2013 Awards ShowNew Event Centre

Star Casino, SYDNEY7th November 2013

PartnerSHIPOPPORTUNITIE

S

2013

Musicoz Mission – Where the Artist comes first

To be the effective and ethical leader supporting the Independent Music Community plus Music Culture in Australia. Be the hub of recognition, development, support and opportunity for Independent Artists, Managers and Labels. Musicoz continues to deliver a stronger Australian Music Culture so artists can follow their dreams and sustain a career.

Musicoz - The Organisation• Musicoz is a non-profit organisation• Musicoz is Australia’s largest music

development program and recognizesUnsigned and Independent Artists covering 17 genres.

• Musicoz is the most recognized industry & artist philanthropic program in Australia

• Musicoz supports Australian music culture• Provides the platform for advice and distribution• 24/7 365 Days of the Year

Musicoz Goals• For the average artist to earn an income

to sustain their career of choice.• To increase both the quality and quantity

of original music in Australia.• To increase the average Australian’s access to

and appreciation of quality independent musicacross all genres, having a direct positiveimpact on Australia’s music culture.

• To celebrate the enormous contribution ofvolunteers and supports in the MusicozCommunity.

• To embrace and involve anyone with similarvalues and goals to ours.

PARTNERSHIP

3.8% increase on music sponsorship spending outpaces projections for the overall sponsorship industry, including professional sports, non-profits and other types of events, further demonstrating the growing popularity of music and the engagement factor of music.

“The fact that music sponsorship spending is holding its own in today’s turbulent economy demonstrates the growing importance of music to corporate marketers”. Bill Chipps, senior editor at IEG Sponsorship Report.

North American-based companies will spend $1.08 billion to sponsor music venues, festivals and tours in 2009, a 3.8% increase from the $1.04 billion spent last year. In terms of spending, that is the highest level of spending on music ever reported by IEG

PARTNERSHIP IN THE MUSIC INDUSTRY CAMPAIGN OBJECTIVES

Overall Aim: Increase Brand Recall to Music Increase Sales

Partnership Objectives: Target Audience Reach Brand Alignment Consumer Loyalty & Sales Channel Development Staff Rewards and Retention Brand Experience

Musicoz Facts & Figures

14,000 Independent Artists have entered Musicoz Awards in its 10 years

85,000+ Independent Songs 75,000+ Independent Gigs per year across

Australia 7.5 million live Independent Audience per

year 10 million+ Independent Social Networking

and Media Audience Musicoz Google page rank of 7, which is Top 5

in Australia Musicoz web portal 77,000+ unique users Musicoz partner and media reach over 7M

million per year

Musicoz Strengths Music Community Credibility and Reach Content Rich Audience Reach Low Investment Model Flexible and on the Leading Edge of New

Music Model Industry Partnerships & Ethos Business to Business Networking

Musicoz Structure Musicoz Awards Show & Musicoz Events Artist Education and Training Musicoz Shop (Selling Artist’s Music, Posters etc) Musicoz Radio Show Mentorships & Australia’s Largest Song Feedback

Program

MusicozMusicoz.org - Exposure to 73,000+ Unique usersIndustry database – 17,000YouTube – 102,000 viewsFacebook – Reach 141,441PR – over 200 articles approx 5M reachTV / Radio plugs – 3M+ reachVoting – 231,000 email votes

YouTubeExposure Brand/event tile in main & Live page – 2M

I Like My Music LoudVarious posts, content and broadcast 6.7M Music Fans

BigPond MusicExposure through BigPond Music 300,000+ unique users a week and BigPond Newsletter 120,000+ Subscribers. Show broadcast through BigPond Music + streamed live into houses through T-Box.

MTVExposure TV Broadcast and online content 5,000+

The DrumExposure through ads and editorial coverage 112,000+ copies and readership est 336,000+

Rova TaxiExposure through 2 million kms on taxi backs valued over $75k

Musicoz Home Brew Radio ShowExposure through 80+ Community Radio Shows

The EventEstimated 3,000+ exposure on the Red Carpet, 2,000 Finalists and VIP Guests during the Musicoz Show, and exposure 200,000+ through the Broadcast

MXVarious artist and event front page coverage plus editorial through 225,000 copies & readership 720,000.

EXPOSURE

Time OutExposure through BigPond Music est 500,000+ unique users a week and BigPond Newsletter est 250,000+ Subscribers.

APRAIndustry / songwriter letter – 27,000+ reach

AustereoExposure and engagement through RADAR radio – 200,000+. Artists launch onto 2DayFM and MMM networks.

Industry Suppliers and Sponsors Newsletters editorial and call for entries 80,000+

Music Schools and Recording StudiosNewsletters, posters and flyers approx 104,000+

UnseenTVPromotion 50,000+ live streaming TBA

The Daily TelegraphKathy McCabe coverage approx 600,000. Social Pages Coverage same.

Artist Banners1,000 artists with 1,000 fans 1M+ conservative

Sydney Opera HouseNewsletter and Event Directories – 600,000+Facebook – 110,000+

VenuesLive Finalist 10 Events – 5,000+ fans

Musicoz Awards Show2,000+ attendees100+ performers200+ staff50+ media15,000+ live streams

MEDIA

Industry Credibility & Buy-in

PARTNERSHIP

THE VALUETHE VALUELicense to associate with MusicozAccess to the artists most credible

music awards / event - $5M+ investment worth of award shows

Brand exposure through: Australian Independent Music Awards

– powered by HTCAccess to ArtistsAccess to Musicoz Artist / Venue

negotiation strategyAccess to in excess of $1M worth of

LIVE music content and top artist association

Associated credibility to top artists, music and social leaders through the event.

Access to Brand2Music leveraged media campaigns / tools

1,000’s of bands with 1,000’s fans = Millions of people / community

Brand2Music engagement partners: NineMsn BigPond inMobi YouTube Street Press Australia Time-Out Facebook MX News – Sunday Papers Offers MTV or XYZ Networks

Assisting Media Agencies leverage greater outcomes from their existing media spends

VARIOUS ENGAGEMENT AND INVESTMENT OPPORTUNITIES ARE AVAILABLE:

CONTACT: TIM DIXON

MOBILE: 0417 811 522EMAIL: Tim@Brand2Music.com