12 weeks of giving

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Workplace Partnership for Life, U.S. Department of Health & Human Services A Grand Challenge for the Workplace Partnership for Life Mary Ganikos, Ph.D., HRSA, and Shelly Morningstar, Akoya Donate Life America, Donor Designation Collaborative October 19, 2006 12 Weeks of Giving

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12 Weeks of Giving. A Grand Challenge for the Workplace Partnership for Life Mary Ganikos, Ph.D., HRSA, and Shelly Morningstar, Akoya Donate Life America, Donor Designation Collaborative October 19, 2006. The Drive. Goal: Register 400,000 new donors. Increase actionable donor designations - PowerPoint PPT Presentation

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Page 1: 12 Weeks of Giving

Workplace Partnership for Life, U.S. Department of Health & Human Services

A Grand Challenge for the Workplace Partnership for Life

Mary Ganikos, Ph.D., HRSA, and Shelly Morningstar, Akoya

Donate Life America, Donor Designation Collaborative

October 19, 2006

12 Weeks of Giving

Page 2: 12 Weeks of Giving

Workplace Partnership for Life, U.S. Department of Health & Human Services

The Drive

Increase actionable donor designations• Use the Workplace Partnership for Life

(WPFL) program

• Enroll donation organizations (organ, tissue, and eye) to work with Workplace Partners

Goal: Register 400,000 new donors

Page 3: 12 Weeks of Giving

Workplace Partnership for Life, U.S. Department of Health & Human Services

The Formula

• Enroll 75% of donation organizations as participants

• 45 OPOs/DLAs commit to registering an average of 10,000 new donors in 12 weeks by:– Engaging Workplace Partners

– Using timeline and tools to reach your established AIM

Page 4: 12 Weeks of Giving

Workplace Partnership for Life, U.S. Department of Health & Human Services

Campaign Phases

• Enrollment– October 19 to November 17, 2006

– Obtain baseline measurement

• Implementation– November 20, 2006 through February 12, 2007

– Maximize events that fall within 12-week period

• Outcome measurement– Through March 19, 2007

Page 5: 12 Weeks of Giving

Workplace Partnership for Life, U.S. Department of Health & Human Services

Tools & Resources

• Implementation guide and timeline for OPOs and DLA affiliates

• Implementation guide for Workplace Partners

• Ideas for action – “Give 5 – Save Lives”

• Web banner

• PPT template

Page 6: 12 Weeks of Giving

Workplace Partnership for Life, U.S. Department of Health & Human Services

Ford Motor Company’s National Promotion; Gift of Life Michigan’s Local Support

Tammie Havermahl, Gift of Life Michigan

Page 7: 12 Weeks of Giving

Workplace Partnership for Life, U.S. Department of Health & Human Services

A National Partner in Action

Ford Motor Company accepts the Challenge!

• 100,000+ employees in U.S.

• Nearly 100 plants and offices in U.S.

• Letter to all U.S. Ford representatives, week of October 30, 2006, encouraging participation in the 12 Weeks of Giving

Page 8: 12 Weeks of Giving

Workplace Partnership for Life, U.S. Department of Health & Human Services

A National Partner in Action

• Ford’s 12 Weeks of Giving letter includes suggestions for local implementation, such as:– Organ/Tissue/Blood/Marrow donor drives

– Health fairs

– Internal emails promoting “Give 5 – Save Lives” campaign

– Hyperlinks to state donor designation sign-up sites

Page 9: 12 Weeks of Giving

Workplace Partnership for Life, U.S. Department of Health & Human Services

A National Partner in Action

• Encouragement from Ford management that organ & tissue donation is supported

• Use of campaign web banner on the employee intranet

• Connect local coordinators to OPOs/DLA affiliates

Page 10: 12 Weeks of Giving

Workplace Partnership for Life, U.S. Department of Health & Human Services

OPO/DLA Team in Action

Gift of Life Michigan – Supporting Ford Motor Company

• Template articles & e-messages for newsletters & employee emails with link to Gift of Life Donor Registry

• Pitch stories, photos, media releases to local media outlets

• Volunteer speakers

Page 11: 12 Weeks of Giving

Workplace Partnership for Life, U.S. Department of Health & Human Services

OPO/DLA Team in Action

• Donation education & promotion materials; “Memories from Michigan” Donor Family Quilts available for loan to plants & offices

• Additional resources provided by the International Association for Organ Donation

Page 12: 12 Weeks of Giving

Workplace Partnership for Life, U.S. Department of Health & Human Services

The Opportunity

• Enroll today or partner with a donation organization

• Establish a DSA collaborative team AIM

• Engage Workplace Partners

• Implement “Ideas for Action”

• Share and report results

• HRSA to recognize top performers

Page 13: 12 Weeks of Giving

Workplace Partnership for Life, U.S. Department of Health & Human Services

Committed Organizations

• American College of Healthcare Executives

• City of New Orleans• Donate Life America• Donor Network of Arizona• Eye Bank Association of America• Ford Motor Company• Gift of Life Donor Program• Gift of Life Michigan• Indiana Organ Procurement

Organization• Iowa Donor Network• LifeBanc of Ohio• LifeSource• Louisiana Organ Procurement

Agency

• Musculoskeletal Transplant Foundation (MTF)

• New York Organ Donor Network• One Legacy• State of Louisiana• Tennessee Donor Services• The Ohio State University Medical

Center• Tulane University• Tulane University Hospital & Clinic• U.S. Department of Homeland

Security, Office of the Federal Coordinator

• United Network for Organ Sharing• Washington Regional Transplant

Consortium

Page 14: 12 Weeks of Giving

Workplace Partnership for Life, U.S. Department of Health & Human Services

Bold Requests & Offers

• What commitments will you make today to:

– Enroll in the campaign?

– Enroll others in the campaign?

• What ideas do you have that can help meet the aim of 400,000 new donors?

Page 15: 12 Weeks of Giving

Contact Information

Mary Ganikos, Ph.D.U.S. Department of Health and Human Services, Health Resources and Services [email protected](301) 443-8665

Tammie Havermahl Gift of Life [email protected](800) 482-4881

Shelly Morningstar [email protected](412) 481-9800

WPFL Learning SeriesNext call: October 30, 3:00PM EST

Resources: www.akoyaonline.com/wpfl

Page 16: 12 Weeks of Giving

400,000 new donors in 12 Weeks of Giving!

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400,000 new donors in 12 Weeks of Giving!

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400,000 new donors in 12 Weeks of Giving!

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400,000 new donors in 12 Weeks of Giving!

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400,000 new donors in 12 Weeks of Giving!

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400,000 new donors in 12 Weeks of Giving!

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400,000 new donors in 12 Weeks of Giving!

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400,000 new donors in 12 Weeks of Giving!