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i4wifi a.s.

Telecommunication Products 2015 Distribution Report

1. About company i4wifi 32. i4wifi as value added distributor 53. Kind of distriubution business in 2015 94. Customers of i4wifi 115. Historical revenues 136. Brand share in 2015 167. Summary of the year 2015 238. Contacts 26

Content


Company i4wifi a.s.


• Joint‐stock company

• Annual turnover about USD 22 million

• Specialized in wireless solutions and networking components industry

• Business activities were launched in 1994as a private business company

• Leading wireless component supplierin the Czech Republic since 2002

• Value added distributor


Company i4wifi a.s.

"The one whose main goal is the financial profit, can never be successful."

Number of employees is still increasing from 21 in year 2007 to 35 in 2015 work in Sales, Technical (R&D), Warehouse, Accountant, Marketing and IT departments


Corporate philosophy and people


• Over 40,000 packages dispatched, of that100 % as same‐day dispatch in the 2015

• 500 packeges total capacity per day

• New and safety warehouse

• 3,800 sq m of warehouse space

Warehouse

• i4wifi has certified trainers for Mikrotik and Ubiquiti products

• Over 4000 specialists in Ubiquiti and Mikrotik RouterOS trainings from i4wifi training center

• Other specialized trainings for solar technologies

Value added distributor ‐ trainings


• 8 technicians support our customers everyday

• About 30 technical questions are solved each day

• Special support for RouterOS, AirOS and Power technologies

Value added distributor ‐ support



MUM – Mikrotik User Meeting. MUM is biggist meeting of Corporate network engineers, ISP and companies with MikroTik related products and services. i4wifi attends the MUM as exhibitor.

AWC – AirMax World Conference. Ubiquiti conferences around the world training and advising professionals on how they can optimize their networks with the revolutionary AirMax system. i4wifi never missed as exhibitor.

Mikroexpo ‐Meeting of czech WISP about using not only RouterOS. i4wifi attends each Mikroexpo as speaker.

Value added distributor ‐ Exhibitions


There are 2 major lines of business:

Telecommunication products (TELCO)

Solar power, power storage, electro mobility ‐EV, accessories (POWER)

Distribution Business in 2015

Following report focused on the TELCO products

Ubiquiti Networks (USA), producer of 2,4Ghz, 5GHz, 10GHz and 24GHz hardware known for its reliability and effectivity fit to any network. From backbone Point‐to‐Point 24GHz (airFiber), EdgeMAX routers and switches, UniFi enterprise solutions to simple 2,4GHz local AP/CPE

MikroTik (Latvia) and their powerful operating system RouterOS installed on all RouterBoards. Offering unmatched configuration options and customatization. Very popular choice of ISP in Czech and Slovak.

TP‐LINK and LB‐LINK (China) both produce the SOHO Wi‐Fi routers, Swithes, modems and other customer electronic solutions. Brands are most popular in Czech Republic

Main Brands in Distribution



We have a customer base containing about 1200European providers of internet services (ISP), resellers and other IT infrastructure providers. Another 500 customers who we support by our products and knowledge in their special projects and 41 000+ regular customers.

Customers


• Total revenue: USD 21.146 million

• 38% increase of revenue over 2011

• Total amount of units sold: 459,700(of that 380,300 items and 79,400 m of wires)

Key Figures of 2015 i4wifi Business

Over 40,000 packages dispatched, of that 100 % as same-day dispatch.

Attributes of lower revenue in 2015• The official currency of i4wifi is CZK. This report in USD is affected by

high difference of CZK/USD exchange rate between years 2014/2015• i4wifi started project about LED lightning products in 2007. This project

was sold to another company in Q1/2015• i4wifi created a double profit despite lower revenue in 2015

$‐

$5 000 000

$10 000 000

$15 000 000

$20 000 000

$25 000 000

2007 2008 2009 2010 2011 2012 2013 2014 2015

Total Revenue [in USD]

18

19

20

21

22

23

24

25

2011 2012 2013 2014

CZK/USD exchange rates


Telco revenues of USD 7,613 thousands, accounting for 36 % of total 2015revenues represent a major and stable line of business. Further analysis of Telco business line follows. Part „Services“ includes trainings, shipping, storing and other services.

Revenue by Business Line


61%

3%

36%

% of Total Revenue

POWER

Services

TELCO

Wireless popular complete outdoor units in Outdoor Wi‐Fi routers category account for 53 % of total Telco revenue, supplemented by Indoor Wi‐Fi routers (25 %) and Antennas (6 %).

Telco Revenue by Product Type


Outdoor Wi‐Fi routers; 53%Indoor Wi‐Fi routers;

25%

Antennas; 6%

Switchies; 5%

IP cammeras; 3%Power suplies/PoE; 2%

Fiber optics; 2%

USB Wi‐Fi adapters; 1%

Others; 4%

Category Share by Revenue

Wireless market is dominated by two leading competitors brands, UBIQUITI specializing in high‐speed TDMA AirMax technology and MIKROTIK specializing in router operating systems. They together account for 85 % of total market share. TP‐LINK/LB‐LINK specializes in small office/home office wireless solutions.

Telco Share by Brand ‐Wireless


63%

22%

6%9%

% of Revenue

Ubiquiti

MikroTik

LB‐LINK/TP‐LINK

Other

UBIQUITI announced new low cost products in the 2015. There is no lead product in comparation with previous years. PowerBeam, NanoBeam and NanoStation 5GHz wireless products have similar share.

UBIQUITI Products by Revenue


PowerBeam M5 300; 10%

Loco M5; 8%

AirFiber AF‐24; 8%

PowerBridge M10; 7%

PowerBeam M5 400; 6%

NanoStation M5; 6%

NanoBeam M5 16dBi; 4%

UniFi; 5%

UniFi Long Range; 3%

NanoBeam M5 19 dBi; 3%

Other; 41%

Ubiquiti Product Share by Revenue

MIKROTIK product portfolio includes wide range of variants of individual models. The #1 product, accounting for 13% of revenues, is RouterBoard SXT Lite5 (#1 still from 2012).

MIKROTIK Products by Revenue


RBSXT Lite5; 13%

RB911‐5HnD; 4%RBSXT 5HPnD; 4%

RB2011UiAS‐2HnD‐IN; 3%RB951Ui‐2HnD; 3%RB951G‐2HnD; 2%

S‐35/53LC20D; 2%

CCR1016; 2%CCR1036; 2%

Other; 65%

Mikrotik Product Share by Revenue

TP‐LINK and LB‐LINK products include mainly home office routers, switches, WDM fiber media converters and variants of the individual models shown in “other” category.

TP‐LINK/LB‐LINK Products by Revenue


TL‐WR841N; 19%

BL‐WR2000; 13%

TL‐WR740N; 8%

BL‐WR1100; 7%BL‐WR3000; 5%TL‐SG3424; 4%

Other; 43%

LB‐LINK/TP‐LINK Product Share by Revenue

The most sold products are NanoStation Loco M5 (ranking #1 from 2012 to 2014)followed by NanoBeam M5 300(#2), There are two Wi‐Fi routers LB‐LINK in the TOP10 bestsellers which begun very favorit in this year.

Telco Bestsellers in 2015


0

1000

2000

3000

4000

5000

6000

7000 Ubiquiti Loco M5

Ubiquiti NanoBeam M5 300

TP‐LINK TL‐WR841N LB‐LINK

BL‐WR2000 Mikrotik RBSXT Lite5

Ubiquiti NanoBeam M5 400

Ubiquiti NanoStation

M5Ubiquiti

NanoBeam M5‐16

LB‐LINK BL‐WR1100

TP‐LINK TL‐WR740N


In 2015 unit sales price of telecommunication products increased rapidly because of higher CZK/USD Exchange rate then even before (18% Y/Y).

Main manufacturers Ubiquiti and Mikrotik continue in placing many new and similar products on the market.This situation leads to lower sales of each of them.

The new products also support latest Wi‐Fi platform 802.11ac so many WISPs start to upgrade their networks.

Telecommunication Products ‐ Summary

We are among the TOP 100 leading IT companies in Czech and obtain the CEKIA Stability Award evaluate the stability of company.We were awarded by the highest grade AAA means excellent stability which has only 2% of Czech companies.

For end users of wireless connection services in the Czech Republic and Slovakia, we operate an on‐line service showing a list of ISPs available for a selected ZIP code. Our business partners (ISPs) are promoted through this service.

We offer wide range of trainings, technical support marketing and storing services.

Doing Business with i4wifi in 2016


Looking into the Future


The year 2016 will be marked by IoT systems, HW and networksopportunities. WISPs will continue in upgrading their networks by 802.11ac and better noise resistant products .

Our goal for 2016 is to continue with education of our and new customers and provide more help when customer need it. We will also support our customers by Power backup and offgrid solar systems not only for their network equipment.

We invite you to cooperate with us in distribution of your products, utilizing our key competences, quality commitment and dedication to customer service.

References



Contact Us for Cooperation

i4wifi a.s.Průmyslová 11102 00 Prague 10Czech Republic ‐ EU

Phone: +420 277 007 500Fax: +420 277 007 529Mail: [email protected]: i4wifi‐export

www.i4wifi.eu Our sales and technical departments are ready for you.

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