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Facilitator

Volunteers

Volunteers

TEAM LEADS

Nicole Campbell (NC) Karen Tryon (NY)

Elizabeth Flagg (MA) Glory Rossbacher (ID)

TEAM MEMBERS

\Deanna Cole (PA) Rose Holland (MD)

Gerda Weekley (OK) Cynthia Warren (VA)

Cara Wheeler (VA) April McLean (MT)

Volunteers

New Approaches to Volunteer

Recruitment

Everyone Ready

Session 1 of 2

Volunteers

Everyone Ready

New Approaches to Volunteer RecruitmentSession 1 of 2

Fundamental Principles ofVolunteer Recruitment

1. Don’t recruit before you are

ready to put volunteers to

work

Volunteers

Everyone Ready

New Approaches to Volunteer RecruitmentSession 1 of 2

Fundamental Principles of Volunteer Recruitment

2. Your recruiting success is

directly connected to what

you are asking volunteers

to do

Volunteers

Everyone Ready

New Approaches to Volunteer RecruitmentSession 1 of 2

Key Questions

1. What’s your recruitment goal?

2. Do potential volunteers know

something positive about

your program?

Volunteers

Everyone Ready

New Approaches to Volunteer RecruitmentSession 1 of 2

Key Questions

3. Are you suffering from VolunteerRevolving Door Syndrome?

Volunteers

Everyone Ready

New Approaches to Volunteer RecruitmentSession 1 of 2

Seven Steps to Successful Recruitment

1. Identify why people DO and DO NOT volunteer with your

program2. Consider larger TRENDS as well as LOCAL issues

3. Design ASSIGNMENTS that are likely to attract the people you want

4. For each volunteer role, brainstorm SOURCES of the most likely candidates

5. Match recruiting TECHNIQUES and MATERIALS to each source. ADAPT

your approach to each audience.

6. DO it!7. Be READY for applicants

Volunteers

Everyone Ready

New Approaches to Volunteer RecruitmentSession 1 of 2

Step 1. Identify Why People Do/Do Not Volunteer with your program

Volunteers

Everyone Ready

New Approaches to Volunteer RecruitmentSession 1 of 2

Why don’t people volunteer?

What stops people from volunteering with you?

Volunteers

Everyone Ready

New Approaches to Volunteer RecruitmentSession 1 of 2

Which Obstacles do you face?

• Transportation issues

• Unrewarding tasks

• Inflexible requirements

• Financial costs

• Overwhelming mission

• Recent poor publicity

• Personality issues

• Not fitting the pattern of previous volunteers

• Fear of seeing something distasteful

• Fear of failure• Safety or liability concerns

Volunteers

Everyone Ready

New Approaches to Volunteer RecruitmentSession 1 of 2

The Number 1 Obstacle is…

“I don’t have time!”

Volunteers

Everyone Ready

New Approaches to Volunteer RecruitmentSession 1 of 2

Eliminate Vocabulary Obstacles

Does the word “volunteer” repel

or attract?

Volunteers

Everyone Ready

New Approaches to Volunteer RecruitmentSession 1 of 2

Seven Steps to Successful Recruitment

1. Identify why people DO and DO NOT volunteer with your program

2. Consider larger TRENDS as well as LOCAL issues3. Design ASSIGNMENTS that are likely to attract the people you want

4. For each volunteer role, brainstorm SOURCES of the most likely candidates

5. Match recruiting TECHNIQUES and MATERIALS to each source. ADAPT

your approach to each audience.

6. DO it!7. Be READY for applicants

Volunteers

Everyone Ready

New Approaches to Volunteer RecruitmentSession 1 of 2

Step 2. Consider larger TRENDS as well as LOCAL issues

Example: The Changing Family

Volunteers

Everyone Ready

New Approaches to Volunteer RecruitmentSession 1 of 2

Trends that impact YOUR World

• Aging population

• Mandated service programs

• Terrorism and security issues

• Energy, environmental and climate change

• Election results

• Corporate volunteering

• Economic crisis

Volunteers

Everyone Ready

New Approaches to Volunteer RecruitmentSession 1 of 2

Ask Yourself…

Which trends are making it more difficult

to recruit?

Today’s

Take-Aways

Everyone Ready

New Approaches to Volunteer RecruitmentSession 1 of 2

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