table of contents1

The Currito Concept

2-3

Where is Currito?

4-5

Why does it works so well?

6-9

Our menu

10-11

How can it work for you?

12-13

A History of success

The Currito Concept

Why does it works so well?

How can it work for you?

A History of success

The cornerstone of the Currito concept is “Burritos

Without Borders.” We push beyond fresh Mexican

cuisine and typical wrap restaurants to deliver

unexpected fl avors with high levels of speed and

service. To our franchisees, we deliver unexpected

support with similar expectations of speed and

service. It is our philosophy that franchisees are the

lifeblood of our company. And we will do anything

within reason to keep them happy.

Invest in great food wrapped up in a great concept.

The Currito Concept

1

Where is Currito?

currito is growing& expanding

locations Midwestern and Northeastern states

20 7We plan to control

growth at 5-10 new

franchises per year until

we reach 50+ units.

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Serves world travelers within the food court of a

busy international airport.

• First location to hit 2 million + in sales

Located within the central business district.

• Uses two fully stocked food lines to

accommodate lunchtime traffi c.

Growth through reach and adaptability

Currito appeals to professionals, students and

families. It’s where they can all fi nd the great

food they crave within the small windows of

time that they have open.

It gives Currito the ability to thrive in a variety

of locations and sizes, from small food courts

within airports, shopping centers and central

business districts, to larger installations on

college campuses.

Newark, NJNewark International Airport

Cincinnati, OHDowntown, 5th Street

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Fast-casual burrito chain with a focus on global flavors

The fast-casual market represented

about $47.3 billion in sales in 2014 —

showing that the economy has affected

dining habits. People have traded down

from higher-end casual restaurants to

fast casual restaurants. They still want

good food, but want it at a low price.

Currito gives customers a good value

proposition. In 2014, the average unit

volume was $1,109,258.

By the numbers:

• The average per-person

check is $8.50

• The food appeals to all

ages, but especially to

adults between the ages

of 18 and 45

• Currito is most successful

in areas where the

median household

income is greater than

$60,000

• Currito thrives when

the surrounding 3 miles

features a population that

is 40% + college

educated4

Why does it works so well?

“People like to see their food prepared in front of them. They also like to see a lot of vegetables and low-calorie ingredients. It’s not greasy, and people nowadays are very health conscious. I am located near a pizza franchise and a Chinese food franchise and I’ve got double their customers.”

Chan ParkOwner of Logan International Airport Currito Franchise

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our menu

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burritos

classicIt’s hard to ignore the amigo that got you into burritos in the first place.

Black beans, corn salsa, choice of mild, medium or hot salsa, jack cheese, cilantro lime rice, sour cream, flour tortilla.

Each burrito comes with the choice of:grilled chickengrilled steakbraised beeforganic tofu

bangkokPut down the chopsticks and embrace some handheld Thai flavor.

Thai-style peanut sauce, Asian slaw, cucumbers, cilantro lime rice, flour tortilla.

summerSay hola to a little mango, and hello to delicious.

Black beans, mango salsa, jack cheese, cilantro lime rice, flour tortilla.

tikkaIndulge in a tasteful example of culinary immigration.

Tikka masala sauce, curried chickpeas, diced cucumber, cucumber mint sauce, cilantro lime rice, flour tortilla.

mediterraneanHummus and feta? We’re not in Mexico anymore, Tito.

House made hummus, skinny mediterranean vinaigrette, feta cheese, tomato salsa, cucumber, brown rice, whole wheat tortilla.

build your ownwalk the line and make it your way.

tortillaflour or whole wheat

ricebrown, white or cilantro lime

beansblack or pinto

extrascaramelized onions kalejack cheese romaine lettuce sour creamcurrito creamy lime dressing

salsaspico de gallo corn salsamango salsamild (verde) roasted (medium) habañero (hot) crazy hot

substitutionsquinoa

teriyakiSay konnichi wa to everything you like about stir fry wrapped in a tortilla.

Teriyaki sauce, rice noodles, caramelized onions, broccoli, carrots, brown rice, whole wheat tortilla.

buffaloSaddle up for hot wing flavor. Join the herd.

Buffalo sauce, bleu cheese slaw, celery, white rice, flour torilla.

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breakfast

smoothiesmango limeadeChobani greek yogurt, mango juice,mango, fresh lime juice.

triple berry Chobani greek yogurt, apple juice, strawberries, blueberries, cranberries.

mango passion Mango juice, mango, non-fat frozen yogurt.

triathlete Apple juice, mango juice, strawberries, banana, energy pack, fat burner.

egg & cheeseFreshen up your typical breakfast blend.

Freshly scrambled egg, jack cheese, pico de gallo, potatoes.

soy smoothieSoy milk, strawberries, banana and honey.

nutella milkshake Skim milk, non-fat frozen yogurt, Nutella and fruit if desired.

the jimmy carter Skim milk, peanut butter, banana, non-fat frozen yogurt.

strawbana Apple juice, mango juice, strawberries, banana, non-fat frozen yogurt.

huevos rancherosSay Buenos Dias to a fiesta of flavor.

Freshly scrambled egg, jack cheese, black beans, pico de gallo.

build your ownScrambled eggsMelted cheeseRoast potatoesBlack or pinto beansAny of our salsas

coffee

enhancersEnergy Pack, Brain Builder, Fat Burner, Vitality, Vitamin C, Whey Protein

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add stuffingpotatoes

side itempotatoes

snacks & sweets

sides & beverages

salads

A quick bite or the perfect end to your meal? In either case you’ll find that a few simple ingredients can do the job.

Add a little something extra to the table. Currito has the perfect accent to complete your meal.

Snack wrapsIncludes jack cheese, your choice of one protein and one of our delicious salsas.

Nutella snack wrap

Chocolate chip cookie

tortilla chips

tortilla chips & salsa

tortilla chips & guacamole

guacamole

fountain soda

bottled water

juices

specialty drinks

currito house saladRomaine lettuce, grilled chicken, pico de gallo, corn salsa, black beans, feta cheese, scallions, creamy lime dressing.

kale & romaine caesarBaby kale, arugula, romaine, grilled chicken, herb croutons, feta cheese, Caesar dressing.

chinese chicken saladRomaine lettuce, grilled chicken, rice noodles, carrots, almonds, sesame seeds, scallions, Chinese dressing.

Enjoy any salad in a bowl or wrapped tortilla

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Building your CurritoA typical Currito floor plan is 1800–2500 square feet for an in-line

location and 600–800 square feet for a food court location.

End cap locations with potential for patio seating and ample

parking are preferred.

The average build out cost for a franchise is

$205,500 to $638,000 and there is a

one-time franchise fee of $25,000.

Royalties are 6% of sales.

Potential sites for Currito include:

• High traffic strip centers

• Central business

districts

• Regional shopping

centers

• College campuses

• Airports and hospitals

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How can it work for you?

Florence, Kentucky

Xavier University

Cincinnati, Ohio

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On a visit to Philadelphia, two Lanni

brothers from Ohio (Joe and John’s father

and uncle) fell in love with the cheesesteak

and were determined to bring that same

experience to the rest of the country. They

returned home and founded, The Great

Steak and Potato Company, which quickly

expanded to five locations throughout the

state. Three years later, the founders rolled

out their first franchise. In 2004 they sold

a chain of 286 locations.

April 24, 1985

10th location

opened

October 12, 1982

First location opened in the

Arcade Mall In Dayton, OH

December 2, 1991

100th location

opened

1997

Success Magazine named Great Steak & Potato

Company to the 100 best franchise businesses in

North America at #17

July 12, 1999

200th location

opened

September 15, 2004

Sold chain with 286

locations

Culinary history

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A History of success

In 2005, brothers Joe and

John Lanni found their own

culinary experience they

wanted to share. Their story

began in Boston, where they

purchased and then

rebranded a chain called

The Wrap. Currito has been

steadily growing

ever since.

Culinary future

March 2008

1st airport location

opened - Boston

Logan Airport

August 2011

New prototypical design

rolled out at Xavier University

- Cincinnati, OH

August 2014

Opened 20th

location

December, 31 2014

Average unit volume of

locations open entire

year - $1,109,258

May 2005

1st location at the

Circle Centre Mall in

Indianapolis

August 2010

1st location to achieve

$2 million plus in sales

annually - Newark Airport

May 2013

Began use of 100%

recyclable and compostable

bowls and cups

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Currito Corporate Offices

188 North Brookwood Avenue

Suite 100

Hamilton OH, 45013

Phone: 513-896-9695

Fax: 513-896-3750

Site: currito.com