2 seo-fundamentals-in depth keyword research (part 2)-slides
DESCRIPTION
Video : https://www.youtube.com/watch?v=vZjJEdIOjIU&list=PLLQgkMVoGtcvJ8OgZYj9SDjuDjDWOkb7g&index=3TRANSCRIPT
Thoroughly Analyzing Keywords
In Depth Keyword Analysis
Recommended Tools
KEYWORD TOOLhttp://plw.me/12BTSM
K
GOOGLE SEARCH BING SEARCH
KEYWORD TOOLhttp://plw.me/XaOYmP
KEYWORD ANALYSIShttp://plw.me/X9IWDM
MOZBARhttp://plw.me/Ymap6Y
http://plw.me/WosuRL http://plw.me/15u3KeQ
Step-by-Step Keyword Analysis
CONSOLIDATE
Step-by-Step Keyword Analysis
CONSOLIDATE SEGMENT
1,000 Monthly Searches
999 Monthly Searches
Step-by-Step Keyword Analysis
CONSOLIDATE SEGMENT
CONSIDER
Step-by-Step Keyword Analysis
CONSOLIDATE SEGMENT
CONSIDEREXTRAPOLATE
This Extrapolation Excel Sheet can be Found in Pluralsight’s Exercise Files
Step-by-Step Keyword Analysis
CONSOLIDATE SEGMENT
CONSIDEREXTRAPOLATE
COMPILE
68%1,833
Root Domain = yourdomain.comRoot Domain ≠ yourdomain.com/page.php/
72,9959666mayoclinic.com/h68%1,833
72,9959666mayoclinic.com/h68%1,833 1
72,9959666mayoclinic.com/h68%1,833 1
72,9959666mayoclinic.com/h68%1,833 1 1
72,9959666mayoclinic.com/h68%1,833 1 1 47%
1,470 54%
1,470 54% life.gaiam.com/ 870 550,636
1,470 54% life.gaiam.com/ 870 550,636 1
1,470 54% life.gaiam.com/ 870 550,636 4,350 1
1,470 54% life.gaiam.com/ 870 550,636 4,350 1 600
Step-by-Step Keyword Analysis
CONSOLIDATE SEGMENT
CONSIDEREXTRAPOLATE
COMPILE ANALYZE
Step-by-Step Keyword Analysis
CONSOLIDATE SEGMENT
CONSIDEREXTRAPOLATE
COMPILE ANALYZE
FINALIZEMy Spread Sheet: Pluralsight’s Exercise Files
Keyword Research Forever
Key Take Aways
YOU ARE ONLY AS GOOD AS YOUR DATA --
VERIFY EVERYTHING
DEEP ANALYSIS WILL HELP YOU UNEARTH
KEYWORD GEMS
DILIGENT KEYWORD RESEARCH IS THE
FOUNDATION OF SEO
ALLOW THE DATA TO DECIDE THE PATH A
CAMPAIGN SHOULD GO
