2014 apps for good

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CAREERS GENIUS Careers Genius By Ocean, Ross, Richard, Kieran and Connor

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This is the careers genius entry presentation.

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Page 1: 2014 apps for good

CAREERS GENIUS

Careers Genius

By Ocean, Ross, Richard, Kieran and Connor

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CAREERS GENIUS

Who: People seeking further education or jobsWhat: Applying for jobs, universities and colleges When: When students need to apply for further - education Where: United Kingdom (May expand later)Why: Students can be overwhelmed by the options and many want to refine their search for

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CAREERS GENIUS

Problem

Too much choiceHard to see what universities and colleges offerNo simple way of seeing what jobs specifically

require without individually searching

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CAREERS GENIUS

Question

How can we simplify applying for colleges and Universities and Jobs?

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CAREERS GENIUS

Key insight statements

We asked a few people who said there is confusion and it would be easy if they could have an app and refine searches for

universities and courses

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CAREERS GENIUS

Mini Elevator Pitch

My team, Korbinian, is developing a mobile app to help people seeking further education

or jobs. We will simplify there search for jobs, colleges and universities by using

simple filters and sliders.

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CAREERS GENIUS

User profiles

Many students use there phones a lot and they say an app will make it simpler and they would use it.

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CAREERS GENIUS

Competitors or alternative solutions

That already exist in the marketThere are many job seeking apps but none that we know of about which focus on colleges or

Universities

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CAREERS GENIUS

MVP user stories and feature chosen

Our Core feature is the university and college searches. These ideas who have gone down well with different

students

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CAREERS GENIUSFlow of app & user feedback integrated

We haven’t used any user feedback, but some of our group think it’s slightly complicated.

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CAREERS GENIUS

Key wireframes 1/3

This is the basic layout of the application anything we create goes off this

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CAREERS GENIUS

Key wireframes 2/3

This is the careers genius home page where you can get to any where and every where.

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Key wireframes 3/3

These are the login/sign up, Loading and search screens, I think that because they look simple and not too abstract makes them work.

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CAREERS GENIUS

FeasibilityData, content, technical

We have learned how to do app designs on Balsamiq Mockups. We learned how to do poplet’s which is an easy way to show where the pages take each other.

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CAREERS GENIUS

Business Case & Customer pledges

Our app will be free to download and to browse university and college courses. The customer will be able to purchase a premium account which removes adverts and allows people to

directly apply by sending their C.V. via E-Mail to the university or College. The people who

completed the survey said they were willing to pay for a premium account.

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CAREERS GENIUS

Marketing Strategy

Initially we would start advertising on social media (Facebook, Twitter e.c.t.) When we get money we can advertise on the Radio and put

up posters in high schools. As most of our target market will be in high school seeking college

courses.

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We had 2 teleconferences with entrepreneurs. They said they

liked the idea and they suggested improvements for the app like having it free and actually charge the companies advertising.

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