12 EMPLOYEES1 BILLION DOLLAR$

User perspective @davenguyen206

Why would Facebook pay $1 Billion?

Create more equity for its IPO! Aiming for $15.2 Billion, largest initial public

offering ever Becoming a very powerful SOCIAL Network.

Giving facebook a run for it’s popularity Photo is worth 1000 words, retro filters Ease, no ads, choose who to follow, the new kid

FB phone app sucks, Instagram is easy. Need to break into smart phone app.

Fear of instagram receiving huge funding or being purchased by someone else.

What is Instagram? Photo sharing social network specific for

mobile phones Initially exclusive to the iphones aka cool

kids but recently expanded to android. Share your experience or enjoy others Allows people to apply awesome retro

filters to look like polaroid’s. Hashtag trending to categorize topics 31M and counting

What can you find on Instagram?

Why brand’s are using instagram?

Engage with users/customers to photoshare for campaigns, contests, and features. E.g., tiffany’s

Products and food e.g., chobini, tom douglas

Provide status or educate e.g., ABC news, Obama Provide what is going on or share user experiences e.g., virgin America airline

Celebrities providing insight into their lives!

Lastly Use hashtags to find or be found There are communities for different interest. Edit with snapseed, camera+, or Hipstatic. The content for my presentation is inspired by

my experience, readings from LA Times, Huff tech, sproutsight, and theweek

All photos by me. Give credit for photos and don’t use SLR photos. Holla at me if you got any questions – now, on

twitter or instagram @davenguyen206 Thank you for your time!