100 case studies by adstuck consulting for augmented reality

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Page 1: 100 case studies by ADSTUCK CONSULTING for Augmented Reality

Powered By :

Page 2: 100 case studies by ADSTUCK CONSULTING for Augmented Reality

Kill Zombie

Tourist guide Design of building

Kid’s toy

Page 3: 100 case studies by ADSTUCK CONSULTING for Augmented Reality

USES CASE - “Demonstration of product prototype - Car”

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USES CASE - “Interactive guide”

Page 5: 100 case studies by ADSTUCK CONSULTING for Augmented Reality

USES CASE – “Kid’s interactive toy”

Page 6: 100 case studies by ADSTUCK CONSULTING for Augmented Reality

USES CASE – Game “Kill Zombie”

Page 7: 100 case studies by ADSTUCK CONSULTING for Augmented Reality

USES CASE – “Design of building”

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100 CASES

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Design home decorator

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Weather forecast Meteo 360

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Translation word lens

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Travel Wikitude

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Social Networking WallIt

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Sports Golf-n-Scope

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Navigation Plane finder

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Forensics Spot Crime

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Exploration Spacecraft 3D

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Astronomy Star Chart

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Books Horrible Hauntings Lite

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Utilities Multi Level

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Medical Colorblind Vision

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Photo Skull X-Ray Camera

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News Inquirer AR

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Music Ghost Guitar

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Healthcare C-Brace Ottobock AR

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Cooking iSlicer

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Lifestyle Beauty Mirror

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Games ArSoccer

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Food & Drink iPortion

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Converter Price Converter

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Finance Parkour AR

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Productivity AR Media Player

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Entertainment Cyborg Vision

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Education KAUST RA

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Education Moon Walking

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Catalogs Brother AR

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Architecture 3D On

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Business Oxigene

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Real Estate Ehouse

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Transportation Park me right

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Jewellery Boutique Accessories

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Gaming concept Laser VR

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Transportation iOnRoad Augmented Driving

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Browsers Junaio

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Navigation Aeon Project

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Health AR Contact Lenses

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Tools Lzrtag

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Movies Universal 100

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Clothes Zappar

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Game Greymail Inboxer

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Entertainment Sesame Workshop Prototype Playset

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Advertisement Appshaker

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Children Literature Rocks in my Socks

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Navigation Route 66 Maps+Navigation

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Art Motion Pictures

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Business CEO Vision

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Entertainment Calgary Expo – Transporter

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Video iSee

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Softwear Development String

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Utilities 360 Panorama

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Entertainment X-Ray Lens

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Advertisement Video on Texture

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Design VividAR

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Support to Industries Meteo Engineer

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Skills Training

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Culture

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Lifestyle

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Game

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Politics

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Contest

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Greeting cards

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Games

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Fashion REALYZ AR

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Games NBA: King of the Court

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Social Networking GoldRun

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Game ARDefender

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Business Mercedes-Benz AR

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Retail Webcam Social Shopper

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Art Blinkster

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Game RC vCar

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Advertisement VW Juiced Up

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Lifestyle Easy Feng Shui

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Tourism Traveleasy

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Entertainment WITZ

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Art Projektil

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Brand Recognition GE Lighting

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Game Bowmaster AR

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Entertainment AR Helicopter

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Navigation CoviAR

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Retail Tesco

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Retail Home Spotter

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Camera Beyond Reality Face

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Art Konstruct

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Science Beyond Planet Earth

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Tourism mTrip

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Architecture AR Toy

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Game Xenocube

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Education Your Brain

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Construction BuildAR

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Entertainment colAR

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Architecture

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Game

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Astronomy

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Game

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Game Spirit Escape

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Education UI-Art

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Game OggBoard Project

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Social Campaign Domestic Violence campaign

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Imagine a car at auto expo…..Very usual like any car. You see it and

admire it like many other cars.

What makes it different and creates brand

saliency??? Its Augmented Reality

!!!

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All it takes is your smartphone and the AR

App. Just by pointing the App on the car the magic is created.

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For eg. A virtual Cheetah was seen roaming on a car by just pointing the app on the car.

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For eg. A virtual Cheetah was seen roaming on a car by just pointing the app on the car.

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The buzz was not just at the Autoexpo, it also created an

online sensation. Viewers could share the images on facebook and

twitter.

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One of the most reputed Car company did AR for their Car to

create engagement.

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User’s had to click on the Ads of the car and

start the App

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A girl appeared on the phone who asked the user

to help her escape by finding her car

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As soon as the car appeared on the users camera the girl disappeared.

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Then the user was given an option to view a video

or share on social networking sites.

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Video was played to create brand recall

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A tyre company very smartly and stylishly

launched its new tyre series with Augmented Reality

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The user had to point the App on the tyre tube.

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The tyre and its details could be viewed on the phone

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Video was played to create brand recall

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An interior decorating company used Augmented Reality to showcase its smart design.

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User had to just had to start the App and point the camera at any point

in the room.

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An entire layout of the room could be seen in the smartphone

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A comics company used its Augmented posters to

promote its new book.

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Users started the App and clicked on the poster

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A character from the comics started telling about the comics on the phone

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A comics company used its Augmented

posters to promote its new book.

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Users started the App and clicked on

the poster

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A character of the comics started telling about the comics on the phone

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A shoes company promoted its shoes with the help of Augmented

Reality pamphlets

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User started the AR app and pointed on the AD

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A 3D image of the shoes appeared on the smartphone.

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A famous pizza company did an

augmented reality based loyalty based

campaign for its customers.

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User’s just had to point the app on the OOH ad of the pizza and get details like

menu,contact details and social connect

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User’s could also place the order and get many discount offers.

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Tomato ketchup company promoted and

AR campaign for its product.

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Just by starting the App and pointing on

the bottle a complete recipe book was seen

on the phone

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User’s could check out many yummy recipes and share it on social networking sites

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McDonald’s came out with an augmented reality game for its customers.

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Video was played to create

brand recall

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People waiting outside the store stood infront of the big frame on the door and could see themselves in the frame..

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Virtual Mcdonald’s food was dropping on the

frame and could virtually eat it.

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It created a Buzz….

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Cadbury came up with augmented reality wrappers for all its

chocolates

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User’s pointed the app on the wrapper and a game started on the

phone.

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Your scores could be shared on social networking sites.

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A beer company used Augmented Reality markers on its bottle.

User had to point the app on the marker of the bottle.

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User could see an interesting TVC of the beer on the phone.

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An FMCG company did AR for its cornflake range.

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Customer’s just pointed the App on the cornflaks box.

An entire video played on the smartphone.

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User’s won many freebies by using the App.

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An FMCG company came up with Augmented

Reality concept for its product users.

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User’s did as instructed in the phone.

A recipe book for users use was shown on the smartphone.

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Video was played to create brand recall

People could share their experiences on social networking sites.

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An energy drink brand used AR on its bottle to engage its customer’s

Customer’s had to point the app on the bottle.

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An augmented reality game started on the smartphone.

The game created lot of customer engagement.

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Contact details

• Web: adstuck.com

• E-mail: [email protected]