India Ka

Talent

13 Brands

You Always

Thought Were Foreign

But Are Actually Indian

The Indian market for luxury goods might be expanding massively, but predicting what the buyers want is a very complex process, which is why so many companies just decide to go with something that sounds vaguely French or Italian. It's a well-known fact that despite the quality of certain companies' products being far better, their Indian names make them lose out on a lot of potential customers. In fact, there's a whole list of luxury brands that a lot of us think are European but are actually as Indian as can be.

Chandon  Wine Chandon, owned by French specialists Moët Hennessy, is no different from a lot of the other foreign sparkling wines that you get in the Indian market.

The main difference is that it is produced with grapes grown barely a couple of hundred kilometers outside of Mumbai.

Jaguar Cars

Contrary to what most people believe, Jaguar cars are actually owned by Indians. Despite the very British aura of the whole company, it is in fact owned by Indian conglomerate Tata.

HiDesign

The leather goods manufacturer is actually based in Pondicherry, India. Tamil Nadu's tanneries supply leather products and accessories to some of the biggest brands worldwide.

Allen Solly

Allen Solly describes their clothes as 'Friday dressing', or chic office wear. It is a subsidiary of the Aditya Birla Group and licensed under Madura Garments, so yeah, all those trousers, shirts and wallets are all made right here.

East India Company

From its heyday as the most powerful ruler of the world, the East India Company is now, believe it or not, a high-end luxury goods provider that is owned by Bombay-born Sanjiv Mehta. Yup, we own a company that once owned our entire country.

Amrut Single Malt

Within a few years of its global launch, Amrut Single Malt was ranked the world's 3rd best single malt. If you think it's bottled in Europe however, think again, as this fine liquor is brewed and bottled at the Amrut distillery in our very own Bangalore.

Da Milano

Despite its wholly Italian sounding name and the 'Italia' that underscores the top of its website, Da Milano is a totally Indian brand. They provide high-end leather accessories and home furnishings in India and abroad, and the name was chosen thanks to India's fascination with foreign sounding products.

Van Heusen Van Heusen is a premium lifestyle and

fashion brand has a Dutch name, but that's about all that's Dutch about it. It is owned by an American company but t he brand operates under license to Madura Fashion & Lifestyle in India and South East Asia.

Peter England

One of the largest menswear brands in India, Peter England has a name so English it's almost as if you automatically grow a stiff upper lip. In reality, It is part of Madura Fashion & Lifestyle, a division of Aditya Birla Nuvo Ltd.

Flying Machine They might have an Italian designer

named Chicco, but Flying Machine is completely Indian. In fact, it was India's first homegrown denim brand and was launched in 1980 by Arvind Lifestyle Brand Ltd

American Swan

American Swan is an online shopping site that sells jeans, jackets and a whole bunch of other fashion accessories. It's owned by The American Swan Lifestyle Company, but it's headquarters are in Gurgaon. They're also totally Indian.

Royal Enfield Royal Enfield was once a British

motorcycle manufacturing company. However, it is now a subsidiary of Eicher Motors Limited, an Indian automaker with factories in Chennai.

And Designs Providing trendy threads not just in

India but all over the world, And Design was founded by Anita Dongre, Meena Sehra and Mukesh Sawlani. It was established in 1995 and experiments with international styles and fashion.

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