Eco-Friendly Washer Reducesenergyuseandoffersa“StartDelay”functionforovernightwashing.E

Washer Lid Colors Newcoloraccentsonwashercanmatchdécoroflaundryarea.A

SpeedCook Built-in Combination OvenAchievesuniformcookingresults30percentfasterthantraditionalovenwithconvectioncookinginloweroven.SpeedCookupperovengrillsandbakes.NA

Bluetouch Washer Washeslargeloadswith“smart”technologythatsavesupto30percentmorewaterandenergy.E

Duet HT Laundry Pair New,sleekdesignwithlargerdoor,moreintuitivecontrolsandoutstandingenergyefficiency.NA

Steam DryerSteamdryerrelaxeswrinklesandremovesodorsinminutes.NA

Slide-Out Laundry WorksurfaceSpace-saving,retractableshelffortreating,folding,andairdryingclothes.NA

Unique Glass RangeHigh-endrangewithagasonglasscooktopforeasiercleanability.LA

Touch RangeFirstfullelectroniccontrolforagasrangewithmorefunctionsandprecisecontrol.LA

Max Microwaves NewMaxproductlineoffersnewcolorstomatchkitchendécor.E

6th Sense Built-in Oven Oven“senses”theweightoffoodandtheprecisetemperatureinsidethecavitytocontrolthecookingprocessandadaptcookingtime.E

Built-in Multi-Flow Oven Exclusivemulti-flowsystemensuresevenaircirculationinthecavityforexcellentandconsistentcookingresults.E

European Launch of KitchenAidKitchenAidmajorapplianceslaunchinEurope.E

Evolution Hood Anexceptionallystylishhoodventilationsystemthatintegrateswithhomeinteriordesign.E

Built-In SuperHeated Steam Oven Built-inoventhatcombinessteamwithconvectioncooking.NA,E

Step CooktopPremiumcooktopthataddstwoinductionplatestotheefficiencyofthreehigh-performancegasburners.E

In Line Gallery Collection Compactproductsoffertraditionalandinnovativefunctions-microwavecooking,fullyautomaticcoffeemachineandwarmingdrawer,allwiththesameaesthetics.E

Freestanding Hispanic Gas Range Rangewithbilingualcontrolsandinterchangeablefull-widthgratethataccomodatesatortillagriddle,adaptedfortheU.S.market.NA

Glass Cooktop LinePremiuminductionandvitroceramicbuilt-incooktopline.E

PowerPair Cooking CenterMicrowave-hoodcomboandfreestandingrangewithcoordinatedaestheticsarepairedformaximumperformance,cookingcapacityandefficiency.NA

European Oven LinePremiumbuilt-inovenlinewithfingerprint-prooffinishandSmartcookprogrammingforpre-setrecipesandfunctions.E

30” inch Speedcook Appliance30”microwave-hoodcombo,withtruecaptureventilation,matchestheperformanceandstylingofitscounterpartcommercial-levelcooksurface.NA

Regional Pre-Programmed Countertop MicrowaveMid-sizecountertopmicrowavelineoffersprogrammingforready-mademealsandaddressesregion-specificconsumerneeds.E,A,LA

Water Coolers Watercoolerswithbuilt-inLCDdisplayandadjustabletemperature.NA

Stand Mixer with 11 Wire WhipSuper-premiumstandmixerfeaturesan11wirewhipandnewallstainless-steelhookandbeater.NA

Outdoor CollectionRevampedstylingandnewfeatures,includingwarmingdrawers,built-intrashandutilitydrawers,andelectricdowndraftgrills.NA

PantrywareDesignedtocoordinatewithKitchenAidappliances,Pantrywareitemsincludeacanisterset,spicerack,papertowelholderandmore.NA

Architect Series ll Suite of ProductsCompletetop-of-the-linecollectionwithbest-in-classperformance,includinginductioncooktops,warmingdrawers,built-inrefrigeratorsandafirst-of-itskind,full-sizewalloven.NA

Oiled Bronze Suite of ProductsExclusive,richly-huedfinishappliedtoacompletesuiteofproducts,includingcooktops,wallovens,warmingdrawers,refrigeratorsanddishwashers.NA

Super-Silent Overnight Dishwasher Overnightwashprogramissupersilentduetotheinternalwaterpressuresystemregulator.E

Wide Built-in Dishwasher 90cm(35inch)widedishwasheroffersimprovedergonomics.E

Power Cleaning Dishwasher Targetedsprayjetsscourawaybaked-onfoodswithlowsoundlevelsindishwashersacrossbrands.NA,E(2007)

Party Program Accessorythatprovidesexcellentdishwashercleaningandmaximumcareforafullloadofglasses.E

6th Sense Dishwasher Providesvariablewaterpressureanditsovernightcycleisamazinglyquiet.E

Refresh Refrigerator Maintainsqualityoffoodinfreshandreadybins,whilethecontourdoorandmonochromaticiceandwaterdispenserprovidehigh-endstyleinthekitchen.NA

Fusion Direct-Cool Refrigerator Providesmorethan17hoursofcoolingretentionduringpoweroutages,comparedtootherrefrigeratorsthatofferonlysixhours.A

Bottom-Freezer Refrigerator with Filtered WaterBottom-freezerrefrigeratorwithfilteredwaterdispenserthatdoesnotcompromisethespaceinsidetherefrigerator.E

Refrigerator with Space Saving DrawersMultiplehygenicdrawersofferbetterspacemanagementandoptimumfoodstorage.E

Built-in No-Frost RefrigeratorBuilt-in“nofrost”refrigeratorwithimprovedcoldaircirculationandananti-bacterialdevicetokeepfoodfresherlonger.E

Stainless Formed Door Refrigerator Refrigeratorwithsculptedformeddoor,andattractive,easy-to-cleanflush-to-the-dooriceandwaterdispenserandLCDcontrols.NA

Draw and Erase Refrigerator Allowsconsumerstodrawanderaseonthedoor’ssurfacewithoutimpactingqualityoraesthetics.NA,LA

Fresh Refrigerator Promotesfreshfoodstoragewithtwincoolingtowersandantibacterialvegetablecrisper.A

Iceberg Refrigerator ContemporarystylingwithuniformcoolingandFast Icemaking,complimentedbyLEDilluminatedinteriorandintelligentelectronics.A

Aesthetic Refrigerator Newaestheticsandfeaturesincludeformeddoor,andexternalwaterdispenserandcontrols.NA

centralpark Connection RefrigeratorwithanentertainmenthubforconsumerelectronicdevicessuchasdigitalpictureframesandMP3players.NA

Refrigerator with Built-In Espresso Maker Firstside-by-siderefrigeratorwithbuilt-inespressocoffeemachine.E

Never Frost FreezerFreezerchestthatabsorbshumidityandpreventsfrostbuiltup.E

Refrigerated Double DrawersBuilt-inmodularrefrigeratorandwinecoolersthatreflectthelatesttrendsinhorizontalarchitecture.E

2007

2007

2007

Hygiene+ WasherUniqueantibacterialtreatmentcycleheatslaundrytodestroybacteriaandremoveallergens.E

Laundry Work Surface and Tower OrganizerUniquestagingplatformforsorting,treatingandfoldingclothesontopofthedryer.Towersorganizelaundrysupplies.NA

Flat Screen HoodContemporay,high-techdesigncombinestraditionalhoodperformancewithlighteffects.E

Twin Genius SpeedovenCompactbuilt-inspeedcookapplianceprovidesfourcookingmethods:oven,convection,speedcookandmicrowave.E

Gladiator Fold-Away Workstation Durableandsolidworksurfaceforallkindsofgarageprojects.NA

42” French Door Built-In Refrigerator Theworld’sfirst42-inchbuilt-inFrenchdoorbottom-freezerrefrigeratorprovidesthewidestrefrigerationspaceavailable.NA

French Door Bottom- Freezer Refrigerator with Ice and Water Dispenser ThefirstFrenchdoorbottom-freezerrefrigeratorwithiceandwateronthedoor.NA

BlenderProfessional-gradepolycarbonatepitcherandpatentedbladesystemwithIntelli-Speedforfastandconsistentblending.NA

Metal ToasterMultiplecolorchoicesaccentbrushedstainlesssteelfinish;sidesoftoasterstaycooler.NA

Delight Frost-Free RefrigeratorRefrigeratorwithLEDilluminationandstoragepedestalsfornon-perishablefood,availableinmultiplefinishesandcolors.A

Kitchen SuitesAppliancesaredesignedtobesoldinsuitesforone-timeshopping.NA

PRoduct REPLAcEmENt

Existing product lines are replaced with updated innovation based on key consumer insights.

Semi-automatic WasherEntry-levelwasherwithenhancedfeaturesandlowerpricing.LA

Gentle Drying Accessory Condenserdryerwithspace-savingaccessorytodrydelicatefabrics.E

Cabrio Laundry PairLargecapacitylaundrypairhasasee-throughwindowinthewasherandthedryer.NA

Duet Sport Laundry PairSmallerversionoftheDuetlaundrypairthathandles12pairsofjeansinoneload.NA

Classic Laundry Pair Top-loadingconfigurationwithnewstylingandreliablefabriccare.NA

REGioN kEy NANorthAmericaLALatinAmericaEEuropeAAsia40

NEw PRoducts

Completely new product lines created to solve previously unmet consumer needs.

mARkEtABLE iNNovAtioN

Unique, innovation features designed to update existing products and present new product attributes to the marketplace.

Velos Speedcook OvenHigh-speedmicrowave-hoodcombowithimprovedventing,increasedcapacityandfourcookingmethods:convection,speedcook,microwaveandsteam.NA,E

All-Gas Double Oven Firstall-gasdoubleoven.NA

Moonlight Ventilation HoodVentilationhoodwithuniqueintegratedlightanddesignelements.E

Central Water Filtration System Neverreplacefilterremoveschlorine,sediment,tasteandodorfromeverytapinthehome.NA

Gladiator Ready-to-Assemble Series Ready-to-assembleseriesofcabinetsforado-it-yourselfgaragestoragesystem.NA

Slow CookerElectronictemperaturesensorallowsforquickheating;insulatedwallsprovidemoreevenheatretention.NA

Single Drawer Dishwasher Waterandenergyefficient,small-loadcapacitydrawerdishwasherwithimprovedergonomicloading.NA

Gourmand RefrigeratorRefrigeratorfortheamateurgourmetconsumerwithexclusivestainless-steeldesignandcheese,desserts,andquick-chillbeveragecompartments.LA

Pure-Water Dispensing RefrigeratorRefrigeratorwithexclusivewaterpurificationsystem.Intelligentelectronicsadviseconsumerswhentoreplacethefilter.LA

Affordable Refrigerator with Ice and Water DispenserRefrigeratorwithiceandwateronthedoor,anaspirationalfeatureformanyconsumers,yetpricedfortheentry-levelsegment.LA

2006

2006

2006

In 1999, Whirlpool Corporation launched an innovation initiative to continually drive customer loyalty to our strong brands and grow our business. During 2006, we brought a record number of new products to the marketplace globally, driving additional sales and contributing to profitability:

• Our innovation revenue reached a record $1.6 billion, twice what it was in 2005

• The expected future value of the ideas in our innovation pipeline reached $3.5 billion

• In North America alone, more than 60 percent of all products sold were introduced new to the marketplace

• We conducted the largest new product launch in our history with the introduction of a completely new fabric care line in North America

• Innovation projects continue to return higher-than-average margins and drive shareholder value

Our disciplined, structured innovation process, coupled with Whirlpool employees’ dedication, led us to be named one of the world’s 100 most innovative companies by Business Week magazine and to the Ocean Tomo 300 Patent Index, the first equity index based on the value of corporate intellectual property.

Our people’s creativity and passion for innovation allows us to continually enrich the value of our branded products. We plan to continue our forward momentum in 2007 with even more innovative products, as well as use our innovation pipeline to reinvigorate the iconic Maytag brand.

Our investment strategy for the innovation pipeline is to continually fuel an increasing rate of compelling product innovation that:

• Delivers new and differentiated solutions for consumers

• Establishes a sustainable competitive advantage

• Creates differentiated shareholder value

Whirlpool Innovation Pipeline