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1 By Jayminkumar Patel GBC #100985658

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Subway

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  • *By Jayminkumar PatelGBC #100985658

  • Company History:Subway prides itself in being a healthy fast food chain offering a variety of sandwiches and subsFounded in the summer of 1965, by Fred DeLuca and investor Dr. Buck Deluca was trying to make some money for collegeAs a growth strategy, and in an effort to increase profits, they embarked on the idea of franchising their businessSubway locations grew exponentially*

  • Strategy:Formulating a unique value propositionTargeting an underserved customer segmentStructuring an aggressive franchising modelExpanding internationally*

  • HR PLANNING 1 :*The Subway has 6 positions available for their employees, which are Multi-Unit Manager, Manager, Assistant Manager, Shift Manager/Supervisor, Senior SandwichArtist, and Sandwich Artist HOURLY RATEsMANAGER- C$9.65 - C$16.98ASSISTANT MANAGER - C$9.71 - C$16.06SUPERVISOR - C$10.06 - C$14.68SENIOR SANDWICH ARTIST - C$9.97-C$12.70SANDWICH ARTIST - C$9.97-C$1270

    Other Benefits include : Financial improvement, Health and wellness assurance , performance incentives and rewards, paid vacations, profit sharing, student scholarship program and Typical medical benefits.

  • *HR PLANNING 2 :Recruitment either Internal or External Application made either online or in-store ApplicationsTypical selection process follows from Job analysis=>Job description=>job posting =>applications=>initial telephone interview=> supervisor interview=> reference check =>hiring decision.Yearly Performance review for each employee by their respective higher authority.

    Policy regulated under Employment Standards Act, 2000

  • In summary, Subways success consisted of a strong brand based on a unique value proposition aimed at a dissatisfied target segment. The companys low-cost franchising strategy has allowed Subway to flourish both domestically and overseas.

    *

  • Thank you!

    The End*

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