5.93 5.87 4.90 4.99 5.34 5.43 4.89 4.87

Bush Hog 5.78 5.62 6.07 5.74 5.77 6.00 5.32 5.38 5.50 5.53 5.32 5.39

Case IH 4.36 4.70 4.60 4.17 4.30 4.89 4.51 4.25 3.98 4.02 4.14 3.60

Claas 5.64 5.61 6.30 5.64 5.59 6.11 5.36 5.28 5.34 5.48 5.30 5.23

Cub Cadet 5.64 5.76 5.50 5.34 5.84 5.79 5.15 5.26 5.48 5.50 5.20 5.10

Degelman 5.61 5.25 6.07 5.52 5.54 5.79 5.43 5.18 5.39 5.39 5.11 5.32

Dixie Chopper 5.25 5.32 5.52 5.10 5.07 5.58 4.98 4.83 4.90 5.02 4.90 4.38

ECHO 6.04 6.27 6.34 6.14 6.16 6.32 5.45 5.61 5.87 5.82 5.34 5.46

Exmark 6.07 6.26 6.24 6.20 6.35 6.43 5.75 5.97 6.07 6.01 5.84 5.77

Ferris 6.19 5.87 6.14 6.02 5.92 6.18 5.49 5.52 5.87 5.80 5.44 5.43

Gehl 5.37 5.35 5.63 5.37 5.57 5.83 5.04 5.19 5.44 5.44 5.09 4.89

Grasshopper 6.17 6.26 6.36 6.11 6.29 6.32 5.67 5.69 5.91 5.79 5.73 5.77

Gravely 5.72 5.51 6.07 5.73 5.42 6.03 5.63 5.33 5.94 5.85 4.94 5.17

Great Plains 5.81 5.67 6.08 5.80 5.92 6.08 5.22 5.55 5.48 5.50 5.54 5.55

H & S Manufacturing 5.66 5.69 5.66 5.44 5.82 5.87 5.50 5.30 5.18 5.18 5.13 5.20

Highline Manufacturing 6.00 6.22 6.22 6.00 5.89 6.17 5.67 5.89 5.83 5.83 5.44 5.83

Honda 5.83 5.98 6.25 5.68 5.90 6.24 5.37 5.07 5.22 5.19 5.17 4.88

Husqvarna 4.95 5.10 5.03 4.95 4.47 5.24 4.53 4.38 5.10 5.24 4.82 4.30

Hustler 6.04 6.14 6.05 5.90 6.07 6.23 5.48 5.66 5.73 5.72 5.76 5.57

JCB 4.81 4.96 5.19 4.48 4.07 4.88 4.41 4.41 4.37 4.41 4.56 4.07

John Deere 5.51 5.16 5.48 5.42 6.10 6.10 5.68 5.27 5.56 5.57 5.48 4.97

Kawasaki 5.76 5.82 6.05 5.52 5.85 6.08 5.15 5.18 5.25 5.29 5.14 5.00

Kinze 4.46 5.25 5.22 4.71 5.64 5.61 4.63 4.11 4.38 4.42 4.74 3.92

Kioti 5.75 5.65 6.06 5.14 5.09 5.72 4.81 4.90 5.47 5.49 5.29 4.81

Krone 5.80 5.67 6.17 5.58 5.70 6.08 4.92 5.45 5.25 5.27 5.39 5.45

Kubota 5.69 5.59 5.78 4.97 5.44 6.01 5.30 5.17 5.21 5.00 5.45 4.92

Kuhn 5.85 5.55 6.13 5.75 5.64 6.02 5.17 5.37 5.22 5.25 5.36 5.31

Landoll 5.86 5.83 6.01 5.74 5.68 5.89 5.27 5.42 5.52 5.52 5.39 5.53

Land Pride 5.99 5.65 6.16 5.87 5.94 6.13 5.52 5.70 5.70 5.70 5.57 5.67

LS Tractor 6.35 6.52 6.41 6.05 6.21 6.33 5.94 6.03 5.87 5.97 5.50 5.77

MacDon 6.05 6.15 6.18 6.03 5.57 6.01 5.25 5.72 5.54 5.57 5.56 5.75

Mahindra 5.06 5.37 4.95 4.41 4.81 5.14 4.61 4.58 4.49 4.33 5.67 4.55

McCormick 4.67 4.37 5.12 4.76 4.09 5.20 4.54 4.42 4.38 4.59 4.56 4.22

Meyer Manufacturing 5.58 5.68 5.92 5.76 5.89 6.05 5.46 5.50 5.42 5.55 5.19 5.37

New Holland 4.18 4.31 4.43 3.81 4.37 4.97 4.53 3.90 4.12 4.12 3.96 3.44

Rhino 5.88 5.68 5.92 5.68 5.52 5.82 5.26 5.51 5.34 5.39 5.35 5.41

Scag 6.38 6.33 6.60 6.39 6.46 6.60 5.99 6.08 6.20 6.04 5.93 6.00

Shindaiwa 6.10 6.24 6.24 6.24 6.12 6.30 5.67 5.82 6.08 5.96 5.38 5.59

Simplicity 5.36 5.49 5.37 5.57 5.55 5.68 4.82 4.74 5.46 5.45 4.66 4.67

Snapper 4.94 5.29 4.73 5.25 5.50 5.54 4.70 4.66 5.63 5.65 4.65 4.46

STIHL 6.20 6.34 6.36 6.27 6.27 6.46 5.50 5.72 6.07 5.93 5.95 5.63

Toro 5.93 5.96 5.96 5.91 6.23 6.22 5.57 5.52 5.94 5.92 5.53 5.41

TYM 4.91 4.96 5.09 4.17 4.30 4.91 4.48 3.74 3.61 3.43 3.78 3.43

Unverferth 5.70 5.57 5.81 5.36 5.64 5.73 5.15 5.26 5.40 5.39 5.14 5.29

Vermeer 6.12 6.03 6.05 6.17 6.15 6.21 5.72 6.00 5.83 5.90 5.46 5.63

Versatile 4.31 4.70 4.85 4.10 3.70 5.06 3.90 3.85 3.58 3.54 4.57 3.58

Walker 6.12 6.05 6.26 6.14 5.99 6.37 5.63 5.99 5.70 5.59 5.60 5.70

Woods 5.78 5.74 5.99 5.66 5.80 5.99 5.25 5.32 5.49 5.50 5.27 5.27

Wright Manufacturing 5.95 6.16 6.29 5.66 5.82 6.24 5.46 5.39 5.55 5.53 5.29 5.05

Yanmar 5.05 5.33 6.02 5.14 5.19 5.98 5 4.88 4.74 4.95 4.86 4.77

Zetor 5.22 5.56 5.83 5.78 5.33 5.56 5.28 4.83 4.67 4.67 3.94 4.06

92017 EDA Dealer-Manufacturer Relations Survey 9

Page 10: 2017 - equipment dealer

               Full‐Line Manufacturers

RATINGS SCALE:                                 

1 = EXTREMELY DISSATISFIED           

7 = EXTREMELY SATISFIED 

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All Manufacturers 5.54 5.59 5.76 5.45 5.52 5.86 5.18 5.14 5.26 5.26 5.15 4.96

Full‐Line Manufacturers 4.94 4.92 5.09 4.62 5.04 5.48 5.00 4.62 4.76 4.74 4.74 4.22

AGCO 4.95 4.86 5.18 4.73 5.00 5.45 5.00 4.52 4.95 4.97 4.67 4.17

Case IH 4.36 4.70 4.60 4.17 4.30 4.89 4.51 4.25 3.98 4.02 4.14 3.60

John Deere 5.51 5.16 5.48 5.42 6.10 6.10 5.68 5.27 5.56 5.57 5.48 4.97

Kubota 5.69 5.59 5.78 4.97 5.44 6.01 5.30 5.17 5.21 5.00 5.45 4.92

New Holland 4.18 4.31 4.43 3.81 4.37 4.97 4.53 3.90 4.12 4.12 3.96 3.44

Page 11: 2017 - equipment dealer

               Tractor Manufacturers

RATINGS SCALE:                             

1 = EXTREMELY DISSATISFIED        

7 = EXTREMELY SATISFIED 

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All Manufacturers 5.54 5.59 5.76 5.45 5.52 5.86 5.18 5.14 5.26 5.26 5.15 4.96

Tractor Manufacturers 5.22 5.36 5.56 4.96 4.81 5.49 4.90 4.74 4.68 4.71 4.82 4.48

Branson 6.08 6.19 6.12 5.52 5.33 6.10 6.04 5.75 5.65 5.69 5.47 5.54

JCB 4.81 4.96 5.19 4.48 4.07 4.88 4.41 4.41 4.37 4.41 4.56 4.07

Kioti 5.75 5.65 6.06 5.14 5.09 5.72 4.81 4.90 5.47 5.49 5.29 4.81

LS Tractor 6.35 6.52 6.41 6.05 6.21 6.33 5.94 6.03 5.87 5.97 5.50 5.77

Mahindra 5.06 5.37 4.95 4.41 4.81 5.14 4.61 4.58 4.49 4.33 5.67 4.55

McCormick 4.67 4.37 5.12 4.76 4.09 5.20 4.54 4.42 4.38 4.59 4.56 4.22

TYM 4.91 4.96 5.09 4.17 4.30 4.91 4.48 3.74 3.61 3.43 3.78 3.43

Versatile 4.31 4.70 4.85 4.10 3.70 5.06 3.90 3.85 3.58 3.54 4.57 3.58

Yanmar 5.05 5.33 6.02 5.14 5.19 5.98 5.00 4.88 4.74 4.95 4.86 4.77

Zetor 5.22 5.56 5.83 5.78 5.33 5.56 5.28 4.83 4.67 4.67 3.94 4.06

2017 EDA Dealer-Manufacturer Relations Survey 11

Page 12: 2017 - equipment dealer

               OPE Manufacturers

RATINGS SCALE:                             

1 = EXTREMELY DISSATISFIED       

7 = EXTREMELY SATISFIED 

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All Manufacturers 5.54 5.59 5.76 5.45 5.52 5.86 5.18 5.14 5.26 5.26 5.15 4.96

OPE Manufacturers 5.69 5.83 5.88 5.72 5.80 6.04 5.29 5.26 5.58 5.55 5.24 5.07

Arctic Cat 3.65 4.65 4.52 4.78 5.13 5.35 4.26 3.17 4.39 4.39 4.00 2.65

Ariens 5.35 5.36 5.84 5.65 5.10 5.88 5.35 5.16 5.53 5.49 4.78 4.77

Bad Boy 5.81 6.11 5.91 5.46 5.97 5.94 5.12 5.16 5.09 4.93 5.66 5.00

Briggs & Stratton 5.52 5.81 5.58 5.54 5.93 5.87 4.90 4.99 5.34 5.43 4.89 4.87

Cub Cadet 5.64 5.76 5.50 5.34 5.84 5.79 5.15 5.26 5.48 5.50 5.20 5.10

Dixie Chopper 5.25 5.32 5.52 5.10 5.07 5.58 4.98 4.83 4.90 5.02 4.90 4.38

ECHO 6.04 6.27 6.34 6.14 6.16 6.32 5.45 5.61 5.87 5.82 5.34 5.46

Exmark 6.07 6.26 6.24 6.20 6.35 6.43 5.75 5.97 6.07 6.01 5.84 5.77

Ferris 6.19 5.87 6.14 6.02 5.92 6.18 5.49 5.52 5.87 5.80 5.44 5.43

Grasshopper 6.17 6.26 6.36 6.11 6.29 6.32 5.67 5.69 5.91 5.79 5.73 5.77

Gravely 5.72 5.51 6.07 5.73 5.42 6.03 5.63 5.33 5.94 5.85 4.94 5.17

Honda 5.83 5.98 6.25 5.68 5.90 6.24 5.37 5.07 5.22 5.19 5.17 4.88

Husqvarna 4.95 5.10 5.03 4.95 4.47 5.24 4.53 4.38 5.10 5.24 4.82 4.30

Hustler 6.04 6.14 6.05 5.90 6.07 6.23 5.48 5.66 5.73 5.72 5.76 5.57

Kawasaki 5.76 5.82 6.05 5.52 5.85 6.08 5.15 5.18 5.25 5.29 5.14 5.00

Scag 6.38 6.33 6.60 6.39 6.46 6.60 5.99 6.08 6.20 6.04 5.93 6.00

Shindaiwa 6.10 6.24 6.24 6.24 6.12 6.30 5.67 5.82 6.08 5.96 5.38 5.59

Simplicity 5.36 5.49 5.37 5.57 5.55 5.68 4.82 4.74 5.46 5.45 4.66 4.67

Snapper 4.94 5.29 4.73 5.25 5.50 5.54 4.70 4.66 5.63 5.65 4.65 4.46

Stihl 6.20 6.34 6.36 6.27 6.27 6.46 5.50 5.72 6.07 5.93 5.95 5.63

Toro 5.93 5.96 5.96 5.91 6.23 6.22 5.57 5.52 5.94 5.92 5.53 5.41

Walker 6.12 6.05 6.26 6.14 5.99 6.37 5.63 5.99 5.70 5.59 5.60 5.70

Wright Manufacturing 5.95 6.16 6.29 5.66 5.82 6.24 5.46 5.39 5.55 5.53 5.29 5.05

2017 EDA Dealer-Manufacturer Relations Survey 12

Page 13: 2017 - equipment dealer

               Shortline Manufacturers

RATINGS SCALE:                                    

1 = EXTREMELY DISSATISFIED            

7 = EXTREMELY SATISFIED 

Over

all S

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ilabi

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Prod

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Parts

 Qua

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Retu

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Com

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ith 

Man

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ent

War

rant

y Pro

cedu

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War

rant

y Pay

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Mar

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Supp

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Man

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/Con

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All Manufacturers 5.54 5.59 5.76 5.45 5.52 5.86 5.18 5.14 5.26 5.26 5.15 4.96

Shortline Manufacturers 5.74 5.65 5.94 5.65 5.73 5.96 5.29 5.42 5.40 5.42 5.34 5.33

Bobcat 5.52 5.62 4.92 5.02 5.30 5.64 5.26 4.86 4.86 4.82 5.28 4.63

Bourgault 6.42 5.19 6.38 6.19 5.94 6.25 5.45 6.34 5.97 5.84 6.13 6.03

Bush Hog 5.78 5.62 6.07 5.74 5.77 6.00 5.32 5.38 5.50 5.53 5.32 5.39

Claas 5.64 5.61 6.30 5.64 5.59 6.11 5.36 5.28 5.34 5.48 5.30 5.23

Degelman 5.61 5.25 6.07 5.52 5.54 5.79 5.43 5.18 5.39 5.39 5.11 5.32

Gehl 5.37 5.35 5.63 5.37 5.57 5.83 5.04 5.19 5.44 5.44 5.09 4.89

Great Plains 5.81 5.67 6.08 5.80 5.92 6.08 5.22 5.55 5.48 5.50 5.54 5.55

H & S Mfg 5.66 5.69 5.66 5.44 5.82 5.87 5.50 5.30 5.18 5.18 5.13 5.20

Highline Mfg 6.00 6.22 6.22 6.00 5.89 6.17 5.67 5.89 5.83 5.83 5.44 5.83

Kinze 4.46 5.25 5.22 4.71 5.64 5.61 4.63 4.11 4.38 4.42 4.74 3.92

Krone 5.80 5.67 6.17 5.58 5.70 6.08 4.92 5.45 5.25 5.27 5.39 5.45

Kuhn 5.85 5.55 6.13 5.75 5.64 6.02 5.17 5.37 5.22 5.25 5.36 5.31

Landoll 5.86 5.83 6.01 5.74 5.68 5.89 5.27 5.42 5.52 5.52 5.39 5.53

Land Pride 5.99 5.65 6.16 5.87 5.94 6.13 5.52 5.70 5.70 5.70 5.57 5.67

MacDon 6.05 6.15 6.18 6.03 5.57 6.01 5.25 5.72 5.54 5.57 5.56 5.75

Meyer Manufacturing 5.58 5.68 5.92 5.76 5.89 6.05 5.46 5.50 5.42 5.55 5.19 5.37

Rhino 5.88 5.68 5.92 5.68 5.52 5.82 5.26 5.51 5.34 5.39 5.35 5.41

Unverferth 5.70 5.57 5.81 5.36 5.64 5.73 5.15 5.26 5.40 5.39 5.14 5.29

Vermeer 6.12 6.03 6.05 6.17 6.15 6.21 5.72 6.00 5.83 5.90 5.46 5.63

Woods 5.78 5.74 5.99 5.66 5.80 5.99 5.25 5.32 5.49 5.50 5.27 5.27

2017 EDA Dealer-Manufacturer Relations Survey 13

Page 14: 2017 - equipment dealer

CATEGORY RATINGS

Page 15: 2017 - equipment dealer

4.185.69

5.514.36

4.955.95

6.125.93

6.204.94

5.366.10

6.385.76

6.044.95

5.835.72

6.176.19

6.076.04

5.255.64

5.525.81

5.353.65

6.125.78

5.705.88

5.586.055.99

5.865.855.80

4.466.00

5.665.81

5.375.615.645.78

6.425.52

5.225.05

4.314.91

4.675.06

6.355.75

4.816.08

5.54

1 2 3 4 5 6 7

New HollandKubota

John DeereCase IHAGCO

Wright ManufacturingWalkerToroStihl

SnapperSimplicityShindaiwa

ScagKawasakiHustler

HusqvarnaHondaGravely

GrasshopperFerris

ExmarkECHO

Dixie ChopperCub Cadet

Briggs & StrattonBad BoyAriens

Arctic CatVermeerWoods

UnverferthRhino

Meyer ManufacturingMacDon

Land PrideLandollKuhnKroneKinze

Highline MfgH & S Mfg

Great PlainsGehl

DegelmanClaas

Bush HogBourgault

BobcatZetor

YanmarVersatile

TYMMcCormickMahindraLS Tractor

KiotiJCB

BransonAll Manufacturers

Overall Satisfaction

152017 EDA Dealer-Manufacturer Relations Survey 15

Page 16: 2017 - equipment dealer

4.315.59

5.164.704.86

6.166.05

5.966.34

5.295.49

6.246.33

5.826.14

5.105.98

5.516.26

5.876.266.27

5.325.765.81

6.115.36

4.656.03

5.745.575.685.68

6.155.65

5.835.555.67

5.256.22

5.695.67

5.355.25

5.615.62

5.195.625.56

5.334.70

4.964.37

5.376.52

5.654.96

6.195.59

1 2 3 4 5 6 7

New HollandKubota

John DeereCase IHAGCO

Wright ManufacturingWalkerToroStihl

SnapperSimplicityShindaiwa

ScagKawasakiHustler

HusqvarnaHondaGravely

GrasshopperFerris

ExmarkECHO

Dixie ChopperCub Cadet

Briggs & StrattonBad BoyAriens

Arctic CatVermeerWoods

UnverferthRhino

Meyer ManufacturingMacDon

Land PrideLandollKuhnKroneKinze

Highline MfgH & S Mfg

Great PlainsGehl

DegelmanClaas

Bush HogBourgault

BobcatZetor

YanmarVersatile

TYMMcCormickMahindraLS Tractor

KiotiJCB

BransonAll Manufacturers

Product Availability

162017 EDA Dealer-Manufacturer Relations Survey 16

Page 17: 2017 - equipment dealer

4.435.78

5.484.60

5.186.296.26

5.966.36

4.735.37

6.246.60

6.056.05

5.036.25

6.076.36

6.146.246.34

5.525.505.58

5.915.84

4.526.055.99

5.815.925.92

6.186.16

6.016.136.17

5.226.22

5.666.08

5.636.07

6.306.07

6.384.92

5.836.02

4.855.095.12

4.956.41

6.065.19

6.125.76

1 2 3 4 5 6 7

New HollandKubota

John DeereCase IHAGCO

Wright ManufacturingWalkerToroStihl

SnapperSimplicityShindaiwa

ScagKawasakiHustler

HusqvarnaHondaGravely

GrasshopperFerris

ExmarkECHO

Dixie ChopperCub Cadet

Briggs & StrattonBad BoyAriens

Arctic CatVermeerWoods

UnverferthRhino

Meyer ManufacturingMacDon

Land PrideLandollKuhnKroneKinze

Highline MfgH & S Mfg

Great PlainsGehl

DegelmanClaas

Bush HogBourgault

BobcatZetor

YanmarVersatile

TYMMcCormickMahindraLS Tractor

KiotiJCB

BransonAll Manufacturers

Product Quality

172017 EDA Dealer-Manufacturer Relations Survey 17

Page 18: 2017 - equipment dealer

3.814.97

5.424.17

4.735.66

6.145.91

6.275.25

5.576.246.39

5.525.90

4.955.685.73

6.116.02

6.206.14

5.105.34

5.545.46

5.654.78

6.175.66

5.365.685.76

6.035.87

5.745.75

5.584.71

6.005.44

5.805.375.525.645.74

6.195.02

5.785.14

4.104.17

4.764.41

6.055.14

4.485.525.45

1 2 3 4 5 6 7

New HollandKubota

John DeereCase IHAGCO

Wright ManufacturingWalkerToroStihl

SnapperSimplicityShindaiwa

ScagKawasakiHustler

HusqvarnaHondaGravely

GrasshopperFerris

ExmarkECHO

Dixie ChopperCub Cadet

Briggs & StrattonBad BoyAriens

Arctic CatVermeerWoods

UnverferthRhino

Meyer ManufacturingMacDon

Land PrideLandollKuhnKroneKinze

Highline MfgH & S Mfg

Great PlainsGehl

DegelmanClaas

Bush HogBourgault

BobcatZetor

YanmarVersatile

TYMMcCormickMahindraLS Tractor

KiotiJCB

BransonAll Manufacturers

Product Technical Support

182017 EDA Dealer-Manufacturer Relations Survey 18

Page 19: 2017 - equipment dealer

4.375.44

6.104.30

5.005.82

5.996.236.27

5.505.55

6.126.46

5.856.07

4.475.90

5.426.29

5.926.35

6.165.07

5.845.935.97

5.105.13

6.155.80

5.645.52

5.895.57

5.945.685.645.705.64

5.895.825.92

5.575.545.59

5.775.94

5.305.33

5.193.70

4.304.09

4.816.21

5.094.07

5.335.52

1 2 3 4 5 6 7

New HollandKubota

John DeereCase IHAGCO

Wright ManufacturingWalkerToroStihl

SnapperSimplicityShindaiwa

ScagKawasakiHustler

HusqvarnaHondaGravely

GrasshopperFerris

ExmarkECHO

Dixie ChopperCub Cadet

Briggs & StrattonBad BoyAriens

Arctic CatVermeerWoods

UnverferthRhino

Meyer ManufacturingMacDon

Land PrideLandollKuhnKroneKinze

Highline MfgH & S Mfg

Great PlainsGehl

DegelmanClaas

Bush HogBourgault

BobcatZetor

YanmarVersatile

TYMMcCormickMahindraLS Tractor

KiotiJCB

BransonAll Manufacturers

Parts Availability

192017 EDA Dealer-Manufacturer Relations Survey 19

Page 20: 2017 - equipment dealer

4.976.016.10

4.895.45

6.246.37

6.226.46

5.545.68

6.306.60

6.086.23

5.246.24

6.036.32

6.186.43

6.325.58

5.795.875.945.88

5.356.21

5.995.735.82

6.056.016.13

5.896.026.08

5.616.17

5.876.08

5.835.79

6.116.00

6.255.645.56

5.985.06

4.915.205.14

6.335.72

4.886.10

5.86

1 2 3 4 5 6 7

New HollandKubota

John DeereCase IHAGCO

Wright ManufacturingWalkerToroStihl

SnapperSimplicityShindaiwa

ScagKawasakiHustler

HusqvarnaHondaGravely

GrasshopperFerris

ExmarkECHO

Dixie ChopperCub Cadet

Briggs & StrattonBad BoyAriens

Arctic CatVermeerWoods

UnverferthRhino

Meyer ManufacturingMacDon

Land PrideLandollKuhnKroneKinze

Highline MfgH & S Mfg

Great PlainsGehl

DegelmanClaas

Bush HogBourgault

BobcatZetor

YanmarVersatile

TYMMcCormickMahindraLS Tractor

KiotiJCB

BransonAll Manufacturers

Parts Quality

202017 EDA Dealer-Manufacturer Relations Survey 20

Page 21: 2017 - equipment dealer

4.535.30

5.684.51

5.005.46

5.635.575.50

4.704.82

5.675.99

5.155.48

4.535.37

5.635.67

5.495.75

5.454.98

5.154.90

5.125.35

4.265.72

5.255.155.26

5.465.25

5.525.27

5.174.92

4.635.67

5.505.22

5.045.435.365.325.45

5.265.28

5.003.90

4.484.544.61

5.944.81

4.416.04

5.18

1 2 3 4 5 6 7

New HollandKubota

John DeereCase IHAGCO

Wright ManufacturingWalkerToroStihl

SnapperSimplicityShindaiwa

ScagKawasakiHustler

HusqvarnaHondaGravely

GrasshopperFerris

ExmarkECHO

Dixie ChopperCub Cadet

Briggs & StrattonBad BoyAriens

Arctic CatVermeerWoods

UnverferthRhino

Meyer ManufacturingMacDon

Land PrideLandollKuhnKroneKinze

Highline MfgH & S Mfg

Great PlainsGehl

DegelmanClaas

Bush HogBourgault

BobcatZetor

YanmarVersatile

TYMMcCormickMahindraLS Tractor

KiotiJCB

BransonAll Manufacturers

Return Privileges

212017 EDA Dealer-Manufacturer Relations Survey 21

Page 22: 2017 - equipment dealer

3.905.175.27

4.254.52

5.395.99

5.525.72

4.664.74

5.826.08

5.185.66

4.385.07

5.335.69

5.525.97

5.614.83

5.264.99

5.165.16

3.176.00

5.325.26

5.515.50

5.725.70

5.425.375.45

4.115.89

5.305.55

5.195.185.285.38

6.344.864.834.88

3.853.74

4.424.58

6.034.90

4.415.75

5.14

1 2 3 4 5 6 7

New HollandKubota

John DeereCase IHAGCO

Wright ManufacturingWalkerToroStihl

SnapperSimplicityShindaiwa

ScagKawasakiHustler

HusqvarnaHondaGravely

GrasshopperFerris

ExmarkECHO

Dixie ChopperCub Cadet

Briggs & StrattonBad BoyAriens

Arctic CatVermeerWoods

UnverferthRhino

Meyer ManufacturingMacDon

Land PrideLandollKuhnKroneKinze

Highline MfgH & S Mfg

Great PlainsGehl

DegelmanClaas

Bush HogBourgault

BobcatZetor

YanmarVersatile

TYMMcCormickMahindraLS Tractor

KiotiJCB

BransonAll Manufacturers

Communications with Management

222017 EDA Dealer-Manufacturer Relations Survey 22

Page 23: 2017 - equipment dealer

4.125.21

5.563.98

4.955.555.70

5.946.07

5.635.46

6.086.20

5.255.73

5.105.22

5.945.915.87

6.075.87

4.905.48

5.345.09

5.534.39

5.835.49

5.405.345.425.54

5.705.52

5.225.25

4.385.83

5.185.485.445.395.34

5.505.97

4.864.674.74

3.583.61

4.384.49

5.875.47

4.375.65

5.26

1 2 3 4 5 6 7

New HollandKubota

John DeereCase IHAGCO

Wright ManufacturingWalkerToroStihl

SnapperSimplicityShindaiwa

ScagKawasakiHustler

HusqvarnaHondaGravely

GrasshopperFerris

ExmarkECHO

Dixie ChopperCub Cadet

Briggs & StrattonBad BoyAriens

Arctic CatVermeerWoods

UnverferthRhino

Meyer ManufacturingMacDon

Land PrideLandollKuhnKroneKinze

Highline MfgH & S Mfg

Great PlainsGehl

DegelmanClaas

Bush HogBourgault

BobcatZetor

YanmarVersatile

TYMMcCormickMahindraLS Tractor

KiotiJCB

BransonAll Manufacturers

Warranty Procedures

232017 EDA Dealer-Manufacturer Relations Survey 23

Page 24: 2017 - equipment dealer

4.125.00

5.574.02

4.975.535.59

5.925.93

5.655.45

5.966.04

5.295.72

5.245.19

5.855.795.80

6.015.82

5.025.505.43

4.935.49

4.395.90

5.505.395.39

5.555.575.70

5.525.255.27

4.425.83

5.185.505.445.395.485.53

5.844.82

4.674.95

3.543.43

4.594.33

5.975.49

4.415.69

5.26

1 2 3 4 5 6 7

New HollandKubota

John DeereCase IHAGCO

Wright ManufacturingWalkerToroStihl

SnapperSimplicityShindaiwa

ScagKawasakiHustler

HusqvarnaHondaGravely

GrasshopperFerris

ExmarkECHO

Dixie ChopperCub Cadet

Briggs & StrattonBad BoyAriens

Arctic CatVermeerWoods

UnverferthRhino

Meyer ManufacturingMacDon

Land PrideLandollKuhnKroneKinze

Highline MfgH & S Mfg

Great PlainsGehl

DegelmanClaas

Bush HogBourgault

BobcatZetor

YanmarVersatile

TYMMcCormickMahindraLS Tractor

KiotiJCB

BransonAll Manufacturers

Warranty Payments

242017 EDA Dealer-Manufacturer Relations Survey 24

Page 25: 2017 - equipment dealer

3.965.455.48

4.144.67

5.295.605.53

5.954.654.66

5.385.93

5.145.76

4.825.17

4.945.73

5.445.84

5.344.90

5.204.89

5.664.78

4.005.46

5.275.14

5.355.19

5.565.57

5.395.365.39

4.745.44

5.135.54

5.095.11

5.305.32

6.135.28

3.944.86

4.573.78

4.565.67

5.505.29

4.565.47

5.15

1 2 3 4 5 6 7

New HollandKubota

John DeereCase IHAGCO

Wright ManufacturingWalkerToroStihl

SnapperSimplicityShindaiwa

ScagKawasakiHustler

HusqvarnaHondaGravely

GrasshopperFerris

ExmarkECHO

Dixie ChopperCub Cadet

Briggs & StrattonBad BoyAriens

Arctic CatVermeerWoods

UnverferthRhino

Meyer ManufacturingMacDon

Land PrideLandollKuhnKroneKinze

Highline MfgH & S Mfg

Great PlainsGehl

DegelmanClaas

Bush HogBourgault

BobcatZetor

YanmarVersatile

TYMMcCormickMahindraLS Tractor

KiotiJCB

BransonAll Manufacturers

Marketing & Advertising Support

252017 EDA Dealer-Manufacturer Relations Survey 25

Page 26: 2017 - equipment dealer

3.444.924.97

3.604.17

5.055.70

5.415.63

4.464.67

5.596.00

5.005.57

4.304.88

5.175.77

5.435.77

5.464.38

5.104.875.00

4.772.65

5.635.275.295.415.37

5.755.67

5.535.315.45

3.925.83

5.205.55

4.895.32

5.235.39

6.034.63

4.064.77

3.583.43

4.224.55

5.774.81

4.075.54

4.96

1 2 3 4 5 6 7

New HollandKubota

John DeereCase IHAGCO

Wright ManufacturingWalkerToroStihl

SnapperSimplicityShindaiwa

ScagKawasakiHustler

HusqvarnaHondaGravely

GrasshopperFerris

ExmarkECHO

Dixie ChopperCub Cadet

Briggs & StrattonBad BoyAriens

Arctic CatVermeerWoods

UnverferthRhino

Meyer ManufacturingMacDon

Land PrideLandollKuhnKroneKinze

Highline MfgH & S Mfg

Great PlainsGehl

DegelmanClaas

Bush HogBourgault

BobcatZetor

YanmarVersatile

TYMMcCormickMahindraLS Tractor

KiotiJCB

BransonAll Manufacturers

Manufacturer Response to Dealer Needs/Concerns

262017 EDA Dealer-Manufacturer Relations Survey 26

Page 27: 2017 - equipment dealer

RATINGS BY MANUFACTURER

Page 28: 2017 - equipment dealer

3.67

4.29

4.76

4.70

4.03

5.01

5.22

4.90

4.45

5.02

4.51

4.62

4.17

4.67

4.97

4.95

4.52

5.00

5.45

5.00

4.73

5.18

4.86

4.95

4.22

4.74

4.74

4.76

4.62

5.00

5.48

5.04

4.62

5.09

4.92

4.94

1 2 3 4 5 6 7

Mfr Response to Dealer Needs

Mkting & Adv Support

Warranty Payments

Warranty Procedures

Communication with Mgmt

Return Privileges

Parts Quality

Parts Availability

Product Tech Support

Product Quality

Product Availability

Overall Satisfaction

AGCO

All Full‐Line Mfr Rating 2017 2017 Rating 2016 Rating

282017 EDA Dealer-Manufacturer Relations Survey 28

Page 29: 2017 - equipment dealer

3.41

4.36

4.77

4.55

3.68

4.68

5.5

5.32

4.95

4.91

5.09

3.77

2.65

4.00

4.39

4.39

3.17

4.26

5.35

5.13

4.78

4.52

4.65

3.65

5.07

5.24

5.55

5.58

5.26

5.29

6.04

5.80

5.72

5.88

5.83

5.69

1 2 3 4 5 6 7

Mfr Response to Dealer Needs

Mkting & Adv Support

Warranty Payments

Warranty Procedures

Communication with Mgmt

Return Privileges

Parts Quality

Parts Availability

Product Tech Support

Product Quality

Product Availability

Overall Satisfaction

Arctic Cat

All OPE Mfr Rating 2017 2017 Rating 2016 Rating

292017 EDA Dealer-Manufacturer Relations Survey 29

Page 30: 2017 - equipment dealer

5.12

5.16

5.72

5.76

5.42

5.54

6.15

5.99

5.76

5.80

5.76

5.68

4.77

4.78

5.49

5.53

5.16

5.35

5.88

5.10

5.65

5.84

5.36

5.35

5.07

5.24

5.55

5.58

5.26

5.29

6.04

5.80

5.72

5.88

5.83

5.69

1 2 3 4 5 6 7

Mfr Response to Dealer Needs

Mkting & Adv Support

Warranty Payments

Warranty Procedures

Communication with Mgmt

Return Privileges

Parts Quality

Parts Availability

Product Tech Support

Product Quality

Product Availability

Overall Satisfaction

Ariens

All OPE Mfr Rating 2017 2017 Rating 2016 Rating

302017 EDA Dealer-Manufacturer Relations Survey 30

Page 31: 2017 - equipment dealer

5.16

5.19

5.16

5.40

5.19

5.22

5.92

5.97

5.37

6.00

5.86

5.84

5.00

5.66

4.93

5.09

5.16

5.12

5.94

5.97

5.46

5.91

6.11

5.81

5.07

5.24

5.55

5.58

5.26

5.29

6.04

5.80

5.72

5.88

5.83

5.69

1 2 3 4 5 6 7

Mfr Response to Dealer Needs

Mkting & Adv Support

Warranty Payments

Warranty Procedures

Communication with Mgmt

Return Privileges

Parts Quality

Parts Availability

Product Tech Support

Product Quality

Product Availability

Overall Satisfaction

Bad Boy

All OPE Mfr Rating 2017 2017 Rating 2016 Rating

312017 EDA Dealer-Manufacturer Relations Survey 31

Page 32: 2017 - equipment dealer

5.08

5.26

5.14

5.24

5.30

5.34

5.99

5.63

5.54

5.76

5.78

5.74

4.63

5.28

4.82

4.86

4.86

5.26

5.64

5.30

5.02

4.92

5.62

5.52

5.33

5.34

5.42

5.40

5.42

5.29

5.96

5.73

5.65

5.94

5.65

5.74

1 2 3 4 5 6 7

Mfr Response to Dealer Needs

Mkting & Adv Support

Warranty Payments

Warranty Procedures

Communication with Mgmt

Return Privileges

Parts Quality

Parts Availability

Product Tech Support

Product Quality

Product Availability

Overall Satisfaction

Bobcat (Doosan)All Shortline Mfr Rating 2017 2017 Rating 2016 Rating

322017 EDA Dealer-Manufacturer Relations Survey 322017 EDA Dealer-Manufacturer Relations Survey 32

Page 33: 2017 - equipment dealer

6.03

6.13

5.84

5.97

6.34

5.45

6.25

5.94

6.19

6.38

5.19

6.42

5.33

5.34

5.42

5.40

5.42

5.29

5.96

5.73

5.65

5.94

5.65

5.74

6.37

6.21

5.79

5.89

6.47

5.68

6.47

6.32

6.58

6.63

5.79

6.37

1 2 3 4 5 6 7

Mfr Response to Dealer Needs

Mkting & Adv Support

Warranty Payments

Warranty Procedures

Communication with Mgmt

Return Privileges

Parts Quality

Parts Availability

Product Tech Support

Product Quality

Product Availability

Overall Satisfaction

Bourgault

All Shortline Mfr Rating 2017 2017 Rating 2016 Rating

332017 EDA Dealer-Manufacturer Relations Survey 33

Page 34: 2017 - equipment dealer

5.31

5.34

5.76

5.54

5.52

5.79

6.13

5.72

5.56

6.15

6.10

6.02

5.54

5.47

5.69

5.65

5.75

6.04

6.10

5.33

5.52

6.12

6.19

6.08

4.48

4.82

4.71

4.68

4.74

4.90

5.49

4.81

4.96

5.56

5.36

5.22

1 2 3 4 5 6 7

Mfr Response to Dealer Needs

Mkting & Adv Support

Warranty Payments

Warranty Procedures

Communication with Mgmt

Return Privileges

Parts Quality

Parts Availability

Product Tech Support

Product Quality

Product Availability

Overall Satisfaction

Branson

All Tractor Mfr Rating 2017 2017 Rating 2016 Rating

342017 EDA Dealer-Manufacturer Relations Survey 34

Page 35: 2017 - equipment dealer

4.75

4.86

5.42

5.29

4.98

4.90

5.89

5.99

5.50

5.50

5.81

5.48

4.87

4.89

5.43

5.34

4.99

4.90

5.87

5.93

5.54

5.58

5.81

5.52

5.07

5.24

5.55

5.58

5.26

5.29

6.04

5.80

5.72

5.88

5.83

5.69

1 2 3 4 5 6 7

Mfr Response to Dealer Needs

Mkting & Adv Support

Warranty Payments

Warranty Procedures

Communication with Mgmt

Return Privileges

Parts Quality

Parts Availability

Product Tech Support

Product Quality

Product Availability

Overall Satisfaction

Briggs & Stratton

All OPE Mfr Rating 2017 2017 Rating 2016 Rating

352017 EDA Dealer-Manufacturer Relations Survey 35

Page 36: 2017 - equipment dealer

5.12

5.01

5.39

5.44

5.34

5.16

5.94

5.72

5.55

5.86

5.51

5.70

5.39

5.32

5.53

5.50

5.38

5.32

6.00

5.77

5.74

6.07

5.62

5.78

5.33

5.34

5.42

5.40

5.42

5.29

5.96

5.73

5.65

5.94

5.65

5.74

1 2 3 4 5 6 7

Mfr Response to Dealer Needs

Mkting & Adv Support

Warranty Payments

Warranty Procedures

Communication with Mgmt

Return Privileges

Parts Quality

Parts Availability

Product Tech Support

Product Quality

Product Availability

Overall Satisfaction

Bush Hog

All Shortline Mfr Rating 2017 2017 Rating 2016 Rating

362017 EDA Dealer-Manufacturer Relations Survey 36

Page 37: 2017 - equipment dealer

3.68

4.17

4.13

4.05

4.28

4.51

5.25

4.74

4.30

4.68

4.93

4.48

3.60

4.14

4.02

3.98

4.25

4.51

4.89

4.30

4.17

4.60

4.70

4.36

4.22

4.74

4.74

4.76

4.62

5.00

5.48

5.04

4.62

5.09

4.92

4.94

1 2 3 4 5 6 7

Mfr Response to Dealer Needs

Mkting & Adv Support

Warranty Payments

Warranty Procedures

Communication with Mgmt

Return Privileges

Parts Quality

Parts Availability

Product Tech Support

Product Quality

Product Availability

Overall Satisfaction

Case IH

All Full‐Line Mfr Rating 2017 2017 Rating 2016 Rating

372017 EDA Dealer-Manufacturer Relations Survey 37

Page 38: 2017 - equipment dealer

5.04

4.92

5.48

5.44

5.60

5.40

6.24

5.56

5.60

6.28

5.60

5.76

5.23

5.30

5.48

5.34

5.28

5.36

6.11

5.59

5.64

6.30

5.61

5.64

5.33

5.34

5.42

5.40

5.42

5.29

5.96

5.73

5.65

5.94

5.65

5.74

1 2 3 4 5 6 7

Mfr Response to Dealer Needs

Mkting & Adv Support

Warranty Payments

Warranty Procedures

Communication with Mgmt

Return Privileges

Parts Quality

Parts Availability

Product Tech Support

Product Quality

Product Availability

Overall Satisfaction

Claas

All Shortline Mfr Rating 2017 2017 Rating 2016 Rating

382017 EDA Dealer-Manufacturer Relations Survey 38

Page 39: 2017 - equipment dealer

5.11

5.14

5.67

5.61

5.20

5.26

5.83

5.91

5.45

5.46

5.63

5.70

5.10

5.20

5.50

5.48

5.26

5.15

5.79

5.84

5.34

5.50

5.76

5.64

5.07

5.24

5.55

5.58

5.26

5.29

6.04

5.80

5.72

5.88

5.83

5.69

1 2 3 4 5 6 7

Mfr Response to Dealer Needs

Mkting & Adv Support

Warranty Payments

Warranty Procedures

Communication with Mgmt

Return Privileges

Parts Quality

Parts Availability

Product Tech Support

Product Quality

Product Availability

Overall Satisfaction

Cub Cadet

All OPE Mfr Rating 2017 2017 Rating 2016 Rating

392017 EDA Dealer-Manufacturer Relations Survey 39

Page 40: 2017 - equipment dealer

5.32

5.11

5.39

5.39

5.18

5.43

5.79

5.54

5.52

6.07

5.25

5.61

5.33

5.34

5.42

5.40

5.42

5.29

5.96

5.73

5.65

5.94

5.65

5.74

5.38

5.24

5.14

5.33

5.43

5.38

5.86

5.67

5.90

6.00

5.57

5.71

1 2 3 4 5 6 7

Mfr Response to Dealer Needs

Mkting & Adv Support

Warranty Payments

Warranty Procedures

Communication with Mgmt

Return Privileges

Parts Quality

Parts Availability

Product Tech Support

Product Quality

Product Availability

Overall Satisfaction

Degelman

All Shortline Mfr Rating 2017 2017 Rating 2016 Rating

402017 EDA Dealer-Manufacturer Relations Survey 40

Page 41: 2017 - equipment dealer

4.94

5.26

5.23

5.20

5.01

4.69

5.56

4.85

5.15

5.49

5.29

5.31

4.38

4.90

5.02

4.90

4.83

4.98

5.58

5.07

5.10

5.52

5.32

5.25

5.07

5.24

5.55

5.58

5.26

5.29

6.04

5.80

5.72

5.88

5.83

5.69

1 2 3 4 5 6 7

Mfr Response to Dealer Needs

Mkting & Adv Support

Warranty Payments

Warranty Procedures

Communication with Mgmt

Return Privileges

Parts Quality

Parts Availability

Product Tech Support

Product Quality

Product Availability

Overall Satisfaction

Dixie Chopper

All OPE Mfr Rating 2017 2017 Rating 2016 Rating

412017 EDA Dealer-Manufacturer Relations Survey 41

Page 42: 2017 - equipment dealer

5.46

5.32

5.84

5.89

5.69

5.49

6.32

6.14

6.15

6.34

6.26

6.01

5.46

5.34

5.82

5.87

5.61

5.45

6.32

6.16

6.14

6.34

6.27

6.04

5.07

5.24

5.55

5.58

5.26

5.29

6.04

5.80

5.72

5.88

5.83

5.69

1 2 3 4 5 6 7

Mfr Response to Dealer Needs

Mkting & Adv Support

Warranty Payments

Warranty Procedures

Communication with Mgmt

Return Privileges

Parts Quality

Parts Availability

Product Tech Support

Product Quality

Product Availability

Overall Satisfaction

ECHO

All OPE Mfr Rating 2017 2017 Rating 2016 Rating

422017 EDA Dealer-Manufacturer Relations Survey 42

Page 43: 2017 - equipment dealer

5.71

5.64

5.82

5.92

5.84

5.73

6.35

6.23

6.20

6.22

6.15

6.05

5.77

5.84

6.01

6.07

5.97

5.75

6.43

6.35

6.20

6.24

6.26

6.07

5.07

5.24

5.55

5.58

5.26

5.29

6.04

5.80

5.72

5.88

5.83

5.69

1 2 3 4 5 6 7

Mfr Response to Dealer Needs

Mkting & Adv Support

Warranty Payments

Warranty Procedures

Communication with Mgmt

Return Privileges

Parts Quality

Parts Availability

Product Tech Support

Product Quality

Product Availability

Overall Satisfaction

Exmark

All OPE Mfr Rating 2017 2017 Rating 2016 Rating

432017 EDA Dealer-Manufacturer Relations Survey 43

Page 44: 2017 - equipment dealer

5.54

5.58

5.80

5.80

5.68

5.55

6.18

5.98

5.92

6.21

5.93

6.08

5.43

5.44

5.80

5.87

5.52

5.49

6.18

5.92

6.02

6.14

5.87

6.19

5.07

5.24

5.55

5.58

5.26

5.29

6.04

5.80

5.72

5.88

5.83

5.69

1 2 3 4 5 6 7

Mfr Response to Dealer Needs

Mkting & Adv Support

Warranty Payments

Warranty Procedures

Communication with Mgmt

Return Privileges

Parts Quality

Parts Availability

Product Tech Support

Product Quality

Product Availability

Overall Satisfaction

Ferris

All OPE Mfr Rating 2017 2017 Rating 2016 Rating

442017 EDA Dealer-Manufacturer Relations Survey 44

Page 45: 2017 - equipment dealer

4.90

4.76

5.22

5.15

5.00

4.98

5.63

5.34

5.16

5.61

5.44

5.44

4.89

5.09

5.44

5.44

5.19

5.04

5.83

5.57

5.37

5.63

5.35

5.37

5.33

5.34

5.42

5.40

5.42

5.29

5.96

5.73

5.65

5.94

5.65

5.74

1 2 3 4 5 6 7

Mfr Response to Dealer Needs

Mkting & Adv Support

Warranty Payments

Warranty Procedures

Communication with Mgmt

Return Privileges

Parts Quality

Parts Availability

Product Tech Support

Product Quality

Product Availability

Overall Satisfaction

Gehl

All Shortline Mfr Rating 2017 2017 Rating 2016 Rating

452017 EDA Dealer-Manufacturer Relations Survey 45

Page 46: 2017 - equipment dealer

5.80

5.83

6.08

6.22

6.00

6.00

6.54

6.53

6.41

6.57

6.42

6.29

5.77

5.73

5.79

5.91

5.69

5.67

6.32

6.29

6.11

6.36

6.26

6.17

5.07

5.24

5.55

5.58

5.26

5.29

6.04

5.80

5.72

5.88

5.83

5.69

1 2 3 4 5 6 7

Mfr Response to Dealer Needs

Mkting & Adv Support

Warranty Payments

Warranty Procedures

Communication with Mgmt

Return Privileges

Parts Quality

Parts Availability

Product Tech Support

Product Quality

Product Availability

Overall Satisfaction

Grasshopper

All OPE Mfr Rating 2017 2017 Rating 2016 Rating

462017 EDA Dealer-Manufacturer Relations Survey 46

Page 47: 2017 - equipment dealer

5.50

5.21

5.97

6.03

5.64

5.63

6.16

6.00

5.92

6.20

5.98

6.05

5.17

4.94

5.85

5.94

5.33

5.63

6.03

5.42

5.73

6.07

5.51

5.72

5.07

5.24

5.55

5.58

5.26

5.29

6.04

5.80

5.72

5.88

5.83

5.69

1 2 3 4 5 6 7

Mfr Response to Dealer Needs

Mkting & Adv Support

Warranty Payments

Warranty Procedures

Communication with Mgmt

Return Privileges

Parts Quality

Parts Availability

Product Tech Support

Product Quality

Product Availability

Overall Satisfaction

Gravely

All OPE Mfr Rating 2017 2017 Rating 2016 Rating

472017 EDA Dealer-Manufacturer Relations Survey 47

Page 48: 2017 - equipment dealer

5.55

5.61

5.61

5.61

5.69

5.34

6.05

5.87

5.75

6.01

5.68

5.91

5.55

5.54

5.50

5.48

5.55

5.22

6.08

5.92

5.80

6.08

5.67

5.81

5.33

5.34

5.42

5.40

5.42

5.29

5.96

5.73

5.65

5.94

5.65

5.74

1 2 3 4 5 6 7

Mfr Response to Dealer Needs

Mkting & Adv Support

Warranty Payments

Warranty Procedures

Communication with Mgmt

Return Privileges

Parts Quality

Parts Availability

Product Tech Support

Product Quality

Product Availability

Overall Satisfaction

Great Plains

All Shortline Mfr Rating 2017 2017 Rating 2016 Rating

482017 EDA Dealer-Manufacturer Relations Survey 48

Page 49: 2017 - equipment dealer

5.60

5.33

5.45

5.44

5.63

5.42

5.98

5.92

5.46

5.74

5.61

5.81

5.20

5.13

5.18

5.18

5.30

5.50

5.87

5.82

5.44

5.66

5.69

5.66

5.33

5.34

5.42

5.40

5.42

5.29

5.96

5.73

5.65

5.94

5.65

5.74

1 2 3 4 5 6 7

Mfr Response to Dealer Needs

Mkting & Adv Support

Warranty Payments

Warranty Procedures

Communication with Mgmt

Return Privileges

Parts Quality

Parts Availability

Product Tech Support

Product Quality

Product Availability

Overall Satisfaction

H & S Manufacturing

All Shortline Mfr Rating 2017 2017 Rating 2016 Rating

492017 EDA Dealer-Manufacturer Relations Survey 49

Page 50: 2017 - equipment dealer

5.83

5.44

5.83

5.83

5.89

5.67

6.17

5.89

6.00

6.22

6.22

6.00

5.33

5.34

5.42

5.40

5.42

5.29

5.96

5.73

5.65

5.94

5.65

5.74

1 2 3 4 5 6 7

Mfr Response to Dealer Needs

Mkting & Adv Support

Warranty Payments

Warranty Procedures

Communication with Mgmt

Return Privileges

Parts Quality

Parts Availability

Product Tech Support

Product Quality

Product Availability

Overall Satisfaction

Highline Manufacturing

All Shortling Mfr Rating 2017 2017 Rating

502017 EDA Dealer-Manufacturer Relations Survey 50

Page 51: 2017 - equipment dealer

4.86

5.09

5.23

5.11

5.12

5.31

6.17

5.83

5.64

6.14

5.79

5.77

4.88

5.17

5.19

5.22

5.07

5.37

6.24

5.90

5.68

6.25

5.98

5.83

5.07

5.24

5.55

5.58

5.26

5.29

6.04

5.80

5.72

5.88

5.83

5.69

1 2 3 4 5 6 7

Mfr Response to Dealer Needs

Mkting & Adv Support

Warranty Payments

Warranty Procedures

Communication with Mgmt

Return Privileges

Parts Quality

Parts Availability

Product Tech Support

Product Quality

Product Availability

Overall Satisfaction

Honda

All OPE Mfr Rating 2017 2017 Rating 2016 Rating

512017 EDA Dealer-Manufacturer Relations Survey 51

Page 52: 2017 - equipment dealer

4.44

4.89

5.31

5.18

4.52

4.62

5.47

4.97

4.98

5.16

5.14

5.13

4.30

4.82

5.24

5.10

4.38

4.53

5.24

4.47

4.95

5.03

5.10

4.95

5.07

5.24

5.55

5.58

5.26

5.29

6.04

5.80

5.72

5.88

5.83

5.69

1 2 3 4 5 6 7

Mfr Response to Dealer Needs

Mkting & Adv Support

Warranty Payments

Warranty Procedures

Communication with Mgmt

Return Privileges

Parts Quality

Parts Availability

Product Tech Support

Product Quality

Product Availability

Overall Satisfaction

Husqvarna

All OPE Mfr Rating 2017 2017 Rating 2016 Rating

522017 EDA Dealer-Manufacturer Relations Survey 52

Page 53: 2017 - equipment dealer

5.24

5.56

5.59

5.40

5.29

5.42

6.24

6.02

5.79

6.11

5.52

5.90

5.57

5.76

5.72

5.73

5.66

5.48

6.23

6.07

5.90

6.05

6.14

6.04

5.07

5.24

5.55

5.58

5.26

5.29

6.04

5.80

5.72

5.88

5.83

5.69

1 2 3 4 5 6 7

Mfr Response to Dealer Needs

Mkting & Adv Support

Warranty Payments

Warranty Procedures

Communication with Mgmt

Return Privileges

Parts Quality

Parts Availability

Product Tech Support

Product Quality

Product Availability

Overall Satisfaction

Hustler

All OPE Mfr Rating 2017 2017 Rating 2016 Rating

532017 EDA Dealer-Manufacturer Relations Survey 53

Page 54: 2017 - equipment dealer

3.00

4.20

4.38

4.44

3.88

5.20

5.56

4.31

4.00

5.50

4.44

4.69

4.07

4.56

4.41

4.37

4.41

4.41

4.88

4.07

4.48

5.19

4.96

4.81

4.36

4.77

4.63

4.58

4.66

4.83

5.44

4.77

4.88

5.45

5.29

5.11

1 2 3 4 5 6 7

Mfr Response to Dealer Needs

Mkting & Adv Support

Warranty Payments

Warranty Procedures

Communication with Mgmt

Return Privileges

Parts Quality

Parts Availability

Product Tech Support

Product Quality

Product Availability

Overall Satisfaction

JCB

All Tractor Mfr Rating 2017 2017 Rating 2016 Rating

542017 EDA Dealer-Manufacturer Relations Survey 54

Page 55: 2017 - equipment dealer

4.53

5.48

5.42

5.27

4.97

5.51

6.00

6.03

5.39

5.32

5.22

5.37

4.97

5.48

5.57

5.56

5.27

5.68

6.10

6.10

5.42

5.48

5.16

5.51

4.22

4.74

4.74

4.76

4.62

5.00

5.48

5.04

4.62

5.09

4.92

4.94

1 2 3 4 5 6 7

Mfr Response to Dealer Needs

Mkting & Adv Support

Warranty Payments

Warranty Procedures

Communication with Mgmt

Return Privileges

Parts Quality

Parts Availability

Product Tech Support

Product Quality

Product Availability

Overall Satisfaction

John Deere

All Full‐Line Mfr Rating 2017 2017 Rating 2016 Rating

552017 EDA Dealer-Manufacturer Relations Survey 55

Page 56: 2017 - equipment dealer

4.73

4.77

5.06

4.98

5.00

4.94

5.90

5.66

5.37

5.82

5.54

5.53

5.00

5.14

5.29

5.25

5.18

5.15

6.08

5.85

5.52

6.05

5.82

5.76

5.07

5.24

5.55

5.58

5.26

5.29

6.04

5.80

5.72

5.88

5.83

5.69

1 2 3 4 5 6 7

Mfr Response to Dealer Needs

Mkting & Adv Support

Warranty Payments

Warranty Procedures

Communication with Mgmt

Return Privileges

Parts Quality

Parts Availability

Product Tech Support

Product Quality

Product Availability

Overall Satisfaction

Kawasaki

All OPE Mfr Rating 2017 2017 Rating 2016 Rating

562017 EDA Dealer-Manufacturer Relations Survey 56

Page 57: 2017 - equipment dealer

4.30

4.96

4.44

4.33

4.32

4.78

5.96

5.78

4.50

5.00

5.43

4.80

3.92

4.74

4.42

4.38

4.11

4.63

5.61

5.64

4.71

5.22

5.25

4.46

5.33

5.34

5.42

5.40

5.42

5.29

5.96

5.73

5.65

5.94

5.65

5.74

1 2 3 4 5 6 7

Mfr Response to Dealer Needs

Mkting & Adv Support

Warranty Payments

Warranty Procedures

Communication with Mgmt

Return Privileges

Parts Quality

Parts Availability

Product Tech Support

Product Quality

Product Availability

Overall Satisfaction

Kinze

All Shortline Mfr Rating 2017 2017 Rating 2016 Rating

572017 EDA Dealer-Manufacturer Relations Survey 57

Page 58: 2017 - equipment dealer

5.03

5.43

5.74

5.61

5.17

5.34

5.95

5.38

5.33

6.21

5.50

5.86

4.81

5.29

5.49

5.47

4.90

4.81

5.72

5.09

5.14

6.06

5.65

5.75

4.48

4.82

4.71

4.68

4.74

4.90

5.49

4.81

4.96

5.56

5.36

5.22

1 2 3 4 5 6 7

Mfr Response to Dealer Needs

Mkting & Adv Support

Warranty Payments

Warranty Procedures

Communication with Mgmt

Return Privileges

Parts Quality

Parts Availability

Product Tech Support

Product Quality

Product Availability

Overall Satisfaction

Kioti

All Tractor Mfr Rating 2017 2017 Rating 2016 Rating

582017 EDA Dealer-Manufacturer Relations Survey 58

Page 59: 2017 - equipment dealer

5.21

5.16

5.27

5.31

5.30

4.91

5.96

5.38

5.67

6.16

5.78

5.78

5.45

5.39

5.27

5.25

5.45

4.92

6.08

5.70

5.58

6.17

5.67

5.80

5.33

5.34

5.42

5.40

5.42

5.29

5.96

5.73

5.65

5.94

5.65

5.74

1 2 3 4 5 6 7

Mfr Response to Dealer Needs

Mkting & Adv Support

Warranty Payments

Warranty Procedures

Communication with Mgmt

Return Privileges

Parts Quality

Parts Availability

Product Tech Support

Product Quality

Product Availability

Overall Satisfaction

Krone

All Shortline Mfr Rating 2017 2017 Rating 2016 Rating

592017 EDA Dealer-Manufacturer Relations Survey 59

Page 60: 2017 - equipment dealer

5.04

5.54

5.36

5.33

5.34

5.30

6.07

5.39

5.07

5.77

5.13

5.83

4.92

5.45

5.00

5.21

5.17

5.30

6.01

5.44

4.97

5.78

5.59

5.69

4.22

4.74

4.74

4.76

4.62

5.00

5.48

5.04

4.62

5.09

4.92

4.94

1 2 3 4 5 6 7

Mfr Response to Dealer Needs

Mkting & Adv Support

Warranty Payments

Warranty Procedures

Communication with Mgmt

Return Privileges

Parts Quality

Parts Availability

Product Tech Support

Product Quality

Product Availability

Overall Satisfaction

Kubota

All Full‐Line Mfr Rating 2017 2017 Rating 2016 Rating

602017 EDA Dealer-Manufacturer Relations Survey 60

Page 61: 2017 - equipment dealer

5.25

5.38

5.21

5.23

5.53

5.15

6.03

5.79

5.73

6.03

5.68

5.79

5.31

5.36

5.25

5.22

5.37

5.17

6.02

5.64

5.75

6.13

5.55

5.85

5.33

5.34

5.42

5.40

5.42

5.29

5.96

5.73

5.65

5.94

5.65

5.74

1 2 3 4 5 6 7

Mfr Response to Dealer Needs

Mkting & Adv Support

Warranty Payments

Warranty Procedures

Communication with Mgmt

Return Privileges

Parts Quality

Parts Availability

Product Tech Support

Product Quality

Product Availability

Overall Satisfaction

Kuhn NA

All Shortline Mfr Rating 2017 2017 Rating 2016 Rating

612017 EDA Dealer-Manufacturer Relations Survey 61

Page 62: 2017 - equipment dealer

6.02

5.82

5.68

5.66

5.84

5.34

6.12

5.92

6.04

6.12

6.10

6.18

5.53

5.39

5.52

5.52

5.42

5.27

5.89

5.68

5.74

6.01

5.83

5.86

5.33

5.34

5.42

5.40

5.42

5.29

5.96

5.73

5.65

5.94

5.65

5.74

1 2 3 4 5 6 7

Mfr Response to Dealer Needs

Mkting & Adv Support

Warranty Payments

Warranty Procedures

Communication with Mgmt

Return Privileges

Parts Quality

Parts Availability

Product Tech Support

Product Quality

Product Availability

Overall Satisfaction

Landoll

All Shortline Mfr Rating 2017 2017 Rating 2016 Rating

622017 EDA Dealer-Manufacturer Relations Survey 62

Page 63: 2017 - equipment dealer

5.76

5.65

5.75

5.80

5.85

5.51

6.23

6.11

5.94

6.26

5.81

6.12

5.67

5.57

5.70

5.70

5.70

5.52

6.13

5.94

5.87

6.16

5.65

5.99

5.33

5.34

5.42

5.40

5.42

5.29

5.96

5.73

5.65

5.94

5.65

5.74

1 2 3 4 5 6 7

Mfr Response to Dealer Needs

Mkting & Adv Support

Warranty Payments

Warranty Procedures

Communication with Mgmt

Return Privileges

Parts Quality

Parts Availability

Product Tech Support

Product Quality

Product Availability

Overall Satisfaction

Land Pride

All Shortline Mfr Rating 2017 2017 Rating 2016 Rating

632017 EDA Dealer-Manufacturer Relations Survey 63

Page 64: 2017 - equipment dealer

5.84

5.59

6.00

5.87

5.96

5.90

6.41

6.28

6.17

6.42

6.39

6.37

5.77

5.50

5.97

5.87

6.03

5.94

6.33

6.21

6.05

6.41

6.52

6.35

4.48

4.82

4.71

4.68

4.74

4.90

5.49

4.81

4.96

5.56

5.36

5.22

1 2 3 4 5 6 7

Mfr Response to Dealer Needs

Mkting & Adv Support

Warranty Payments

Warranty Procedures

Communication with Mgmt

Return Privileges

Parts Quality

Parts Availability

Product Tech Support

Product Quality

Product Availability

Overall Satisfaction

LS Tractor

All Tractor Mfr Rating 2017 2017 Rating 2016 Rating

642017 EDA Dealer-Manufacturer Relations Survey 64

Page 65: 2017 - equipment dealer

5.87

5.70

5.55

5.70

5.78

5.42

6.06

5.82

6.12

6.13

6.09

5.97

5.75

5.56

5.57

5.54

5.72

5.25

6.01

5.57

6.03

6.18

6.15

6.05

5.33

5.34

5.42

5.40

5.42

5.29

5.96

5.73

5.65

5.94

5.65

5.74

1 2 3 4 5 6 7

Mfr Response to Dealer Needs

Mkting & Adv Support

Warranty Payments

Warranty Procedures

Communication with Mgmt

Return Privileges

Parts Quality

Parts Availability

Product Tech Support

Product Quality

Product Availability

Overall Satisfaction

MacDon

All Shortline Mfr Rating 2017 2017 Rating 2016 Rating

652017 EDA Dealer-Manufacturer Relations Survey 65

Page 66: 2017 - equipment dealer

4.88

6.07

4.52

4.65

5.05

5.00

5.52

5.27

4.65

5.33

5.41

5.52

4.55

5.67

4.33

4.49

4.58

4.61

5.14

4.81

4.41

4.95

5.37

5.06

4.48

4.82

4.71

4.68

4.74

4.90

5.49

4.81

4.96

5.56

5.36

5.22

1 2 3 4 5 6 7

Mfr Response to Dealer Needs

Mkting & Adv Support

Warranty Payments

Warranty Procedures

Communication with Mgmt

Return Privileges

Parts Quality

Parts Availability

Product Tech Support

Product Quality

Product Availability

Overall Satisfaction

Mahindra

All Tractor Mfr Rating 2017 2017 Rating 2016 Rating

662017 EDA Dealer-Manufacturer Relations Survey 66

Page 67: 2017 - equipment dealer

4.25

4.80

4.64

4.72

4.61

4.62

5.61

4.31

5.00

5.56

4.79

4.80

4.22

4.56

4.59

4.38

4.42

4.54

5.20

4.09

4.76

5.12

4.37

4.67

4.48

4.82

4.71

4.68

4.74

4.90

5.49

4.81

4.96

5.56

5.36

5.22

1 2 3 4 5 6 7

Mfr Response to Dealer Needs

Mkting & Adv Support

Warranty Payments

Warranty Procedures

Communication with Mgmt

Return Privileges

Parts Quality

Parts Availability

Product Tech Support

Product Quality

Product Availability

Overall Satisfaction

McCormick

All Tractor Mfr Rating 2017 2017 Rating 2016 Rating

672017 EDA Dealer-Manufacturer Relations Survey 67

Page 68: 2017 - equipment dealer

5.37

5.19

5.55

5.42

5.50

5.46

6.05

5.89

5.76

5.92

5.68

5.58

5.33

5.34

5.42

5.40

5.42

5.29

5.96

5.73

5.65

5.94

5.65

5.74

5.71

5.50

5.25

5.25

5.92

5.67

6.17

6.21

6.00

6.13

5.88

5.83

1 2 3 4 5 6 7

Mfr Response to Dealer Needs

Mkting & Adv Support

Warranty Payments

Warranty Procedures

Communication with Mgmt

Return Privileges

Parts Quality

Parts Availability

Product Tech Support

Product Quality

Product Availability

Overall Satisfaction

Meyer Manufacturing

All Shortline Mfr Rating 2017 2017 Rating 2016 Rating

682017 EDA Dealer-Manufacturer Relations Survey 68

Page 69: 2017 - equipment dealer

3.52

3.99

4.33

4.19

4.10

4.63

5.18

4.72

3.90

4.51

4.06

4.37

3.44

3.96

4.12

4.12

3.9

4.53

4.97

4.37

3.81

4.43

4.31

4.18

4.22

4.74

4.74

4.76

4.62

5.00

5.48

5.04

4.62

5.09

4.92

4.94

1 2 3 4 5 6 7

Mfr Response to Dealer Needs

Mkting & Adv Support

Warranty Payments

Warranty Procedures

Communication with Mgmt

Return Privileges

Parts Quality

Parts Availability

Product Tech Support

Product Quality

Product Availability

Overall Satisfaction

New Holland

All Full‐Line Mfr Rating 2017 2017 Rating 2016 Rating

692017 EDA Dealer-Manufacturer Relations Survey 69

Page 70: 2017 - equipment dealer

4.66

4.90

4.81

4.73

4.92

4.81

5.51

4.92

5.18

5.64

5.35

5.50

5.41

5.35

5.39

5.34

5.51

5.26

5.82

5.52

5.68

5.92

5.68

5.88

5.33

5.34

5.42

5.40

5.42

5.29

5.96

5.73

5.65

5.94

5.65

5.74

1 2 3 4 5 6 7

Mfr Response to Dealer Needs

Mkting & Adv Support

Warranty Payments

Warranty Procedures

Communication with Mgmt

Return Privileges

Parts Quality

Parts Availability

Product Tech Support

Product Quality

Product Availability

Overall Satisfaction

Rhino

All Shortline Mfr Rating 2017 2017 Rating 2016 Rating

702017 EDA Dealer-Manufacturer Relations Survey 70

Page 71: 2017 - equipment dealer

5.71

5.61

5.92

5.97

5.98

5.68

6.41

6.31

6.21

6.33

6.20

6.21

6.00

5.93

6.04

6.20

6.08

5.99

6.60

6.46

6.39

6.60

6.33

6.38

5.07

5.24

5.55

5.58

5.26

5.29

6.04

5.80

5.72

5.88

5.83

5.69

1 2 3 4 5 6 7

Mfr Response to Dealer Needs

Mkting & Adv Support

Warranty Payments

Warranty Procedures

Communication with Mgmt

Return Privileges

Parts Quality

Parts Availability

Product Tech Support

Product Quality

Product Availability

Overall Satisfaction

Scag

All OPE Mfr Rating 2017 2017 Rating 2016 Rating

712017 EDA Dealer-Manufacturer Relations Survey 71

Page 72: 2017 - equipment dealer

5.34

5.28

5.72

5.78

5.62

5.46

6.20

6.07

6.07

6.16

6.06

5.99

5.59

5.38

5.96

6.08

5.82

5.67

6.30

6.12

6.24

6.24

6.24

6.10

5.07

5.24

5.55

5.58

5.26

5.29

6.04

5.80

5.72

5.88

5.83

5.69

1 2 3 4 5 6 7

Mfr Response to Dealer Needs

Mkting & Adv Support

Warranty Payments

Warranty Procedures

Communication with Mgmt

Return Privileges

Parts Quality

Parts Availability

Product Tech Support

Product Quality

Product Availability

Overall Satisfaction

Shindaiwa

All OPE Mfr Rating 2017 2017 Rating 2016 Rating

722017 EDA Dealer-Manufacturer Relations Survey 72

Page 73: 2017 - equipment dealer

4.81

4.87

5.59

5.63

4.88

4.82

5.63

5.60

5.38

5.51

5.51

5.56

4.67

4.66

5.45

5.46

4.74

4.82

5.68

5.55

5.57

5.37

5.49

5.36

5.07

5.24

5.55

5.58

5.26

5.29

6.04

5.80

5.72

5.88

5.83

5.69

1 2 3 4 5 6 7

Mfr Response to Dealer Needs

Mkting & Adv Support

Warranty Payments

Warranty Procedures

Communication with Mgmt

Return Privileges

Parts Quality

Parts Availability

Product Tech Support

Product Quality

Product Availability

Overall Satisfaction

Simplicity

All OPE Mfr Rating 2017 2017 Rating 2016 Rating

732017 EDA Dealer-Manufacturer Relations Survey 73

Page 74: 2017 - equipment dealer

4.40

4.51

5.24

5.28

4.37

4.52

5.23

5.33

4.85

4.51

4.89

4.78

4.46

4.65

5.65

5.63

4.66

4.70

5.54

5.50

5.25

4.73

5.29

4.94

5.07

5.24

5.55

5.58

5.26

5.29

6.04

5.80

5.72

5.88

5.83

5.69

1 2 3 4 5 6 7

Mfr Response to Dealer Needs

Mkting & Adv Support

Warranty Payments

Warranty Procedures

Communication with Mgmt

Return Privileges

Parts Quality

Parts Availability

Product Tech Support

Product Quality

Product Availability

Overall Satisfaction

Snapper

All OPE Mfr Rating 2017 2017 Rating 2016 Rating

742017 EDA Dealer-Manufacturer Relations Survey 74

Page 75: 2017 - equipment dealer

5.70

5.80

5.92

6.05

5.86

5.51

6.44

6.32

6.29

6.36

6.41

6.24

5.63

5.95

5.93

6.07

5.72

5.50

6.46

6.27

6.27

6.36

6.34

6.20

5.07

5.24

5.55

5.58

5.26

5.29

6.04

5.80

5.72

5.88

5.83

5.69

1 2 3 4 5 6 7

Mfr Response to Dealer Needs

Mkting & Adv Support

Warranty Payments

Warranty Procedures

Communication with Mgmt

Return Privileges

Parts Quality

Parts Availability

Product Tech Support

Product Quality

Product Availability

Overall Satisfaction

STIHL

All OPE Mfr Rating 2017 2017 Rating 2016 Rating

752017 EDA Dealer-Manufacturer Relations Survey 75

Page 76: 2017 - equipment dealer

5.53

5.57

6.03

6.02

5.63

5.69

6.27

6.29

6.01

6.02

5.96

6.02

5.41

5.53

5.92

5.94

5.52

5.57

6.22

6.23

5.91

5.96

5.96

5.93

5.07

5.24

5.55

5.58

5.26

5.29

6.04

5.80

5.72

5.88

5.83

5.69

1 2 3 4 5 6 7

Mfr Response to Dealer Needs

Mkting & Adv Support

Warranty Payments

Warranty Procedures

Communication with Mgmt

Return Privileges

Parts Quality

Parts Availability

Product Tech Support

Product Quality

Product Availability

Overall Satisfaction

Toro

All OPE Mfr Rating 2017 2017 Rating 2016 Rating

762017 EDA Dealer-Manufacturer Relations Survey 76

Page 77: 2017 - equipment dealer

3.52

3.59

3.81

3.52

3.93

4.52

5.19

4.19

3.56

4.78

4.37

4.15

3.43

3.78

3.43

3.61

3.74

4.48

4.91

4.30

4.17

5.09

4.96

4.91

4.48

4.82

4.71

4.68

4.74

4.90

5.49

4.81

4.96

5.56

5.36

5.22

1 2 3 4 5 6 7

Mfr Response to Dealer Needs

Mkting & Adv Support

Warranty Payments

Warranty Procedures

Communication with Mgmt

Return Privileges

Parts Quality

Parts Availability

Product Tech Support

Product Quality

Product Availability

Overall Satisfaction

TYM

All Tractor Mfr Rating 2017 2017 Rating 2016 Rating

772017 EDA Dealer-Manufacturer Relations Survey 77

Page 78: 2017 - equipment dealer

5.31

5.29

5.37

5.38

5.28

5.12

5.95

5.77

5.54

6.09

5.78

5.76

5.29

5.14

5.39

5.40

5.26

5.15

5.73

5.64

5.36

5.81

5.57

5.70

5.33

5.34

5.42

5.40

5.42

5.29

5.96

5.73

5.65

5.94

5.65

5.74

1 2 3 4 5 6 7

Mfr Response to Dealer Needs

Mkting & Adv Support

Warranty Payments

Warranty Procedures

Communication with Mgmt

Return Privileges

Parts Quality

Parts Availability

Product Tech Support

Product Quality

Product Availability

Overall Satisfaction

Unverferth

All Shortline Mfr Rating 2017 2017 Rating 2016 Rating

782017 EDA Dealer-Manufacturer Relations Survey 78

Page 79: 2017 - equipment dealer

5.99

6.00

6.10

6.13

6.17

6.03

6.52

6.23

6.41

6.41

6.36

6.44

5.63

5.46

5.90

5.83

6.00

5.72

6.21

6.15

6.17

6.05

6.03

6.12

5.33

5.34

5.42

5.40

5.42

5.29

5.96

5.73

5.65

5.94

5.65

5.74

1 2 3 4 5 6 7

Mfr Response to Dealer Needs

Mkting & Adv Support

Warranty Payments

Warranty Procedures

Communication with Mgmt

Return Privileges

Parts Quality

Parts Availability

Product Tech Support

Product Quality

Product Availability

Overall Satisfaction

Vermeer

All Shortline Mfr Rating 2017 2017 Rating 2016 Rating

792017 EDA Dealer-Manufacturer Relations Survey 79

Page 80: 2017 - equipment dealer

3.20

4.56

3.60

3.62

3.49

4.36

5.07

4.09

3.59

4.56

4.93

4.00

3.58

4.57

3.54

3.58

3.85

3.90

5.06

3.70

4.10

4.85

4.70

4.31

4.48

4.82

4.71

4.68

4.74

4.90

5.49

4.81

4.96

5.56

5.36

5.22

1 2 3 4 5 6 7

Mfr Response to Dealer Needs

Mkting & Adv Support

Warranty Payments

Warranty Procedures

Communication with Mgmt

Return Privileges

Parts Quality

Parts Availability

Product Tech Support

Product Quality

Product Availability

Overall Satisfaction

Versatile

All Tractor Mfr Rating 2017 2017 Rating 2016 Rating

802017 EDA Dealer-Manufacturer Relations Survey 80

Page 81: 2017 - equipment dealer

5.49

5.34

5.63

5.65

5.78

5.43

6.24

5.93

6.00

6.30

5.98

5.98

5.70

5.60

5.59

5.70

5.99

5.63

6.37

5.99

6.14

6.26

6.05

6.12

5.07

5.24

5.55

5.58

5.26

5.29

6.04

5.80

5.72

5.88

5.83

5.69

1 2 3 4 5 6 7

Mfr Response to Dealer Needs

Mkting & Adv Support

Warranty Payments

Warranty Procedures

Communication with Mgmt

Return Privileges

Parts Quality

Parts Availability

Product Tech Support

Product Quality

Product Availability

Overall Satisfaction

Walker

All OPE Mfr Rating 2017 2017 Rating 2016 Rating

812017 EDA Dealer-Manufacturer Relations Survey 81

Page 82: 2017 - equipment dealer

5.22

5.24

5.38

5.39

5.39

5.22

5.98

5.83

5.69

5.99

5.80

5.75

5.27

5.27

5.50

5.49

5.32

5.25

5.99

5.80

5.66

5.99

5.74

5.78

5.33

5.34

5.42

5.40

5.42

5.29

5.96

5.73

5.65

5.94

5.65

5.74

1 2 3 4 5 6 7

Mfr Response to Dealer Needs

Mkting & Adv Support

Warranty Payments

Warranty Procedures

Communication with Mgmt

Return Privileges

Parts Quality

Parts Availability

Product Tech Support

Product Quality

Product Availability

Overall Satisfaction

Woods

All Shortline Mfr Rating 2017 2017 Rating 2016 Rating

822017 EDA Dealer-Manufacturer Relations Survey 82

Page 83: 2017 - equipment dealer

5.34

5.40

5.72

5.62

5.59

5.62

6.16

5.96

5.86

6.24

5.82

5.90

5.05

5.29

5.53

5.55

5.39

5.46

6.24

5.82

5.66

6.29

6.16

5.95

5.07

5.24

5.55

5.58

5.26

5.29

6.04

5.80

5.72

5.88

5.83

5.69

1 2 3 4 5 6 7

Mfr Response to Dealer Needs

Mkting & Adv Support

Warranty Payments

Warranty Procedures

Communication with Mgmt

Return Privileges

Parts Quality

Parts Availability

Product Tech Support

Product Quality

Product Availability

Overall Satisfaction

Wright Manufacturing

All OPE Mfr Rating 2017 2017 Rating 2016 Rating

832017 EDA Dealer-Manufacturer Relations Survey 83

Page 84: 2017 - equipment dealer

4.77

4.86

4.95

4.74

4.88

5.00

5.98

5.19

5.14

6.02

5.33

5.05

4.48

4.82

4.71

4.68

4.74

4.90

5.49

4.81

4.96

5.56

5.36

5.22

1 2 3 4 5 6 7

Mfr Response to Dealer Needs

Mkting & Adv Support

Warranty Payments

Warranty Procedures

Communication with Mgmt

Return Privileges

Parts Quality

Parts Availability

Product Tech Support

Product Quality

Product Availability

Overall Satisfaction

Yanmar

All Tractor Mfr Rating 2017 2017 Rating

842017 EDA Dealer-Manufacturer Relations Survey 84

Page 85: 2017 - equipment dealer

4.06

3.94

4.67

4.67

4.83

5.28

5.56

5.33

5.78

5.83

5.56

5.22

4.48

4.82

4.71

4.68

4.74

4.90

5.49

4.81

4.96

5.56

5.36

5.22

1 2 3 4 5 6 7

Mfr Response to Dealer Needs

Mkting & Adv Support

Warranty Payments

Warranty Procedures

Communication with Mgmt

Return Privileges

Parts Quality

Parts Availability

Product Tech Support

Product Quality

Product Availability

Overall Satisfaction

Zetor

All Tractor Mfr Rating 2017 2017 Rating

852017 EDA Dealer-Manufacturer Relations Survey 85