2009 special section calendarold.post-gazette.com/mediakit/pdfs/2009/special... · presidents day...

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2009 SPECIAL SECTION CALENDAR

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Page 1: 2009 special section calendarold.post-gazette.com/mediakit/pdfs/2009/Special... · Presidents Day Week of Wheels February 15-18 February 12 Home Show Buyers Guide February 22 January

2009 special section calendar

2009 special section calendar

January publication date deadline

Recruitment Super Sunday January 11 January 8

Ski & Winter Sports January 11 January 2

Florida January 18 January 9

Romantic Getaways January 25 January 16

February publication date deadline

Education Planning Guide February 10 February 2

Auto Show February 11 February 5

Cruises February 15 February 6

Presidents Day Week of Wheels February 15-18 February 12

Home Show Buyers Guide February 22 January 26

March publication date deadline

St. Patrick’s Day March 12-15 March 9 Week of Wheels

March Madness March 16, 23, 30, February 13 April 1

Top 50 Business March 17 March 5

Travel Brochure March 22 March 13

Home Buying Guide March 25 March 16

april publication date deadline

Spring Home & Garden April 9 April 1

Golf 2009 April 12 April 2

Education Guide April 14 April 3

Beach Vacations April 19 April 10

Earth Day “Green” April 22 April 15

A Great Place to Work April 24 April 17

Family Vacations April 26 April 17

Senior Lifestyles April 29 April 21

May publication date deadline

Gaming May 3 TBD

National Tourism Week May 10 May 1

Summer Times Guide May 14 May 4

Memorial Day Week of Wheels May 22-25 May 20

Ohio May 31 May 22

June publication date deadline

West Virginia June 14 June 5

Mid-Year New Car & Truck June 17 June 11 Buyers Guide

Home Buying Guide June 24 June 15

One Tank Trips June 28 June 19

July publication date deadline

Mid-Summer Week of Wheels July 10, 13-15 July 6

One Tank Trips II July 19 July 10

august publication date deadline

Canada August 2 July 24

High School Football Preview August 27 August 21

septeMber publication date deadline

Diversity Matters TBD TBD

Pro Football Preview September 4 August 26

Labor Day Weekend of Wheels September 4-7 August 31

Travel Brochure September 6 August 28

Fall Home & Garden - Zoned September 10 August 28

Fall Arts Preview September 10 September 3

Recruitment Super Sunday September 13 September 10

Cruise September 20 September 11

Fall Foliage September 27 September 18

OctOber publication date deadline

Bridal Planner October 11 August 14

Education Planning Guide October 13 October 5

Shopping Destinations October 18 October 9

New Car & Truck Buyers Guide October 21 October 15

Senior Lifestyles - Zoned October 29 October 19

A Great Place to Work October 30 October 23

nOveMber publication date deadline

Holiday Gift Catalog November 1 October 16

Florida November 1 October 23

Skiing November 8 October 30

Thanksgiving November 26-29 November 23 Weekend of Wheels

DeceMber publication date deadline

Home for the Holidays December 9 December 1

For more information about advertising in the Post-Gazette or on post-gazette.com, call 412-263-2011, visit post-gazette.com/mediakit or contact your PG representative.

Page 2: 2009 special section calendarold.post-gazette.com/mediakit/pdfs/2009/Special... · Presidents Day Week of Wheels February 15-18 February 12 Home Show Buyers Guide February 22 January

special section calendar 2009

s liFestyleWe’re reaching young and old with our Lifestyle special sections this

year. Whether you’re targeting shoppers, seniors or brides-to-be, the PG has terrific products to reach them all with unique, local content that have extended shelf lives and useful advice.

publication date deadline

Earth Day “Green” April 22 April 15

Senior Lifestyles April 29 April 21

Bridal Planner October 11 August 14

Shopping Destinations October 18 October 9

Senior Lifestyles - Zoned October 29 October 19

prOFessiOnalPittsburgh is home to an impressive array of public and private

companies, making it a great place to conduct business – and recruit well-qualified talent!

publication date deadline

Recruitment Super Sunday January 11 January 8

Top 50 Business March 17 March 5

A Great Place to Work April 24 April 17

Diversity Matters September TBD September TBD

Recruitment Super Sunday September 13 September 10

A Great Place to Work October 30 October 23

spOrtsThere’s nothing Pittsburghers love more than sports - and no better

way to reach them than with an ad in these sports sections produced by the PG’s award winning sports department.

publication date deadline

March Madness March 16, 23, 30, February 13 April 1

Golf 2009 April 12 April 2

High School Football Preview August 27 August 20

Pro Football Preview September 4 August 26

travelPlanning a vacation can be almost as much fun as actually going on

one. The PG’s travel features are a “must have” for everyone planning a trip – from a weekend getaway to a long excursion.

publication date deadline

Ski & Winter Sports January 11 January 2

Florida January 18 January 9

Romantic Getaways January 25 January 16

Cruises February 15 February 6

Travel Brochure March 22 March 13

Beach Vacations April 19 April 10

Family Vacations April 26 April 17

National Tourism Week May 10 May 1

Ohio May 31 May 22

West Virginia June 14 June 5

One Tank Trips June 28 June 19

One Tank Trips II July 19 July 10

Canada August 2 July 24

Travel Brochure September 6 August 28

Cruise September 20 September 11

Fall Foliage September 27 September 18

Florida November 1 October 23

Skiing November 8 October 30

pOst-gazette.cOMYour advertising message will reach an even larger audience when

you add post-gazette.com to your media mix. Many of the Post-Gazette’s special sections have online components such as videos and interactive directories that aren’t available in the print edition. Plus, the Post-Gazette offers advertisers great online audiences with special products including PGsearchLinks and pittsburghmom.com, as well as targeted advertising on the most visited web site in the region, post-gazette.com.

Source: The Media Audit, Sept.-Oct. 2008

pecial sections are a cost-effective way to reach your target

audience and, as outlined on this calendar, the Post-Gazette will publish more than 50 opportunities for you to do so in 2009. From education to entertainment, sports to travel, there really is something for everyone. And as the region’s largest newspaper, the Post-Gazette reaches more than 530,000 readers daily and more than 780,000 on Sundays.

Increasing the shelf life of the products is the fact that a majority of the sections are stand-alone tabloid or broadsheet sections, while sev-eral are feature-focused parts of weekly coverage.

Visit www.post-gazette.com/mediakit for rates and to learn more about advertising in the Post-Gazette and post-gazette.com.

For more information or to reserve your space in one of these upcoming sections, contact your PG account representative or call 412-263-2011 today.

Source: Scarborough Research, 2008, Release #1

autOMOtiveCar and truck buyers in Pittsburgh turn to the Week of Wheels sec-

tions and the PG’s New Car and Truck Buyers Guide for all the latest deals and products in the automotive marketplace.

publication date deadline

Auto Show February 11 February 5

Presidents Day February 15-18 February 12 Week of Wheels

St. Patrick’s Day March 12-15 March 9 Week of Wheels

Memorial Day May 22-25 May 20 Week of Wheels

Mid-Year New Car & Truck June 17 June 11 Buyers Guide

Mid-Summer July 10, 13-15 July 6 Week of Wheels

Labor Day September 4-7 August 31 Weekend of Wheels

New Car & Truck October 21 October 15 Buyers Guide

Thanksgiving November 26-29 November 23 Weekend of Wheels

eDucatiOnFilled with information designed to help students and their parents

make informed decisions about schools and programs, the PG’s education planning guides are sections with a long shelf life and helpful information.

publication date deadline

Education Planning Guide February 10 February 2

Education Guide April 14 April 3

Education Planning Guide October 13 October 5

entertainMentThese sections highlight the best of what’s going on in Pittsburgh.

Get noticed by advertising in one or all three of these informative entertainment guides.

publication date deadline

Gaming May 3 TBD

Summer Times Guide May 14 May 4

Fall Arts Preview September 10 September 3

hOliDay shOppingYour products and services will be at the top of holiday gift lists

when you run an ad in these popular holiday gift guides.

publication date deadline

Holiday Gift Catalog November 1 October 16

Home for the Holidays December 9 December 1

hOMe anD garDenPittsburghers take great pride in maintaining and beautifying their

homes and gardens, and these special sections provide practical and inter-esting tips, trends, and locally specific information to help them do so.

publication date deadline

Home Show Buyers Guide February 22 January 26

Home Buying Guide March 25 March 16

Spring Home & Garden April 9 April 1

Home Buying Guide June 24 June 15

Fall Home & Garden - Zoned September 10 August 28

Page 3: 2009 special section calendarold.post-gazette.com/mediakit/pdfs/2009/Special... · Presidents Day Week of Wheels February 15-18 February 12 Home Show Buyers Guide February 22 January

2009 special section calendar

2009 special section calendar

January publication date deadline

Recruitment Super Sunday January 11 January 8

Ski & Winter Sports January 11 January 2

Florida January 18 January 9

Romantic Getaways January 25 January 16

February publication date deadline

Education Planning Guide February 10 February 2

Auto Show February 11 February 5

Cruises February 15 February 6

Presidents Day Week of Wheels February 15-18 February 12

Home Show Buyers Guide February 22 January 26

March publication date deadline

St. Patrick’s Day March 12-15 March 9 Week of Wheels

March Madness March 16, 23, 30, February 13 April 1

Top 50 Business March 17 March 5

Travel Brochure March 22 March 13

Home Buying Guide March 25 March 16

april publication date deadline

Spring Home & Garden April 9 April 1

Golf 2009 April 12 April 2

Education Guide April 14 April 3

Beach Vacations April 19 April 10

Earth Day “Green” April 22 April 15

A Great Place to Work April 24 April 17

Family Vacations April 26 April 17

Senior Lifestyles April 29 April 21

May publication date deadline

Gaming May 3 TBD

National Tourism Week May 10 May 1

Summer Times Guide May 14 May 4

Memorial Day Week of Wheels May 22-25 May 20

Ohio May 31 May 22

June publication date deadline

West Virginia June 14 June 5

Mid-Year New Car & Truck June 17 June 11 Buyers Guide

Home Buying Guide June 24 June 15

One Tank Trips June 28 June 19

July publication date deadline

Mid-Summer Week of Wheels July 10, 13-15 July 6

One Tank Trips II July 19 July 10

august publication date deadline

Canada August 2 July 24

High School Football Preview August 27 August 21

septeMber publication date deadline

Diversity Matters TBD TBD

Pro Football Preview September 4 August 26

Labor Day Weekend of Wheels September 4-7 August 31

Travel Brochure September 6 August 28

Fall Home & Garden - Zoned September 10 August 28

Fall Arts Preview September 10 September 3

Recruitment Super Sunday September 13 September 10

Cruise September 20 September 11

Fall Foliage September 27 September 18

OctOber publication date deadline

Bridal Planner October 11 August 14

Education Planning Guide October 13 October 5

Shopping Destinations October 18 October 9

New Car & Truck Buyers Guide October 21 October 15

Senior Lifestyles - Zoned October 29 October 19

A Great Place to Work October 30 October 23

nOveMber publication date deadline

Holiday Gift Catalog November 1 October 16

Florida November 1 October 23

Skiing November 8 October 30

Thanksgiving November 26-29 November 23 Weekend of Wheels

DeceMber publication date deadline

Home for the Holidays December 9 December 1

For more information about advertising in the Post-Gazette or on post-gazette.com, call 412-263-2011, visit post-gazette.com/mediakit or contact your PG representative.