100 years tmw changes of content, style and communication
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100 years TMW Changes of content, style and communication. Predecessors. „Kunst- und Wunderkammer“ of the Habsburg‘s Collection of models by the Jesuite University The „physikalisches Kabinett“ in the Hofburg The „k. k. National-Fabriksprodukten-Kabinett“ - PowerPoint PPT PresentationTRANSCRIPT
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Donhauser CIMUSET 2009 1
100 years TMWChanges of content, style and communication
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Predecessors„Kunst- und Wunderkammer“ of the Habsburg‘sCollection of models by the Jesuite UniversityThe „physikalisches Kabinett“ in the HofburgThe „k. k. National-Fabriksprodukten-Kabinett“The collection of tools by Georg AltmütterThe collection of machine modelsThe collection of models of the „K. k. Landwirtschafts-Gesellschaft“ in ViennaThe „K. k. historische Museum der Österreichischen Eisenbahn“The „K. k. Postmuseum“The „Museum der österreichischen Arbeit“The „K. k. Gewerbe-hygienische Museum“The „K. k. technologische Gewerbe-Museum“
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Laying of the cornerstone 1909Cause: 60th anniversary of emperor Franz Josef‘s regnancy
driving force: Wilhelm Exner
To pay tribute to the ancestorsTo teach the youthTo serve the economy
Guidelines for expert consultants 1909:
„By presenting the contents of the museum more vividly
average people should be enabled to
understand the construction, the mode of operation and the effect of
technical installations
in order to adopt their nature“.
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Building and openingThe contest:
The pre-project by Emil von Förster Otto Wagner
Rudolf Tropsch
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The winning projectHans Schneider
Primary mistakes: no workshops no storage rooms !
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Some impressions of the building
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Donhauser CIMUSET 2009 10Refining fire
Fire fighting Braiding
Violin making
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Lavoisier
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Coal mine
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The communication was organized quite one-dimensional,based on the idea of a straight-lined progress in technology
Example:series of axle-bearings showing the linear development
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Change of content, style and communication starting with the 1950ties:
Hands-on gallery was dismantled, replaced by some sceneries
Start of a series of 161 temporary exhibitions until the 1990ties:
• 1964: 40th anniversary of the Austrian broadcasting company• 1968: 50th anniversary of the museum• 1969 and 1971: Space flight to the moon
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Until 1992: some changes in the galleries
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... before it was closed
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The phase of renovation
A new annexe on the western side
A new conception: the team
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The idea of an annexe failed due to missing money
To gain more exhibition space two actions were taken:
A new entrance on the basment level
The two domes were elevatedup to the second floor
Four new galleries were built
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Exhibitions during theclosing phase
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Reopening in 1999
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Nature and Knowledge Experiments
Heavy industry Images of Technology Energy
Process engineering Music Product engineering
Information technology Temp.Exh. Everyday life
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Solution for the railway collection:Plans for a new annexe and IMAX theatre
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The well directed usage of Science Centre elements like hands-on or other communication strategies like science shows within a ‘conventional’ exhibition with historical artefacts opens a new way of visitor oriented presentation.It might help to bridge the gap between these two cultures of displaying technology and science.
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A broad variety of programs:
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Changes 6 months later ...
unchanged
Musical instruments moved
Industrial production cancelled
Every day life moved
Transportation
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2 new galleries
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A new beginning in 2007:break down (a third time) and...... a compromise
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100 years: the festival program
€39,90
100 days:
Exhibition
Interventions by artists
100 hours nonstop opening