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ABOUT MAGIC Market PlaceThe Largest Apparel Show in North America

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MAGIC IS THE #1 GLOBAL FASHION TRADE EVENT WITH MORE BUYING POWER THAN ANY OTHER TRADE SHOW IN THE WORLD!

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MAGIC BRINGS BUYERS

MAGIC employs a full-time Attendee Relations staff dedicated to getting buyers to theshow. Our Aggressive marketing and promotional campaigns are top of the industry.

Direct Mail

Email Campaign

Buyer Relations

Trade Advertising

Public Relations

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ADVANSTARS FASHION GROUP

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BUYING COMMUNITIES IN THE U.S.

Branded

Wholesalers

PrivateLabelRetailer

Multi-unitRetailer

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MAJOR U.S. RETAILERS

Mass Retailer Department Store Better/Specialty Store

http://www.barneys.com/Gift%20Card/000000000050,default,pd.htmlhttp://www.walmart.com/

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BRANDED WHOLESALERS AT MAGIC

http://www.donedhardy.com/store_locator.htmlhttp://www.bcbg.com/home/index.jsphttp://www.skechers.com/http://www.dickies.com/web/default.asphttp://www.dkny.com/index.phphttp://www.eileenfisher.com/http://www.vanheusen.com.au/www/497/1001127/default.asp

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MAJOR US PRIVATE LABELS AT MAGIC

A private label is defined as any merchandise labeled with an individual stores name, whether the merchandise is createdexclusively by the store or purchased from stock-lots with the stores label attached.

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DepartmentStores17%

SpecialtyStores28%

Major Chain Stores13%

DiscountStores24%

Off Price Stores

8%

Direct Mail andE-Commerce

7%

Other Outlets3%

TYPES OF U.S. RETAILERS

* Source: The NPD Group/Consumer Tracking Service

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SELLING APPAREL IN THE U.S.

H&M Plans to Open 225 Stores

This Year, Despite

Economic Slowdown

WSJ April 22, 2009

JC Penney Again Lifts Outlook For

The QuarterWSJ April 23, 2009

J.C. Penney Co. raised its forecast of financial

results for the fiscal first quarter for the second

time in two weeks, joining a chorus of

companies reporting that the free fall in sales

that began last fall appears to be over.

At an analysts conference in New York

Wednesday, Penney Chief Executive Myron

"Mike" Ullman III said he is seeing a "more

predictable trend" across the retailer's

businesses after watching the chain's

customers spend less and profits slide in recent

months.

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Seminar Series

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EDUCATIONAL SEMINARS

MAGICs experience in the apparel industry has led to important and strategic alliances with some of the industrys leadingauthorities. Seminars cover a wide range of hot-button issues international trade law, trend issues, compliance, sourcing bestpractices, corporate social responsibility, and much more.

Past speakers have included top industry experts from:

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Fashion Snoops + Pantone

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WHY USA&WHY NOW?

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Focusing on the Americas

August 18-21, 2013

Now more than ever, U.S. Buyers are focused on

Made in USA & The AmericasThe demand for regional manufacturing has substantially increased due to:

Need for speed to marketBuyers need to reduce risk of overseas production

Consumer recognition of Made in the USA label

Increase margins with quick turnBetter control over compliance and regulatory issues

Join us and exhibit at a special rate.

Take advantage of this fantastic opportunity to participate in The Americas Pavilion!

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The largest and most competitive consumer market in the world.

Highest profile - what sells here will sell everywhere else.

Untapped potential many underdeveloped urban areas; 65% of Americans dress in basic, low pricedproducts.

Largest per-capita income in the world.

One of the most difficult markets to break in, but MAGIC provides you the preeminent access to the topindustry executives that represent $195 billion in US consumer apparel sales.

WHY USA & The Americas

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Over 305 million consumers

Imports approximately $75 billion of apparel goods annually

Annual Apparel sales of over $198 billion in 2011, 3.9 % increase compared with 2010.

Primary retail channels include:

Department Stores Independent Specialty Stores

Major Chain Stores

Discount Stores

U.S. APPAREL MARKET OVERVIEW

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THE OPPORTUNITY IS NOW

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Current Status of Chinas Production

Although China is still the most efficient country for production, there are a number

of issues that are causing U.S. buyers to diversify their sourcing. They are not

looking to replace China, but minimize their risk and for some production to lower

costs with lower cost options.

Some of the major concerns of U.S. Buyers with China are:

High labor costs and continuing to rise

Shortage of labor in many of the tradition production areas leading to

delays especially weeks and months after Chinese New Year

Continual devaluation of currency and uncertainty of the extent and timingof the devaluation

o Pressure especially by the US and Europe to devalue quicker

Emergence of a very strong domestic market that must be satisfied and is an

attractive alternative to exporting

Rising cost of electricity, environmental requirements and new safety laws

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0.00

5,000.00

10,000.00

15,000.00

20,000.00

25,000.00

30,000.00

APPAREL EXPORTS TO U.S.A. BY COUNTRY

APPAREL EXPORTS TO U.S.A. BY COUNTRY

* Source: The NPD Group/Consumer Tracking Service, as of 2010

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U.S. imports is $74,000,000,000 China exports $28,500,000,000 (or 38.5% of total U.S. Market) 5% of the pie is $3,700,000,000

What slice of the pie do you want?

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JUNE 2011 JUNE 2012Information based on the NPD point-of-sale tracking services,

which includes department stores, national chains and mass

merchants. The NPD Group, Inc. (formerly National Purchase Diary)

is the leading North American market research company.

U.S. RETAIL BUYING POWER FOR FOOTWEARIS THE STRONGEST IN THE WORLD.

$5.9 billion

$9.6 billion

$5.2 billion

$4.8 billion

$4.4 billion

$4 billion

UP

2.7%

11%INCREASE IN SPENDING FOR

MENS AND ATHLEISURE

29%INCREASE IN SPENDING FOR

WOMENS CASUAL SHOES

22%INCREASE IN THE MARKET FOR

WOMENS HIGH FASHION

SELLING IN EXCESS OF $125

(AT RETAIL)

99%OF FOOTWEAR IS

IMPORTED OVERSEAS

1%IS MADE IN THE USA

$23,302,926,791

*

$50,672,820

$49,346,750

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US FOOTWEAR IMPORTS STATUS:

By value: $18.878 Billion business. Increased by 15.7% compared to 2009

By country:

Here is the ranking

China, Vietnam, Indonesia, Brazil, Italy, Mexico, India, Thailand, HK and Taiwan

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WHERE FASHION STARTS

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NORTH AMERICAS LARGEST FASHION SOURCING EVENT

29% attendance increase from August 2011

Over 40 exhibiting countries

30% increase in exhibitors year over year

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SERVICE &PRINT DESIGN

TRIM & COMPONENTSUPPLIERS

FABRIC SUPPLIERSFOOTWEAR

CATEGORIES

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CONTRACT MANUFACTURER FASHION ACCESSORIES TECHNOLOGY DESIGN ELEMENT

CATEGORIES

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BEDDINGMERCHANDISING

TEXTILEMERCHANDISING

CURTAINMERCHANDISING

TRENDDISPLAY

HOME DCOR& GIFT

MERCHANDISING

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COUNTRY PAVILION

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COUNTRY PAVILION

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COUNTRY PAVILION

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Bangladesh Belgium Botswana Cameroon

Canada China Colombia Egypt El Salvador Ethiopia

Ghana Guatemala Honduras Hong Kong

India Indonesia Japan Kenya Korea Malaysia

Mauritius Mexico Mongolia Morocco

Pakistan Peru Philippines Romania Singapore South Africa

Taiwan Tanzania Thailand Uganda

United Kingdom United States Vietnam

EXHIBITORSWith hundreds companies from 40 countries,

Sourcing at MAGIC provides the ultimate international business platform...

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Thousands of sourcing specific buyers attend Sourcing at MAGIC. Each attendee registration is thoroughly reviewed and theappropriate credentials confirmed.

- Sourcing & Production Managers - Importers- Product Development Teams - Private Label Retailers- Designers - Branded Apparel Companies- Fabric & Trim Buyers - Distributors / Wholesalers

ATTENDEES

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Matchmaking Services provide leads to attendees bycountry and product category

Compliance & Regulation information

Information kiosks by key U.S. apparel & textileassociations

Educational information on the methodology of doingbusiness in the U.S.

Trend analysis and presentation available

MATCHMAKING SERVICES

Thank you for the VIP meetings! It was a worthwhile effort and time well spent. The allotted meeting time was adequate to get a sense of the potential fitbetween our business and the factory to assess random products, review order minimums/lead times, development capabilities, social accountabilitystandards, communication style, and other core introductory facts. More than 50% of these meetings led to my return visit to the vendor booth and somewith follow-up email dialogue subsequent to the show.

- Linda R. Levine, Director of Global Supply Chain/QA, Vantage Apparel

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WE WELCOME YOU AT MAGIC,

PLEASE JOIN US IN LAS VEGAS, U.S.A.AUGUST 18 21, 2013

For more information on Sourcing at MAGIC, please contact:

Bob Berg

Director of International Business Development

(work) +1 310-857-7568(cell) +1 740-755-8333

(email) bberg@MAGIConline.com(website) http://www.magiconline.com/sourcing

mailto:jzhang@MAGIConline.comhttp://www.magiconline.com/sourcinghttp://www.magiconline.com/sourcingmailto:jzhang@MAGIConline.com