2012 marketing activities in russia. online marketing scott-sports.com/ru bike part of the new...
TRANSCRIPT
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2012
MARKETING ACTIVITIES IN
RUSSIA
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ONLINE MARKETING
SCOTT-SPORTS.COM/RU
Bike part of the new global Scott site is becoming more and more translated in Russian
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ONLINE ADVERTISING
Scott web banners in April/May/June’12 were on the main bike sites:
- Velomania.ru- Bike4u.ru- Twentysix.ru- Dirt.ru- Skisport.ru
ONLINE MARKETING
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PROMO PACKAGE
We printed this Promo Package here and provided it FOC all our customers who placed bikes preorders
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PROMO PACKAGE
We printed this Promo Package here and provided it FOC all our customers who placed bikes preorders
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Rider ANTON GOGOLEV
SPONSORING
Ranking: UCI Elite Men cross country Titles: XCO National Champion 2012
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XCM DEMINO
BIKE EVENTS
Participants: 300Status: - The part of XCM CUP series - Is held at the one of the best xc ski stadiums in Russia, where xc ski Worldloppet marathon stage will be held on
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XCM YAROSLAVIA Yaroslavl
BIKE EVENTS
Participants: 100Status: - The new local marathon in the center region of Russia
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XCM SCOTT CUP 2012 Toksovo St-Petersburg
BIKE EVENTS
Participants: 500Status: - National XCM Championship- The second biggest bike event in Russia