16 innovative, interactive, engaging and more effective ways to create print advertisements
DESCRIPTION
A presentation I recently made at the Print Power Conference in Budapest. It shows 16 examples of creative and engaging use of print advertisements, inserts and mailings. Including paper-based examples and also examples using QR codes, Augmented Reality and Near Field Communication.TRANSCRIPT
Print Media from Interactivity to EngagementBudapest, November 2012
E X A M P L E S O F I N N O VAT I O N A N D I N T E R A C T I V I T Y
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Paper +
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http://www.youtube.com/watch?v=CyETWJeA3ik
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Bridging Technologies
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