2009 domotex dubai - ccmm
TRANSCRIPT
2009 Domotex Dubai
Boa-Franc - The North
American specialist in the
manufacturing of superior
quality prefinished hardwood
floors with its Mirage brand.
Voted 1st in quality by
retailers across North America
9 prizes for excellence in
the last five years only!
Ebony, Tawny, and Ruby• The latest high-end additions
to Mirage’s Exotic series
• Reveal all the beauty of
Koubari from Jatoba family
• Available on MirageEngineered, 3-5/16’’ and 5’’,semi-gloss and Cashmere®*
finishes.
*Cashmere is a registered trademark used under license.
New for 2009
Ebony
New for 2009
Tawny
New for 2009
New for 2009
Ruby
Black Jelly Bean and Brownie from Sweet Memories Series• Two new colors added to existing Sweet Memories series
Mirage Sweet Memories Series• Unique variable staining process
• Old fashioned look with a clean and smooth surface
• Two other colors: Truffle and Toffee
• Available on Mirage Engineered 5’’with Cashmere®* finish
*Cashmere is a registered trademark used under license.
New for 2009
New for 2009
Black JellyBean
New for 2009
Brownie
Products
Engineered• Real hardwood layer built over a
plywood base
• Stapled or glued down (wood subfloor,
concrete, radiant heat system)
• Can be installed on any floor level
• 4 times less hardwood than conventional
3/4 solid board
• Can be resanded 3 to 5 times
• Finish with no VOC or Formaldehyde
• PEFC certified Plywood
• Precision milling to fit perfectly together
• Stain and finish evenly applied on the
surface of the board
• Micro-V joint, on all 4 sides of the board
• Mirage Engineered is available on 2-9/16’’,
3-5/16’’, and 5’’.
The Herringbone Series• Fixed-length strips
• Perfect symmetry
• Four species
• Unique look
• The Herringbone Series is available on
Mirage Engineered in a width of 2-9/16”
[65 mm] fixed lengths of 13-3/4”
[350 mm] and 17-7/8” [455 mm]
Products
Products
Glueless engineered prefinished hardwood flooring• Not required to be nailed, glued down or
stapled
• Easy and fast installation on any level
• Installed over existing flooring materials
or over concrete
• Mirage Lock is available on 4-5/16”
Products
• The support layer is made of fast-growing
wood species - an easily renewable
resource
• 6 times less hardwood than conventional
3/4” solid board
• HDF made of 100% post-industrial
recycled material
• Finish with no VOC or formaldehyde
• Hypoallergenic; no dust from sanding or
organic vapors
Cutting Methods
Dry sawnHardwood precisely in desired thickness of plank
• Same look as a 3/4” [19 mm] solid flooring
• Fine natural grain
• Each board is unique:
No repetitive pattern
• Ultra-thick wear layer:
can be sanded 3 to 5 times
• Perfect square edges
Mirage
Competition Most of the competition:
Rotary peeledLog is boiled and then peeled in ultra-thin layer usinga rotary cut [method used to make plywood].
• Repetitive pattern similar to plywood
• Ultra-thin wear layer: only one sanding
or sometimes none
• Can show undesirable end checks or chipped corners
Mirage exclusive finish
• Transparent
• Flexible
• Wear-Resistant
• UV Protector
• Clean
Nanolinx™ by Mirage Competitor finishes
Nanolinx™ by Mirage Competitor finishes
• Ultraresistant finish for high
traffic areas
• 3 times more wear-resistant
than best residential finishes
• Flexible and transparent
What is green about hardwood?
Wood is…
• Natural
• Sustainable
• Renewable
• We prone the proper cutting and harvesting techniques
The best for the environment today and in the future
• Uses only non-genetically modified wood • 100% of wood waste is reused • Uses wood flooring packaging made of
100% recycled materials
Environmental
• Donations to over 300 local organizations and more than 50 foundations
Social
• Investment of more than $80 million over the past 25 years in cutting-edge technologyto ensure top quality.
Economic
Sustainable development -More than just the environmental issue• An approach integrated to corporate values and strategies since 1983
• An approach that meets present needs while protecting the ability of future generations to meet theirs
Three interrelated pillars
Why should you consider hardwoodin your projects?
• For its beauty and design possibilities
• For its quality and durability
• For its green aspects
• Adds value to any projects
Palm Project Dubai
Choose Mirage for all your projects
• Widest range of colors, species, and widths for wide customization possibilities
• LEED credits
• Variety of technologies for all types of installation
• Best commercial finish on the market
Choose Mirage for all your projects
• Best warranties
• Unmatched performance
• Perfectly matching stains, moldings, and other accessories
• Best North American and exotic species
Choose Mirage for all your projects
• Products availability with large production capacity
• Highly trusted brand name voted #1 in quality since 2003
• The 1st North American hardwood flooring manufacturer to be part of the ISO 9000 family
• The only true hardwood floor specialist
Commercial projects
Restaurants
Commercial projects
Corporate offices
Commercial projects
Retail Stores
Commercial projects
High-rises
Commercial projects
Museums
Mirage prefinished hardwood flooring
The best number choice for all your design projects
Peace of mind guaranteed!
QUESTIONS?
Choose Mirage for all your projects and get the best worry-free and responsible choice.