KENTUCKY KERNELCELEBRATING 39 YEARS OF INDEPENDENCE

SEPTEMBER 10, 2010 WWW.KYKERNEL.COM

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FRIDAY

PHOTO BY BRANDON GOODWIN | STAFFGarrett Ebel, CEO of Fresh Laundry Service, fold clothes with his business partners at Jackline Soap and Suds Thursday evening.

UK Athletics tackled several issues facingathletes and academics Thursday afternoon ina forum called “Striving to Achieve Goals: In-sights into UK Athletics.”

The program began by highlighting the factthat UK’s 500 student-athletes had a 3.04 GPA,accomplishing a goal of Athletic DirectorMitch Barnhart.

The coaches delved into the issues by firstresponding to misconceptions about their ath-letes.

“People think student-athletes don’t takeacademics seriously,” volleyball coach CraigSkinner said. “It’s hard not to find my athletesstudying.”

While some coaches looked to debunk themyth that athletes don’t care about class, base-ball coach Gary Henderson wanted the audienceto know that not all athletes are set financially.

“People think everyone is on a full ride,”Henderson said. “People don’t get how themoney works.”

Another misconception the coaches tried todiscredit is that coaching is not a full-time job.

“Recruiting is a 362 day-a-year job. If not,you get beat,” Henderson said. “You’ve got togo see recruits. Recruiting depends on rela-tionships.”

Head softball coach Rachel Lawson discu-ussed punishment for student-athletes’ wrong-doing.

“Consequences don’t mean as much as theused to,” she said.

While all three coaches expressed concernfor the changing student athlete, they allagreed that aspirations outside of sports are amust for success.

“Three out of four families think their kidis going to play in the big leagues,” Hendersonsaid “There are issues when it doesn’t hap-pen.”

Gary Hermannnews@kykernel.com

Athletics tackles issues

at forum

As UK changed who would be coachingfootball games for the 2010 season, Lexingtonofficials changed how fans would be tailgatingthose games.

Officials met Thursday outside of Common-wealth Stadium to discuss changes the GameDay Task Force made in parking, safety and tail-gating for UK home football games this season.

“Everyone that comes here on Saturday isgoing to have a great time,” Mayor Jim New-berry said. “And at the same time, we’re goingto make sure that our neighborhoods are wellprotected and everybody has a safe day at thegame.”

A communications service new to thisyear called GuestAssist will allow fans to re-port behavioral problems and disturbances viatext messaging. By texting CATS to 78247with a message and seat location, fans cancommunicate with stadium operations person-nel without leaving their seats.

Other changes beginning in 2010 state thatno tow-behind trailers will be allowed in stadi-um parking lots without a permit, and no mo-torized vehicles, including golf carts and scoot-ers, will be allowed anywhere in the stadiumcomplex, except those used by individualswith disabilities.

“With the trailers, were trying to make surewe have plenty of parking for everybody, plus itgoes back to (the fact that) things could be hid-den in a trailer that could be harmful,” said UKPolice Chief Joe Monroe. “We’re trying tomake sure we take care of all the safety meas-ures in and around the stadium on game days.”

Changes in tailgating were made statingthat vehicles parking on Cooper Drive may notarrive and set up before noon on Friday, andtwo vehicles will be allowed to park parallel to

By Brian Shlonskybshlonsky@kykernel.com

Major changesto tailgating

See TAILGATING on page 2

CLEAN AS A WHISTLE

A business started by UKgrad students and alumni isgiving students a break fromone of the most dreaded partsof college life--doing laundry.

Fresh Laundry Service is abusiness that picks up, washes,dries, folds and delivers laun-dry for students living in UKdorms or surrounding housesand apartment complexes.Fresh's website describes it asa service “designed to helpmake college students moreproductive.”

“Doing laundry is a realtask,” Fresh CEO Garrett Ebelsaid.

Ebel said his company canhelp save students an averageof two hours a week--time thatcould be spent studying, im-proving grades, getting in-volved on campus or hanging

out with friends.The business began in June

with Ebel and chief financialofficer Aaron Fons, who want-ed to provide an affordable andhelpful service for students.The Fresh team expanded toinclude chief operating officerLuke Murray, marketing direc-tor Lauren Fleming and fresh-man Matt Storrs.

Fresh did about 600pounds of laundry over thesummer as it started up, Fonssaid.

With choices of signing asemester-long contract or usingthe service on an as needed ba-sis, Fresh picks up laundry at ascheduled time that is conven-ient for the customer andbrings it back within 24 hours.Customers are given a “Fresh-bag” and can deposit as muchlaundry as they want. Con-

By Becca Clemonsnews@kykernel.com

Laundry service booming

See LAUNDRY on page 2

When Tolly Ho cus-tomers complained aboutthe high prices of the es-tablishment’s commemo-rative bricks, the restau-rant’s ownership listened.

Tolly Ho, which willmove to its new locationearly next year, hasdropped prices on per-sonalized bricks that willbe built into the new lo-cation, said consultantKathleen Martin withRocketComm Marketing.

Martin said that Tol-

ly Ho owner Roy millingwants all customers toparticipate in cementingtheir name in the restau-rant’s history.

Bricks were original-ly $500 for students, butare now $300. Studentbrick purchasers will alsoreceive a $150 gift card tothe restaurant. Studentsthat cannot afford the$300 can purchase a brickwith other students for aslow as $50, Martin said.

Alumni and commu-nity members can nowpurchase a brick for $500with a $200 gift card.

Patrick Sullivanpsullivan@kykernel.com

Tolly Ho lowers brick prices

The Louie B. Nunn Center forOral History has unveiled the finishedproduct of a two-year project focusedon the history of the Buffalo TraceDistillery.

According to a press release, theproject aimed to capture the memoriesof the distillery’s friends and family toserve as a virtual time capsule for fu-ture generations.

The Nunn Center preserves thehistory of Kentucky and universitythrough interviews. All of the inter-views with Buffalo Trace Distilleryand the other subjects of the center’soral history projects can be found at

the Nunn Center website.Located in Frankfort, Buffalo

Trace dates back to 1787. The distill-ery was recently honored as theWhisky Magazine 2010 World Iconsof Whisky "Whisky Visitor Attrac-tion of the Year." The company hasalso won over 200 awards for itswhiskey.

"To have been given an insider'slook at the rich history of not only thedistillery itself but also the bourbonindustry is such a rare opportunity,”Nunn Center director Douglas Boydsaid. “We're excited that now thesestories will live on for future genera-tions to learn about the history andtradition of one of Kentucky’s signa-ture industries."

Gary Hermannnews@kykernel.com

Tracing the history ofBuffalo Trace

PHOTO BY BRANDON GOODWIN | STAFFGarrett Ebel loads a dryer with laundry at Jackline Soap and Suds in this photoillustration.

Score: cross country runs into new season. See page 3

Online: Columnist Previews MTV Video Music Awards

To get the advantage, check theday's rating: 10 is the easiest day,0 the most challenging.Aries (March 21-April 19) —Today is a 6 — Family responsibil-ities require your undivided atten-tion. If you want friends to knowwhat's up, tell them yourself.Don't keep it a secret.Taurus (April 20-May 20) —Today is a 6 — Like a butterfly,you flitter from one project toanother without much direction.For the best results, choose oneidea and pursue it logically.Gemini (May 21-June 21) —Today is a 5 — You have too manyirons in the fire. Weave your activ-ities together, first by applyinglogic, and then by anticipatinggood fortune.Cancer (June 22-July 22) —Today is a 7 — Don't expect visi-ble results from today's efforts.Everyone is chipping away at the

requirements, but may not beready to share results.Leo (July 23-Aug. 22) — Todayis a 6 — A neighbor may try todistract you from household mat-ters that require attention now.Someone at home watches thefort and calls you back in when it'stime.Virgo (Aug. 23-Sept. 22) —Today is a 6 — Did you sleep welllast night? If not, take time out fora quick nap or quiet time to relievestress. Get the people around youto do the same.Libra (Sept. 23-Oct. 22) — Todayis a 6 — An idea you've nursedalong unfolds today. You don'tneed a lot of money to take thenext step. Enthusiastic co-workersmake your dream possible.Scorpio (Oct. 23-Nov. 21) —Today is a 6 — Internal dialogueprovides you a different point oflogic. Harmony is the goal, and theassertive energy required toachieve it. Imagine freedom.

Sagittarius (Nov. 22-Dec. 21) —Today is a 5 — Don't be the onewho's dragging their feet now. Youwant instant results, remember?Ignore side issues to achievesteady forward movement.Capricorn (Dec. 22-Jan. 19) —Today is a 7 — As you explorecommunication avenues, a newfortunate vista opens up. Othersmay fuss about details. Moveahead cautiously.Aquarius (Jan. 20-Feb. 18) —Today is a 7 — Associates allagree to a central change you'vesuggested. Move ahead beforeanyone changes their mind. You'reglad this is out of the way.Pisces (Feb. 19-March 20) —--Today is a 7 — Don't drag your

feet. You might stub your toe.Instead, move briskly ahead,enjoying the harmony that comeswith working smoothly in a team.

PAGE 2 | Friday, September 10, 2010

MCT

4puz.com

Horoscope

The final curtain falls Sept. 17 forlong-running soap opera "As theWorld Turns," which debuted as a 30-minute serial April 2, 1956. In its 54years, "ATWT" dominated the ratingsfor two decades, prompted a primetime spinoff ("Our Private World"), in-troduced daytime television's firstgay male character (Hank Elliot) in1988 and won four daytime EmmyAwards for best show. It also createdsome of soap's greatest supercou-ples. Here are five that "ATWT" fanswill never forget.

Holden and LilyHolden Snyder and Lily Walsh

captured soap fans' hearts with theirpoor-boy, rich-girl love story. Theymet when Holden was a stable boyworking for Lily's mother. Their on-again, off-again relationship weath-ered the possibility of their being re-lated, amnesia, two of Holden's se-cret love children, kidnappings andmore. Even when apart, their feelingsfor one another were evident. To-gether, they had three children: Faith,Ethan and Natalie.

Jeff and Penny

As the soap's first supercouple,Jeff Baker and Penny Hughes werecredited with launching the show toNo. 1. Their storied romance reachedits pinnacle in 1958 when they mar-ried on Christmas Eve, and viewersacross the country reportedly tunedin, dressed in their Sunday best. Jeffalso recorded a love song for her,aptly named "Penny." Their romanceended when Jeff died in a car acci-dent.

Steve and BetsyThe star-crossed love of Steve

Andropoulos and Betsy Stewart be-gan with a deathbed promise toSteve's brother that drove Betsy tomarry another man. But her love forSteve repeatedly brought her backinto his arms, and upon discoveringher daughter, Dani, was his, Betsymarried Steve on May 30, 1984.Their wedding was watched by 20million viewers, making it the sec-ond-highest rated episode in U.S.soap history.

Luke and NoahLuke Snyder and Noah Mayer

were named one of television's top

power couples by TV Guide and greatsupercouples by EntertainmentWeekly. They are the first gay super-couple on daytime TV. At first Noahstruggled to accept his sexuality buteventually admitted his feelings forLuke. The characters made history bysharing the first gay male kiss onU.S. daytime television. A YouTubevideo of the kiss was the mostwatched the following day.

Tom and MargoTom Hughes and Margo Mont-

gomery fell in love while investigat-ing Mr. Big. They married in 1983and went on to become a soapanomaly: They were one of the onlysupercouples to marry and stay thatway for more than 25 years. Theirmarriage survived affairs, resulting ineach having a child by his or herlover; Margo facing murder chargestwice and being raped; a legal sepa-ration; and plenty of drama involvingtheir son, Casey.

Soap opera sees its end

MCT

FROM THE FRONT PAGE

each other, but not in ditches,flood areas, on sidewalks orother marked off areas.

Monroe said the opera-tions manual for game daysincludes more than 150pages, and it takes over 250public safety personnel in acollaborative effort fromstate, local and federal offi-cials to ensure a positive

game day experience.“We start planning for

this operation as soon as thefootball season ends (fromthe previous year) and wehave a plan that we have beencontinually evolving for thelast four years, building uponit, adding new things, thingsthat don’t work, we take themout,” Monroe said.

Also included in thisyear’s plan is the banning ofbackpacks worn by guestsinto the stadium. Monroe saidbackpacks were viewed as a

potential safety hazard wherecontraband such as alcoholand weapons could be illegal-ly smuggled past the gates.

UK President Lee Toddstressed the impact UK ath-letic events have on the cityof Lexington.

“We want individuals (atthe game) to respect the city,and respect our neighbors andrespect our campus,” Toddsaid. “We want the story fromthe game to be about theplayers on the field, not theadjacent area.”

TAILGATINGContinued from page 1

tracts offer weekly and bi-weekly rates with flexibility.,According to the company’swebsite, as-needed washingcosts $1.50 per pound

“Not only will we do yourlaundry for you but we willdo it better than you couldeven possibly do it yourself,”Fons said.

Fresh is run with its five“core values” in mind--“Fresh, Flawless laundry ...delivered Fast, by Friendshaving Fun.”

“Any activity you canthink of is a better time than

doing laundry,” Fons said.“Everybody needs laundrydone at some point. It's just abig hassle.”

Fresh is for students whomay not have the time or whomay not even know how todo their own laundry, he said.

“When you take into con-sideration the cost of deter-gent, water, electricity and thetime you spend doing yourlaundry, the price you pay forthis great service is wellworth the investment,” cur-rent Fresh customer EvanBlanford said.

As it grows, Fresh's goalis to focus on the dorm popu-lation, Ebel said. The busi-ness has also serviced resi-

dents in Lexington.“In terms of our cus-

tomers, we've got the wholespectrum,” Ebel said. “Ourtarget customer is hopefullygoing to be the student.”

Fresh is planning to part-ner with local laundromatsthat will offer machines to thecompany for discountedprices, Ebel said.

“We're really doing it tohelp the students,” Ebel said.“We're doing this so that wecan offer a great service, butwe also want to build ourown business skills withdreams of starting a largercompany someday. Startingsmall and learning is a hands-on way to do that.”

LAUNDRYContinued from page 1

PHOTO BY BECCA ACETO | STAFFMatt Wagner, a senior on the UK cross country team, runs with his team members through a local Lexington neighborhood on Thursday, September 2, 2010.

SCOREFriday, September 10, 2010 Page 3

The UK cross countryteam is beginning its seasonwith leaps and bounds.

On Tuesday, sophomoreLuis Orta was announced asthe Southeastern ConferenceCross Country Male Athleteof the Week.

The honor was given toOrta for his performance atthe San Francisco Invitation-al. Orta ran the course, whichpasses through San Francis-co’s Golden Gate Park, in24:52. The course was eight

kilometers and with that timehe received his first individ-ual title.

“”Luis was coming off aninjury, which kept him fromrunning at the Southeast Re-gionals last season and fromthe entire indoor/outdoor sea-son,” UK spokesman SeanHilen said. “It was a greatstart for him to come out thatstrong and run his personalrecord so early in the year.”

Orta is the freshmanrecord holder in the indoor3,000m run, indoor 5,000mrun and 3,000m steeplechase.Along with those records, in

the 2009 season, he was re-warded All-SEC OutdoorSecond Team, All-SEC Out-door Freshman Team, All-SEC Second Team and All-SEC Freshman Team.

In the coaching scene,UK alum and seven-timeNCAA Championship quali-fier, Thomas Morgan wasnamed Kentucky’s assistantcoach for distance events intrack and field early this sum-mer.

Morgan was the 2003SEC cross ountry championand while competing for UKhe was a two-time All-Amer-

ica honoree for the distancemedley relay in 2001 and2003.

As a five-year member ofZap Fitness, Morgan quali-fied and participated in the2004 and 2008 U.S. OlympicTrials. His top performanceearned him a tenth place fin-ish with a time of 13:47.76 inthe 5,000m run during the2008 Olympic trials.

Morgan is returning toUK with records in threeevents in the top five andthree events in the top 10 ofKentucky record books. Healso still holds the record for

the 5,000m run with a time of13:45.57. Along with holdingrecords in various events,Morgan was a five-time All-SEC performer.

“Thomas brings someyouth to the coaching staff,”Hilen said. “His success as anathlete is something the teamcan look up to, because he isonly one year removed fromthe professional circuit. It isvery much in reach forthem.”

The accomplishments ofOrta and sophomores ChelseaOswald and Cally Macumberare already starting to mirror

those of Morgan. All threerunners were All-SEC recipi-ents during their first year atUK.

The Cats will travel nextto New York to compete intheir next meet, the Iona Col-lege Meet of Champions onSept. 18.

“(UK head coach DonWeber) has been animateabout not setting goals for theseason,” Hilen said. “Most ofthe team, especially on thewomen’s side, is very young.He is just looking to see whatthey have and then he plansto go from there.”

By Rachel Sarnovskysports@kykernel.com

Cross country earns early accolade

Chandler (5-1)Howard

Sports EditorGeorgiaOklahomaOhio StateAlabamaOregonNotre Dame

Aaron (3-3)Smith

Asst. Sports EditorSouth Carolina OklahomaOhio StateAlabamaOregonMichigan

Ben (4-2)Jones

Staff WriterSouth CarolinaOklahomaOhio StateAlabamaOregonNotre Dame

Matt (6-0)Murray

Editor-in-ChiefGeorgiaOklahomaOhio StateAlabamaOregonNotre Dame

Nick (5-1)Craddock

Staff WriterSouth CarolinaOklahomaOhio StateAlabamaOregonNotre Dame

Katie (4-2)Perkowski

Managing EditorGeorgia OklahomaOhio StatePenn StateOregonMichigan

krystalball Picks for Saturday, Sept. 11

THIS WEEK’S GAMESGeorgia @ South CarolinaFlorida State @ OklahomaMiami (FL) @ Ohio StatePenn State @ AlabamaOregon @ TennesseeMichigan @ Notre Dame

Welcome, UK footballlovers – it’s opening weekend

at Common-wealth Sta-dium.

T h eCats movefrom onemajor in-trastate rivalto another –wait, UKand WesternK e n t u c k yisn’t really arivalry?

Oh. Awkward.Actually, the lack of op-

position between the teams isobvious, and for good reason.The two have only playedeach other once, primarily be-cause WKU has only beencompeting as a Division Iprogram for a year. But theywill face each other for thenext four years, two in Lex-ington and two at LP Field inNashville.

The only real reasonmuch of the Blue and Whitefaithful is remotely interestedin this weekend’s game is be-cause it’s the first home gameof the season. It is everyone’sinitial excuse to get plastered

in public, stumble into thestadium and shout from thetop of Section 200 at the mi-cro-sized players runningaround on the field. Woot,woot.

If UK Athletics is going topay a team $250,000 per gameto come take a beating fromthe Cats, it might as well be ateam who will make the gameinteresting. Building a rivalrywith a team on a 21-game los-ing streak (which WKU cur-rently faces) is difficult. Thereis simply no appeal.

Saying that, WKU didplay Nebraska well last Satur-

day. So fans won’t likely seea repeat of the 41-3 trouncingUK put on the Hilltoppers inthe team’s first meeting in2008.

At least one thing has po-tential to keep fans occupied– trying to figure what thehell that red blob dancing onthe sidelines is (and whyeveryone adores it so).

But when the belovedblob stops dancing, a less-than-entertaining footballgame will likely be all that’sleft. When it does, fans willbe ecstatic, yet bored in thesame instance.

The non-existent rivalry

Key Matchups:

UK’s front seven vs. RBBobby Rainey

After giving up 190 rush-ing yards against Louisville,the Cats’ front seven will becharged with the responsibili-ty of stopping Rainey frommaking big plays out of thebackfield. Rainey, a junior,ran for a career-high 155yards, added a touchdownand was one of the few brightspots for the Hilltoppers intheir season-opening 49-10

loss against then-No. 8 Ne-braska. Although UK juniorlinebacker Danny Trevathantallied 11 tackles last week,more of the Cats up front willbe expected to further assistTrevathan to minimizeRainey’s effectiveness.

Edge: UK’s front seven

UK’s running game vs.WKU’s defense

Senior tailback DerrickLocke, sophomore tailbackDonald Russell and juniorwide receiver Randall Cobbformed a formidable three-

pronged rushing attack tostart the season, combiningfor 220 yards and three UKtouchdowns. Earlier in theweek, UK head coach JokerPhillips said that one of themore impressive aspects ofWKU was its size up front onboth sides of the ball.

Edge: UK’s running game

UK head coach JokerPhillips vs. WKU headcoach Willie Taggart

The expectations eachcoach faces this weekend aredrastically different. Phillips

had a lot of teaching mo-ments to draw from in theLouisville game. Meanwhile,a win for Taggart, who man-aged to motivate his team torespond with 219 yards in thesecond half against Nebraskaafter moving the ball pastmidfield once in the first half,would surely make him ahero in Bowling Green, Ky.

Edge: Phillips

The Final Edge: Maxi-mum edge in favor of UK.

Read the full version ofthis article at kykernel.com

The Edge: UK vs. WKUBy Nick Craddock

ncraddock@kykernel.com

CHANDLERHOWARDKernel

columnist

MATTHEW STALLINGS, Kernel cartoonist

‘Jersey Shore’invades pop

culture

Hair gel, a tanned andtoned bod, flashy clothes, apassion for partying and thetendency to fist pump andget into fights at the club —or over dirty dishes.

These are the qualifica-tions to be a cast member ofthe Jersey Shore. A huge hitfor MTV, Jersey Shore hasinfiltrated our culture to thevery core, and has long out-lived its fifteen minutes offame.

“Snooki” and “The Situ-ation” are now as commonhousehold names as Bradand Angelina. What onceseemed to be a practicaljoke has now turned into anational pastime, and Amer-ica just can’t get enough ofthe shore.

The new “it” thing be-came the “guido” culture.According to the portrayalon the show, it is a lifestyle,perhaps even a cult of sorts.Typically of Italian descent,the guido grabs life in aripped-bicep embrace. Thereare some very importantrules to being in this exclu-sive club.

If the guido life were areligion, which it just mightbe to the cast members, theTen Commandments wouldbe GTL (Gym, Tan, Laun-dry). This is the daily sched-ule of the guido, the mun-dane routine. But at nightthey come out to play atnight clubs where the juiceis flowing.

This is the guido in hisprime, fist pumping to any-thing the DJ is spinning. Onthe show, the combinationof alcohol and misunder-

standings and over-dramati-zation, always result in ascuffle of some sort. Eitherthat or the night ends inrisky (or more appropriate-ly, risque) decisions andwalks of shame in the ear-ly morning.

It is my general under-standing that the reason thisshow is so popular is that itstrokes the moral ego of awide audience of people inAmerica.

From the college studentperspective, comparing your“wild and crazy” night tothat of a typical episode ofJersey Shore makes it seemlike a quiet night at home.

Simply put, the showglorifies shamelessness andself indulgence. Althoughthis can be a dangerous ex-ample, especially to theyounger, impressionable au-dience, it offers a vicariousexperience to witness thedrama without having towake up with a nasty hang-over and a busted lip.

The cast of Jersey Shoreis riding high on the peak oftheir celebrity, and whoknows when they will reachthe tipping point. New Jer-sey is only gaining populari-ty as a trend, with otherchannels like Bravo follow-ing suit with their “RealHousewives of New Jersey,”a smash hit.

Yet just like any zealoustrend (Twilight, anyone?)the hype will eventually diedown. And who knows whatgeographical area we willfocus on next.

At one time it was theO.C., perhaps Kansas willhave its day? Until then,America will sit and watchthe guidos and guidettes asthey fist-pumping their wayinto our hearts.

Sara Nelle Murphy is acommunications sopho-more. E-mailopinions@kykernel.com.

Student offers perspective on Sept. 11One of the two major re-

ligious events observed byMuslims worldwide, Eid Al-Fitr is a celebration of themercy bestowed by God dur-ing the Muslim fast in themonth of Ramadan. As a partof those events, every Mus-lim gives a set portion ofmoney which goes directly tothe poor.

Due to the shifting natureof the lunar calendar, thisyear’s Eid Al-Fitr will be cel-ebrated on Sept. 10, the daybefore the mournful anniver-sary of the terrorist attackson the Pentagon and WorldTrade Center.

The juxtaposition ofthese two events begs sever-al questions.

How is it that 19 menwho felt determined to harminnocent civilians can sharethe same religion as thosewho celebrate by giving incharity?

How can those whocrashed planes into the WorldTrade Center towers claim toworship the same God asSalman Hamdi, a Muslimwho volunteered his skills asan EMT on Sept. 11 and diedtrying to save Americanlives?

How can some WestBank Muslims demand thedestruction of a Jewish statewhile other natives (likeFadil Bayarri, who built a

Jewish temple for free inArkansas) dedicate their livesto bridging divides?

This unusual contradic-tion exists, in fact, in everylabeled section of society.

Christianity, a traditionthat many millions of kind-hearted individuals adhere to,must also share their namewith a Serbian Christian mili-tary who murdered 200,000Bosnian Muslims and rapedas many as 50,000 more.

Even atheists fall intothis issue. While pioneers intechnology and science thatduly contribute to society ontheir own moral grounds,atheists must also struggle toexplain the actions of PolPot and others who becamemilitant in their desire toeliminate religion from theirpolitics.

Truth be told, the divi-sions all of these aforemen-tioned conflicts lay not be-tween Muslim and Christianor believer and non-believers.These conflicts, in fact,

source from advocates of in-tolerance and misinformationwinning in their struggleagainst voices of advocacyand pluralism.

In all of these cases, pub-lic opinion was won over bydemeaning the “other” as lessthan human, by inciting self-fulfilled prophecies of vio-lence through oppression andaggravation and by alteringthe discussion through distor-tions of fact.

These groups of intoler-ance feed off one anotherfor strength by populism,each growing stronger withthe fear they create of oneanother.

When viewed from thisangle, it becomes easy to un-derstand why a church mightmalign fellow Christians whourge them not to burnQurans, why the Taliban andal-Qaida do not hesitate tokill fellow Muslims to ad-vance their cause and whymany would rather you notlearn the facts about the

“Ground Zero Mosque.”The best way to fight

these war-profiteers is tolearn the facts.

The “Ground ZeroMosque” is no more amosque than your local air-port; both have spaces forMuslims to pray, but neitherare designed specifically forworship.

The project is actually acommunity center which willhave an indoor pool, a the-ater, several recreational gymareas and a 9/11 memorialcenter. The center is twoManhattan blocks fromGround Zero, which is farenough away to be complete-ly out of view.

The funding comes fromThe Kingdom Foundation, anorganization owned by a ma-jor businessman who ownsstock in several US business-es, including Newscorp.

And, most importantly,those Muslims using the cen-ter are the same Muslimswho have been living peace-fully in New York for severaldecades.

Learn the facts, and fearcan become a thing of thepast.

Matt Longacre is a Pat-terson School Graduate Stu-dent. E-mail opinions@kyk-ernel.com.

Burger King overlooks US markets

On Wednesday, the Ker-nel named the top burger lo-cales in Lexington, accordingto UK students. But anotherwell-known burger joint maynot enjoy as much praise bythe campus crowd, as thecompany has chosen to ex-pand to a slightly differentdemographic.

Most burger fans areaware that Burger King hasbeen sold for $3.26 billion to3G Capital, a private equityfirm with close ties to LatinAmerica.

New Burger King co-chairman and CEO JohnChidsey claimed that the re-cent move will help it toreach a new market in over-seas customers. Representa-tives from 3G Capital echoedthis goal, saying that the firmplans to target Asian and Lat-in American markets.

Initially, this claim thatBurger King wants to reachmore foreign markets appearsto be a clever cover-up for,

“We’ve exhausted our Ameri-can market, so now we’regoing to invade and/or ex-haust another country’s.”

But maybe that is inac-curate.

According to an Associ-ated Press report, more thana third of Burger King’s loca-tions are outside of the U.S.In the past year, 90 percentof its new locations werebuilt abroad.

Burger King currentlyhas more than 12,100 restau-rants worldwide. BK is thesecond largest hamburgerchain after McDonald’s Corp.

Is it really considered anexpansion if the company inquestion is already No. 2overall?

In fact, this revamping ofBurger King mirrors whatMcDonald’s went through afew years ago. Rememberthe backlash McDonald’s re-ceived following MorganSpurlock’s popular documen-

tary, “Supersize Me”? In direct response to the

negative criticism, McDon-ald’s added healthier items toits menu: more salads, grilledchicken sandwiches, appledippers, etc. Some analystshave even argued that its re-cent venture in the specialtycoffee drinks market has giv-en other Morning Joe stapleslike Starbucks an unexpectedjolt as sales have declined.

I’m not sure if that’s theroute that Burger King in-tends to take, but it certainlywouldn’t harm its bottomline. For one thing, it wouldentice other populations tothe brand.

Burger King’s current tar-get audience is men 18 to 34.The economic recession hasmeant many of these once-faithful customers have hadto switch over to cheapercompetitors for their burgerfix.

By introducing new

menu items, Burger Kingmay then vie for the attentionof groups such as soccermoms or health-consciouscustomers, as McDonald’shas successfully done post-menu upgrades. Perhaps thatwould realistically put BK inthe running for top burgerchain in the world.

The problem is not thatBurger King hasn’t reachedenough markets, promptingthe company to move over-seas. More so, it is the lackof reevaluation of currentconsumers and unwillingnessto make some menu tweaks,which could bring previouslyuntargeted people groups tothe brand.

Burger King will face thesame lag in sales when it ex-pands to Asian and LatinAmerican markets if it stickswith its current identity. Theonly viable solution is tochange from within, do itbetter and differently thanMcDonald’s and see wherethat takes the company.

Once those actions areexecuted, I’d be curious tosee how many people are in-spired to “have it your way.”

Shannon Frazer is a jour-nalism senior. E-mail sfraz-er@opinions@kykernel.com.

These conflicts, in fact, source fromadvocates of intolerance and

misinformation winning in their struggle against voices of advocacy

and plural.

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Burger King will face the same lag insales when it expands to Asian andLatin American markets if it sticks

with its current identity.

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The Kentucky Kernel

For SaleMoped for Sale, 150CC, 60MPH, 70MPG, New, $975,859-278-1343

Visit Maggie's Vintage Treasures for VintageCostume, and Equine Jewelry Fri-Sun (9/10-9/12)Booth 204 in Octagon of Athens ElementarySchoolhouse Antiques Show, 1 mile east of 1-75 exit104 Athens-Boonesboro Road; turn right at yellowblinking light in Athens

Real Estate For Sale

3232 Kirklevington, 2BR/1FBA/2HALFBA, LargeLiving Room with fireplace. Dining Room with walk-out to private patio. Newly remodeled Kitchen withlots of cabinets. NEW stove & refrigerator. LargeLaundry Room with plenty of storage. W/D, One-cargarage. $108,000. Call 859-493-0055 or 859-802-2792.

1083 Taborlake Drive, Near UK! Spacious town-home over-looking lake. 5BR/3.5BA, RecreationRoom, Attached Garage, $345,000, Joanie at 859-229-9006

For Rent1 Bedroom

Bell Court area, 1BR Historic Apartment, HardwoodFloors, W/D, Off-street Parking, $500/month, waterpaid, 288-5601

1BR Waller Avenue, Hardwood Floors, Free Internet& Cable TV. $465/mo 859-494-8075 or www.waller-apts.com

1 BLOCK FROM CAMPUS: 1 & 2BR, AC, parking.$395-up. 269-4129, 576-2761 call after 6pm.

Downtown Location. Fully renovated 2nd floor apt.with spectacular view. $545, 494-5058

1BR, Carpet, 2nd Floor, 1 Person, UK/WoodlandPark. Quiet. $600/mo, bills paid, 859-539-3306

UK/Chevy Chase. 1 Person, $550/mo. Bills paid.Hardwood, quiet area. 859-539-3306.

Large Efficiency Apartment, $440 /month + Electric,

Perfect location for those attending UK, 1/2 blockfrom Main Campus 1 block from Main Library,Grocery, Laundry within walking distance,Unfurnished Call 859-270-6860 Anytime

2 Bedroom

2BR Duplex for Rent, W/D Hookup, Spacious.Lansdowne area. Call 266-6401.

2BR-3BR/2BA Bungalow located on NicholasvilleRd with a yard perfect for tailgating, $750, AvailableNow! Call 859.233.7474

1 BLOCK FROM CAMPUS: 1 & 2BR, AC, parking.$395-up. 269-4129, 576-2761 call after 6pm.

2BR apts. within walking distance to UK. Please call859-252-4656 or visit www.myukapt.com

2BR, Cozy & Cute Apartment, Richmond Rd. area.Low electric, heating & AC. $495, 494-5058

2 Bedrooms – 2-minute walk to campus and down-town! Luxurious, Center Court, $1,250 plus elec heat,controlled access, parking, W/D,bthomason@insightbb.com

2BR/1BA, W/D, Dishwasher, all electric, $850/mo,one block from campus. Call 502-500-6842

2BR Apartment, Rose Street, $595/mo + utilities, 859-948-5000

2bd 2ba Aintree condo 10 min to UK all elec withdeck/pool $625 call 299-6728

3 Bedroom

3BR/2BA House near 3rd and Jefferson.Washer/dryer hookup, dishwasher, patio. $900/mo,no utilities included. 859-699-2395.

458 Ashland Terrace. Older 3BR/2BA home withcarport. Stove, refrigerator, washer, dryer fur-nished. Background check $20. No pets. Lawncare provided; $900/month. Call Bob, Ric or Kelly at266-2581.

Just became available; 3BR-4BR House on StateStreet. Large porch and yard, spacious rooms,walking distance to campus. 9-month lease.Available Now! 859.233.7474.

3BR apts. within walking distance to UK. Please call859-252-4656 or visit www.myukapt.com

3BR (Walk to UK, Downtown) Remodeled, carpet,parking, $900/mo. 421-8957

3BR Apartment off University, $700/mo + gas & elec-tric, 859-948-5000

House For Rent: 3bd 2ba deluxe house 10 min to UK$850 call 299-6728

4 Bedroom

4BR/2BA, Near Hospitals & CommonwealthStadium, W/D, Off-street Parking, $1,150/mo. 859-269-7878 or 859-619-0913

4BR/2.5BA, Luxury Townhouse, close to campus, allelectric. W/D, Dishwasher, security system, LargeBedrooms, Hardwood, 2-Car Garage, $1200/mo, 288-5601

4BR apts. Within walking distance to UK. Please call859-252-4656 or visit www.myukapt.com

5 Bedroom

Large 5BR/2.5BA Home 2300sq.ft. Many upgrades,parking for 6 vehicles, 5 minutes from campus, deckand 2 patios. $1,600/mo. 859-619-2808.

5BR house within walking distance to UK. Pleasecall 859-252-4656 or visit www.myukapt.com

6 Bedroom

6BR house within walking distance to UK. Pleasecall 859-252-4656 or visit www.myukapt.com

1-9 Bedroom Listings

323 Old Virginia Avenue, No Pets, Street Parking,References. Duplex, 1.5BR $375/mo., 2.5B/R$425/mo., $400 Deposit, Year Lease. 277-6900

3, 4 & 5 Bedroom Houses in center of campus,garymiel@aol.com or 859-433-2692

Walk to campus, 7BR/3BA duplex on Aylesford Pl. 2kitchens, 2 W/D, off-street parking, and a coveredfront porch. Can be split to 3BR & 4BR.Patriotrentalsllc.com. 433-0996

2,3&4BR Townhomes, close to shopping, school &library. Would provide all lawn care. Floor plans areavailable on website, www.bgfinehomes.com. CallSarah @ 859-621-3578

Historic Renovated Property with formal living &dining, plus basement. $695, 494-5058

9BR House, 3BA, off Rose St. 5800 sq ft, $1600/mo +utilities, 859-948-5000

Parking

Parking Spaces Available, $295/Semester, 423Aylesford PL. Check out google maps to see amaz-ing Location, Call 859-270-6860 Anytime

HelpWanted

Help Wanted!! Vendors needed for UK HomeFootball Games! Please call 8598034068 or emaildjccs31@yahoo.com

Receptionist/Runner/File clerk needed at downtownLexington law firm. 15-20 hours per week. Pleasesend resumes to P.O. Box 34188, Lexington, KY40588-4188

Childcare Workers Needed for Mother’s MorningOut Program and evening church programs.Education/Childcare Majors preferred.mdunlap@ccclex.org.

Wanted: Web-Design Master. Must be advanced inRuby on Rails system. EmailMyCampusTonight@yahoo.com for info.

Practical Self-Defense, Good Exercise, Life-longfriendships. UK Chinese Karate Club acceptingbeginners, Mondays 6:30pm, Beull Armory,uk.shao.lym.ryu@gmail.com, 421-4335

Miscellaneous Yard Work – Other than mowing –part-time fall and spring semesters. Dependabilityrequired. Call 268-0433

Pharmacy Tech. at Wal-Mart in Nicholasville. 25-30Hours/wk. No experience needed. Flexible hoursrequired. 859-885-9490.

UK Professor needs Babysitter, 3 Nights/week, 30minutes from campus. $8/hour, 879-6412, LeaveMessage.

Procurement Assistance Software & Support, LLC(PASS), an eProcurement company based inLexington, Ky., is looking for a part-time program-mer – (10-20 hours per week) with excellent skills inphp/mysql/html/css. Hourly pay will be determinedby experience. The programming will be home-based. If interested in more information, pleaseemail your resume, or any questions to LarryHancock at larry.hancock@economicengine.com

Home Health Aid, PRN with possibility of permanenthours. $8/hour. 859-309-0081

Part Time – Customer Service. Staff needed to makeand receive calls to our customers. M-Th 5:00 to9:00 PM (16 hours/wk). Must have good communi-cation skills. Everybody that works here loves it.$8.00/hr plus bonuses. Email resume to: jobs@trust-edhealthproducts.com.

PT Tutors and Instructors who can teach Englishlanguage and school subjects to Japanese peoplewhose ages range from pre-school to adults.Degrees required. Send resume to: ObunshaBluegrass Academy, 2417 Regency Road, Suite F,Lexington KY 40503 or email to: KKuroki@aol.com.

Leasing Consultant – PT, Weekends, Are you a starperformer? Are you results oriented? Would you liketo determine your own income potential? We areseeking a driven Leasing Consultant to join our teamof professionals. We offer a respectful, friendly andteam-oriented environment with a competitive basepay of $8/hour, plus excellent commission opportu-nities. Part-time hours: Sat. 10a-3p/Sun 1p-4p, withadditional flexible hours during the week. Previoussales experience, reliability and an outgoing per-sonality are most successful in this position. Pleasesend resume toSharon@AndersonCommunities.com

Receptionist for New Car Wash & Gift Shop. FullTime/Part Time. Call Tonya (859) 699-7244

Full/Part-Time Help Needed at Vet Clinic. Apply inperson to 1073 S. Broadway

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Lexington Kumon Center seeking assistants to helpstudents with math & reading. $8-$12 per hour. tri-ciamartino@ikumon.com.

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Opening for Wait-Staff, Yesterday’s Billiards Room,Convention Center. Apply in person.

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PersonalsHealthy Marijuana Users Needed for BehavioralStudy. Researchers with the University of KentuckyCollege of Medicine, Department of BehavioralScience are recruiting healthy volunteers ages 18-40 to participate in a research study to evaluate thebehavioral effects of marijuana. Qualified volunteerswill be paid for their participation. The studyinvolves completion of 8 to 16 testing sessions andare run in a pleasant setting during daytime hours.Snacks, movies, video games and reading materialswill be provided. Please call (859) 277-3799.Investigators will return your call to discuss eligibili-ty. Or visit our website at http://rrf.research.uky.edu

Sky-Diving Instruction, www.jumpingforfunskydiv-ing.com, 502-648-3464

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Lost &Found

Sprint cell phone found in Classroom Building.Identify which room and type of phone to claim. E-mail embrod2@uky.edu

Student-run radiostation WRFL caresabout promoting inde-pendent and progressivemusic and art, especial-ly in Lexington. That’swhy they’re bringingback the week long artsfestival Boomslang fora second run.

This year’s Boom-slang, subtitled “A Cele-bration of Sound & Art,”began Thursday night,with a dance party atBar Lexington.

WRFL Public Rela-tions Director AnthonyTaylor said he has highexpectations for this

year’s bigger and betterBoomslang.

“We are more focusedthan last year,” Taylorsaid. “Last year was greatbut now, having the expe-rience from the previousone, we know what wewant and have more qual-ity across the board as faras venues and artists go…Everything is a lot moreprofessional.”

Taylor said the eventwould host several per-formers.

“I’m very excitedabout Death, they’re aDetroit punk rockgroup from the early70s. They’re really amissing link from mu-sic history.”

The African-Ameri-can trio, all brothers,were never too popularbecause of their ahead-of-their- time punk style andbroke up in 1977, butDeath recently made acomeback, releasing analbum, “…For the WholeWorld to See,” in 2009.

They will be playingat Buster’s on Saturdayat 10:45 p.m. and ticketsare $12 for students.Doors for Death and sev-en other performancesopen at 5:00 p.m. Theshow is 18 and up.

“I’m also very ex-cited about Glass Can-dy, a modern throw-back to ‘Italo Disco,’ orsimply disco made

from Italy,” Taylorsaid. “But I’m alsovery excited about thelocal talent we have.”

Taylor says WRFLis confident in the proj-ect ant its value to thecity of Lexington.

“It’s a very importantthing for the city todemonstrate the fact thatwe support the arts as awhole,” Taylor said.“With something likeBoomslang we can showthat Lexington isn’t justLouisville’s little brother,we can do something dif-ferent.”

Boomslang Organ-izer Matt Gibson saidhe feels the philosophyhasn’t changed, and that

people should comearound to Boomslangfor a possible once-in-a-lifetime experience.

Gibson said some ofthe acts mix the strangewith the beautiful and arealmost impossible to hearanywhere else.

“ T o m o r r o wAkron/Family fromBrooklyn, N.Y. is goingto be really exception-al,” Gibson said. “Theyplay a very touching andsincere combination offreak folk and psyche-delic rock, very strange,but very beautiful.

“Sunday, we have aperformer named BenFrost, an Australian wholives in Iceland. He will

be doing electronicsound sculpture. Theygive the audience a vis-ceral physical feeling,he creates more of ageneral atmosphererather than the type ofthing you would tapyour toe and nod yourhead to.”

Taylor said hethought people wouldcome to the event.

“We put a lot ofmoney behind it andwe’re confident thatpeople truly care aboutthis,” Taylor said. “Wedefinitely have the abili-ty of getting Buster’s toits 1,000 person capaci-ty.”

By Colin Walshfeatures@kykernel.com

Boomslang returns to Buster’sFEATURES Corrections

In the September 9,2010 issue of the Ken-tucky Kernel, Anna Bar-ton was incorrectly iden-tified as Anastasia Bar-ton.

In the same issue, amug shot of the VicePresident of the StudentAffairs was incorrectlycaptioned as RobertMack. The correctname is Robert Mock.

kernel.we doit daily.

PAGE 6 | Friday, September 10, 2010

FEATURES

Samus Aran isn’t a silentheroine anymore, and she hasa lot to say.

“ M e t r o i d :Other M” isthe latestgame in the14-year-oldf r a n c h i s ethat sees in-t e r s t e l l a rb o u n t yh u n t e rSamus Araneradicatingspace pi-r a t e s ,

metroids and all other ene-mies of galactic peace.

“Other M” was first laud-ed for bringing in Team Ninja

to handle development along-side Nintendo. Many saw thisas a sign of Nintendo grow-ing up and treating their char-acters with the maturity theydeserve. The focus on hard-core action and storytellingexcited some, but led othersto question Nintendo’s direc-tion. “Other M” is an interest-ing experiment that workssometimes and fails others.

The setting this time isthat Samus is called by a dis-tress signal to a Galactic Fed-eration ship. She meets aFederation Marine squad thatincludes Adam Malkovich, acharacter that many may re-member from the GameBoyAdvance title, “Metroid Fu-

sion.”The game begins to falter

here. Nintendo is new to story-telling in their games, so itfalls almost flat. It succeededin “Fusion” because of thelack of voice acting and the in-clusion a proper antagonist.“Other M” has a hit-or-missvoice cast and an unclear an-tagonist to give any real mean-ing to the player’s actions.

The gameplay more thanmakes up for the story’sshortcomings by being as vis-ceral and exciting as anyTeam Ninja game. The game-play is definitely simplifiedby its single Wii remote con-trol scheme but it never lacksany of the challenge found in

previous “Metroid” or TeamNinja games.

The only real problem isthat the game never lets theplayer upgrade Samus’ meleeabilities in anyway and thenew weapons just deal moredamage instead of adding anynew move sets. It wouldwork fine like this in any pre-vious Metroid game but itfeels somewhat shallow inthis context compared toTeam Ninja’s “Ninja Gaiden”series.

All complaints aside, thegameplay decision to controlthe game with a single Wiiremote works extraordinarilywell. The controls are smoothand responsive. The transition

from third-person to first-per-son by pointing the Wii re-mote at the screen is also in-stant and gratifying with thesudden aesthetic change.

The decision to buy thisgame really boils down tohow much of a “Metroid” fansomebody is. If the player hasbeen with Metroid since itsinception or at least playedthe GameBoy Advance“Metroids,” they will feelright at home. Those whohave only played the“Metroid Prime” series maybe turned off somewhat bythe drastic change. “Other M”feels like “Metroid Fusion” in3D with a first-person view-point tacked on for puzzle

solving.Regardless, the quality of

“Other M” isn’t the mainpoint here. Nintendo has giv-en one of their mainstay fran-chise characters a voice. Afteryears of focusing on game-play and fun, but never on astory, Nintendo may be tak-ing a bold step into serious,mature storytelling. We canonly hope that Nintendo pur-sues this further with theirother story-driven series like“The Legend of Zelda.”

Metroid: Other M giveslongtime silent heroineSamus Aran a voice. She maynot have the best voice butit’s a voice that Nintendoneeded to let out.

New Metroid is bold step for Nintendo

ZACHWALTONKernel

columnist

Go Green. Recycle this Kernel.