2015media kit-e
TRANSCRIPT
Media Kit 2015
Multi-channel user acquisition and monetization
The Leading Mobile Performance Marketing Platform
San Francisco | Tokyo | Shanghai | Berlin www.yeahmobi.com
Company Introduction
Multiple Marketing Solutions / Global Coverage / Range of Verticals YeahMobi helps apps, mobile games and E-businesses stretch their reach and acquire new users. Our marketing technology supports analytics and operations in our vast performance network, programmatic advertising platform and social media and search engine marketing solutions. We also help app developers monetize traffic with seamlessly integrated native ads. > 147 billion ad impression per month and counting > 1.5 billion clicks per month > 19 million downloads per month Founded in 2011, we are the main brand of NDP Media Corp, with offices in China, US, Japan and Germany. YeahMobi partners with many companies worldwide, achieving excellent global coverage.
San Francisco | Tokyo | Shanghai | Berlin www.yeahmobi.com
We offer various marketing solutions to help advertisers
get the most of the mobile internet.
Services include our performance network, native ads in popular apps, programmatic user acquisition and retargeting, social media marketing campaigns and search engine marketing. When working with clients we:
•Negotiate with clients, plan and determine the best marketing
solution for their product
•Test to see what works
•Optimize and develop marketing strategies to get you more users
•Help you further optimize to improve the quality of users
•Offer monetizing solutions
What We Do San Francisco | Tokyo | Shanghai | Berlin www.yeahmobi.com
Advertisers Optimization Strategies
Campaign Testing
Advertising Needs
Assessment
Monetization Service
Better LTV More users
Performance Marketing Network Advertise
Our performance marketing network connects you to superior publishers and expert marketing assistants. Our global services can help market utility apps, mobile games and international m-commerce, and we work with most verticals. We have helped 500+ advertisers gain more users with:
San Francisco | Tokyo | Shanghai | Berlin www.yeahmobi.com
Vast reach
140 bn >15 mil 1.3 bn mobile ad impression per month
gigantic volume of downloads per month
clicks per month
Global network Publishers and Affiliates based all over the world, and offices in San Francisco, Berlin, Tokyo, Beijing and Shanghai.
Low-risk strategies Based on CPA payment models – only pay for the action that gets you the results you want.
Real-time tracking and optimization In-house tracking tool that helps us analyze data and optimize ad campaigns precisely and rapidly.
San Francisco | Tokyo | Shanghai | Berlin www.yeahmobi.com Native Ads
Advertise
“There is no need for advertisements to look like advertisements.” – David Ogilvy, Father of Advertising Native ad solutions offer better integration for your ads and better results. Get you product directly in front of your users and better engagement metric:
Deep engagement with average 45 seconds per interaction.
50% higher purchase intent from users.
220% improved response rates (CTR). Native ads can get 5-20 higher click-through rates than traditional mobile ads.
Campaign optimization based on region and app type so you can focus on your targeted users.
Native Ads System
Advertisers
Advertisers Advertisers
Desktop Software
Input Format
System Cleanup
Browser Range of ad formats that create excellent user response: Ad walls, icon ads, interstitials and, banner ads .
Programmatic Advertising and Retargeting Advertise
Programmatic can offer huge returns for user acquisition and m-commerce. YeahMobi’s in-house DSP can help advertisers control and optimize ad campaigns as well as get the best ad placement prices with programmatic buying. Find new users for your products, and use our technology platform to retarget existing users to increase revenue:
San Francisco | Tokyo | Shanghai | Berlin www.yeahmobi.com
The best ad exchanges Integrated with Smaato, Doubleclick Ad Exchange, Mopub and Nexage.
Real-time ad placements Intelligent algorithms – target the best demographic for your product.
Behavioral tracking models Re-engage users and get the most of your users’LTV.
Range of tracking models 5 types of behavioral tracking models.
Flexible pricing with CPM, CPC, CPI, CPS models Models suited to brand development and awareness and ROI and sales-driven precise marketing.
Easy-to-use interface
It is easy to integrate our system and we will be there to help.
Advertisers
Users
Demand Side Platform
(DSP)
San Francisco | Tokyo | Shanghai | Berlin www.yeahmobi.com Social Media Advertising
Advertise
Make the most of some of the world’s biggest social networks to acquire new users.
Boost your app across a variety of regions
Facebook, Twitter and an official partner of Vkontakte - boost your app across a variety of regions.
In-house campaign management system
YeahMobi’s system uses smart analytics for optimization. Increase downloads and installs by up to 10x standard network marketing.
Professional creative team Trained staff with years of experience. Dedicated optimization for the image of your campaigns.
Invest in results
CPA and CPI are our main campaign payment methods. Invest in campaigns and pay only for the results you seek.
Search Engine Marketing Advertise
Make it easier for your users to find you:
San Francisco | Tokyo | Shanghai | Berlin www.yeahmobi.com
We work with Google and Yandex to get your products more exposure.
We optimize ad impressions on search engines to help make your campaigns successful by increasing ROI.
We offer CPA payment methods so you only pay for the campaigns that give you the results you want.
Digital tracking and anti-fraud technology that helps you prevent fraudulent clicks and reduces risks and losses.
CPA Conversion
rate
Product Analysis
Media Planning
Advertisers Creative Design Optimization Test
Monetize Many app developers aim to invest in advertisement and bring in revenue through monetization.
Here is a look at our exciting monetization options for app developers:
App Developers Our Native Ad formats are easy to integrate and link you to a vast store of ads, ideally suited
to your app’s style: Icon Ads / Ad Wall / Banner Ads / Interstitial Ads / Video Ads
Use your app to
place Icon Ads ona
user’s home screen.
Icons areseamlessly
integrated as part
of the user
interface.
Icons Ads
Integrate an app bar
into your app, with a
drop down tab that
leads to more ads and
offers.
Ad Wall
Place ads at crucial
moments for users.
Interstitials can appear
during loading screens
and keep users engaged
when they might
otherwise switch off.
Interstitial Ads
Work with our design
team to create banners
that match the style of
your app, are easy on
the eye and offer users
precisely selected
content.
Banner Ads
For more information about monetization and integrating with
our native ads contact us at [email protected]
We can also provide a specific
native ads media kit.
Find out more
San Francisco | Tokyo | Shanghai | Berlin www.yeahmobi.com Clients & Partners
Clients Partners
Get in touch! One Market St., Spear Tower, #3508, San Francisco, CA 94105 [email protected] [email protected] [email protected] [email protected]
@YeahMobi @YeahMobiInc @YeahMobi YeahMobi in
San Francisco | Tokyo | Shanghai | Berlin www.yeahmobi.com