2017 digital print specifications - louisville · digital & print specifications 2017 . why do...
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KENTUCKIANA’S NEXT GENERATION MEDIA COMPANY
DIGITAL & PRINT SPECIFICATIONS
2017
Why do we put so much into our solutions?Because we see ourselves as
your business partner – not
a vendor – and we know we
have to earn that distinction
with our clients each and
every day.
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Ad Unit Name Device Ad Specs
Banner
iPad tablet app Home Page; 180x150
iPad tablet app Home Page; 180x430
iPad tablet appSection Front/ Weather; 180x150
iPad tablet app Section Front; 180x430
iPad tablet app Article; 300x250
Android tablet app 936x120, 468x60
Transitional
iPad tablet app 768x768 (1280x1280)
Android tablet app 768x768 (1280x1280)
Pre-roll*iPad tablet app 16:9 aspect ratio
Android tablet app 16:9 aspect ratio
Gallery Transitional
iPad tablet app All ad units
*:15 seconds maximum length
Name Ad Specs File Type / Size
Leaderboard 728x90GIF, JPG, Flash, Rich Media, 3rd Party Vendor, HTML5
LRG Rectangle ATF only 300x250GIF, JPG, Flash, Rich Media, 3rd Party Vendor, HTML5
LRG Rectangle ATF/BTF 300x250GIF, JPG, Flash, Rich Media, 3rd Party Vendor, HTML5
LRG Rectangle BTF only 300x250GIF, JPG, Flash, Rich Media, 3rd Party Vendor, HTML5r
Half Page 300x600GIF, JPG, Flash, Rich Media, 3rd Party Vendor, HTML5
Sponsorship 100x50 GIF, JPG, PNG
In-banner video300 x 250
Flash, 3rd Party Vendor300 x 600
Email Newsletter Sponsorship 300x250 JPG
Available positions: Home pages, section fronts, article pages and run of site
DIGITAL SPECIFICATIONS
MOBILE STANDARD DIGITAL
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Production Options Description
Custom Video with Professional Voiceover
Up to a 1 minute video, includes music and professional voiceover; One hour on-site videographer and one client revision based on feedback
Custom Video with Interview
Up to a 1 minute video, includes music & audio recording (interview, testimonial, etc.); One hour on-site videographer and one client revision based on feedback
Custom Video with Music
Up to a 1 minute video, includes music; One hour on-site videographer and one client revision based on feedback
Custom Montage
Up to a 1 minute video, includes voiceover and/or music; Photos provided by client
Google Business View
Virtual tour of business with up to 30 panoramic photos
Additional Video Created from previously captured footage
Rush OrderFirst version of edited video delivered in fewer than 10 days from footage capture
Pre-Roll Options:
The desktop option is a 15 or 30-second (pre-emptible/skip feature) pre-roll video
5-second pre-roll plays in its entirety and user must watch before news content is delivered
30-second pre-roll plays for 15 seconds and displays a “skip” button for the user to access the news content
Video production capabilities: • HD video capture
• Aerial drone footage
• Graphical work animation
• Explainer videos
• Google 360˚tours
• Professional voiceover
• Editing
• Broadcast quality productions
VIDEO PRODUCTION SPECIFICATIONS
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Creative SizeVideo + Overlay + Frame leave-behind + Companion 300x250
Format: HTML5
Max Initial Load Size: Static (500KB) HTML5 (1MB)
Frequency Cap: 3x per 24 hours with companion 300x250 and actionable frame leave-behind.
Audio: User-initiated on click
Max Animation: Video should be >20 seconds but <2 minutes
Max Looping: Continuous loop
Additional Comments:Video should be >20 seconds but <2 minutes, played on continuous loop. 1080p, 4/3 ratio or standard widescreen (no anamorphic widescreen).
Original video asset preferred (.mov or .mp4 format)
Video should feature no sound or subtle background sound (it’s best without a great deal of talking). Video should be visually captivating without sound. All sound must be user-initiated.
Approximately 1/3 of the space can be used for a branded overlay area on transparent background (where logos, copy, etc can be placed during development process).
No text/logos/overlays permitted in the video asset itself. Static image is needed for tablet browsers that do not permit auto-play video (1080x1920 or larger, uncompressed format).
Creative Size: Ad Creative (1380x1380) Bleed Area and 768x768 Safe Area); Leave-Behind (100x30)
Format: Ad Creative (HTML5, JPG, PNG) Leave-Behind Logo (EPS/Vector, Transparent PNG)
Max Initial Load Size: Static (250KB) HTML5 (1MB)
Z-Index Value: 50-98
Frequency Cap: 1 auto-delivery per session, per calendar day (not 24hr period). If the user has already seen the ad once they will see the leave-behind ad unit instead on all subsequent page views for that calendar day.
Audio: User-initiated on click
Max Animation: Animation stops on user-initiated ad close.
Controls: Includes actionable leave-behind unit that will re-animate full-sized unit on click. If video is part of unit, it will include Stop, Pause, Play, Audio buttons.
Placement Details: The Hero Flip is available across all Gannett Broadcast Home, Section and SubSection Fronts (excluding Weather Front).
Additional Comments: Hero Flip requires submission of all sizes.
Leave-Behind location is above editorial "Hero" module on all relevant fronts.
GRAVITY HERO FLIP
HIGH IMPACT DIGITAL SPECIFICATIONS
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Creative Size: Ad Creative (1320x743); Frame Leave-Behind (800x40 Safe Zone and 2560x1008 Background)
Format: HTML5, JPG, PNG
Expand Direction: Down
Max Initial Load Size:250KB
Additional Load Size:1MB
Z-Index Value:0-49
Frequency Cap: 1 auto-delivery per session, per calendar day (not 24hr period). If the user has already seen the ad once they will see the frame ad unit instead on all subsequent page views for that calendar day.
Audio:User-initiated on click
Max Animation:Animation stops on user-initiated ad close
Max Looping:Animation stops on user- initiated ad close
Controls:Includes actionable leave-behind unit that will re-animate full-sized unit on click. If video is part of unit, it will include Stop, Pause, Play, Audio buttons
Placement Details:The Pushdown is available across USCP Home Fronts, Section Fronts, and SubSection Fronts.
Additional Comments:The Leave-Behind location is above the editorial "Hero" module on all relevant fronts. Please provide EPS/Vector file for the 800x40 Leave-Behind. If video will be included, please submit a YouTube URL or raw video assets (MOV or MP4). Preferred aspect ratio for video is 4:3 or 16:9, 1080p or higher recommended. Will be transparent PNG. Can only contain the client’s logo and a header - no call to action.
PUSHDOWNIAB BILLBOARD
Creative Size: 970x250 with a 88x31 leave behind
Format: 3rd Party Vendor
Max Initial Load Size: 60KB
Additional Load Size:1.5 MB for Creative Files. 10 MB for non-YouTube served video 10 MB total for Creative & Video combined.
Flash SpecificationVersion 10.1 or lower, AS3 or AS2
Z-Index Value: 0 - 4,999
Audio:Must be user-initiated (on click: mute/ un-mute); default state is muted.
Max Animation :30 seconds
Placement DetailsThe IAB "Rising Star" Billboard is available on the Gannett USCP Home Front and Section Fronts.
Additional CommentsFlash Version 10.1 or lower, AS3 or AS2. Provide a 50 KB backup image while 1 MB polite load is in progress.
Controls: Close X collapses ad 100% when clicked, with "show ad" button available that expands ad upon click.
Video must include: Play, Pause, Mute (volume control to zero (0) output may be included instead of or in addition to Mute control)
The expanding ad should remain in the DIV that it is loaded in. This is even when the ad expands outside of the IFrame. It allows the AJAX ad calls to clear the ad by clearing the DIV. If the expanding ad must create code outside of the DIV, such as adding itself to the BODY tag, then it must monitor the DIV it should have stayed in. When the DIV is cleared, it should automatically eliminate any code it created outside of the DIV. As mentioned earlier, the ads must have no “document.write” elements except inside the IFrame itself.
HIGH IMPACT DIGITAL SPECIFICATIONS
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INTERACTIVE TAKEOVER
Creative Size:
Ad Creative (1380x1380 Bleed Area and 768x768 Safe Area); Leave-Behind (100x30)
Format: HTML5, JPG, PNG
Max Initial Load Size: 250KB
Additional Load Size: 1MB
Z-Index Value: 8000-8999
Frequency Cap:
1 auto-delivery per session, per calendar day (not 24hr period). If the user has already seen the ad once they will see the leave-behind ad unit instead on all subsequent page views for that calendar day.
Audio:User initiated on click.
Max Animation:Animation stops on user-initiated ad close
Max Looping:Animation stops on user-initiated ad close
Controls:Includes actionable leave-behind unit that will re-animate full-sized unit on click. If video is part of unit, it will include Stop, Pause, Play, Audio buttons
Placement Details:The Interactive Takeover is available on Gannett USCP Home Fronts, Section Fronts, and SubSection Fronts, Blog Front and Topic Front and Sports Data Pages.
Additional Comments:The Interactive Takeover requires the submission of all ad sizes.
HIGH IMPACT DIGITAL SPECIFICATIONS
Creative Size:Video (900x506), Leave-Behind (100x30)
Format: HTML5
Max Initial Load Size: Images (largest file size, quality), Videos (largest file size, quality), Leave-Behind (8kb), Vector Logo (n/a)
Frequency Cap:1 auto-delivery per session, per calendar day (not 24hr period). If the user has already seen the ad once they will see the leave-behind ad unit instead on all subsequent page views for that calendar day.
Audio:User-initiated on click.
Controls:Includes actionable leave-behind unit that will re-animate full-sized unit on click. Includes Stop, Pause, Play, Audio buttons.
Placement Details:Available on USCP Home, Section, and SubSection Fronts.
Additional Comments:For video portion, please submit MOV, MP4, AVI, FLV file or YouTube ID. Leave-Behind location for Home Front placements is above Hero module on all relevant fronts.
VIDEO TAKEOVER
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ARTICLE SPONSORSHIP TRANSITION DESKTOP
DIGITAL ADS DEADLINE SCHEDULE
Creative Size: Rails (150x615); Banner (300x250 -- or -- 300x600); Sponsor Logo (100x30)
Format: Rails (PNG); Banner (SWF, Third Party Tag, Rich Media, JPG, GIF, PNG); Sponsor Logo (PNG)
Expand Size: Banner: 300x250 (600x250); 300x600 (600x600)
Expand Direction: Left
Max Initial Load Size: Rails (100KB); Banner (100KB): Sponsor Logo (20KB)
Frequency Cap: 100% SOV
Audio: User initiated on click.
Max Animation: :15
Max Looping: 3Placement Details: The Sponsored Series allows advertisers to run high impact advertising across specific editorial content. Please reach out to your Sales Rep for more information on this unique opportunity.
Additional Comments: Rails serve as complimentary branding elements and are not clickable, so advertisers should refrain from including CTAs. Rails must be submitted as PNGs. Full rail width may not be available to some users with smaller screen widths.
HIGH IMPACT DIGITAL SPECIFICATIONS & DIGITAL DEADLINES
Post By(next)
Materialsto GIADC
1st ProofReceived
Corrections Final
Approval
Central Ad Ops Creative
Scheduling
Saturday SundayMonday
Monday Wednesday Thursday Friday
Tuesday Tuesday Thursday Friday Monday
Wednesday Wednesday Friday Monday Tuesday
Thursday Thursday Monday Tuesday Wednesday
Friday Friday Tuesday Wednesday Thursday
Creative Size: (1380x1380 Bleed Area and 768x768 Safe Area)
Format: HTML5, JPG, PNG
Max Initial Size: Static (250KB) HTML5 (1MB)
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Modular BroadsheetAd Size Column Inches
Double Truck 21" 19.75"
Full Page 6 (10") 19.75"
1/2 Page H 6 (10") 9.82"
1/2 Page V 3 (4.92") 19.75"
1/4 Page V 3 (4.92") 9.82”
1/4 Page H 6 (10") 4.86"
3/16 Page 3(4.92") 7.33"
1/8 Page 3(4.92") 4.86"
1/8 Page H 6(10") 2.38"
1/12 Page 2(3.22") 4.86"
1/24 Page 2(3.22") 2.38"
Main | Sports | USA Today | Features
Double Truck 21" x 19.75"
Full Page10" x 19.75"
1/2 Page H10" x 9.82”
1/2 Page V4.92" x 19.75"
Front Ad4.92" x 16.75"
Inside Full Page10" x 19.75"
Back Full Page10" x 19.75"
Inside Half Page4.92" x 19.75”
1/4 Page V4.92" x 9.82”
1/4 Page H10" x 4.86"
1/8 Page4.92" x 4.86"
1/8 Page H10" x 2.38"
1/12 Page3.22" x 4.86"
1/24 Page3.22" x 2.38"
3/16 Page4.92" x 7.33"
PRINT SPECIFICATIONS MODULAR | TABLOID | STICKY® NOTE | SPADEA
Ad Size Column Inches
Tab Double Truck 20" 9.875”
Full Page 6 (10") 9.875”
Half Page V 3 (9.82") 9.875”
Half Page H 6 (10") 4.86"
Tab Double Truck 20” x 9.875”
Full Page9.70" x 9.875”
1/2 Page V4.78" x 9.875”
1/2 Page H9.70" x 5"
Trim 3" x 3"
Bleed 3.25" x 3.25"
LIVE AREA 2.75" x 2.75"
Build Size
1 Page2 Sidesw/bleed
Live 2.75" x 2.75"
Trim 3" x 3"
Bleed 3.25" x 3.25"
Specifications: Artwork must be 300 DPI
SpadeaSticky Note
Tabloid
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Modular Sizes Buyer’s Edge Sunday BroadsheetAd Size Column Inches
Full Page 6 (10") 19.75"
Half Page H 6 (10") 9.82"
Half Page V 3 (4.92") 19.75"
Quarter Page V 3 (4.92") 9.82"
Quarter Page H 6 (10") 4.86"
Modular Sizes Buyer's Edge Wednesday TabAd Size Column Inches
Front Cover 6 (9.4") 7.75"
Back Cover 6 (9.4") 9.75”
Inside Full Page 6 (9.4") 9.75"
Inside 1/2 Page Vertical 3 (4.6") 9.75"
Inside 1/2 Page Horizontal 6 (9.4") 4.8"
Inside 1/4 Page 3 (4.6") 4.8"
Back Cover/Inside Full9.4" x 9.75"
Inside1/2 Page V4.6" x 9.75"
Inside1/2 Page H9.4" x 4.8"
Inside1/4 Page4.6" x 4.8"
Front Cover9.4" x 7.75"
PRINT SPECIFICATIONSBUYER'S EDGE | TOTAL MARKET COVERAGE
Full Page10" x 19.75"
1/2 Page V4.92" x 19.75"
1/2 Page H10" x 9.82"
1/4 Page V4.92" x 9.82"
1/4 Page H10" x 4.86"
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PRINT SPECIFICATIONSPRINT & DELIVER | PRE-PRINTS
Print & Deliver Inserts Build Size
Standard8.5" x 10.875"
8.5" x 10.875" -- 4 Page
Big 10" x 10"
Bigger 10" x 12"
Standard 8.5" x 10.875"
Standard -- 4 Page 8.5" x 10.875"
Bigger 10" x 12"
Big 10" x 10"
Pre-Print Inserts
• 4 page sections or single sheets on 70lb stock or heavier.
• Maximum Size 10.5” x 12.25” (if folded, must be folded on 12.25” side)
• Minimum Size 5” x 7.5”.
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Publication Day
ProductSpace/Materials Deadline
Final Release
MONDAY CJ Thursday 3pm Friday 4 pm
TUESDAY CJ Friday 3pm Monday 3pm
WEDNESDAY CJ Monday 3pm, Tuesday 3pm
THURSDAY CJ Tuesday 3pm Wednesday 3pm
Velocity Monday 3pm Wednesday Noon
FRIDAY CJ Tuesday 3m Thursday Noon
SATURDAY CJ Wednesday 3pm Friday 3pm
Home Wednesday 3pm Thursday 4pm
SUNDAY Sunday CJ Wednesday 3pm Friday 4 pm
Scene Wednesday 3pm Thursday 4 pm
Arts Tuesday 3pm Wednesday 4 pm
TV Week Extra Monday 3pm Tuesday 4 pm
Earlier deadlines apply to major holidays. Separate deadlines apply to Buyer’s Edge Total Market Coverage, Pre-Print, Print XPress, Her Scene and Direct Mail solutions. Please contact an account rep for specific deadlines on these products.
Print DeadlinesDisplay & Classified Measurements A full page is 6 columns wide by 19.75 inches deep
Classified Liner Deadlines
PRINT SPECIFICATIONS PRINT DEADLINES
Column Inches1 1.51"
2 3.15"
3 4.78"
4 6.42"
5 8.06"
6 9.70"
Wednesday Tuesday 4pm
Friday Thursday 4pm
Saturday Friday 3pm
Sunday Friday 4pm