12 ways to instantly increase camp sign-ups

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Page 1: 12 Ways to Instantly Increase Camp Sign-Ups

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Page 2: 12 Ways to Instantly Increase Camp Sign-Ups

Streamline Your Sign-Up Process

by Going Online.

Consumers are accustomed to searching for

products online and making purchases online.

Your camp shouldn’t be treated any differently.

Allow campers to register and pay in one

transaction online at their convenience.

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Page 3: 12 Ways to Instantly Increase Camp Sign-Ups

Communicate the Benefits in Your

Event Description.

Remember everyone’s favorite radio station –

WIIFM – What’s In It For Me.

Don’t just say “Sign up for Our Camp”. Why

should someone sign up? Will they make new

friends? Participate in fun activities? Let them

know what’s in it for them.

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Page 4: 12 Ways to Instantly Increase Camp Sign-Ups

Share Pictures and Videos.

Show people the value instead of just telling

them about it. Tell a story through pictures and

video of past camps that show campers

having fun.

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Page 5: 12 Ways to Instantly Increase Camp Sign-Ups

Setting a savings incentive tied to an expiration

date is a great way to generate early sign-ups.

Set an Early-Bird Price

with a Cut-Off Date.

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Page 6: 12 Ways to Instantly Increase Camp Sign-Ups

Post About Your Camp Everywhere

Repeatedly.

Don’t just post about your camp once on Facebook. Post

about it at least once a week on Facebook leading up to

the event. And don’t limit your posts and marketing to one

channel only. Post on all social networks, in online

directories, on your website, in emails.

Event success depends largely on repeat impressions.

Get the word out everywhere possible. Promote across

all channels repeatedly.

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Page 7: 12 Ways to Instantly Increase Camp Sign-Ups

Send emails to Past Campers.

Your past campers are likely to attend other camps you

hold. It’s a smart practice to let your past campers know

about your new upcoming events – and sending them an

email is the most direct way to communicate.

Tools like Event Manager store your past attendee data

and enable you to select on past attendees and send

emails directly through the software.

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Page 8: 12 Ways to Instantly Increase Camp Sign-Ups

Set a Seating Capacity.

Scarcity increases demand and compels people

to take action now rather than waiting.

Put a limit on the number of spots available at

your camp and communicate the limited

availability.

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Page 9: 12 Ways to Instantly Increase Camp Sign-Ups

Add an Event Listing to Your Website.

Including your camps and events on your website

is a great way to show everyone what’s going on.

Through tools like Member Solutions’ online event

registration software, Event Manager, you can add

a registration home page – or event listing page –

to your website to showcase all your active and

available events.

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Page 10: 12 Ways to Instantly Increase Camp Sign-Ups

Set Up Promo Codes.

Setting up promotional savings codes and

sending them to a select group of prospective

campers promotes exclusivity and will ultimately

increase event sign-ups.

In tools like Event Manager, you can even set up

activation and expiration dates for promo codes

and set capacities to promo codes to further

drive demand.

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Page 11: 12 Ways to Instantly Increase Camp Sign-Ups

Offer a 2-for-1 Special.

Adding a 2-for-1 promotion or a “Buy one, get

the second 50% off” adds value and encourages

multiple sign-ups.

Consider a sibling and/or friend promotion.

Chances are prospective campers know a person

or two who would be interested in the camp.

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Page 12: 12 Ways to Instantly Increase Camp Sign-Ups

Offer a FREE Gift.

Take a look at your inventory and see what

you have that you could give away. Adding a

free gift to the first x number of sign-ups

sweetens the deal and will help drive early

registrations.

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Page 13: 12 Ways to Instantly Increase Camp Sign-Ups

Promote Your Camp Offline.

It’s easy to loose sight of offline techniques

in today’s largely digital world.

Don’t forget to create flyers about your

camp. Partner with local businesses that will

inform their customers about your camp.

Mention the event to everyone you come in

contact with.

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Page 14: 12 Ways to Instantly Increase Camp Sign-Ups

Fill Your Camps Fast with:

Event Manager online event registration software enables

you to take your entire sign-up process online instantly.

There’s no software to download. No merchant account

needed. Use it for camps, seminars, birthday parties … the

possibilities are endless.

Book a FREE Demo Today!

Visit MemberSolutions.com, Call 888.277.4409, or Email [email protected]

Real Solutions … Real Results …

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Page 15: 12 Ways to Instantly Increase Camp Sign-Ups

Who is Member Solutions?Since 1991, we have provided billing, software and business advisory services to Fitness, Martial Arts and Health-

related businesses in the United States, Canada and Australia. Each year, we service more than one million consumer

obligations and process in excess of $150 million in payments on behalf of our client businesses.

We offer a complete full-service billing and payment processing solution, as well as a powerful suite of web-based

software solutions for:

• Front-desk operations • Member management

• Online event registration • Credit card processing

• Member communications • And More

Each solution is designed to increase efficiency, save you money and save you time — so you can focus on what’s

most important to build your business. Request a quick, 20-minute demo with a live representative today. There’s

ZERO obligation. ZERO pressure. We simply want to give you the chance to see our solutions in action and ask a real live

person any questions you have.

Visit MemberSolutions.com, Call 888.277.4409, or Email [email protected]

to Book a FREE Demo Today!

Real Solutions … Real Results …