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Retail & Hospitality MarketsAnalysis and Outlook 2013

Presented By:John Orr, CCIM

Vice President | Retail Services

Charleston, SC – Hospitality and Tourism Industry Accolades

Charleston ranked #1 “Top Tourist Destination” Conde Nast Traveler, October 2011

King Street Among “Top 10 U.S. Shopping Venues” U.S. News and World Report, December 2011

Charleston ranks #1 in the world and #1 in the U.S. for the 2nd year in a row “Top Tourist Destination”Conde Nast Traveler, October 2012

Charleston ranks #1 “America's Favorite Cities”Travel + Leisure, November 2010

Charleston Ranks #1 “Friendliest City in the U.S.”Travel + Leisure, July 2013

Charleston Ranks #1 “U.S. City” in the 2013 World’s Best AwardsTravel + Leisure, July 2013

Charleston areas hotels rank in “Top 10 Hotels & Resorts in the United StatesConde Nast Traveler, July 2013

Charleston ranked #1 “Top Tourist Destination” for 3rd year in a row Conde Nast Traveler, October 2013

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Charleston, SC - Hospitality MarketYear to date, the county is up 0.6% in occupancy, 4.1% in ADR, and 4.7% in RevPAR versus 2012.

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Charleston, SC – Hospitality and Tourism Industry

Charleston County received $1.9 billion in domestic travel expenditures

Payroll income and jobs directly attributable to domestic traveler spending reached $375.1 million and 20,600 jobs

12:00 12:15 12:30 12:45 13:00 13:15 13:30 13:45100200300400500

King Street Pedestrian Count - Saturday

Middle KingUpper KingLower King

Accomoodations

Dining/Food

Local Transportations

Other Expenses

Shopping

Tours/Attractions

Expenditures per Person per Day

$0 $50 $100 $150 $200 $250

$90

$50

$26

$20

$59

$26

$212

Average Tourist Expenditures

32%

17%13%

14%

8%

7%

5% 4%

Store Type

Fashion & ShoesRestaurantsServicesOtherArt & AntiquesGifts & AccessoriesHome Design & DécorSpecialty Food

66%

24%

10%

Businesses

LocalNationalRegional

Source: Shop King Street SC & Charleston Tourism Management Division

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Charleston, SC - Hospitality and Tourism Industry

Photo Source: Post & Courier & PrimeSouth Group

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Charleston vs. National Retail Market

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Retail Sub-Markets & Inventory

Summerville2,279,739 SF

3.11% Vacancy

West Ashley2,631,460 SF

11.02% Vacancy

South Islands1,018,584 SF

9.81% Vacancy

Berkeley1,537,877 SF

5.52% Vacancy

North Charleston4,485,084 SF

8.34% Vacancy

East Cooper3,884,459 SF

4.44% Vacancy

Downtown1,009,663 SF

4.69% Vacancy

* Based on select data set

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On the Horizon…

HORIZON SQUARE

CORNER AT WESCOTT

* Select retail developments

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