2016 Sponsorship Packages

“Hosting an event like this in South Padre is such a great opportunity to promote open water swimming and competitive swimming to a community that is very supportive of our sport. This is a city completely surrounded by water, swimming and water based sports in general are a way of life for everyone in this area. We are excited to bring a unique event like this to South Padre”

- Rowdy Gaines, Olympian and NBC Olympic Commentator

Mark your calendars and join us this fall as Open Water Planet and the Sand Castle Capital of the World team up to host the Inaugural South Padre Island Open Water Festival.

November 5-6, 2016A full weekend of activities will include

• One Mile Open Water Swim (Youth & Adult) • 5 K Open Water Swim (Youth & Adult) • 500 yrd Kids Sprint (12 & Under) • Movie Screening of The Last Gold• Olympic Athlete Appearances • OWP/SPI Vendor Village • Open Water Sports Exhibitions • Live Entertainment All in a festival style atmosphere that highlight the opportunities and lifestyle that open water sports and South Padre Island have to offer.

Quick Facts• Open Water Swimming’s target market

includes Masters Swimmers, Age Group Swimmers and Tri-athletes.

• There are over 45k Masters swimmers and over 250k Age Group Swimmers in the USA. This is the only area where they compete together.

• In the US several events attract over 2k swimmers per event

• Across the globe there are some open water events that attract over 15k swimmers per event

• Swimmers are some of the most brand devoted consumers and are typically heath

oriented and highly motivated.

Masters Demographics

Average Age: 46 years old Education: 54% hold Masters Degree or higher

(95% college degree or better) Sex: 49.5% female , 51.5% male Income: 46.3% make over $100, 000 per yr /

64% make over $75,000 per yr

Consumption Behavior Travel: Masters swimmers fly an average of 11.3

times per year Hotels: Stay in a hotel an average of 7.71 times a

year / Average length of stay is 2.72 days Gear: 73.3% use fins, Purchase an average of 3.21

suits a yr

Title Sponsor • Naming Rights in Race Title, All VIP areas including Race

Start & Finish, Festival and Vendor Areas• First right of refusal for future events• Logo and name recognition in all media coverage (Deadlines

apply) • Logo and name recognition on signage onsite and

recognition in all event collateral material• Logo and name recognition on event tee shirt and swim cap

(date deadlines apply) • Logo and name recognition on event website• Promotional giveaways in participant gift bag• Sampling Opportunities• Booth space for promotional display in OWP Village • 20 Tickets to Saturday Night Welcome Party• 20 Registrations for event participation (USMS one-day

registration not included-$17 each)

$25,000

Vendor Sponsorship

- One 10 x 10 Space in the Open Water Planet Vendor Village

- Sampling Opportunities - Water Sport Exhibition

Participation Opportunities

$150.00

Gold Level • Logo and name recognition in all media coverage

(Deadlines apply) • Logo and name recognition on signage onsite and

recognition in all event collateral material• Logo and name recognition on event tee shirt and

swim cap (date deadlines apply) • Logo and name recognition on event website• Promotional giveaways in participant gift bag• Sampling Opportunities• Booth space for promotional display in OWP

Village • 8 Tickets to Saturday Night Welcome Party• 8 Registrations for event participation (USMS one-

day registration not included-$17 each)

$5000

Bronze Level

• Bronze Level Logo and name recognition on event tee-shirt (Date deadlines apply)

• Logo and name recognition on event website• Booth space for promotional display in OWP

Village• Promotional giveaways in participant gift bag• 2 Tickets to Saturday Night Welcome Party• 2 Free registrations to the event (USMS one

day registration not included - $17 each) • Custom opportunities

$1000

Silver Level • Logo and name recognition in on site media

coverage (Deadlines apply) • Space for signage• Silver level Logo and name recognition on event

tee-shirt• Logo and name recognition on event website• Booth space for promotional display in OWP

Village• Promotional giveaways in participant gift bag• 4 Tickets to Saturday Night Welcome Party• 4 free registrations to the event (USMS one day

registration not included- $17 each) • Custom opportunities

$2,000

Existing Sponsors Include

Open Water Planet is a division of Triton Collective, a leader in aquatic event marketing and production, swim team and corporate consulting, sponsorship activation and active based travel programs. Open Water Planet is the culmination of over 40 years of experience among the three founding members that includes careers in Olympic Swimming, Swim School foundation and management, corporate consulting for some of the nations top companies, celebrity representation and custom travel programs to some of the worlds largest events.

Open Water Planet is committed to providing first class event opportunities and management that also brand the open minded and fearless lifestyle that is a large part of this fast growing community. While OWP takes its position as an industry leader seriously, as a company we also strive to inspire. Travel is a large component of our company and we are committed to the creation of unique events that encourage participants to travel to new destinations on a frequent basis. We are excited for the opportunity to partner with new destinations and look forward to expanding our world.

Open Mind. Open Water. Open Planet.

Contact

Casey Taker

casey@openwaterplanet.com

919-421-1893

www.southpadreswim.com

www.openwaterplanet.com