2010 group magazine rate card
DESCRIPTION
Group Magazine 2010 advertising rate cardTRANSCRIPT
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groupsimplifying ministry...saving you time®
groupmagazine
2010 advertising rates and data
youth ministry market
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YOUTH MINISTRY DELIVERY OPTIONSGET IN ON WHAT'S GOING ON
BE SEEN. BE HEARD. MAKE AN IMPACT.
We know your goal is to make an eternal impact in the lives of young people and serve those who work with them in the trenches each and every day. We are in a unique position to provide you with the most valuable options you will find anywhere to deliver your products and services to the youth ministry community.
Through the reach of our print and web platforms, we offer you the opportunity to reach key decision-makers and buyers in youth ministries across the country.
Thanks for allowing us to serve you as you serve youth ministry.
We would love to put together a plan that best serves you. After exploring your options, contact me, Sophia Winter, advertising specialist, and let me know how we can best help you.
PRINT GET INTO THEIR HANDS. ONLINE BE WHERE THEY ARE.
groupmagazine
groupmagazine
• World'smost-readyouthministrymagazine• 54,000circulationandgrowing• Specialadvertisingpackagesavailable• 6issuesayear
Click to viewasampleofthemagazine.
ClickforadsizesinGROUPmagazine.
Click for advertising rates.
Click for demographic information.
BONUS: Every magazine subscription includes the Simply Junior High and Simply Youth Culture digital newsletters.
• 60,000monthlyvisits• DirectedlinksfromGROUPMagazine• Multiplesiteoptionsforyourad• Portalfornewslettersandblogs
Sample our YouthMinistry.com newsletter.
Sample our Simply Junior High digital newsletter.
Sample our Simply Youth Culture digital newsletter.
Sample our Youth Ministry Blog Network (click links to preview)
morethandodgeball.com simplykurt.com
simplyurbanministry.com marriedtoayouthpastor.com
youthministrygeek.com collegeministrythoughts.com
morethangossip.com
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She also offers great "dress for success" suggestions.
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[email protected] ext.4479
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LETTER FROM THE PUBLISHER
SOPHIA WINTER
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has been working with Group’s customers in one capacity or another since 1992 and thinks they are the best people in the world. She is wife to John, mother to Geoffrey, Faith, and Turbo, her beloved 10-year-old Jack Russell Terrier. The person she most admires and respects in this world is her mom, Cassie. She has a knack for remembering specific lines from a zillion movies and she is happy to share that “meaningless trivia” with any willing audience.
It’s true, I confess. I love youth ministry. It’s part of my DNA. The people who work with and help improve the spiritual health of teenagers are a special circle of friends I’m proud to be a part of. Since becoming publisher of Group Magazine I’ve met lots of our advertisers in person or over the phone, but it’s possible we don’t know each other yet. The short version: I’ve spent more than a decade as a youth ministry volunteer and I worked in California at Simply Youth Ministry for 10 years before moving to Loveland, Colorado to work with Group Publishing. I love that you share in my passion for youth workers. For your product or service to make a difference, you need to be noticed. GROUP Magazine offers an incredible opportunity to be seen, to be heard, and to make an impact in the lives of students, youth workers, and churches around the world. We need your valuable feedback because it helps us position GROUP Magazine and YouthMinistry.com to be the places youth workers can turn to for the best ideas, networking, inspiration, and encouragement. Together we make and provide these resources for youth workers so that they become better leaders and ministers to teenagers. I know you’re a busy person with a ton of things on your plate, but if you would ever like to share your ideas on how GROUP Magazine can serve you as an advertiser, please don't hesitate to contact me. After all, we’re here to serve you as you serve youth ministry. Thank you for joining GROUP and Simply Youth Ministry and our combined effort to help youth workers bring teenagers into a closer relationship with Jesus.
Andy BrazeltonPublisher, Group Magazine
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You can count on:When you advertise, you will gain access to the broadest, most targeted audience of youth pastors and leaders available in the world, both online and in print. Customizedmarketingsolutions,includingindividual marketing plans, monthly online reporting, and consultation services are standard when you partner with our youth ministry experts. Your advertisements will receive highly visible and targeted distribution in each issue of Group Magazineatallmajoryouthministryevents,andconferences. You'llalsogetprofessional,personalservice—based on your individual needs and preferences. Youwillneverwaitmorethan24hoursforareturn phone call or email, and no request is ever considered too small.
ONLINE DEMOGRAPHICSMAGAZINE DEMOGRAPHICS
Source: 2007 Reader Survey
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cIRcULATION
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Average Circulation 54,000
PERSONAL PROfILE
gender
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Female 46%
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Male 54%
age
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Average age 39.6
education
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College graduate 40%
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Graduate degree 23%
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Likely to pursue post-graduate studies 60%
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Counseled others considering Christian seminaries and graduate schools 58%
VISITS/SUBScRIPTIONS
youthministry.com
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40,000 monthly visits
youthministry.com Newsletter
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65,000 subscribers
Simply Junior High Newsletter
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15,000 circulation
Simply Youth Culture Digital Newsletter
s 15,000 circulation
Youth Ministry Blog Network
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40,000 monthly visits
Youth Ministry Bolg Network includes:
morethandodgeball.com simplyurbanministry.com youthministrygeek.com collegeministrythoughts.com simplyinsider.com simplykurt.com marriedtoayouthpastor.com morethangossip.com
AcTION PROfILE
advertising actions
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Actions taken in the past year as a result of an advertisement in group Magazine:
Visited an organization’s Web site 73% Purchased a product or service 57%
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Actions taken in the past year as a result of an article in group Magazine:
Used an idea in my ministry 84% Visited an organization’s Web site 61% Clipped/copied/routed an article 58% Told another youth leader about an idea 51% Purchased a product or service 43%
subscription
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Reasons for subscribing to group Magazine:
Practical articles/ideas applied to ministry 89% Stay up-to-date on cultural and youth ministry trends 69% Stay connected with youth ministry
at large 68% Receive information about resources/ organizations that serve youth ministry 55%
contact Sophia Winter directly for online advertising rates and special packages.
groupmagazine
[email protected] ext.4479
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dISPLAY AdVERTISING RATES 1X 3X 6X
2-Page Spread $6,876 $6,457 $5,802
1/2-Page Spread $4,779 $4,480 $4,198
Full Page $3,983 $3,734 $3,497
2/3 Page $3,237 $3,056 $2,909
1/2 Page $2,909 $2,751 $2,514
1/3 Page* $2,017 $1,892 $1,542
1/6 Page* $1,124 $1,101 $ 898
*1/6- and 1/3-page ads and smaller run in the directory section of the magazine.
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GUARANTEED PREMIUM POSITIONS: Add 15%. For a visual reference of various ad sizes and orientations, see pages 4 and 5.
cOVERS
Cover 4 (Outside back) $4,785 $4,514 $4,231
Cover 2 (Inside front) $4,627 $4,344 $3,915
Cover 3 (Inside back) $4,536 $4,220 $3,836
PREPRINTEd INSERTS
Bind-in reply card $3,056 $2,898 $2,751
Single sheet insert $5,203 $4,955 $4,695
Call for a quote for inserts larger than four pages. Insert space is limited and sold on a first come, first served basis.
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FREE COLOR: All display ad prices include four-color at no additional charge.
s BLEED: No additional charge for bleed ads.
PUBLISHING ScHEdULE
ISSUE RESERvATION CLOSING AD MATERIALS DUE ISSUE MAILING DATEJanuary/February November 1 November 10 December 19March/April January 2 January 10 February 19May/June March 1 March 10 April 18July/August May 1 May 10 June 18September/October July 1 July 10 August 19November/December September 1 September 10 October 17
MAGAZINE ADVERTISING RATES
groupmagazine
SPEcIAL RESOURcE cALENdAR
JANUARy/FEBRUARy s
Fundraisings
Bible and Bible Studies
MARCh/APRIL
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Junior High/Middle School Resources
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Software Resources and Web Sites
MAy/JUNE
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Curriculum
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Multi-Week Teaching Series
JULy/AUGUST
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Evangelism Resources
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Teen Devotions
SEPTEMBER/OCTOBER
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Fundraising Showcase
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Summer Missions Opportunities
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Ski Resorts and Accommodations
NOvEMBER/DECEMBER
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Education/Training Opportunities
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Summer Missions Opportunities
All art and copy is due on issue Reservation Closing date (at left). Call for pricing details and editorial calendar. *Resource calendar subject to change.
Sophia Winter
[email protected] 970.292.4479 800.635.0404 ext. 4479 fax: 970.292.4372
contact Sophia Winter directly for online advertising rates and special packages.
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TRIM SIZE: 8" × 10.75"LIVE AREA: 7.5 x 10.25
BLEED: 8.25 x 11
full page(bleed)
TRIM SIZE: 8" × 10.75"LIVE AREA: 7.5 x 10.25NO BLEED ALLOWANCE
full page(non-bleed)
2-page spread
TRIM SIZE: 16" × 10.75"LIVE AREA: 15.5 x 10.25
BLEED: 16.25 x 11
NOTE to InDesign and QuarkXPress users:
When designing spreads, set up 2 pages side-by-side (8" × 10.75")
fULL-PAGE OPTIONS
1/2-PAGE OPTIONS
1/2 page(vertical bleed)
TRIM SIZE: 5.0625" × 7.9375"
LIVE AREA: 4.5625 x 7.4375BLEED: 5.3125 x 8.1875
1/2 page(vertical non-bleed)
TRIM SIZE: 5.0625" × 7.9375"
LIVE AREA: 4.5625 x 7.4375NO BLEED ALLOWANCE
1/2 page(horizontal bleed)
TRIM SIZE: 8" × 5.3125"LIVE AREA: 7.5 x 4.8125BLEED: 8.25 x 5.5625
1/2 page(horizontal non-bleed)
TRIM SIZE: 8" × 5.3125"LIVE AREA: 7.5 x 4.8125NO BLEED ALLOWANCE
AD DIMENSIONS (click on an ad dimension to download a pdf template)
cHEckLIST
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Final PDFX1A file should contain all image links and embedded fonts.
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ALL bleed and trim areas listed on the ad dimensions sheet should be adhered to in the electronic version.
dOcUmENT SPEcS (full page)
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Build all documents to trim size
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Trim size: 8" x 10.75"
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Bleed: 8.25" x 11" (.125" out from trim)
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Live Area: 7.5" x 10.25" (.25" in from trim)
INDICATES LIvE AREA
Back to contents ad specsmore sizes
TRIM SIZE: 16" × 5.3125"LIVE AREA: 15.5 x 4.8125BLEED: 16.25 x 5.5625
1/2-page spread
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TRIM SIZE: 5.0625" × 10.75"
LIVE AREA: 4.5625 x 10.25BLEED: 5.3125 x 11
2/3 page(vertical bleed)
TRIM SIZE: 5.0625" × 10.75"
LIVE AREA: 4.5625 x 10.25NO BLEED ALLOWANCE
2/3 page(vertical
non-bleed)
1/3 page(vertical
non-bleed)
TRIM SIZE: 2.6875" × 10.75"
LIVE AREA: 2.1875 x 10.25NO BLEED ALLOWANCE
1/3 page(vertical bleed)
TRIM SIZE: 2.6875" × 10.75"
LIVE AREA: 2.1875 x 10.25BLEED: 2.9375 x 11
1/3-PAGE OPTIONS
1/6-PAGE OPTIONS
2/3-PAGE OPTIONS
1/3 page(horizontal non-bleed)
TRIM SIZE: 4.5" × 4.8750"
LIVE AREA: 4 x 4.375NO BLEED ALLOWANCE
TRIM SIZE: 4.5" × 4.8750"
LIVE AREA: 4 x 4.375BLEED: 4.75 x 5.125
1/3 page(horizontal bleed)
1/6 page(vertical)
TRIM SIZE: 2.1875" × 4.8750"
NO BLEED ALLOWANCE
TRIM SIZE: 4.5" × 2.3125"
NO BLEED ALLOWANCE
1/6 page(horizontal)
BUILD ALL DOCUMENTS TO TRIM SIZE
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1/6- and 1/3- page ads and smaller run in the directory section of the magazine, unless a premium upgrade charge is applied.
Sophia Winter [email protected]
970.292.4479 800.635.0404 ext. 4479 fax: 970.292.4372
groupmagazine
Back to contentsad specs
(go to youthministry.com/groupratecard for templates)
voices
42 / group magazine may | jun | 10
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kent leads The Inside Out Youth Worker, a training organization that equips youth workers to live and lead from the inside out. He’s also a track leader at our Simply Youth Ministry Conference. He lives in Georgia.
favoritesDate With My Wife This Year: Michael Bublé concert
Time With My Kids: Daddy dates (they’re in middle school and still like ’em)
LEADERSHIP DEVELOPMENT
by Kent Julian
the power of the six b’s
WEB CONNECTEmail your questions or comments to me at [email protected].
I once heard a speaker discuss the importance of “leading your life from quiet.” Over the years, I’ve tried to practice this principle. One way I’ve improved revolves around a practice I call the six B’s.
First, some background: My routine is to wake up around 5:30 a.m. and begin with the six B’s. Early waking is something I’ve had to learn, yet it has significantly helped me personally and professionally. If you want to grow as a leader, jump-start your day. Most mornings, I invest 60 to 90 minutes in the six B’s, but sometimes I have only 20 or 30. The key is to invest whatever time you can. If you invest zero minutes into leading your life from quiet, you’ll likely be leading from chaos.
Also, I don’t try to accomplish every “B” every morning. That isn’t the point. The point is to invest in a variety of activities that sharpen your saw (a Stephen Covey concept). Thanks to the cumulative impact of practicing every “B” at least once a week, I’ve experienced tremendous personal growth, better perspective, greater balance, and true success in my most important roles.
The six B’s are body and brew, Bible and prayer, blessings journal, books, big-picture thinking and planning, and blocking out my day.
1. Body and brew—First, I enjoy some coffee and stretch to get my blood moving. During certain seasons, I might even get in a morning workout. Then I pour myself a second cup of joe and practice at least a couple of the other B’s in my favorite quiet spot.
2. Bible and prayer—I regularly read God’s Word and spend time praying. Most of the time, I focus on quality instead of quantity—reading one chapter and digging for insight about Jesus to tap into for the day. The biggest key is not to make this a “brownie point” exercise (I mean, “God loves me more if I do my devos”). Before reading, I remember that my loving Father wants to talk with me, so I’m listening. The true measure of my spirituality is if I’m living a Christ-like life, not whether I can check “devotional reading” off my list.
Next time, I’ll describe the rest of the B’s. I hope they help bring variety, balance, and energy to what’s often a boring routine. Practice them and watch your “quiet time” evolve into a “lead your life from quiet” time. n
Kent is a wise sage, much like
a master ninja.
XP3, a downloadable student curriculum and part of the Orange strategy, leads students in three core principles—wonder, discovery and passion.
Wonder: I am created to pursue an authentic relationship with my Creator.
Discovery: I belong to Jesus Christ and define who I am by what He says.
Passion: I exist every day to demonstrate God’s love to a broken world.
Develop a strategy for preparing students for whatever is next.
www.WhatIsOrange.com/xp3students
252 Basics is created by Reggie Joiner, and the Orange team
www.WhatIsOrange.com
RSVP TODAY
For our pre-conference training
events with Greg Stier! Visit
dare2share.org/training for
more information!
dare2share.org/untour
Denver, CO Nov 19-20, 2010
Columbus, OH Feb 4-5, 2011
Washington D.C. Feb 11-12, 2011
Lincoln, NE Feb 25-26, 2011
St. Louis, MO Mar 25-26, 2011
Chicago, IL Apr 1-2, 2011
This high-energy conference inspires, equips
and deploys your teens to share Jesus with
their friends.
Please direct all advertising art questions to:
Suzi Jensen Group Publishing, Inc.1515CascadeAvenue Loveland,CO80538
800.635.0404,ext.4423
cmYk300 dpipdfx1a, eps, tiffcheck include bleeds
mEdIA UPLOAd
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upload link (preferred)
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CD-ROM
fORmAT
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PDFX1A Save as PDFX1A from InDesign or for information on PDFX1A file creation go to:
(CS2) adobe.com/designcenter/creativesuite/articles/acs2pdfintguide/acs2pdfintguide.pdf
(CS3) adobe.com/designcenter/creativesuite/articles/cs3ip_pdfx.pdf
dESkTOP APPLIcATIONS
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InDesign, QuarkXpress, Photoshop, Illustrator
dATA fORmATS
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PDFX1A, EPS, or TIFF
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All 4-color ads must be provided as CMYK/process. We reserve the right to reject RGB files if they require too much alteration to be compatible with our printer.
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All 4-color ads must be provided at 300 dpi or greater.
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JPEG or GIF files are not allowed; corrected files will be requested.
PROOfS
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All 4-color ads must be accompanied by a high-quality, color-corrected, contract proof (i.e. Polaproof, HP, Rainbow, Matchprint). Screen: 150 line or 300 dpi. We will not guarantee color with laser proofs. A black-and-white laser will be accepted for black-and-white ads only. If you elect not to provide a contract proof, the Publisher is not responsible for any color inaccuracies or text and image discrepancies on your ad.
INSERT SPEcIfIcATIONS:
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Return card size: •31/2"×5"minimum•41/4"×6"maximum
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All bind-ins must include a minimum 1/2" gutter from the left edge of the card to the fold, and a 1/8" foot trim.
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Full-page inserts require 1/8" trim on all sides.
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All inserts must meet periodical class postal guidelines. A sample of ALL inserts must accompany the insertion order and must be approved by the publisher before printing or the publisher will take no responsibility for binding or postal problems.
PRINT AD SPECIFICATIONS
AccEPTEd ELEcTRONIc mATERIAL
LINk INfO:
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Rename your file using the following format: *companyname_date (091710)
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Upload zipped/stuffed PDFX1A file Upload link is preferable to email due to volume. A link will be provided for each issue prior to artwork delivery dates for your use. Web browsers Firefox and Internet Explorer work well; Safari is problematic.
PRESS STANDARDS—Web offset; 8" x10.75"trimsize;process ink colors adhere to SWOP standards group
magazine
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youthministry.com
BANNER AdS
250 x 250468 x 60
youthministry.com NEWSLETTER
distributed once a week
BANNER AdS
550 X 120184 X 560
contact Sophia Winter directly for online advertising rates and special packages.
800.635.0404 ext.4479
youthministry.com
RGB72 dpijpg, gif, rotating gif
for technical questions please contact:
chris [email protected]
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SIMPLY YOUTH MINISTRY PODCAST
WHAT YOU SENd US...Yousendusascript(300wordsorless)and your high resolution logo (We prefer atransparentPNG).Sendusa468x60pixel,RGB,jpgbanneradwithalinktoyourwebpage—We'lldisplayyouradonthe Simply Youth Podcast "Show" page at SimplyYouthMinistry.com.
Josh, Matt, and on a rare occasion, Doug will read your ad script as an intro bumper totheshow.We'lldisplayyourlogoonthebottom1/3ofthescreenduringtheepisode.And your banner ad with link will be on the podcast "Show" page for fans to link directly to your web page.
Please contact Sophia Winter to schedule a date for your ad to air. The deadline for submitting your script, logo, and banner ad to Sophia is one week before your ad airs.
cLIck PIcTURE TO VIEW A SAmPLE Ad.
contact Sophia Winter for package pricing
970.292.4479 [email protected] ext.4479
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Get your brand seen and heard by 25,000 diehard fans.
SYm LIVE POdcAST
GET IN ON THE HOTTEST YOUTH mINISTRY VIdEO POdcAST...EVER.
JOSH
mATT
dOUG
LOGO
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cLOSING dATE:
The last date to reserve or cancel advertising space. Advertising not confirmed in writing by closing will not be scheduled. Neither the advertiser nor its agency may cancel or make changes in insertion orders after the closing date. Cancellation requests must be in writing, and none is considered accept ed until confirmed in writing by your account executive.
cOmmISSIONS ANd TERmS:
Commission to recognized agencies, 15% on space and color. No agency discounts are allowed on directory advertising. Advertisers must pay directly to Group Publishing, Inc. the gross cost of all advertisements placed by their appointed agency when ad is not paid for by agency. Space billed to an agency and unpaid 60 days after billing date may be re-billed directly to the advertiser.
NEW AccOUNTS:
Prepayment required for first-time advertisers for initial insertion by issue closing date, and with all subsequent orders until credit is approved. Credit may be requested after the first order by submitting a credit application (available upon request).
cREdIT/BILLING:
Invoice terms: Net due 30 days. Invoices outstanding after 30 days charged 1.5% of gross billing amount per month or 18% per year.
dIScOUNTS:
Frequency discounts apply to ads run within any 12-month period. Frequency must be ordered with the first insertion. Advertisers will be short-rated if within a 12-month period from the date of the first insertion they have not used the number of placements upon which their billings have been based.
SPEcIAL REqUESTS:
Special and preferred position requests will be treated as requests only and not guaranteed unless advertiser pays published premium.
LATE fEES:
Art materials received after published deadlines could be subject to late fees of $50 plus 1% daily fee thereafter unless specific arrangements have been made between the advertising manager and the advertiser.
ART mATERIALS:
It is the sole responsibility of the advertiser or its agency to submit proper art mate rials by the deadlines as outlined in this rate card. In the event that materials are not received by the deadline, the publisher reserves the right to omit the advertisement, or run the advertiser’s previous ad at the publisher’s discretion, and as a condition of advertising, the advertiser or agency agrees to pay full amount if either of these mentioned remedies is used. If art due date falls on a weekend, please submit art materials on the preceding business day.
INdEmNIfIcATION:
All ads are accepted and published by the publisher assuming that the agency and/or advertiser is authorized to publish the entire contents and subject matter thereof. In consideration of the publisher’s acceptance of ads for publication, the agency and advertiser, jointly and severally, will indemnify and save the publisher harmless from and against any loss or expense resulting from claims or suits based upon the contents of ads, including, without limitations, claims or suits for libel, violation of right of privacy, plagiarism, and copyright infringement.
Ads simulating the publication’s format are not permitted. The publisher reserves the right to place the word “advertisement” above any ad which publisher believes resembles editorial matter.
lists: Active and expired subscriber mailing lists are available on a limited basis, pending publisher’s approval. For more information contact the Bush Company at 609.242.6414 and ask for Arlene.
TERMS AND CONDITIONS
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The publisher reserves the right to refuse any advertisement at any time.
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Publisher is not responsible for errors in key codes or back-to-back coupons.
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In the event of a publisher’s error, the publisher’s liability shall not exceed the cost of insertion.
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Publisher is not liable for mailing delays.
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Publisher does not proof art materials provided by advertisers. Errors in provided text, digital, or film ads are the sole responsibility of the advertiser. Publisher is not responsible for errors in ads that do not meet exact art
specifications. Pub lisher not responsible for ads supplied without a proof.
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Publisher reserves the right to change prices at any time prior to an issue closing. (Scheduled advertisers would be notified prior to closing.)
CONDITIONS
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SIMPLY YOUTH MINISTRY PODCAST