2013-2014 media kit
DESCRIPTION
ÂTRANSCRIPT
DISPLAY ADVERTISING2013-14
AD Price = (BASe rATe) x (NumBer of columNS) x (HeigHT) + ADD-oNS (color/PlAcemeNT)
full PAge5 col W x 16” HUCSD: $800LoCaL: $960
BASe
SPoT color1 coloroF YoUr cHoIcE$175FlAT FEE
ADD-oNS
full colorcMYK ProcESS4 color$400FlAT FEE
regulAr PlAcemeNTAD locATIoN:PAGE or SEcTIoN20% of totaL
BAcK PAge colorPrEMIUM PlAcEMENT& FUll colorUCSD: $1,500LoCaL: $1,700
eXAmPle
HoW iT WorKS
Premium PlAcemeNTBAcK PAGE orDoUBlE TrUcK25% of totaL
SAmPle SiZeS (cuSTom uPoN reQueST)
1/4 PAge(verTicAl)2.5 col W x 8” HUCSD: $200LoCaL: $240
1/4 PAge(HoriZoNTAl)5 col W x 4” HUCSD: $200LoCaL: $240
1/8 PAge(verTicAl)2 col W x 5” HUCSD: $100LoCaL: $120
1/8 PAge(BANNer)5 col W x 2” HUCSD: $100LoCaL: $120
3x5(cuSTom Pci)3 col W x 5” HUCSD: $150LoCaL: $180
cuSTom(Pci)col W x INcH HUCSD: $10 PCILoCaL: $12 PCI
cuSTom
1/2 PAge(HoriZoNTAl)5 col W x 8” HUCSD: $400LoCaL: $480
1/2 PAge(verTicAl)2.5 col W x 16” HUCSD: $400LoCaL: $480
DouBle TrucK (ceNTerSPreAD)10.5 col W x 16” H (2 PAGES & GUTTEr)UCSD: $2,016.00 LoCaL: $2,419.20PrIcES rEFlEcT SPEcIAl PlAcEMENT FEE
NoT AvAIlABlE oN DATES DESIGNATEDAS SPEcIAl ISSUES
2x3(cuSTom Pci)2 col W x 3” HUCSD: $60LoCaL: $72
2x4(cuSTom Pci)2 col W x 4” HUCSD: $80LoCaL: $96
BASe rATeS(Per CoLUmn InCh)
ucSD: $10.00locAl: $12.00
regioN/NATioN: $14.45oNE colUMN INcH IS 1 col BY 1’’ TAll.
rATeS ArT WorK DimeNSioNS
1 col2 col3 col4 col5 col
1 7/8’’3 9/10’’
6’’8’’
10 ‘‘
columN WiDTH
Ad height measured in inches. Maximum height of 16’’. Ads taller than 13’’ will be billed at the full
page height of 16’’.
iNcH HeigHT PHoNe: (858) 534-3467emAil: [email protected]
regioNAl, NATioNAl & AgeNcieS: PleASe cAll meDiA mATe
(888) 897-7711
coNTAcT
freQueNcY DiScouNTS
Ad contracts of 5+ ads at one time are eligible for a discounted base rate (PCI).
InSertIonS
5-9 (5%)10-14 (10%)15-19 (15%)20+ (20%)
UCSD
$9.50$9.00$8.50$8.00
LoCaL
$11.40$10.80$10.20$9.60
DeADliNeS
SPaCe reSerVatIonSpace reservation and copy for display must be submitted by 3 p.m. three business days before the issue date.
artWorK SUBmISSIoncamera-ready ad artwork must be submitted to [email protected] by 3 p.m. two business days before the issue date. A $25 late charge for artwork will apply to ads received after deadline.
looSe iNSerT PriciNg
no. of PaGeS1-22+
Per thoUSanD$110.00$240.00
mIn. QUantItY2,000
maX. QUantItY8,000
mIn. SIze4.5’’ x 6.0’’
maX. SIze8.5’’ x 11.0’’
*rates only cover the insertion of loose materials into the newspaper. costs associated with production and shipping
of inserts are the responsibility of the advertiser.
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Publication Dates 2013-2014
SPECIAL ISSUESFall 2013Welcome WeekFall Job FairStudy Abroad GuideBest of San DiegoChristmas Gift Guide & Winter Movie Preview
WinteR 2014Restaurant Week GuideWinter Job FairValentine’s Day SpecialTravel Guide
sPRinG 2014A.S. Election EndorsementsLocal Bands IssueHousing GuideSun God FestivalGraduation
PLEASE NOTE THAT SPECIAL ISSUE dATES ARE SUbjECT TO CHANGE.
PRINT DATESPECIAL ISSUE
UNIVERSITY HOLIDAYACADEMIC HOLIDAYFINAL EXAMS
6132027
7 142128
18
152229
29
162330
310172431
4111825
5121926
SU MO TU WE TH FR SA
OCTOBER ‘13
18
152229
29
162330
3101724
4111825
5121926
6132027
7142128
SU MO TU WE TH FR SA
SEPTEMBER ‘13
3101724
4111825
5122926
6132027
7142128
18
152229
29
16 23 30
SU MO TU WE TH FR SA
NOVEMBER ‘13
18
152229
29
162330
310172431
4111825
5121926
6132027
7142128
SU MO TU WE TH FR SA
DECEMBER ‘13
18
152229
29
162330
3101724
4111825
5121926
6132027
7142128
SU MO TU WE TH FR SA
JUNE ‘14
5121926
6132027
7142128
18
152229
29
162330
310172431
4111825
SU MO TU WE TH FR SA
JANUARY ‘14
6132027
7 142128
18
152229
29
162330
3101724
4111825
5121926
SU MO TU WE TH FR SA
APRIL ‘14
29
1623
3101724
4111825
5121926
6132027
7142128
18
1522
SU MO TU WE TH FR SA
FEBRUARY ‘14
SU MO TU WE TH FR SA
MAY ‘14
29
162330
310172431
4111825
5121926
6132027
7142128
18
152229
SU MO TU WE TH FR SA
MARCH ‘14Tu, 9/24M, 10/14M, 10/21M, 11/18 Th, 12/05
Th, 1/09M, 1/13Th, 2/13Th, 3/06
M, 4/07Th, 4/17M, 4/28Th, 5/15Th, 6/054
111825
5121926
6132027
7142128
18
152229
29
162330
310172431
GUARdIAN PRINT dATES ARE bOLdEd. ISSUES WITH SPECIAL SECTIONS ARE bOXEd.