19–22 september 2019 · • social media 35,000+ • the seen issues 08 and 09 12,000+ • the...

19–22 SEPTEMBER 2019OPENING PREVIEW THURSDAY 19 SEPT

CHICAGO | NAVY PIER

2019 MEDIA KIT

Presenting Sponsor

THE INTERNATIONAL EXPOSITION OF CONTEMPORARY & MODERN ART

expochicago.com

https://www.expochicago.com/


Entering its eighth year as a leading international art fair, EXPO CHICAGO, The International Exposition of Contemporary and Modern Art hosts more than 135 leading international exhibitors in Navy Pier Festival Hall, presented alongside one of the highest quality platforms for global contemporary art and culture. The exposition draws upon the city’s rich history as a vibrant international cultural destination, while engaging the region’s contemporary art community and collector base. The 2019 edition of EXPO CHICAGO will align with the 2019 Chicago Architecture Biennial (September 19, 2019 – January 5, 2020) and present various programs and events throughout Chicago during EXPO ART WEEK (September 16–22, 2019).

Advertising with EXPO CHICAGO connects your organization to a diversely professional, highly educated and affluent audience who enjoy high-end experiences in dining, travel and entertainment provided by top luxury brands.

Reach the EXPO CHICAGO audience through these print and digital advertising channels: DISTRIBUTION

• Official Guide to EXPO CHICAGO published by Newcity 90,000

• Program Guide 15,000

• Email Database 25,000+

• Public Ticket 20,000+

• Social Media 35,000+

• THE SEEN Issues 08 and 09 12,000+

• THE SEEN Online 30,000+

OVERVIEW


19–22 SEPTEMBER 2019CHICAGO | NAVY PIEROPENING PREVIEWTHURSDAY SEPTEMBER 19


The Official Guide is free and distributed at all participating cultural institutions and other relevant locationsthroughout the city; is inserted into the complete press run of Newcity in a September edition; is inserted in the Chicago distribution of the Sunday edtion of The New York Times; and is available on-site during the exposition at Navy Pier.

Distribution: 90,000 August 22 – September 22Space Reservation: July 26, 2019Material Due: August 2, 2019

Cost: Varies by size (see following page)

OFFICIAL GUIDE TOEXPO CHICAGO

FULL PAGE

1/4 PAGE 1/3 PAGE HORIZONTAL1/3 PAGE VERTICAL




Spread16 inches wide x 10.5 inches tall, full bleed.Pull bleeds an additional .125” on all sides $8,336

Full page8 inches wide x 10.5 inches tall, full bleed.Pull bleeds an additional .125” on all sides(Non-bleed dimensions 7.06 inches wide x 9.88 inches tall)$4,633

2/3 page4.63 inches wide x 9.88 inches tall $3,864


1/3 pageHorizontal: 4.63 inches wide x 4.88 inches tall.Vertical: 2.25 inches wide x 9.88 inches tall $2,059


Back Cover8 inches wide x 10.5 inches tall, full bleed.Pull bleeds an additional .125”(Non-bleed dimensions 7 inches wide x 9.875 inches tall) $6,692

Inside Cover8 inches wide x 10.5 inches tall, full bleed.Pull bleeds an additional .125” on all sides(Non-bleed dimensions 7 inches wide x 9.875 inches tall) $6,079

Inside Back Cover8 inches wide x 10.5 inches tall, full bleed.Pull bleeds an additional .125” on all sides(Non-bleed dimensions 7 inches wide x 9.875 inches tall) $5,491

Requirements: Print ready PDF files are preferred. Documents may also be set up in Adobe InDesign or Adobe Illustrator.All fonts and support art files must be included. Colors should be set to CMYK. Files must be saved at a minimum of 300dpi withcrop marks and .125” bleeds on all sides if applicable. The submitting of a 100% scale laser print, indicating color breaks andtypography styling, is recommended to ensure accuracy of file/digital transfer. High-resolution color proofs (such as EPSONor FUJI proofs) should be submitted when an exact color match is required. EXPO CHICAGO is not responsible for print accuracyif lasers or high-resolution proofs are not supplied. Advertiser agrees to cover any charges associated with corrections made tofiles that were improperly supplied. Ads may be submitted via email, FTP transfer, or dropbox link.

Ad SizesDimensions in Inches

Trim Size: 16”w x 10.5h”

Bleed Size:16.25”w x10.75”h

SPREAD FULL PAGE / COVERS

Trim Size: 8”w x 10.5”h

Bleed Size:8.25”w x 10.75”h

Non-Bleed Size:7.06”w x 9.88”h

1/2 PAGE

7.06”wx

4.88”h

1/4 PAGE

3.5”wx

4.88”h

2/3

1/3 PAGEHORIZONTAL

1/3 PAGEVERTICAL

4.63”wx

9.88”h

2.25”wx

9.88”h

4.63”wx

4.88”h

OFFICIAL GUIDE TOEXPO CHICAGO




The EXPO CHICAGO Program Guide is distributed at the exposition and features pertinent information and scheduling for the fair including detailed maps, gallery and institution listings, programming schedules and more. There are a limited number of advertising pages available for purchase.

Distribution: 15,000 September 19–22Space Reservation: June 1, 2019Material Due: June 15, 2019 Cost: $3,000

PROGRAM GUIDESA

TURD

AY

BOOK SIGNINGS

Various TimesIndex Art Book Fair Readings (Booth 16E)

12:00–1:00pmTo Survive on this Shore: Photographs and Interviews with Transgender and Gender Nonconforming Older Adults Catherine Edelman Gallery (Booth 167)

1:00–2:00pmJosé Lerma: Pintor Interesante/Dialogues Stage

1:00–2:00pmCecil McDonald Jr.: In the Company of Black Candor Arts (Booth 463)

3:00pmDirk Denison 10 Houses/Dialogues Stage

3:00pmDimensions of Citizenship/Dialogues Stage

3:00–4:00pm A-Lan Holt: Moonwork Candor Arts (Booth 463)

FULL PAGE

FULL PAGE

Trim Size: 4”w x 6”h

Bleed Size:4.25”w x 6.25”h

Non-Bleed Size:3.5”w x 5.5”h

Full page4 inches wide x 6 inches tall, full bleed.Pull bleeds an additional .125” on all sides(Non-bleed dimensions: 3.5 inches wide x 5.5 inches tall)

Requirements: Print ready PDF files are preferred. Documents may also be set up in Adobe InDesign or Adobe Illustrator.All fonts and support art files must be included. Colors should be set to CMYK. Files must be saved at a minimum of 300dpi withcrop marks and .125” bleeds on all sides if applicable. The submitting of a 100% scale laser print, indicating color breaks andtypography styling, is recommended to ensure accuracy of file/digital transfer. High-resolution color proofs (such as EPSONor FUJI proofs) should be submitted when an exact color match is required. EXPO CHICAGO is not responsible for print accuracyif lasers or high-resolution proofs are not supplied. Advertiser agrees to cover any charges associated with corrections made tofiles that were improperly supplied. Ads may be submitted via email, FTP transfer, or dropbox link.




E-NEWSLETTER AD

Acceptable formats include: JPG, PNG, and GIF (limit 3 frames)

• Run dates can be negotiated depending on EXPO CHICAGO’s e-blast schedule and the content relevance of the Ad.

• Each ad is allotted between 1,000 and 10,000 impressions, depending on the advertiser’s targeting goals.

• Upon sharing your ad goals and timing, the exposition team will share possible run dates for your placement to be scheduled.

Ad Size: 600 x 90 pixels

Email newsletters are sent to the exposition’s public, VIP, exhibitor, and museum contact lists to announce program-ming developments, year-round cultural events, EXPO ART WEEK activities, and special itineraries.

Distribution: 25,000+ Space Reservation: 1 week prior to deploymentMaterial Due: Ongoing Cost: $1,500

FridaySeptember 286:00–9:00pmCitywide Locations

ArtAfterHours.




PUBLIC TICKET

All members of the general public that have purchased a ticket to EXPO CHICAGO use this ticket, either on their smart phone or printed, to gain entry to the exposition. There are two ad spaces on the ticket available for purchase, which will be seen by all arts enthusiasts from the Chicago area and nation-wide that purchase tickets in advance of attending EXPO CHICAGO.

Distribution: 10,000+ June 15 – September 22Space Reservation: May 15, 2019Material Due: June 1, 2019Cost: $1,500

Ad Size: 3.5” x 3.5” PNG




SOCIAL MEDIA

Increase your brand exposure, social engagement, and website traffic while reaching the EXPO CHICAGO audience of arts enthusiast, professionals, and tastemakers on Facebook, Instagram, and Twitter, working with the marketing team to devise a bespoke, targeted social media campaign. Once your campaign ads have been published, EXPO CHICAGO will monitor and optimize your placements in real time to ensure they are reaching your campaign goals, whether it be reach, engagements, or traffic. Following the run of the campaign, EXPO CHICAGO will provide a thorough summary report highlighting the key performance metrics of the campaign.

Distribution: 35,000+Space Reservation: OngoingMaterial Due: 1 week prior to deploymentCost: $250

Specs: one jpg image at least 1,080 x 1080 px and 150 (or less) characters of text




MEDIA KITPUBLISHING NETWORK

FULL, 1/4 & 1/2 PAGE ADS

EDITORIAL

THE SEEN, Chicago’s International Journal of Contemporary & Modern Art, is dedicated to year-round coverage of the best in international contemporary art. The free 140+ page, full-color publication launched in Fall of 2015. Issue 08 will launch in Spring / Summer 2019 and Issue 09 (Fall / Winter) of the printed edition will launch in September to align with the opening of EXPO CHICAGO (September

19–22, 2019) will launch in Spring / Summer 2019. The 12,000+ count run of THE SEEN is available in Chicago Culture boxes, museums, organizations, institutions, universities, and gallery districts throughout Chicago, as well as select national and international distributors. In addition to local distribution, THE SEEN is sent to 500 of the top international VIPs, collectors, curators, and gallery principals.

Reaching a highly specialized audience of creatives with an interest in contemporary art, design, architecture, and culture, advertising in THE SEEN is an ideal opportunity for select businesses looking to reach this audience — galleries, museums, institutions, organizations, film, architecture, dance, design, theater, fashion, luxury brands, dining, and hotels should advertise.

Distribution: 12,000+ ISSUE 08Space Reservation: March 1, 2019Ad Artwork Due: March 18, 2019 Delivery: Week of April 15, 2019

ISSUE 09Space Reservation: July 15, 2019Ad Artwork Due: August 9, 2019 Delivery: Week of September 9, 2019

For questions on advertising opportunities in THE SEEN, please contact [email protected] or by phone at 312.867.9220.

| PRINT ADVERTISINGISSUE // 08 // 09

INSIDE FRONT COVER



http://theseenjournal.org/


Requirements: Print ready PDF files are preferred. Colors should be set to CMYK. Files must be saved at a minimum of 300dpi with crop marks and .125” bleeds on all sides if applicable. THE SEEN is not responsible for print accuracy. Advertiser agrees to cover any charges associated with corrections made to files that were improperly supplied. Ads may be submitted via email to [email protected] or dropbox link.

RESERVATION ISSUE ARTWORK & COPY DUE PUBLICATION DISTRIBUTION

August 1, 2018 08 March 18, 2019 April 15, 2019

March 1, 2019 09 August 9, 2019 September 9, 2019

8.75”wx

5.25”h

Ad SizesDimensions in Inches

SPREAD

FULL PAGE / COVERS

1/2 PAGE

1/4 PAGE

Trim Size: 20.5”w x 12.75”h

Bleed Size:20.75”w x 13”h

Trim Size: 10.25”w x 12.75”h

Bleed Size:10.5”w x 13”h

4.25”wx

5.25”h

Spread20.5 inches wide x 12.75 inches tall, full bleed.Pull bleeds an additional .125 inches $4,500

Full page10.25 inches wide x 12.75 inches tall for bleed. Pull bleeds an additional .125 inches $3,000



Back Cover10 inches wide x 12.75 inches tall for bleed. Pull bleeds an additional .125 inches $5,000

Inside Front Cover10.25 inches wide x 12.75 inches tall for bleed. Pull bleeds an additional .125 inches $3,000

Inside Back Cover10.25 inches wide x 12.75 inches tall for bleed. Pull bleeds an additional .125 inches $3,000

| PRINT ADVERTISINGISSUE // 08 // 09





As a core of THE SEEN Network, the new Online Dispatch opportunity provides a platform for museums, galleries, and institutions to deliver highly-curated announcements directly to the inboxes of our selective subscriber base. Through our publisher, EXPO CHICAGO, we are able to network with industry arts professionals, delivering your press announcements to leading museum directors, collectors, curators, artists, writers, and gallerists.

This placement provides an ideal platform for releases and announcements on exhibitions, contemporary art events, panels, and educational programming and residencies.

Mailing List: 11,000+Limited to 1 announcement per month Selection at the discretion of the Editors

Online Dispatch

| ONLINE

Cost$1,000

How to SubmitPlease send website url and 2-3 sentence description of desired announcement along with an approved image to [email protected] for consideration; exact copy and image specifications will be provided upon confirmation of Online Dispatch announcement. Timing of announcement to be mutually agreed upon by the advertiser and editorial staff; design is at the discretion of THE SEEN and will adhere to publication and style guidelines and branding.





Must be 728 wide x 90 pixels high. Acceptable formats include .jpg, .png, and .gif(limit 3 frames). $300

Must be 250 wide x 110 pixels high. Acceptable formats include .jpg, .png, and .gif(limit 3 frames). $150

THE SEEN MATERIALS DUE COST

Monthly Mailing The 1st of the month (sends last day of month) $300

THE SEEN MATERIALS DUE GOES LIVE COST

Banner Advertising 1st of the month Mid-month $150

| ONLINE

MONTHLY ISSUE AD

Ad Size: 728 px x 90 px

BANNER AD

Ad Size: 250 px x 110 px

Online PlacementsTHESEENJOURNAL.ORG

Run & ImpressionsBanner Ads run for one month from post date unless otherwise specified. Post date can be negotiated depending on the content relevance/ timing of the Ad. Each Ad is allotted 2,500 impressions. THE SEEN Issues are sent in one dedicated mailing on the last day of each month. One dedicated ad will be run in each issue to our subscriber base of 11,000+ emails, including International VIPs and Galleries.

*For accurate scale and positioning, please visit:theseenjournal.org



