Microsoft Cloud Powerwat kan het voor u betekenen?

Peter de HaasOnline Strategy ManagerMicrosoft@dehaaspeterPeter.dehaas@microsoft.com

Cloud InnovationFrom Research to Product Development

Fundamental Research

Microsoft Research

Practical Research

Microsoft Labs

Product Developme

nt

Microsoft Product Teams

~ 10 Years out ~ 5 Years out ~ 1-5 Years out

http://research.microsoft.com http://www.officelabs.com/Pages/Default.aspx

50%percent of business devices are expected to be smartphones by 2014

CONSUMERIZATION OF IT

INFRASTRUCTURE COST AND COMPLEXITY 70

%of IT budgets is spent maintaining inflexible &

siloed data center equipment

4millionmillennials enter the

workforce each year

MULTIGENERATIONALWORKFORCE

MOBILE AND DISTRIBUTED WORK 84%of organizations have a remote

workforce

Increasingly demanding environment

80%of large enterprise IT managers are at least in trial stage for cloud computing initiatives

RISE OF THE CLOUD

Accelerating Shift to the Cloud

“By 2012, 80% of Fortune 1000 enterprises will be

using some cloud computing services, 20% of

businesses will own no IT assets.”

“The bottom line: Early adopters are finding serious benefits, meaning that cloud computing is real and warrants your scrutiny as a new set of platforms for business applications.”

Top 10 Strategic Technology Areas for 2011

1. Cloud Computing

2. Mobile Applications and Media Tablets

3. Next Generation Analytics

4. Social Analytics

5. Social Communications and Collaboration

6. Video

7. Context-Aware Computing

8. Storage Class Memory

9. Ubiquitous Computing

10. Fabric based Infrastructure and Computers

Source: Gartner

Mainframe

Client-Server

Web

SOA

Cloud

Fifth Generation of Computing

1970s1980s

1990s2000s

2010+

Technology Economic Business

Centralized compute &

storage, thin clients

Optimized for efficiency due to

high cost

High upfront costs for

hardware and software

PCs and servers for distributed

compute, storage, etc.

Optimized for agility due to

low cost

Perpetual license for OS and application software

Large DCs, commodity HW,

scale-out, devices

Order of magnitude better

efficiency and agility

Pay as you go, and only for

what you use

Generational Shift

Hybrid

Defining the Cloud

Private cloud

On-premise servers

Public cloud

Hosted servers

Software as a service Applications Empower Users

Platform as a service

Infrastructure as a service

The cloud on your terms

Best productivity experience

across PC, phone, and browser

On-premisesOnline

Cloud Operating System

Means… Provides…

Dev. ToolsRapidly App DevelopBackboneReduce Mgmt

Platform as a service

Infrastructure as a service

Cloud ImpactREDUCED

MANAGEMENTNEW

ECONOMICSNEW WORLD

OF WORK

Pay for what you useLower and predictable costsShift from capex and opexAccelerate speed to value

No patching, maintenanceFaster deploymentRobust multi-layered securityReliability and fault-tolerance

Latest software for usersInternet collaboration Anywhere accessInstant self-provisioning

Adoption of Cloud Computing

Source: http://www.mckinseyquarterly.com/Business_Technology/BT_Strategy/How_IT_is_managing_new_demands_McKinsey_Global_Survey_results_2702?gp=1

Fundamentals

How Microsoft Views the Cloud

Scale outAutomated

ServiceManagement

HighAvailability Multi-tenancy

Infrastructure

Business model

Ownership

HeterogeneousHomogeneous

OpEx CapEx

Lease/Rented Owned

Considerations

ManagementThird Party Self

Location On premisesOff premises

The Microsoft Cloud~100 + Data Centers Worldwide

Quincy, WA Chicago, IL San Antonio, TX Dublin, Ireland Generation 4 DCs

Datacenter TransformatieMicrosoft Datacenters

Generatie 4

Modulair datacenter(toekomst)

Generatie 1

Co location

Generatie 2

Dichtheid

Generatie 3

Containers

ContainersSchaalbaarheid

IT PAC(Pre-Assembled

Components)Schaalbare en duurzame

datacenters

Rack Density and

sustainability

ServerCapaciteit

Latest generation Datacenter

CLOUD SERVICES

TV/HOMEPC MOBILE

25M People On Xbox

Live

530M Active Windows Live

IDs

368M People Using

Hotmail

Over 4B WW Queries Each

Month

Over 6M Songs In

The Catalog

Over 459M Unique Users

14B Ads Per Month

Over 303M Users Each

Month

Over 2B Unique Calls Per

Year

Consumer Cloud Services

BUSINESS APPSCOLLABORATION DATABASE PLATFORMCOMMUNICATIONSPRODUCTIVITY DESKTOP MGMT IDENTITY

MICROSOFT SOFTWARE

Commercial Cloud Services

Platform Investments

Scalable compute and storageAutomated service managementFamiliar tools, technologies, languages

Relational storage for the cloudConsistent development modelAutomated database management

Connect existing apps to the cloudAccess control serviceService bus capability

Het Windows Azure Platform

Ontwikkelaar

Gebruik van bestaande kennis en tools

platform

AppFabric

Compute Storage Management Relational data Management Connectivity Access control Reporting & BI

Billing & Payments

Flexible APIs

Information Marketplace

Data marketplace

Infrastructure Investments

Dynamic, reliable, and scalable virtualization platform The tools and platform you knowSingle set of integrated management tools

Integrated from desktop to datacenter to cloudKnowledge driven managementRapid time to value

Application Investments

Best productivity experience in the cloudSpanning PC, phone, and browserBest integration with servers and servicesSales, Customer Care, and Marketing ProductivityAmplify other Microsoft Cloud InvestmentsFamiliar, Intelligent, and Connected CRM

Help manage and secure PCs anywhereThe best Windows experienceFits your business

| Copyright© 2010 Microsoft Corporation

Microsoft Office 365

BEST PRODUCTIVITY EXPERIENCE

Work together, smarter

ACCESS ANYWHERE*

Solve problemsfrom more places

WORKS WITH WHAT YOU KNOW

Familiar tools

ROBUST SECURITY AND RELIABILITY

99.9% uptime. Guaranteed.

IT CONTROL AND EFFICIENCY

Keeps you in control

Includes:

DELIVERING THE POWER OF CLOUD PRODUCTIVITY TO BUSINESSES OF ALL SIZES, HELPING TO SAVE TIME, MONEY AND FREE UP VALUED RESOURCES

| Copyright© 2010 Microsoft Corporation

Information WorkerKiosk Worker

User Segment Offers: Plan K Family• 500 MB mailbox• No SharePoint storage allocation• Outlook Web Access (full OWA, not Lite)• POP Support• Messaging, calendar, contacts• Anti-Virus / Anti-Spam• Site search capabilities• Office Web Apps

Microsoft Office 365 for EnterprisesUser Segments: Right features for the right users

24

Rich feature offering that meets a users full messaging and collaboration needs

Low cost offering to users that do not have messaging and collaboration capabilities today

User Segment Offers: Plan E Family• 25GB mailbox• 500MB SharePoint storage• Full Client Connectivity (MAPI/IMAP)• Mobility• Lync (real time communications)• Advanced Exchange & SharePoint capabilities• Office Professional Plus• On-premises access rights

Key Differentiators

Gebruikers moeten buitenshuis en onderweg productiever zijnGebruikers moeten gemakkelijker kunnen samenwerkenTechnologische oplossingen die met het bedrijf mee veranderen

Gebruikers willen eenvoudige tools die goed samenwerkenSysteemonderhoud vergt te veel tijd en resourcesWillen zinnige klantondersteuning wanneer dat echt nodig is

Problemen met beheer van IT-budgetten en -kostenMen wil focussen op bedrijfsvoering, niet technologieTechnologieprijzen en -licenties zijn te ingewikkeld

Feedback van klantenOnderzoek onder 1.800 IT- en zakelijke beslissers in middelgrote bedrijven

IT-beveiliging is duur en arbeidsintensiefVirus-/spamrisico is groot en lastig in de hand te houdenKosten, complexiteit en aansturing van gegevensbeheer

Beveiliging

Kosten

“Het werkt”

Flexibiliteit

Perceptions of ‘The Cloud’

Security concerns

Availability concerns

Performance concerns

Interoperability concerns

Hard to bring back in

Integration concerns

Lack of customizability

“Challenges/Issues”Pay only for what you use

Easy to deploy

Monthly payments

Standard systems

Low IT staff, costs

Latest functionality

It’s the future

“Benefits”

Productiviteit, samenwerking en mobiliteit op zakelijk niveauGeen tijdsverlies meer door patches, upgrades en onderhoudWebtoegang tot IT-stuurprogramma’s en gebruikersbeheer*

Uptime van 99,9% met ‘niet goed, geld terug’ SLASnelle, eenvoudige ingebruikname met vertrouwde tools24-uurs telefonische ondersteuning op IT-niveau

Maakt kosten nog beter voorspelbaarKoop alleen wat u nodig hebt, wanneer u het nodig achtGeen bijkomende apparatuurkosten

Altijd up-to-date bescherming tegen virussen en spamSolide gegevensbescherming/redundantie/betrouwbaarheidTopklasse in operationele standaards en privacybeleid

Hoe Online Diensten uw bedrijf kunnen helpen

Beveiliging

Kosten

“Het werkt”

Flexibiliteit

*Desgewenst vanaf elke denkbare locatie

Microsoft Vision for 2019

© 2011 Microsoft Corporation. All rights reserved. Microsoft, Windows, Windows Vista and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries.The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to

be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.

Cloud computing taxonomy

Traditional IT IaaS PaaS

Storage

Servers

Networking

O/S

Middleware

Virtualization

Data

Applications

Runtime

Storage

Servers

Networking

O/S

Middleware

Virtualization

Data

Applications

Runtime

You m

anage

Managed b

y v

endor

Managed b

y v

endor

You m

anage

You m

anage

Storage

Servers

Networking

O/S

Middleware

Virtualization

Applications

Runtime

Data

SaaS

Managed b

y v

endor

Storage

Servers

Networking

O/S

Middleware

Virtualization

Applications

Runtime

Data

http://www.microsoft.com/environment/cloud.aspx