Life is like a river and what gives it meaning is not what you take out of the river but what you put into it

@WalterIsaacson

Compromises may not make great heroes but they make great democracies, and that is an element of leadership, too.

@WalterIsaacson

Being imaginative and creative is what you're born with. To harness within is what makes great leaders

@WalterIsaacson

If you truly have a passion for what you do, you will care even about the parts unseen.

@WalterIsaacson

Steve Jobs' "reality distortion" tactic "don't be afraid, you can do it" used to motivate teams to extraordinary acts.

@WalterIsaacson

There is an importance in having focus and providing simplicity in your products or services.

@WalterIsaacson

You harness creativity by standing at the intersection of arts and sciences.

@WalterIsaacson

Beauty and technology should be connected.

@WalterIsaacson

Be passionately curious.@WalterIsaacson

Einstein knew what was inside of the box before he thought outside of the box. Knowledge precedes creativity.

@WalterIsaacson

The good we can do together exceeds the good we can do separately.

@WalterIsaacson

What's more important than building a great product is creating a company that builds great products.

@WalterIsaacson

Creativity without knowledge is dangerous. Know what is in the box before thinking out of the box.

@WalterIsaacson

Great marketers identify what people will want before they know it exists.

@WalterIsaacson

Being fixated, obsessed and curious on what the rest of us deem mundane created the likes of Einstein, Jobs and Franklin.

@WalterIsaacson

Preserve core values and purpose, change cultural & operational practices, specific goals & strategies.

Jim Collins

Don't confuse your CAREER with your PURPOSE.

Jim Collins

Single most important leadership skill: people decisions.

Jim Collins

If your company cannot be great without you as its leader, your organization is not great.

Jim Collins

Ask yourself, how will some people's lives be different & better because you were here?

Jim Collins

Real discipline is not in what we do but in what we do not do. There are only 24 hours a day.

Jim Collins

Real discipline is not what we do, but what we do not do.

Jim Collins

Everyone has a to do list. The real question is do you have a do not do list.

Jim Collins

Who do I want to work with? Who do I want to allow to mentor me? Think first about who not what.

Jim Collins

The difference between a good leader and a great leader is humility.

Jim Collins

You build culture by getting the right culture.

Jim Collins

Be of service - make a contribution and a distinctive impact on people.

Jim Collins

Ego and ambition is channeled into the cause of a company = true humility as a leader.

Jim Collins

It is very dangerous to study success. We don't study success. We study the contrast between success & failure.

Jim Collins

There is a tremendous opportunity for you to lead during times of inflection. That is how you build something great.

Jim Collins

It's more about what we do to ourselves than what the world does to us.

Jim Collins

Discover what you are WIRED to do. Discover what you like to do.Discover what you can get paid to do.

Jim Collins

Great teams have people with VERY different personalities but shared values.

Jim Collins

The most important and transformative type of luck is "who luck" not "what luck"

Jim Collins

Find a cause or object that you are willing to be in service of it and not the other way around.

Jim Collins

The greatest leaders build organizations that, in the end, don’t need them.

Jim Collins

Spend less time worrying about how to be successful and more time worrying about how to be useful."

Jim Collins

If you breathe you're creative. What's rare? The ability to marry discipline and creativity.

Jim Collins

Mediocrity is found in chronic inconsistency. Know where you're headed and do it day after day.

Jim Collins

Good is the enemy of great.

Jim Collins

Leaders don't go in with the attitude that things are bad. They find a way to lead with a sense of optimism.

@CondoleezzaRice

Think first about who not what. Who do I want to work with? Who do I want to allow to mentor me?

Jim Collins

Charisma is a liability for great leaders. Great leaders get you to follow the cause, not them.

Jim Collins

If you remember that today's problems are rarely associated with legacy... you will build a quality organization.

@CondoleezzaRice

Mobilizing human potential is about focusing on the future and not the past.

@CondoleezzaRice

Technology is an accelerant, but not the cause. We live in a interesting time but can still use accelerants for good.

@CondoleezzaRice

We share a creed that it doesn't matter where you came from it matters where you are going.

@CondoleezzaRice

If you cannot allow people to do their jobs... nobody with substance and creativity will work for you.

@CondoleezzaRice

Bring the people you trust with you. They are the truth tellers that will help you lead through troubled times.

@CondoleezzaRice

The further you go up the chain. The harder it gets for people to tell you the bad news before it is too late.

@CondoleezzaRice

Lead from a sense of optimism--nobody wants to follow a sourpuss.

@CondoleezzaRice

You can never ask others to do something you would not do. That is integrity.

@CondoleezzaRice

Every good leader is part manager and every good manager is part leader.

@CondoleezzaRice

People don't respond well to "hair on fire" mentality. You have to be right with yourself and people will follow

@CondoleezzaRice

When leading don't go in with the attitude that things are bad. You have to find a way to lead with a sense of optimism

@CondoleezzaRice

Don't fall prey to the idea that women lead differently.

@CondoleezzaRice

It isn't that you choose to lead during challenging times; very often challenging times come to you.

@CondoleezzaRice

You do a disservice to young people if you tell them to only find mentors who look like you.

@CondoleezzaRice

It doesn't matter where you've come from, it matters where you're going.

@CondoleezzaRice

You've got to lead not from a sense of negativity in hard circumstances. You've got to have optimism & integrity.

@CondoleezzaRice

You can't control your circumstances, but you can control your response to those circumstances."

@CondoleezzaRice

You can never ask others to do something you would not do.

@CondoleezzaRice

Leaders understand and remain focused on the essence of what they're trying to accomplish.

@CondoleezzaRice

In order to do anything well, you have to find something you're passionate about.

@CondoleezzaRice

If someone treats you badly because you're a woman, it's your fault, not theirs.

@CondoleezzaRice

Marketers are in the forefront. We used to be the first people laid off. The value of marketing has been realized.

@kevingespinosa

There is only one boss – the customer – and he can fire everyone.

Sam Walton

Listening usually points to data gathering. It needs to be something that transforms your company. It is a relationship.

@lebrun

Inspiration is more meaningful when you actually take action on it.

@spatrizi_

We are entering into a new age. The customer now controls the medium and eventually the message.

@kevinc2003

The digital marketing shift is continuous. We are not transitioning into a new phase but into a new age.

@kyleplacy

Leverage the wisdom of the crowd. Do not sit in a meeting room and build strategy. Ask your customer and engage.

@kevinc2003

"We've always felt that the customer is the additional person in the board room."

@Sony/@Playstation via @ExactTarget

CMOs should be the interface between the company and customer. Not only communication but product and sales.

@tbkopp

If you make a bad decision... You are just lazy. All of the information is in your back pocket.

@JAYBAER

The difference between helping and selling is just two letters.

@jaybaer

Relationships are created with information.. Not just people.

@jaybaer

All social is a mix of personal and brands. Your friends are not buying ads to reach you. We are being forced to compete with friends.

@jaybaer

Customers do not go shopping anymore. They are ALWAYS shopping. Searching. Sharing. Collaborating.

@rjtalyor

To become a customer company, you must create contextual experiences on the mobile device.

@rjtalyor

Customers do not go shopping anymore. They are ALWAYS shopping. Searching. Sharing. Collaborating.

@rjtalyor

Be a farmer not a hunter. Your customers want you to help them not just sell them.

@jaybaer

Be a farmer not a hunter. Your customers want you to help them not just sell them.

@jaybaer

Marketing is delivering an outcome called experience.

@rwang0

Math is the new creative. Data beats opinions. Build strategy around data.

@DeloitteDIGI_US

Experience is everything for a brand. Building a great experience and then capturing it in the form of data to continue it.

@DeloitteDIGI_US

We must move from numbers keeping score to numbers that drive better actions.

@DavidWalmsley

Traditional strategy development has many black holes. Collaborate to erase the holes and build a more agile system.

@DeloitteDIGI_US

Kill the annual plan. Do annual objectives and weekly plans. Build SCRUMS over the weekly plans.

@DeloitteDIGI_US

The digital marketing shift is continuous. We are not transitioning into a new phase but into a new age.

@smccorkle

Produce as much rich media as possible to build a digital media library to help map your customer's brand journey.

@ExactTarget

Anytime there is significant innovation occurring in infrastructure.. it ultimately becomes disruptive to commerce.

@KennyTomlin

Once you inspire and understand the essence of your brand, it is also important that you react and engage.

@JKRohrs

Kill the annual plan. Do annual objectives and weekly plans. Build SCRUMS over the weekly plans.

@edpric

You must allow your customers to share your story. Your customer IS your best salesperson.

@kyleplacy

Email forms the digital mosaic of your customer.

@mspielman

Not all insights are actionable. Not all data is insightful.

@mspielman

“To lead the orchestra, you must turn your back on the crowd.” – Max Lucado

@ExactTarget

Interesting though – instead of big data… make use of small data.

@eprugh

People overestimate what they can do in a year, and underestimate what they can do in a decade.

@benioff