16-19 september 2019 - ahri · personalised post event report ahri to announce competition winner...

ahri.com.au/convention

SPONSORSHIP AND EXHIBITION OPPORTUNITIES

16-19 SEPTEMBER 2019BRISBANE CONVENTION AND EXHIBITION CENTRE

ahri.com.au/convention 2For enquiries or bookings contact AHRI : [email protected] or call 1300 239 642 Page

AUSTRALIA’S LARGEST HR CONFERENCE AND EXHIBITION

The AHRI National Convention and Exhibition is Australia’s flagship event for HR professionals and business leaders who are responsible for the people planning decisions in their organisation.

Taking place from 16-19 September 2019 at the Brisbane Convention and Exhibition Centre, the speaker program features a variety of presentations on the big issues facing HR and business in 2019.

The 2018 convention attracted over 3,000 HR professionals from around the country. Over 85% of attendees were either a key decision maker or influencer for their organisation.

The exhibition hall itself is dynamic, engaging and innovative, offering the latest in HR and people management products and services.

The annual Gala Dinner attracts over 1,200 guests and is famous for its high quality entertainment and hospitality and is the ideal place to reward staff or impress clients.

“ELMO (ASX:ELO) is honoured to be a long-standing partner and exhibitor at the AHRI National Convention. AHRI is a fantastic organisation to be involved with and the Convention never fails to bring together the best that not only the Australian HR community has to offer, but from around the globe as well. We have seen consistent value in the opportunity to connect with HR peers, professionals and thought leaders. We look forward to returning for many years to come.”

ELMO Cloud HR & Payroll (Long-term sponsor)


ABOUT THE 2018 ATTENDEES

2018 ATTENDEE TYPE QUANTITY

Delegates 1,420

Exhibition visitors 1,135

Other (media, volunteers, exhibition stand staff, etc) 547

Total event registrations 3,102

2018 DELEGATE POSITION TITLES

Director/ Head/ Founder/ Owner, 19%

Advisor/ Consultant/ Coach, 15%

Manager, 31%

Executive/Officer, 7%

Admin/ Coordinator, 11%

Other, 7%

C level, 4%

Partner/Principal, 7%


KEY REASONS TO INVEST

2018 ATTENDEE FEEDBACK

GENERATE NEW LEADS

Engage with high quality attendees who represent key decision makers or influencers in their organisations.

10,287 LEADS SCANNED IN 2018.

MEET ACTIVE BUYERS

More than half of attendees use the exhibition to source new products and services. The majority intend to, or consider following up with exhibitors after the event.

INCREASE BRAND AWARENESS

Affiliate your brand with AHRI and create recognition within the industry. Get in early and take advantage of AHRI’s extensive marketing campaign.

ACCESS ENGAGED NETWORKS

AHRI events provide a quality platform to network with the largest concentration of engaged and interactive professionals from the HR Industry. Exhibitions provide the ideal opportunity to discuss new ideas, emerging trends and so much more.

97% of 2018 exhibitors/sponsors would recommend this event to

other organisations in the industry.

“Much more than just another exhibition space, AHRI represented a prime seat to position ourselves with key decision makers and thought leaders. The AHRI staff worked hard to ensure we had the most to gain both before, during & after the Conference. The diversity of customers, partners and collaborators we were able to meet was way beyond our expectations.”

May Breathe (first-time exhibitor)

86% of attendees were either a key decision

maker or influencer for their organisation.

98% of delegates agreed the event is known for its

association with credible and reputable suppliers for HR

products and services.

57% of attendees sourced new products and services

for their organisation.

71% of delegates intended or considered following up

with contacts sourced at the exhibition.

98% 71%57%86% 97%


Non-members, 11%

ABOUT AHRI

MEMBER DEMOGRAPHICS

Established in 1943, the Australian HR Institute (AHRI) is the national association representing human resource and people management professionals.

We have over 20,000 members from Australia and across the globe. AHRI provides education and training services in HR; leadership management and business skills; produces world-class conferences; holds seminars and networking opportunities all over Australia; and produces research, white papers and useful resources for HR professionals.

2018 DELEGATES

AHRI members, 89%

VIC, 27%

Private, 61%

500-999, 11%

100-499, 26%QLD, 18%

SA, 7%

TAS, 1%

WA, 11%

Not-for-profit, 14%

1-99, 26%

1000+, 38%

Public, 25%

NSW, 30%

AHRI MEMBERS BY STATE AHRI MEMBERS BY SECTOR SIZE OF ORGANISATION AHRI MEMBERS ARE FROM

ACT, 5%

NT, 1%


PACKAGE PRINCIPAL PARTNER

ASSOCIATE PARTNER

SUPPORTING PARTNER

PREMIUM SPONSOR

AFFILIATE SPONSOR

EVENT SPONSOR

PREMIUMEXHIBITOREARLY BIRD

EXHIBITOREARLY BIRD

AVAILABLE 1 2 3 10 4 10EXHIBITION STAND SIZE 6x9 6x6 6x6 6x3 6x3 6x3 6x3 3x3DELEGATE PASSES 10 8 8 4 2 2 2 1GALA PASSES 20 10 10 4 3 3 3 2STAND STAFF PASSES 8 8 8 4 4 4 4 2

SPONSOR/VIP DRINKS PASSES 4 4 4 4 3 3 N/A N/A

Main program delegate address

Intro of sponsor on delegate news editionLogo on all holding slidesInsert in delegate bagInsert in visitor bagLogo on exhibition ticketLogo on dedicated event eDMsLogo on ahri.com.au/events for 3 monthsLogo on WOAA for 3 monthsLogo on main program pages of event websiteExhibition booth featured on highlights videoSponsorship announcements via social mediaLogo on select onsite signageOther speaking opportunityLogo on sponsor loopLogo on sponsor page of websiteReceive delegate list with email addressPersonalised post event reportAHRI to announce competition winner onsitePrint ad in onsite guide (size) 1pg 1pg 1pg 1/2pg 1/2pg 1/4pgLogo in convention brochureCompany listing in convention brochureProfile in onsite guide (words) 200 200 200 100 100 50 30 30Profile on website (words) 200 200 200 100 100 50 30 3012 month AHRI Organisation Membership

2019 SPONSORSHIP MATRIX

Additional benefits listed on subsequent pages.


PARTNER LEVEL SPONSORSHIP

Align your brand with Australia’s largest and most prestigious HR event with unparalleled brand exposure throughout the extensive National Convention and Exhibition advertising campaign. Receive speaking opportunities, a large and strategically placed stand and number of complimentary registrations to the programs major events.

• Prime floorplan location in exhibition hall• Logo on selected onsite signage • Logo on holding slides in main session rooms• 30 minute exhibition seminar • Opportunity for AHRI to announce your competition

winner onsite• One gift insert in delegate and visitor bags

ONSITE EXPOSURE

• Eight main program delegate passes (Valued at over $16,000)

• 10 gala dinner tickets• Eight stand staff passes • Four passes to sponsor/VIP Drinks

COMPLIMENTARY REGISTRATIONS

• Logo on exhibition ticket• One full page print ad in the onsite guide• Convention brochure – company name listed and

logo on sponsor page• Onsite guide – company name, logo, 200 word profile

and contact details listed

PRINT EXPOSURE

• Logo and 200 word profile in exhibitor listing on the National Convention website

• Logo displayed on all dedicated National Convention event eDMs and print advertising

• Logo displayed on ‘What’s on @ AHRI’ eDMs distributed to over 30,000 recipients for three months

• Logo on ahri.com.au/events landing page for three months• Exhibition booth featured on highlights video• Profile your company on the AHRI event app• AHRI to announce sponsorship via social media

ONLINE EXPOSURE

• Prior to the event you will receive a list of attending organisations

• Upon completion of the post event survey you will receive attendee name, title, position, company, state and email address

• 12 month AHRI Organisation Membership (or renewal if current)

• Personalised post-event report detailing exposure and event statistics

• Access to the early bird member rate for any additional delegate registrations

ADDITIONAL BENEFITS

ALL PARTNER LEVEL SPONSORS RECEIVE:


PARTNER LEVEL SPONSORSHIP

Register today ahri.com.au/convention

NATIONAL CONVENTION PARTNERS

Experience Australia’s biggest HR exhibition showcasing the latest HR and people management products and services.

FREE EXHIBITION28 – 30 AUGUST 2018(EXTENDED PROGRAM 28-31 AUGUST)MELBOURNE CONVENTION AND EXHIBITION CENTRE AHRI.COM.AU/CONVENTION

DON’T MISS AUSTRALIA’S HR EVENT OF THE YEARDiscover new insights on innovation, ethics, collaboration and creating a high-performance culture at the 2018 AHRI National Convention and Exhibition.

CHARLES HANDY One of the world’s greatest management visionaries

Main program keynote

GENEVIEVE BELL Cultural anthropologist and technologist

Main program keynote

GIHAN PERERA Futurist

Main program official opening and keynote

Phot

o by

Eliz

abet

h H

andy

PRINCIPAL PARTNER ONE AVAILABLE

ASSOCIATE PARTNER TWO AVAILABLE

SUPPORTING PARTNER THREE AVAILABLE

ADDITIONAL BENEFITS: ADDITIONAL BENEFITS:OPTION 1 - ADDITIONAL BENEFITS:• 6x9m stand located at the front of the exhibition hall• 10 minute address to all delegates in the plenary theatre during

opening comments on day two of the conference• Exclusive sponsor of the invite only AHRI National Presidents

dinner Including a five minute speaking address to over 100 of AHRI’s senior leaders plus four tickets for your representatives to attend the event. Logo displayed on all National Presidents’ dinner materials.

• Opportunity to speak on Convention highlights video• Logo exclusively displayed on delegate bags• Logo exclusively displayed on attendee name badges• Receive additional 10 gala dinner tickets (20 in total)• Receive additional two delegate passes (10 in total)• Submit one question in the post-event survey to delegates• Introduction of sponsor on one pre-event eDM to

registered delegates• Exhibition seminar promoted within main program listing

• Affiliate your company with one of our keynote presentations with onsite announcements and print and online logo placement

• 6x6m stand centrally located in the exhibition hall

Exclusive sponsor of the Gala dinner with over 1200 expected attendees. Logo displayed on all dinner advertising and onsite materials

• Five minute address to all delegates in the plenary theatre during opening comments on day three of the conference

• 6x6m stand centrally located in the exhibition hall• Sponsored dinner featured on highlights video• Receive additional 10 gala dinner tickets (20 in total)• Logo displayed on visitor bags• Introduction of sponsor on one pre-event eDM to


OPTION 2 - ADDITIONAL BENEFITS:Exclusive host of the welcome reception/expo opening. Logo displayed on all reception specific promotion

• Five minute address to all delegates in the plenary theatre during opening keynote of the conference on day one.

• 6x6m stand centrally located in the exhibition hall• Welcome reception featured on highlights video• 15 premium visitor passes providing access to opening keynote

and welcome reception• Logo displayed on visitor bags• Introduction of sponsor on one pre-event eDM to



Enjoy exclusive branding onsite through your affiliation with one of the elements that contribute to the conference and receive delegate contact details for post event follow-up. Take advantage of a speaking opportunity, large stand and complimentary registrations.

• Speaking opportunity in a seminar or workshop environment

• 6x3m stand with prime floorplan location in exhibition hall • Opportunity to provide one gift in the delegate bags

(limited opportunities available, additional costs apply)• Opportunity for AHRI to announce your competition

winner onsite• Logo displayed on video sponsor loop in plenary room

• Four stand staff passes• Four gala dinner tickets• Four passes to sponsor/VIP Drinks• Four main program delegate passes

(valued at over $8,000)


• Half page print ad in the onsite guide• Onsite guide – company name, logo, 100 word profile

and contact details listed• Convention brochure – company name listed and logo

on sponsor page

PRINT EXPOSURE


• Profile your company on the AHRI event app

ONLINE EXPOSURE






ADDITIONAL BENEFITS

ONSITE EXPOSURE

ALL PREMIUM LEVEL SPONSORS RECEIVE:

PREMIUM LEVEL SPONSORSHIP 10 AVAILABLE


Premium sponsors select one of the available options to increase your onsite presence and return on investment from the event

APP SPONSORExclusively sponsor the event app and receive in app branding and promotion. Share your insights with attendees in a 30 minute seminar in the exhibition hall theatre.

PASSPORT SPONSORExclusively sponsor the event passport to engage attendees onsite and enjoy pre-event and onsite branding. Share your insights with attendees in a 30 minute seminar in the exhibition hall theatre.

VOLUNTEERS SPONSORIncrease your brand presence throughout the conference with all event volunteers wearing a uniform branded with your company logo. Share your insights with visitors in a 30 minute seminar in the exhibition hall.

THEATRE CAFÉ SPONSORExclusively host the only espresso café area within the exhibition hall. Share your insights with attendees in a 30 minute seminar in the exhibition hall theatre and receive a stand upgrade to 6x6m.

BOOKSHOP SPONSORDrive traffic onsite to your stand by hosting book signings from some of the convention’s keynote speakers. Increase your brand presence with branded bags and signage within the bookshop. Share your insights with attendees in a 30 minute seminar in the exhibition hall theatre and receive a stand upgrade to 6x6m.

PREMIUM LEVEL SPONSORSHIP

WORKSHOP SPONSOR (TWO AVAILABLE)

Exclusively sponsor one of two pre-conference or post-conference workshops. Take advantage of a five minute address to workshop attendees during opening comments and exclusive branding pre-event and onsite. Includes two tickets to attend sponsored workshop and the opportunity to provide attendees collateral.

CONFERENCE SPONSORExclusively sponsor one of two conferences (Public Sector or HR Technology). Take advantage of a five minute address to conference attendees during opening comments and exclusive branding pre-event and onsite. Includes two tickets to attend the sponsored conference and the opportunity to provide attendees collateral.

BUSINESS LOUNGE SPONSORSet yourself apart from the competition by providing a space for delegates and visitors to network and relax in a strategically placed location in the exhibition hall. This space will be exclusively promoted to attendees pre-event and onsite, 6x6m stand plus the opportunity to provide a gift to delegates at hotel check-in.


AFFILIATE LEVEL SPONSORSHIP 4 AVAILABLE

Receive a large and strategically placed stand combined with a speaking opportunity and a number of complimentary registrations to the program’s major events. Engage with delegates by leveraging additional opportunities onsite and receive delegate contact details for post-event follow-up.

• Half page print ad in the onsite guide• Onsite guide – company name, logo, 100 word profile

and contact details listed• Convention brochure – company name listed and logo

on sponsor page

PRINT EXPOSURE



ONLINE EXPOSURE






ADDITIONAL BENEFITS

Affiliate sponsors select one of the below options to increase your onsite presence and return on investment from the event

• Host 30 minute exhibition seminar• 6x3m stand in a prime floorplan location • Opportunity for AHRI to announce your competition


ONSITE EXPOSURE

• Four stand staff passes• Three gala dinner tickets• Three passes to sponsor/VIP Drinks• Two main program delegate passes (Valued at over $4,000)


ALL AFFILIATE LEVEL SPONSORS RECEIVE:STATIONERY SPONSOREnsure that every delegate takes your collateral with them by inserting a branded notepad and pen inside all delegate and visitor bags.

WELLNESS SPONSORAlign your brand with the theme of wellness and provide attendees with complimentary massages, promoted by AHRI.

STREAMING SPONSORReceive exclusive branding and exposure associated with the on-demand webcasting of key convention sessions online. Receive onsite digital promotions on screen in the social hub.

CATERING SPONSORReceive exclusive branding and exposure associated with the exhibition hall catering stations and catering staff along with your sponsorship acknowledged through onsite announcements.


Event sponsorship offers the opportunity to significantly increase your brand awareness onsite. Ensure high levels of traffic onsite with a double stand in a premium location and receive delegate contact details for post-event follow-up to maximize your return on investment.

EVENT LEVEL SPONSORSHIP 10 AVAILABLE

• 6x3m stand in a prime floorplan location • Opportunity for AHRI to announce your business card


• Four stand staff passes• Three gala dinner tickets• Three passes to sponsor/VIP Drinks• Two main program delegate passes (Valued at over $4,000)


• One quarter page print ad in the onsite guide• Onsite guide – company name, logo, 50 word profile and

contact details listed• Convention brochure – company name listed and logo on

sponsor page

PRINT EXPOSURE



ONLINE EXPOSURE






ADDITIONAL BENEFITS

ONSITE EXPOSURE

ALL EVENT LEVEL SPONSORS RECEIVE:

EVENT SPONSORStand out in the exhibition by providing a freshly made healthy juice option, recharge attendees with barista made coffee or cool down the delegates with a gelato bar!Provide these incentives complimentary to attendees in the exhibition hall to draw crowds to your stand. Your selected incentive will be promoted in the lead up to and onsite at the event to encourage attendees to come visit your stand.

• Espresso Stand (three available)• Juice Bar (two available)• Gelato Bar (two available)


EXHIBITOR

Take advantage of the opportunity to expose your products to Australia’s leading HR professionals at the country’s largest and most prestigious HR event. The exhibitor package includes brand exposure online during the pre-convention marketing campaign, an exhibition stand, complimentary registrations to the national convention sessions and gala dinner, to host or network with clients.

• Onsite guide – company name, logo, 30 word profile and contact details listed

• Convention brochure – company name listed

PRINT EXPOSURE



ONLINE EXPOSURE



• Upon completion of the post event survey you will receive attendee name, title, position, company and state


ADDITIONAL BENEFITSEXHIBITOR• 3x3m stand

PREMIUM EXHIBITOR• 6x3m stand• One extra delegate pass (two in total)• One extra gala ticket (three in total)• Two extra stand staff (four in total)

NOTE: All entitlements are subject to timing and AHRI approval. Attendee details are provided after completing the post event survey and excludes where details are not provided and those who opt out. Exhibitors receive name, title, position, company and state.

• One main program delegate pass (Valued over $2,000)• Two tickets to attend gala dinner• Two stand staff registrations


ALL EXHIBITORS RECEIVE:


ADDITIONAL OFFERINGS

INCLUSION AND DIVERSITY CONFERENCE 2019

AHRI AWARDS 2018 / 2019

STATE CONFERENCE 2019

AMPLIFY YOUR REACH

INTERNATIONAL WOMEN’S DAY BREAKFAST 2019

• Research• White papers• Webinars

Establish your organisation as an industry expert, by providing HR professionals with the tools and insights they need for their future development.

Extend the reach of your exposure at the 2019 AHRI National Convention with a pre or post event edm to AHRIs database of 37,000 HR professionals. This is your opportunity to connect with attendees before or after you meet them onsite and generate additional leads from the wider HR market, including those who are unable to attend the exhibition.

In a constantly evolving industry, share your expertise on the latest trends, research and products by distributing your:

OTHER SPONSORSHIP OPPORTUNITIES


1300 239 [email protected] ahri.com.au/convention

16-19 september 2019 - ahri · personalised post event report ahri to announce competition winner...

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