20110922 toyota brainstorming(m)

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Reach the Unreached Community by using a Nomadic VCC Toyota Project: Part 3/3 Ashir Ahmed 20110918 VCC: Village Communication Center

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Page 1: 20110922 Toyota Brainstorming(M)

Reach the Unreached Community by using a Nomadic VCC

Toyota Project: Part 3/3

Ashir Ahmed20110918

VCC: Village Communication Center

Page 2: 20110922 Toyota Brainstorming(M)

Project Outline

• Objective– Create awareness of social services in unreached community– Discover business opportunities– Identify village assets and resources

• Services around the vehicle– Provide social information and services

• My Village My Pride: Reconnect the villagers, GramWeb Access, GramWeb Share.

• Healthcare, education, agriculture services– Engage villagers in events

• Y/N Quiz: Agriculture & Healthcare• Interesting/educational/kids video shows• Village Talent show, GramWeb Inter Union Kabadi

competition

Page 3: 20110922 Toyota Brainstorming(M)

Expected outcome

• Reach – 10 villages– 10000 villagers– In 10 weeks

• Build – 10 websites– 1000 pictures– 300 min video– 3000 contact addresses

• Reconnect – 300 villagers

• Provide diagnosis and consultancy to – 600 eye patients (GCEH)– 100 pregnant mothers

(??)– 100 heart patients (??)– 100 farmers (JBFH)

• Provide training – 100 ICT students– 100 IGPF farmers– 100 mid-wives, assistants– 1000 on traffic signaling – 100 entrepreneurs

Page 4: 20110922 Toyota Brainstorming(M)

Potential events to gather people

• Awareness Creation– Boi Pora protijogita (Biswa Shahitto Kendro)– Healthcare Protijogita (Abdun nur Tushar) – Farmers Game (Channel I)– Film Festival (??)– Wonders of the world (GCC Interns,

Students)– Kids corner (GCC Interns, Students)

• Income Generation– Mobile Banking Demo

Page 5: 20110922 Toyota Brainstorming(M)

Opportunities

• Researchers (University, NGO, ..)– Survey/Experiment opportunity in rural areas

• Industries– Product promotion

• Philanthropic villagers– Opportunity to assist the villagers

• CSR – Social services (healthcare shibir)

• Students

Page 6: 20110922 Toyota Brainstorming(M)

Potential Sponsors

• CSR/Product Promotion– Banks: Dutch Bangla Bank– Mobile Phone Companies: GrameenPhone, Robi,– Food Company: Pran, Square, Akij

• Rich and Philanthropic Villagers:• Agro Companies:• Garments Industries: United, Epyllion Group

(Provide T-shirts for volunteers)

Page 7: 20110922 Toyota Brainstorming(M)

Partners

• Media Partner: TV, Newspaper?• Academic Partner: EWU, UNU,NSU, • Community Radio• BIID• AmarGram• Telecenter: GrameenPhone CIC,

Grameen Telekom, BracNet, UISC• Grameen-Intel

Page 8: 20110922 Toyota Brainstorming(M)

Village selection criteria

• Having registered UIE or UIE to be• Good road communication• Can accommodate the car, staffs• Can gather substantial amount of

people• Can gather local sponsors • Can link us with local agencies (NGO,

UISC etc)

Page 9: 20110922 Toyota Brainstorming(M)

Opportunity for CSR organizations

• CSR activities in the village by your name

• Promotion of your contribution in social networks, ad/banner on the car

• Add here– (picture of some

activities)– (picture of website,

car)

Page 10: 20110922 Toyota Brainstorming(M)

Opportunity for Philanthropic villagers

• Your philanthropic activities in your own village

• Acknowledgment of your contributions on web, car’s wall

• Speaking opportunity at the event

• Add here– (picture of some

activities)– (picture of website,

car)– (picture of an

event)

Page 11: 20110922 Toyota Brainstorming(M)

Event Campaign

Promotion: Week long promotion of the event by - miking- postering- handbill - school and haat visit

Invitation: Invite distinguished personalities including- UP Chairman as the Chief Guest- other UP Chairmen of the upazila as Special Guests- members of the union, local headmasters (m/f),

Imams and distinguished personalities as guests

NRV Info: Collect NRV list and find Skype IDs for meeting relatives

Page 12: 20110922 Toyota Brainstorming(M)

Daily Activities: Basic Model

[DAY 1]Morning 9:00-12:00: Opening Ceremony

- Explain the objectives - Introduce the partners/sponsors- Present GW and introduce the UIE- Show unions’ status of the upazila

Afternoon 14:00-16:30 - Interaction with Internet, e-Mail and Skype- Health diagnosis service for men (Single booth)- Specialist doctors’ online consultancy

Evening 17:00-18:00- Y/N Quiz: Agriculture

Night 19:00-20:00: - Interesting/educational/kids video shows

Page 13: 20110922 Toyota Brainstorming(M)

Daily Activities: Basic Model

[DAY 2]Morning 8:00-12:00:

- Health diagnosis service for women (double booth)

- Specialist doctors’ online consultancy

Afternoon 14:00-16:30 - Interaction with Internet, e-Mail and Skype- Health diagnosis service for men (single booth)

- Specialist doctors’ online consultancy

Evening 17:00-18:00- Y/N Quiz: Healthcare

Night 19:00-20:00: - Interesting/educational/kids video shows

Page 14: 20110922 Toyota Brainstorming(M)

Daily Activities: Basic Model

[DAY 3]Morning 8:00-12:00:

- Health diagnosis service for women (double booth)- Specialist doctors’ online consultancy

Afternoon 14:00-16:30 - Interaction with Internet, e-Mail and Skype- Health diagnosis service for men

- Specialist doctors’ online consultancy

GRAMWEB Kabadi Competition 14:00-18:00

Night 19:00-20:00- Prize Giving Ceremony

Team A:

Team B: : Team D

: Team C

FinalFinal