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1 WEB RADIO 105.NET RMC.IT VIRGINRADIO.IT WEB RADIO INDEX January 2014 1

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Page 1: 105.NET RMC.IT VIRGINRADIO.IT WEB RADIO · Total Stream Views 897.074 609.095 1.506.169 STREAM VIEWS FM Radio 105 FM 2.592.442 1.687.838 4.280.280 Source: Webtrekk - January 2014

1

WEB RADIO

105.NET

RMC.IT

VIRGINRADIO.IT

WEB RADIO

INDEX

January 2014

1

Page 2: 105.NET RMC.IT VIRGINRADIO.IT WEB RADIO · Total Stream Views 897.074 609.095 1.506.169 STREAM VIEWS FM Radio 105 FM 2.592.442 1.687.838 4.280.280 Source: Webtrekk - January 2014

Gruppo Finelco offers its audience a captivating “total” musical and listening experience, going beyond

the radio station to reach its audience everywhere, any time of the day.

Total Radio Experience is the formula we employ in any of our editorial and commercial initiatives, to

raise their profile and to widen their reach, multiplying and personalizing the interactivity between

listeners and content.

Gruppo Finelco is no longer just a Radio Station, with the addition of Web TV, video, online social

media, mobile content and special events!

3 Web TVs offering 2,500 video-clips on demand and 400,000 streams every month*

3 websites: 7,7 million page views and 803.000 unique visits per day**

34 Online Radio Stations with over 4 million streams per month*

Over 5.5 million FM radio listeners monthly *

Over 3 millions fans on social networks

Events, tours and participation in major events

Daily Average: 06.00-06.00

4,836,000

1,261,000

2,352,000

Radio Web

GRUPPO FINELCO

2

* Webtrekk – gennaio 2014 ** Fonte: Audiweb View, Gennaio 2014 - Nielsen

Page 3: 105.NET RMC.IT VIRGINRADIO.IT WEB RADIO · Total Stream Views 897.074 609.095 1.506.169 STREAM VIEWS FM Radio 105 FM 2.592.442 1.687.838 4.280.280 Source: Webtrekk - January 2014

WWW.105.NET

105.NET

Source: Audiweb Database - Audiweb powered by Nielsen

3

JANUARY 2014

Page views Unique visitors Time per visit Facebook Fan Twitter Follower

3.461.000 427.000 00.05.03 1.202.221 968.000

105.net offers contents and events in the sign of two key words: Music & Fun, which perfectly match the Radio 105 Programming. Our web users are mainly male (66% men, 34% women), the most important age group is 25 – 44. Contents Online radio stations, web tv, music specials and premieres, charts, news, pictures and footage of what’s going on in the station broadcasting studios, contests and shows expressly conceived for the web and the community. Values Positive, Dynamic, young, Irreverent, fun.

Page 4: 105.NET RMC.IT VIRGINRADIO.IT WEB RADIO · Total Stream Views 897.074 609.095 1.506.169 STREAM VIEWS FM Radio 105 FM 2.592.442 1.687.838 4.280.280 Source: Webtrekk - January 2014

GENDER & AGE GROUP GEOGRAPHIC AREA

% compos.

4

% compos.

% compos.

Source: Audiweb View - Audiweb powered by Nielsen

66,4%

33,6%

Male Female

0,3%

1,2%

12,7%

28,4%

25,0%

19,4%

13,0%

2/11

12/17

18/24

25/34

35/44

45/54

55+

27,4%

16,9%

16,2%

26,0%

13,5%

Northwestern Italy

North-east Italy

Middle Italy

South Italy

N.A.

105.NET profile

Page 5: 105.NET RMC.IT VIRGINRADIO.IT WEB RADIO · Total Stream Views 897.074 609.095 1.506.169 STREAM VIEWS FM Radio 105 FM 2.592.442 1.687.838 4.280.280 Source: Webtrekk - January 2014

EMPLOYMENT & INCOME EDUCATION

5

% compos.

% compos.

38,3%

10,3%

4,0%

23,9%

4,5%

3,0% 16,0%

Employee/Teacher

Student

Entrep./Manager/FreelancerRetailer

Retired

Household

Other

23,9%

24,2%

14,6%

19,2%

13,2%

4,9%

Up to 18.000 EUR

18.001 - 27.000 EUR

27.001 - 36.000 EUR

36 001 - 54 000 EUR

54.001 EUR +

No answer

0,6%

13,4%

58,8%

2,9%

1,8%

22,1%

0,4%

Elementary school

High School

Technical Diploma

Academic studies

PHD/Master

Degree

No answer

Source: Audiweb View - Audiweb powered by Nielsen

% compos.

105.NET profile

Page 6: 105.NET RMC.IT VIRGINRADIO.IT WEB RADIO · Total Stream Views 897.074 609.095 1.506.169 STREAM VIEWS FM Radio 105 FM 2.592.442 1.687.838 4.280.280 Source: Webtrekk - January 2014

WWW.RMC.IT

Source: Audiweb Database – Audiweb powered by Nielsen

6

radiomontecarlo.net website focuses on “classy music” selected for you by the chicest radio station in Italy. Audience: Adult (35 – 54), high profile and cultured. Substantial equivalence of genre: men (53%) to women (47%). Contents Online radio stations, radio, web TV, music specials and premieres, charts, news, pictures and footage of what’s going on in the station broadcasting studios, special events for the community. Values Elegant, Sophisticated, Dynamic, Ironic, High Profile.

JANUARY 2014

Page views Unique Visitors Time per visit Facebook Fan Twitter Follower

1.715.000 145.000 00.09.12 111.345 32.000

RMC.IT

Page 7: 105.NET RMC.IT VIRGINRADIO.IT WEB RADIO · Total Stream Views 897.074 609.095 1.506.169 STREAM VIEWS FM Radio 105 FM 2.592.442 1.687.838 4.280.280 Source: Webtrekk - January 2014

Source: Audiweb View - Audiweb powered by Nielsen

7

0,0%

0,0%

7,1%

13,7%

19,9%

45,2%

14,2%

2/11

12/17

18/24

25/34

35/44

45/54

55+

% Compos.

% Compos.

GENDER & AGE GROUP GEOGRAPHIC AREA

52,8% 47,2%

Male Female

% Compos.

26,5%

4,7%

12,6%

27,7%

28,5%

Northwestern Italy

North-east Italy

Middle Italy

South Italy

N.A.

RMC.IT profile

Page 8: 105.NET RMC.IT VIRGINRADIO.IT WEB RADIO · Total Stream Views 897.074 609.095 1.506.169 STREAM VIEWS FM Radio 105 FM 2.592.442 1.687.838 4.280.280 Source: Webtrekk - January 2014

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% compos.

Source: Audiweb View - Audiweb powered by Nielsen

EMPLOYMENT & INCOME EDUCATION

% compos.

43,7%

1,3%

5,5%

36,5%

0,3%

2,9% 9,9%

Employee/Teacher

Student

Entrep./Manager/Freelancer

Retailer

Retired

Household

Other

20,9%

25,0%

14,1%

23,6%

12,6%

3,7%

Up to 18.000 EUR

18.001 - 27.000 EUR

27.001 - 36.000 EUR

36 001 - 54 000 EUR

54.001 EUR +

No answer

0,0%

6,6%

39,2%

6,9% 6,3%

41,0%

0,0%

Elementary school

High School

Technical Diploma

Academic studies

PHD/Master

Degree

No answer

% compos.

RMC.IT profile

Page 9: 105.NET RMC.IT VIRGINRADIO.IT WEB RADIO · Total Stream Views 897.074 609.095 1.506.169 STREAM VIEWS FM Radio 105 FM 2.592.442 1.687.838 4.280.280 Source: Webtrekk - January 2014

WWW.VIRGINRADIO.IT

VIRGINRADIO.IT

Source: Audiweb Database – Audiweb powered by Nielsen

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JANUARY 2014

Page views Unique visitors Time per visit Facebook Fan Twitter Follower

1.933.000 197.000 00.09.16 527.708 33.200

www.virginradio.it is the most “style rock” website online with its rock Online Radio Stations, with Virgin TV, and news from the music and racing world (two wheels), plus exclusive live performances! The website contents appeal both contemporary rock young fans and adults who love the 70s and 80s rock music. Substantial equivalence of genre (55% men, 45% women). Contents

A lot of music of course with our online radio stations, music specials and premieres, concerts and exclusive live performances. The website also deals with motor racing, “the look” (from tattoos to fashion) and anything that’s “style rock”!

Values

“Style Rock”, Modern, Dynamic, Forceful, Cool.

Page 10: 105.NET RMC.IT VIRGINRADIO.IT WEB RADIO · Total Stream Views 897.074 609.095 1.506.169 STREAM VIEWS FM Radio 105 FM 2.592.442 1.687.838 4.280.280 Source: Webtrekk - January 2014

VIRGINRADIO.IT profile

10

1,2%

0,0%

11,1%

36,7%

28,4%

15,3%

7,1%

2/11

12/17

18/24

25/34

35/44

45/54

55+

% Compos.

% Compos.

GENDER & AGE GROUP GEOGRAPHIC AREA

54,8%

45,2%

Male Female

% Compos.

42,7%

9,2%

11,4%

25,5%

11,1%

Northwestern Italy

North-east Italy

Middle Italy

South Italy

N.A.

Source: Audiweb View - Audiweb powered by Nielsen

Page 11: 105.NET RMC.IT VIRGINRADIO.IT WEB RADIO · Total Stream Views 897.074 609.095 1.506.169 STREAM VIEWS FM Radio 105 FM 2.592.442 1.687.838 4.280.280 Source: Webtrekk - January 2014

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% Compos.

% Compos.

% Compos.

EMPLOYMENT & INCOME EDUCATION

32,0%

14,4%

5,2%

28,3%

0,1%

2,0% 18,0%

Employee/Teacher

Student

Entrep./Manager/FreelancerRetailer

Retired

Household

Other

26,9%

18,4%

20,4%

11,3%

9,3%

13,6%

Up to 18.000 EUR

18.001 - 27.000 EUR

27.001 - 36.000 EUR

36 001 - 54 000 EUR

54.001 EUR +

No answer

1,5%

14,8%

47,7%

1,1%

6,9%

28,0%

0,0%

Elementary school

High School

Technical Diploma

Academic studies

PHD/Master

Degree

No answer

VIRGINRADIO.IT profile

Source: Audiweb View - Audiweb powered by Nielsen

Page 12: 105.NET RMC.IT VIRGINRADIO.IT WEB RADIO · Total Stream Views 897.074 609.095 1.506.169 STREAM VIEWS FM Radio 105 FM 2.592.442 1.687.838 4.280.280 Source: Webtrekk - January 2014

Le web radio

Gruppo Finelco is the unique Radio broadcaster offering more than 30 web radio channels (on 105.net, radiomontecarlo.net, unitedmusic.it, virginradio.it) and on mobile devices (iOS platform, Android, BlackBerry e Windows Phone). 34 radio channels generating 4,2 millions stream views, with a schedule, their own “clock” and focused on a particular musical genre.

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Source: Webtrekk – gennaio 2014

Streaming FM Streaming Web Radio

4.280.280 1.506.169

1.693.244 1.210.386

1.849.445 1.409.919

Page 13: 105.NET RMC.IT VIRGINRADIO.IT WEB RADIO · Total Stream Views 897.074 609.095 1.506.169 STREAM VIEWS FM Radio 105 FM 2.592.442 1.687.838 4.280.280 Source: Webtrekk - January 2014

Radio 105 Web Radio

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STREAM VIEWS WEB RADIO 105

WEB RADIO WEBSITE MOBILE TOTAL

105 Hits 232.147 164.398 396.545

Zoo Radio 206.644 93.005 299.649

105 Story 109.886 87.375 197.261

105 Latino 85.720 33.957 119.677

105 Music Star Ligabue 76.385 45.431 121.816

105 Hip Hop 42.580 27.634 70.214

105 Music Star Vasco Rossi 34.172 24.880 59.052

105 2k&more 28.376 18.245 46.621

105 Miami 20.694 22.230 42.924

105 In Da Klubb 13.385 19.342 32.727

105 Generation 13.385 13.997 27.382

Music Star Jovanotti 7.701 15.875 23.576

Music Star Zucchero 7.320 11.900 19.220

Music Star Coldplay 5.968 12.505 18.473

Music Star Tiziano Ferro 6.177 10.192 16.369

Music Star Pino Daniele 4.486 6.544 11.030

Radio Bau and Co. 2.048 1.587 3.635

Total Stream Views 897.074 609.095 1.506.169

STREAM VIEWS FM

Radio 105 FM 2.592.442 1.687.838 4.280.280

Source: Webtrekk - January 2014

Radio 105 offers to its audience 17 thematic web radio, some of them related to a specific musical genre (like HIP HOP, LATINO, IN DA KLUB, MIAMI) others more oriented to Radio 105 FM programming (Zoo Radio, Best For You, Hits) and some temporary web radio focused on a single artist. Each web radio is available on 105.net, unitemusic.it, on Facebook (via tab) and on all the “new device” using the official mobile APP.

Page 14: 105.NET RMC.IT VIRGINRADIO.IT WEB RADIO · Total Stream Views 897.074 609.095 1.506.169 STREAM VIEWS FM Radio 105 FM 2.592.442 1.687.838 4.280.280 Source: Webtrekk - January 2014

RMC Web Radio

RMC web radio bouquet is composed by 17 different thematic channels proposing diverse music selections sorted by musical genre, giving the possibility to listen to “never FM broadcasted” tracks. All the web radio are available on rmc.it, unitemusic.it, on Facebook (via tab) and on all the “new device” using the official mobile APP.

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STREAM VIEWS WEB RADIO RMC

WEB RADIO WEBSITE MOBILE TOTAL

MC2 173.486 81.476 254.962

RMC Monte Carlo Nights 164.703 16.423 181.126

RMC Kay Rush 150.270 110.129 260.399

RMC New Classics 132.489 50.690 183.179

RMC Italia 60.630 7.791 68.421

RMC Great Artists 51.975 7.927 59.902

RMC Love Songs 36.782 8.439 45.221

RMC 80 22.886 6.525 29.411

RMC Marine 19.135 7.329 26.464

Music Star Giorgia 5.591 14.507 20.098

RMC 90 12.397 3.747 16.144

Music Star Pino Daniele 6.340 9.248 15.588

Music Star Zucchero 4.749 7.721 12.470

Music Star Coldplay 3.708 7.769 11.477

Music Star Tiziano Ferro 4.206 6.940 11.146

Music Star Jovanotti 3.216 6.629 9.845

Radio Bau and Co. 2.554 1.979 4.533

Total Stream Views 855.117 355.269 1.210.386

STREAM VIEWS FM

Radio Monte Carlo FM 1.327.196 366.048 1.693.244

Source: Webtrekk - january 2014

Page 15: 105.NET RMC.IT VIRGINRADIO.IT WEB RADIO · Total Stream Views 897.074 609.095 1.506.169 STREAM VIEWS FM Radio 105 FM 2.592.442 1.687.838 4.280.280 Source: Webtrekk - January 2014

Virgin Radio satisfies its audience’s desire of rock with 10 web radio, covering all rock musical genre (rock classic, hard rock, rock 80, etc…) and celebrating the most important artists within the Italian and international panorama (like the temporary radio dedicated to Litfiba and Coldplay). All the web radio are available on virginradio.it, unitemusic.it, on Facebook (via tab) and on all the “new device” using the official mobile APP.

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STREAM VIEWS WEB RADIO VIRGIN RADIO

WEB RADIO WEBSITE MOBILE TOTAL

Virgin Rock Alternative 56.638 285.687 342.325

Virgin Hard Rock 55.465 247.121 302.586

Virgin Rock 80 107.015 92.885 199.900

Virgin Rock 70 101.521 68.182 169.703

Virgin Rock Classic 68.298 81.339 149.637

105 Music Star Ligabue 66.385 55.431 121.816

105 Music Star Vasco 21.908 22.550 44.458

Virgin Rock Star Litfiba 12.352 26.710 39.062

Music Star Coldplay 11.303 23.683 34.986

Radio Bau and Co. 3.069 2.377 5.446

Total Stream Views 503.954 905.965 1.409.919

STREAM VIEWS FM

Virgin Radio FM 1.105.836 743.609 1.849.445

Source: Webtrekk - january 2014

VIRGIN Web Radio

Page 16: 105.NET RMC.IT VIRGINRADIO.IT WEB RADIO · Total Stream Views 897.074 609.095 1.506.169 STREAM VIEWS FM Radio 105 FM 2.592.442 1.687.838 4.280.280 Source: Webtrekk - January 2014

Web radio: spazi e formati

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SPOT MUSICA

Our online radio stations have a downright programming and “clock”, and each one of them focuses on a music genre or a specific subject.

They’re On line (on 105.net and unitedmusic.it websites) and on every “new device” (Apple, Android, Symbian, BlackBerry).

Ad campaigns can be run on one single online radio station or on the whole station set, choosing among classic radio formats, web formats, or special formats:

RADIO FORMATS (AUDIO)

Spot 15 sec., 20 sec., 30 sec., 45 sec.

WEB FORMATS

•Advertising on the online radio stations

•Advertising on a single page of an online radio station

•Total Branding (skin, 728x90, 300x250, logo co-brand)

Ad Spots are played in rotation every 20 e 45 sec. in the 24 hours.

Programming is TBD according to the Company’s sales policy

CLOCK ONLINE RADIO STATION

Page 17: 105.NET RMC.IT VIRGINRADIO.IT WEB RADIO · Total Stream Views 897.074 609.095 1.506.169 STREAM VIEWS FM Radio 105 FM 2.592.442 1.687.838 4.280.280 Source: Webtrekk - January 2014

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