15 ways to ensure your creative collaborations don't fail
TRANSCRIPT
15 ways to ensure your collaborations never fail (AND WHY WE ALL HAVE TO BE
MASTERS OF COLLABORATION)
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@nickjankelfacebook.com/nicksenecajankel
april 2015
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ENGAGE70% of U.S. workers are either “not engaged” or “actively disengaged” 84%: “Sometimes I feel trapped in my current job and want to find a new position elsewhere” not changed much since 2000 (even with massive growth of engagement / internal comms industry)
Sources: Gallup, Right Management
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Leadership
DIMINISHED CREATIVITY, LOW ENERGY, REDUCED, CONTRIBUTION, SELF-CENTRED ACTIONS
NEGATIVE BELIEFS & FEW IDEAS; CRITICISM, CYNICISM, MOANING, GOSSIP
DISAPPOINTMENT, FEAR, ANGER, RIGHTEOUSNESS
disengagement: how it looks
MISMATCHBETWEEN HUMAN BEINGS
!
& !
THE entrenched ORGANISATIONAL SYSTEMS THEY ARE PART OF?
IT WILL ONLY GET HARDER…MILLENIALS will make c.75% of workforce by 2025
65% prefer to make less money at job they love vs. job they find boring but well-paid
65% prefer companies with social & ethical causes
75% top-scoring will turn down paid internships with Fortune 500 companies to work aT a start-up non-profits
54% report stress - more stressed & depressed than any previous generation
LESS DESIRE TO OWN & MORE INTEREST IN experience & FREEDOMSources: Conscious Company Magazine,: Harris / American Psychological Association, Cornell University, World Health Organisation, The Journal of Clinical Psychiatry, The Lancet
PURPOSE NOT PAYCHECK
WE NOT US VS. THEM
STORY NOT SPECS
INSIGHTS NOT INSTRUCTION
CO-CREATION NOT COMMAND & CONTROL
16 YEARS AGO I SIGNED THE CLUETRAIN MANIFESTO
AND LEFT A HUGE AD AGENCY TO SET UP AN BRAND & INNOVATION
CONSULTANCY TO HELP ORGS GRAPPLE
WITH THE NETWORKED AGE
GLOBAL O.S.
IS CHANGING
Webopedia
“Your choice of operating system, therefore, determines to a great extent the applications you can run.”
TRIBES HUNTER-
GATHERERS HIERARCHIES /
BUREAUCRACIES
MARKETSNETWORKS
this is a fundamental evolutionary shift with No precedent in human
history
TRIBAL O.S. IS UNDERPINNED BY KITH &
KIN, GROUP IDENTITY, MAGIC
!
THE STRONG WIN !
HIERARCHY O.S. IS UNDERPINNED BY STATUS & PRIVILEGE, IMPERIALISM, ARMIES, NATIONALISM,
IDEOLOGIES !
THE POWERFUL WIN !
MARKET O.S. IS UNDER-PINNED BY
CAPITAL, EFFICIENCIES, INNOVATION,
CORPORATIONS & COLONIALISM
THE INDUSTRIOUS / RUTHLESS WIN
!
NETWORK O.S. IS UNDER-PINNED BY
THE WWW, P2P, COLLECTIVE IQ, CO-OPERATION,
COMMON PURPOSE
!
!
THE COLLABORATIVE
WIN
youtube reaches more of the digital generations than TV
EITHER FIT OR FAIL
LAW OF REQUISITE VARIETY…
MISMATCH
HIERARCHICAL WAYS OF WORKING
ARE NO LONGER ENTIRELY FIT
FOR PURPOSE IF WE WANT CREATIVITY &
COLLABORATION
POWER MOVES TO EDGES
PERMEABLE MEMBRANES -
TRANSPARENCY & REPUTATION
LOSS OF THE MIDDLE - P2P & CO-CREATIVITY
LIMIT TO INDIVIDUAL POWER & KNOWLEDGE
COLLECTIVE WISDOM, & SELF-
ORGANISATION
!
Study: SBS grads with open networks 3x value creation
Study: Extent of openness of our networks predicts career success
Study: Diverse average teams out-perform teams of
similar geniuses
smarter, faster, cheaper impact
diversity of insight & ideas leads to disruptive innovations that fit complex &
changing realities
create new business models & processes premised on empowering beliefs about
human nature
do a lot more with a lot less e.g. Whatsapp $19B with 55 people; Kickstarter, $1.5B peer
funding with 100 staff
less silo thinking & more collective action
the opportunities of the networked age:
wecreateworldwide.combreakthrough for a brilliant world© 2013 WECREATE WORLDWIDE LTD
Leadership
the body.mind
PREFRONTALCORTEX CONTROL & FOCUS
ANTERIOR CINGULATE CORTEX
PAIN
BASAL GANGLIA HABITS
AMYGDALA EMOTION & ATTENTION
HIPPOCAMPUSMEMORY
BRAINSTEMSURVIVING
VAGUS NERVECONNECTS BRAIN & BODY
LOWER BRAIN
ACTING IN PRESENT GUT
“2ND BRAIN”
HEART & LUNGSSHOW STRESS VS. RECONNECTIONUPPER BRAIN
PLANNING FUTURE
Leadership
Sources: Michigan State / Nature, Cardinale, Tomasello
evolved TO COLLABORATE AS MUCH AS COMPETE
EMPATHIC AS MUCH AS SELFISH
MANY SPECIES ONLY THRIVE in CO-operation (incl. 1/3 of all algae!)
co-operation wins over long term
born collaborative but trained to be competitive
brains & orgs conditioned to favour predictability over
spontaneity
rules, risk aversion & FEAR of loss of livelihood & reputation
limit co-creativity
after years of market & hierarchy o.s., innovation, INtrapreneurship & Collaboration don’t just happen…
this innate human potential needs to be activated & nurtured
http://www.eventbrite.com/e/switch-on-the-book-launch-tickets-15709791409
BUT…
hierarchy: the core
vertical power
systemic perspective
vision
scale
management
goals
control
heterarchy: the edge
network power
local knowledge
connectivity
fit
participation
purpose
collaboration
!
+
we need both / and for co-creation
15 PRINCIPLES FOR AWESOME CO-CREATION IQ
hierarchy > Hierarchy + heterarchy
closed, opaque, hard > OPEN, transparent, vulnerable
‘what can you do for me?’ > give before you get
focus on transactions > focus on relationships
risk / reward > share risks AND Rewards
KPIS > win win wins
Fixed ideas > surrender attachment
KNOW HOW > know who, where, when, why
group think >LISTEN to & RESPECT individual voices (even if not loud)
contracts > collaborative agreements
POLICIES / RULES > PRINCIPLES
scheduled reviews > constant feedback
quick project initiation > invest in collaborative dynamics first
stick to surface > understand what each person can give & needs to get in
return before collaborating
assumed incentives > build commonalities…
COMMON…GOALS
commitment
THEORY OF CHANGE
VALUEs
narrative
bond
worldview
Trust deepens & collaboration optimised as we go down scale
wecreateworldwide.combreakthrough for a brilliant world© 2013 WECREATE WORLDWIDE LTD
Leadership
CO-CREATING WITH INTEGRITY; BREAKING THROUGH BLOCKAGES, TOGETHER, FAST
BELIEF IN PURPOSE, MODELS & CULTURE; INSPIRING CREATIVE IDEAS & INSIGHTS
CONNECTING TO PURPOSE & ETHOS; COMING FROM THE HEART WITH AN OPEN HEART, WHOLE-HEARTEDLY
engagement: how it looks
RECONNECT YOUR HEART
REWIRE YOUR BRAIN
REMIX YOUR WORLD
switch on: unleash your creativity & thrive with the new
science & spirit of breakthrough
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“In the long history of humankind (and animal kind, too) those who learned to collaborate and improvise most effectively have prevailed.”
Charles Darwin
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