[2015 oracle cloud summit] 1. oracle keynote_modern business in the cloud
TRANSCRIPT
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Modern Business. Modern Cloud.
Doug HughesVice President, Applications Development ‐ JAPAC
April 21, 2015
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Safe Harbor StatementThe preceding is intended to outline our general product direction. It is intended for information purposes only, and may not be incorporated into any contract. It is not a commitment to deliver any material, code, or functionality, and should not be relied upon in making purchasing decisions. The development, release, and timing of any features or functionality described for Oracle’s products remains at the sole discretion of Oracle.
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DigitalChangesEverything
Around‐the‐clockAvailability
Consumer Expectations
Real‐time Fulfillment
Flawless Engagement
Personalized Service
Information any time, Anywhere
Business Model
Insight
Speed to Market
Employee Expectations
New Markets
Digital DisruptionCloudCloud
Data
Explosion
Data
Explosion
Social is
Business
Social is
Business
Rise of
Mobility
Rise of
Mobility
Sophisticated
Customers
Sophisticated
Customers
26%
86%
94%Post negative comments
Stop doing business
Will pay more forgreat experience
“Engage me everywhere.”
“Meet my expectations.”
“Know me. Wow me.”
“Understandand reward me.”
1/32020
of all datain the cloud
50 Billion2020
Internet Devices
51%2014
of workloads in the cloud
9 Billion2012
Internet Devices
50.3%of ecommerce traffic coming from mobile
87%of organizations using public
cloud
90% Createdwithin the last 2 years
50X Growth by 2020
78%Mobile Data Growth
20‐Year‐OldLegacy
Applications
20‐Year‐OldLegacy
Applications
Modernize to Survive20‐Year‐OldLegacy Applications
Pre InternetPre SearchPre SocialPre MobilePre Cloud
No Increase in I.T. Budgets
Still Need to Innovate
75% of Apps Highly Customized
>80% of I.T. Spent on Maintenance
Extremely Inflexible
Standard
Mobile
Easily Provisioned
Real Time Data and Decision‐Making
Social Integrated
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Readiness for Inorganic GrowthEfficiency in Post‐merger IntegrationGrowth From Non‐traditional MarketsDemand for Faster Innovation CyclesRapid Response to Non‐traditional CompetitorsDigital Transformation of the Business
Top Boardroom Priorities
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Source: “Inside The 2015 Boardroom Priorities”, Constellation Research, December 2014
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Digital Opportunities Span Every Function
Customer Insight
Customer Interactions
Revenue Growth
Digitized Processes
Source: “The Nine Elements of Digital Transformation”, MIT Sloan Management Review, 2014
Workforce Productivity
Business Insight
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Cloud Adoption Patterns Evolve
Single Process
Business Function
End‐to‐End Process
Complete Transformation
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Challenges with First Generation Cloud
Computerworld Strategic Marketing Services, Feb‐Mar 2014 Cloud Survey
76%
75%
High performance, availability and security requirements
Ease of migrating existing application data
67%
74% Ability to support mission critical applications
Security and legal or regulatory requirements
First Generation Cloud
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Cloud Applications—Only Growing in Value and ScopeInvesting to Create the Next Generation
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Value
Scope
Coming Soon
Every day innovations…
…are creating opportunities for SaaS to change how organizations do business
• New classes of apps• Natively social apps• Pervasive integrations • IOT connected apps• New devices
• Mass customizations• Lower and lower costs• Global deployments• Consumerization• Etc…
Then
Now
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Keeps Pace with Change
Success in the Cloud
Consumptionof Innovation
BestPractices
CustomerAdvocacy
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Cloud Leadership Requires Broader Transformation
Current Model New Model
Engage CIOs & IT
Focus = Products, Features
Discovery based Engagement
Ecosystem Optional
Customized Services Iterative Pricing Negotiations
Limited involvement in Implementation
Support: Respond and React
Customer References
Engage IT & LOB
Focus = Business Outcomes
Insight led Engagement
Ecosystem Mandatory
Packaged: Fixed price, Fixed Scope
Frictionless: Contract to Provisioning
Accountable for Go‐Live, Integrations
Proactive Usage Monitoring
Communities & Advocates
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Largest Portfolio of Cloud Applications
Easy to Change, Extend and Connect
Mission Critical One Industry‐Standard Platform
Oracle Cloud
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Strategy for Cloud Market Leadership
• Create a portfolio of unmatched breadth and depth
• By building, acquiring, and partnering
• To deliver solutions that create business value in the short, medium, and long term
• In the most critical enterprise application markets
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SaaS
PaaS
IaaS
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Oracle Cloud and ServicesGo beyond other cloud providers. Modern. Complete.
Global HumanResources Talent Management Sales Service Commerce Enterprise Resource Planning &
Performance ManagementMarketing
Social Marketing Social Engagement & Monitoring Social Enterprise Network Social Data & Insight
Storage Compute Messaging Identity Sync
TAILOR
Mobile Java Database Documents Business IntelligenceDeveloper Cloud Marketplace
ENRICH
Applications
Platform
Infrastructure
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Marketing & Sales Marketing & Sales
Commerce, CPQ, & Order Capture
Commerce, CPQ, & Order Capture
Customer Service & Support
Customer Service & Support
Enterprise Resource Planning
Enterprise Resource Planning
Human Capital Management
Human Capital Management
Talent ManagementTalent Management
Supply Chain Management
Supply Chain Management
Enterprise Performance Management
Enterprise Performance Management
Social Relationship Management
Social Relationship Management
Software‐as‐a‐Service
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Oracle Cloud. Modern Cloud.
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Personalized. Connected. Secure.
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The Modern Cloud is Personalized
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Business Benefits
Tailor applications to fit your business – branding, corporate, and local requirements
Empower employees to configure their user experience, dashboards, reports, workflow, and data
IT Benefits
Enrich functionality with standard tools for building custom applications
Update software on your terms and protect configuration changes
Branding
User Experience
Analytics Workflows
Data Fields
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The Modern Cloud is Connected
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Business Benefits
Connect your entire business – data, processes, analytics, and people
Provide employees with a unified user experience
IT Benefits
Seamlessly integrate processes and data between cloud, on premise and 3rd party applications
Easily import and export data as well as add or change service providers
Custom3rd Party
On PremiseOn Premise
On Premise
ORACLE CLOUD
HCM Cloud
ERP Cloud
CX Cloud
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The Modern Cloud is Secure
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Business Benefits
Compliance with local data residency requirements
Proven cloud provider known for viability, reliability, and expertise
IT Benefits
Application security with unified access controls
Isolated data tenancy and security at multiple layers protects sensitive corporate data
19 Data Centers Worldwide
Unified Access Controls
Isolated Data Tenancy
HCM CX ERP
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More Enterprise SaaS Applications Than Anyone
• Customer Experience:– Marketing Cloud: 84 SaaS products – 29 new– Sales Cloud: 69 SaaS Products – 14 new– Service Cloud: 113 Saas Products – 14 new– CPQ & E‐Commerce: 42 SaaS Products – 27 new– Social Campaigns, Listening and Data: 49 Saas & DaaS Products – 36 new
• Human Capital Management– Social HCM: 84 SaaS Products – 16 new
• ERP– High‐end ERP: 49 Saas Products – 14 new
• Industry‐Specific (across 12 Industries)– 70 SaaS products – 55 new
Over 500 SaaS Products – over 200 of them new
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CX Cloud
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Marketing CPQ CommerceSales Apps Marketplace
Service Social
CX Foundation
Universal Customer Master
Unified Business Intelligence
Single Development and Integration Framework
Best in Class PaaS
Common Security and Identity Services
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Modern CX Cloud: Customer Examples
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HCM Foundation
HCM Cloud
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Universal Employee Master
Unified Business Intelligence
Single Development and Integration Framework
Best in Class PaaS
Common Security and Identity Services
Apps Marketplace
SocialGlobal HR
Workforce Rewards
Workforce Management
Talent Management
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Modern HCM Cloud: Customer Examples
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ERP Cloud
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ERP Foundation
Universal Financial Master
Unified Business Intelligence
Single Development and Integration Framework
Best in Class PaaS
Common Security and Identity Services
ProcurementProjectsFinancials
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Modern ERP Cloud: Customer Examples
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Supply Chain Management CloudSUPPLY CHAIN MANAGEMENT SOLUTIONS
SUPPLY CHAIN MANAGEMENT FOUNDATION
Universal Product Master
Value ChainExecution
ProcurementProduct ValueChain
Unified Business Intelligence
Single Development and Integration Framework
Best in Class PaaS
Common Security and Identity Services
Value ChainPlanning
Manufacturing Asset Lifecycle Management
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Enterprise Performance Management CloudENTERPRISE PERFORMANCE MANAGEMENT SOLUTIONS
ENTERPRISE PERFORMANCE MANAGER FOUNDATION
Universal Data Relationship Master
FinancialReporting
EnterprisePlanning
Unified Business Intelligence
Single Development and Integration Framework
Best in Class PaaS
Common Security and Identity Services
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Tailor within SaaS. Enrich with PaaS.Personalize Your Cloud
Database Cloud
Developer Cloud
JavaCloud
Documents Cloud
BICloud
Data storage
Data import
Logic and
business rules
UI modifications
Full power of J2EE
Source code
management
Build deploy tools
Web service repository
External document
collaboration
Offline syncing
Web, mobile,
desktop
Enterprise
analytics
Reporting
Oracle Cloud
Rich tailoring
capabilities
Mobile support
Embedded social
collaboration
Tailor approvals/
workflows
CloudMarketplace
MobileCloud
Unique apps
By cloud partners
Certified
Mobile APIs
Federated identity
Mobile security
Any platform, any
device
One Cloud Platform
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StorageElastic Block Storage
StorageElastic Block Storage
ComputeElastic Compute
ComputeElastic Compute
Secure IdentityIdentity Administration
Secure IdentityIdentity Administration
StorageElastic Object Storage
StorageElastic Object Storage
Oracle Infrastructure‐as‐a‐Service
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Oracle Cloud
200+Countries
15 yearsManaging Enterprise
Clouds
#2 SaaSProvider in the World
19Data Centers in
75%+of Fortune 100
Run Oracle Cloud
62M+Users on the Oracle
Cloud Every Day
23B+Transactions on the
Oracle Cloud Every Day
19 of 20Top Cloud Providers
Run on Oracle
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How do we make this transition
easier?
What about my existing
investments?
What should we move to the cloud first?
What are the cultural
implications?
Where should we start our digital transformation?
How do we ensure success?
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