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Embedded Intel® Solutions

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Embedded Intel® SolutionsFall 2013

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Gold Sponsors

Putting Intel’s Roadmap Under a Microscope

Open Pluggable Specification Takes Hold in Digital Signage

Telecom’s Two for One with Intel Architecture

M2M: A Booming Market for Application Developers

Increase Sales to Engineers & Embedded Developers Designing with Intel® Embedded Processors

• Product Marketing

• Lead Generation

• Branding & PR

• Custom Content

• High-Impact Marketing

20,000+ Monthly Website Visitors 40,000 Subscribers

The Embedded Intel® Solutions network provides powerful tools fordesign engineers and embedded developers who design withEmbedded Intel® processors:

• Industry News & Updates • New Product Releases • Blogs • Insider Roundtables • Videos and Demos • White Papers • Interactivity across digital, email and print formats

Editorial LeadershipJohn BlylerVice President & Chief Content OfficerJohn has worked in the electronics industry for over 25 years, holding editorial

positions on Chip Design Magazine and Wireless Systems Design.

Chris A. CiufoEditor-in-ChiefChris A. Ciufo is Editor-in-Chief for embedded content for EECatalog print and digital pub-lications and website,

Embedded Intel® Solutions, and other related blogs and embedded channels. He has 29 years of embedded technology experience. He has degrees in electrical engineering, and in materials science, emphasizing solid state physics.

Cheryl Berglund CoupéEECatalog.com EditorCheryl Berglund Coupé is Editor of Embedded Intel® Solutions and EE-Catalog.com. Her articles have appeared in EE

Times, Electronic Business, Microsoft Embedded Review and Windows Devel-oper’s Journal and she has developed presentations for the Embedded Sys-tems Conference and ICSPAT. She has held a variety of production, technical marketing and writing positions within technology companies and agencies in the Northwest.

Embedded Intel® Solutions magazine is packed with solutions-oriented and up-to-the-minute high-value editorial focused on the process of making hardware and software design decisions.

Editorial Sections include:

Embedded Intel® SolutionsFall 2013

Scan this QR code

to subscribe

www.embeddedintel.com

Gold Sponsors

Putting Intel’s Roadmap Under a Microscope

Open Pluggable Specification Takes Hold in Digital Signage

Telecom’s Two for One with Intel Architecture

M2M: A Booming Market for Application Developers • Special Features

• Technology Applications• Important news items • Focus On Intel• Market Watch

• Standards Watch• The Last Word

Embedded Intel® Solutions connects you directly with this targeted audience through a valuable mix of content, marketing and lead generation!

Embedded Intel® Solutions Magazine - North America Editions

Key Editorial Topics in 2014

Display Advertising/Advertorial Rate2 Page Spread 4/c $3,5001 Page 4/c $2,5004 Page Print/Digital Insert $7,500

Premium Display Ad Positions RateBack Cover $4,000Inside Front Cover $3,750Page 1 $3,500Inside Back Cover $3,500Opp TofC/Intro $3,250

Product Showcase (1/2 page/color) RateFirst Product $1,500Each Additional Product $1,200

Digital Edition Sponsorship $3,500Includes banner opposite digital edition landing page, pop-up flash advertising on each of your pages and unlimited web links on your pages

Event Distribution Sponsorship $2,500Polybag your insert, up to 8 pages and leverage our trade show distribution

Print A La Carte Menu - Data Sheets, Display Ads, Advertorials

Product Showcases & Advertorials are also featured in print, digital, online & email newsletter editions

• Automotive• Digital Signage• Embedded Gaming • Embedded SoC• Low Power• M2M & IoT• Medical & Industrial

• Military & Aerospace• Multicore & Virtualization• Networking / Communications • Programmability• Retail/POS

• Security• Small Form Factors• Smart Phone & Tablets• Storage• Wireless

Work with our Marketing Team to Create a Branded Industry-Targeted Product Marketing & Lead-Generation Campaign that is Customized to Your Messaging Strategy + Meets your ROI Goals!

Market Leader Sponsor Minimum Annual Budget - $18,000 which includes:

• Full 20% Discount on all Marketing Options• First Choice on all Exclusive Print & Digital Marketing Options• One Custom Editorial Profile/Interview by Embedded Intel® Solutions Editors• Invitation to contribute (2) Editorial Features per year• Top Sponsor Branding on all Print, Website and Email Newsletters • Unlimited PR posts for 12 months

Gold Sponsor Minimum Annual Budget-$8000 which includes:

• Full 10% Discount on all Marketing Options• Invitation to contribute (1) Editorial Feature per year• Sponsor LOGO Branding on all Print, Website and Email Newsletters• Unlimited PR posts for 12 months

Companies booking Branded Sponsorships (at either level) on 3 or more consecutive issues of Embedded Intel® Solutions receive an additional 20% discount.

Reach your customers online at www.embeddedintel.com

Average Monthly visitors on www.embeddedintel.com

Page Views 117,052

Visits 20,639

Avg. Time on Site 39:37

Email Newsletter

Platinum Sponsor (exclusive to two companies) • 728x90 or 125x600 banner• First or second 50 word text ad• Unlimited product announcements

• 1xRate - $1,500 per issue

• 4xRate - $1,200 per issue

Gold Sponsor (limited to 3 companies)• 125x125 banner• 50 word text ad• Unlimited product announcements• 1xRate - $950 per issue• 4xRate - $750 per issue

Embedded Intel® Solutions monthly email newsletter features product announcements, industry news and technical articles from editors and industry thought leaders. The newsletter is distributed to over 40,000 subscribers.

Advertisers in the quarterly Embedded Intel® Solutions magazine are invited to post PR for free during that quarter to the monthly email newsletter. A great way to promote your ongoing marketing activities!

Embedded Intel® Solutions Monthly Report email newsletter broadcast monthly to 40,000 subscribers!

Reach the China Market with Embedded Intel® Solutions China

The online destination for engineers and embedded developers designing with Intel® Embedded processors

Embedded Intel® Solutions Lead Generation Programs

Content Marketing Solutions from Embedded Intel® Solutions

Embedded Intel® Solutions China (Winter/Spring and Summer/Fall) features articles, technology applications, interviews, columns and case studies developed specifically for the Chinese readership published in Simplified Chinese.

Publication Dates• Summer/Fall Issue

• Winter/Spring Issue

Hire the Embedded Intel® Solutions Editorial and Marketing teams to produce and deliver valuable, relevant and compelling content to your customers and prospects on a consistent basis. Content marketing positions you as a trusted expert, impacts buying decisions, generates leads and improves SEO results! All custom content may also be featured on Embedded Intel® Solutions.

Exclusive “Spotlight On” PositionHigh impact and above the fold, this position leverages your headlines to drive maximum visibility and traffic to your sitePrice - $2, 500 per month (3 month minimum)

Exclusive Expandable Banner ShowcaseHigh impact, center column position showcases your company as a market leaderPrice - $2,000 per month (6 month minimum)

Featured Videos/BlogEach Video or Blog is featured on EmbeddedIntel.com and up to 3 EECatalog.com microsites

• One Video or Blog, 6 months - $1,500• One Video or Blog, 12 months - $2,000

Banners • Skyscraper (125x600) - $130 cpm• Leaderboard (728x90) - $130 cpm• Large Rectangle (336x280) - $130 cpm• Banner Tiles (125x125) - $40 cpm• Standard Pop-Under (336x280) - $350 cpm appears when browser closes• Large Pop-Under (720x300) - $450 cpm appears when browser closes

PR Maximizer• Unlimited PR posts• Rotating 125x125 banner on embeddedintel.com • $850/6 months or $1250/12 months

❏ Monthly Blog (250 words) - $1,500 per month (6 month minimum)

❏ Article (3 pages) (1,200 to 1,500 words max) - $5,000

❏ Case Study (4 pages) (1,800 words max) - $7,500

❏ White paper (10 pages) - $12,500

❏ eNewsletter - Quoted upon request

❏ Digital Magazine - Quoted upon request ❏ Editorial video (5 minutes) - $2,500

❏ Enhanced integrated video marketing - $7,500

❏ eBook - Quoted upon request

❏ Monthly content delivery service (3 articles/videos/blogs per month) - Quoted upon request

❏ Social Media Enhancement - Quoted upon request

❏ Print magazine/Newsletter - Quoted upon request

Dedicated Email BlastSend your own email blast to specific Embedded Intel® Solutions community subscriber lists

• $300 cpm

• 15,000 minimum list size

White Paper Lead Generation ProgramSubmit your White Papers in PDF format and generate leads from Embedded Intel® Solutions target markets with these promos:

• Featured for 6 months on up to (3) EECatalog channels• Showcased on the home page of Embedded Intel® Solutions • Featured in Embedded Intel® Solutions email newsletters that are broadcast quarterly to your target Embedded Intel® Solutions markets• Showcased in 6 monthly EECatalog White Paper broadcasts

• $1500 per White Paper -OR- $3000 for 3 White Papers• Dedicated email blast to 20,000 readers promoting your White Paper(s) for an addtional $2500.

Market Research and Lead Generation ProgramThese programs enable sponsors to gain valuable market intelligence and generate leads with detailed demographics. Sponsor provides upto 15 questions. We provide a 4 page executive summary report, contact information on survey respondents.

• 80 guaranteed responses/leads. - $7,500

Embedded Intel® Solutions/North American will reach over 120,000 design engineers and embedded developers:

• Print and Digital Formats—30,000 copies will be distributed in directly to Intel customers and qualified engineers and embedded developers who design with Embedded Intel® Processors.

• Online—All issues are published online at www.embeddedintel.com, where 20,000 engineers and embedded developers visit monthly.

• Monthly Email Newsletter—Monthly issues of Embedded Intel® Solutions email newsletter reach over 40,000 engineers and embedded developers.

• Key Events—Print editions distributed at key events including Embedded World Nuremberg, Design West, CTIA, LTE Conference, Flash Memory Summit, Open Server Summit, AnDevCon, RTC Events and Intel Developer forum.

Embedded Intel® Solutions/China will reach over 30,000 design engineers and embedded developers:

• Print —10,000 copies will be distributed directly to Intel customers and qualified engineers and embedded developers with a average pass along readership of 2. That’s a total reach for the print issue of 20,000!

• Online—All issues are availabe online at www.embeddedintel.com and on Intel China’s embedded design center website (in simplified Chinese), where thousands of engineers and embedded developers will access information throughout 2013.

• Key Events—Print editions distributed at key Intel events (including IDF Beijing).

Embedded Intel® Solutions reaches over 150,000 embedded developers and engineers around the world!

Embedded Intel® Solutions - China Editions Editorial CalendarIssue Space Deadline Materials Deadline Publication Date Bonus DistributionSummer/Fall April 21 April 28 May Intel Events in China

Winter/Spring November 3 November 7 December IDF Beijing

Embedded Intel® Solutions - North America Editions Editorial CalendarIssue Key Editorial Topics Space Deadline Materials Deadline Publication Date Bonus DistributionSpring Issue • Ultra-Low Power & SoC

• Storage & Network Security, Remote Management• Medical & eHealth

March 3 March 7 March Design West/Silicon Valley, RTC Events

Summer Issue • Small Form Factors (including “NUE”)• Smart Phone, Tablet, 2-in-1, New Mobile Platforms• IoT/IoE/M2M

June 13 June 20 June Intel Developer Forum, CTIA, Flash Memory Summit, RTC Events

Fall Issue • Wireless/Networking• Digital Signage/Smart Displays• Industrial Computing• Smart Home & Digital Life

September 5 September 12 September Open Server Summit, LTE Conference, CES, RTC Events

Winter Issue • Multicore and Virtualization• Android & Linux• Automotive

December 8 December 12 December Embedded World/Nuremberg, AnDevCon, RTC Events

Executive Management 24.3%

Engineering Management 18.3%

Design Engineers 25.2%

Software/Hardware Engineers 23.9%

Other 8.3%

24.9%

18.3%

25.2%

23.9%

8.3%

Advertising / Marketing Article / Abstract Submission General InformationClair Bright John Blyler Vince RidleyVP/Publisher Editor-in-Chief President/Publisher+1 (415) 255-0390 ext. 15 +1 (503) 614-1082 +1 (415)255-0390 ext. 18cbright@extensionmedia.com jblyler@extensionmedia.com vridley@extensionmedia.com

Advertising & Marketing Contacts

1786 18th Street • San Francisco, CA 94107 • Tel: +1 415.255.0390 • Fax: +1 415.255.9214 • www.extensionmedia.com

Embedded Intel® Solutions

88.9% 84.1% 91.6%

Embedded Intel® Solutions - Monthly Email Newsletter CalendarIssue Materials Due Broadcast Date Issue Materials Due Broadcast DateJanuary Jan 27 Jan 30 July July 25 July 31

February Feb 24 Feb 27 August August 25 August 28

March March 26 March 31 September Sept 24 Sept 30

April April 25 April 30 October Oct 24 Oct 30

May May 23 May 29 November Nov 17 Nov 20

June June 25 June 30 December Dec 15 Dec 18