2006 - the year of implementation and value creation!global gaming expo 2006 good things happen when...
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2006 - The Year of Implementation and Value Creation! Global Gaming Expo 2006
Good Things Happen When We All Pull Together
GSA Overview
2006 - The Year of Implementation and Value Creation! Global Gaming Expo 2006
Our Mission
The Gaming Standards Association (GSA) Is An International Trade Association That Creates Benefits For Gaming Manufacturers, Suppliers, Operators And
Regulators.
GSA Facilitates The Identification, Definition, Development, Promotion, And Implementation Of Open
Standards To Enable Innovation, Education, And Communication For The Benefit Of The Entire Industry.
2006 - The Year of Implementation and Value Creation! Global Gaming Expo 2006
Companies Supporting GSA Standards 3M Touch Systems
AGMMA
Alliance Gaming Systems
American Gaming Systems
Aristocrat Technologies
Aruze Gaming America
Atronic Americas
Atronic Systems
Bally Technologies
Belatra
Bounty Limited
British Columbia Lottery Corp
BMM
Cadillac Jack
Casino Technology
CashCode Company
Cummins-Allison Corp
Cyberdyne Systems
Cyberview Technology
Dakota Gaming Nation
Digital Dynamics
Digitech Systems
E-Genting Holdings
Euro Games Technology
Flint & K
Foxwoods
FutureLogic
GameLogic
GCI
Giesecke & Devrient
GLI
GGS
Global Payment Technology
GTECH
Harrahs Entertainment
Himecs Co
Holland Casinos
HTNG
Hyatt Gaming Services
IGT
Intralot
JCM
Jofemar
Konami Gaming
MEI
MGM MIRAGE
Money Controls
MotorCity
Multimedia Games
MUSL
Nick Farley & Associates
Nidec Sankyo
NRT Technology
OLGC
Penn National Gaming
Progressive Gaming
R Franco
Radical Blue Gaming
Rocket Gaming Systems
Scientific Games
Seminole Tribe of Florida
ShuffleMaster
Standing Stone Gaming
Summit Amusement
Transact Technologies
Unidesa Gaming
UNLV
VGT
Viejas Casino
Western Money Systems
WMS Gaming
2006 - The Year of Implementation and Value Creation! Global Gaming Expo 2006
2006 Board Of DirectorsChair Lyle Bell Seminole Tribe of FloridaVice Chair Randy Hedrick IGTSecretary Moti Vyas Viejas CasinoTreasurer Fred Lychock R. Franco USA
Robert Marnell Aristocrat TechnologiesKen Bossingham Atronic AmericasMark Lipparelli Bally TechnologiesDerrik Khoo E-GentingKen Weil Harrah’s EntertainmentSteve Sutherland Konami GamingBrendan O’Connor Multimedia GamesDon Karrer Penn National GamingTom Galanty Progressive GamingJon Berkley TransAct TechnologiesRob Siemasko WMS Gaming
John Hilbert Future LogicBob McKenzie MEITom Peck MGM MirageRon Harris Rocket Gaming Systems
2006 - The Year of Implementation and Value Creation! Global Gaming Expo 2006
Membership Growth
8
22
3835 37
59
7670 71
0
10
20
30
40
50
60
70
80
1998 1999 2000 2001 2002 2003 2004 2005 2006
Year
Mem
ber
s
Platinum
Gold
Silver
Others
Total
2006 - The Year of Implementation and Value Creation! Global Gaming Expo 2006
Global Membership
Japan8%
Europe/Russia15%
Australasia8%
N. America69%
2006 - The Year of Implementation and Value Creation! Global Gaming Expo 2006
Membership Composition
Operators/Hotel23%
Manufacturers52%
OEM14%
Affiliates4%
Advisors7%
2006 - The Year of Implementation and Value Creation! Global Gaming Expo 2006
The Year of Implementation and Value Creation
CertificationThe Open Group
EducationUNLV
Implementation3rd Party Tools
Demonstration
Participation
Creation
2006 - The Year of Implementation and Value Creation! Global Gaming Expo 2006
Good Things Happen When We All Pull Together
2006 Achievements
2006 - The Year of Implementation and Value Creation! Global Gaming Expo 2006
The Road to Open Standards Industry Support for G2S
BOB/SSAS Integration (G2S) effort – since Oct 2005 there were 100+ meetings, 3 times a week, 7,700 man hours, 31 industry experts, resulted into a 1200+ pages
Revised GSA Patent Policy Old policy had strict penalty provision for non-disclosure > over
disclosure Patents will be licensed under Reasonable Terms and Conditions Committee Charters have been updated to define scope Members must choose to ‘Opt-in’ to committee participation Only ‘Necessary Patents’ must be disclosed
Board Strategic Focus GSA Staff and Member Volunteer Effort
Technical Director hired - Marc McDermott (ex chief of the electronic services division of the state of NV Gaming Control Board)
Total of 3,800+ hours of conference calls
2006 - The Year of Implementation and Value Creation! Global Gaming Expo 2006
Technology G2S – Game To System Standard
G2S v1.0 - December 2006 (Vote)
Transport Standard Multicast v1.0 – Available NOW Point-to Point v1.0 – November 2006 (Comments)
S2S - System to System Standard S2S v1.2 – Available NOW
GDS - Gaming Device Standard Note Acceptor, Touch Screen, Printer, Page Description Language,
Magnetic Card Reader - Available NOW
Certification Profiles Development underway
2006 - The Year of Implementation and Value Creation! Global Gaming Expo 2006
Implementation G2S
Demonstrations of the standard by GSA members at G2E
S2S Choctaw Casino Durant - Choctaw Tribe of Oklahoma Hard Rock Casino - Seminole Tribe of Florida
Toolkits GSA encourages 3rd party toolkit developers
International Community Australia: AGMMA recommends GSA’s G2S as the protocol
standard for New South Wales Russia: Exploring the use of GSA’s GAT as a standard
Regulations Nevada regulations for downloadable software facilitate G2S
implementation
2006 - The Year of Implementation and Value Creation! Global Gaming Expo 2006
Certification and Education
Certification Development of On-line Certification Program GSA issues GSA SAS certificates The Open Group chosen as Certification Authority
Education GSA provides grant of $900,000 to the UNLV Foundation Assistant Professors in Informatics are actively being recruited UNLV and GSA will develops academic / educational track on GSA
standards and technology
2006 - The Year of Implementation and Value Creation! Global Gaming Expo 2006
Good Things Happen When We All Pull Together
Why Standards?
2006 - The Year of Implementation and Value Creation! Global Gaming Expo 2006
Why Have Standardization?
Standardized Power Plugs
Standardized Screw Sizes
USB Standardization - Lots Of New Gadgets For PCs
Plug And Play Standards For PCs
Your E-mail Client Can Read E-mails From Others
Your Browser Can Connect To Any Web-site
DVDs, CDs, Etc. Made By Anyone, Can Be Read By Anyone
Standardization Eliminates Pain...
2006 - The Year of Implementation and Value Creation! Global Gaming Expo 2006
Dataflow without Standards
2006 - The Year of Implementation and Value Creation! Global Gaming Expo 2006
Dataflow with Standards
2006 - The Year of Implementation and Value Creation! Global Gaming Expo 2006
Gaming Standards Drive Business Value
2006 - The Year of Implementation and Value Creation! Global Gaming Expo 2006
Enable Communication on Three Levels
GameControl
CoinAcceptor
CoinHopper
NoteAcceptor
Printer
TouchScreen
Game & Peripherals
GDS
Progressive
Slot Accounting
Voucher Manager
Player Tracking
Game to Systems
G2S
Coin/BillCounters
S2S
S2S
Kiosks
Point ofSale
Class IIServers
S2S
System to System
S2S
2006 - The Year of Implementation and Value Creation! Global Gaming Expo 2006
How Were They Developed?
Developed By Members Of Gaming Standards Association (GSA): Operators Game And Peripheral Manufacturers System And Lottery Suppliers
Cross-pollination Of Ideas
Much Richer Protocols Than Can Be Developed By Any One Company Alone
2006 - The Year of Implementation and Value Creation! Global Gaming Expo 2006
Some Benefits
EGM’s Will Be Able To Talk To Multiple Servers
More Accurate Info From Every Game
Changes Made In One Place, Distributed To All EGM’s
Try Before You Buy
Many New Innovators Will Be Able To Enter This Space
Much More Efficient Casino Slot Operations
Much Better Use Of Resources
2006 - The Year of Implementation and Value Creation! Global Gaming Expo 2006
Good Things Happen When We All Pull Together
GSA’s Standards
2006 - The Year of Implementation and Value Creation! Global Gaming Expo 2006
Three Complementary Standards
GDS – EGM To Peripheral Devices
G2S – EGM To Back-end Systems
S2S – System To System and System To Non-EGM Devices, E.G. Kiosks
Transport – Multicast And Point-to-point
All Three Standards Are Designed To Work Together As A Total Solution
2006 - The Year of Implementation and Value Creation! Global Gaming Expo 2006
Value PropositionVisibility
Standards Enable Data Communication On Three Levels – GDS, G2S, S2S And Provide 360º Visibility Of Patron Behaviors, Playing Habit, Game Preferences, Dining, Hospitality, Entertainment Activities…
Portability More Choices, Simpler Repeatable Solutions, Higher Quality, Exit Option
Investment Protection Open Standards Are More Robust Ensures Smooth Migration Path To Achieve New Functionality
Increased ROI Increase Revenues By 360º Visibility On Customer Data Decrease Costs By Using More Effective And Efficient Tools To Manage, Analyze And Evaluate Productivity And Profitability Of Operations
2006 - The Year of Implementation and Value Creation! Global Gaming Expo 2006
How to Participate
Talk to a representative in the booth
Pick up a membership CD
Pick up a Standards CD
(Includes pre-release of the G2S standard!)
Visit the GSA website at www.gamingstandards.com