10 ways to boost your company's local search rankings

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Local SEO Rise to the Top of Local Search Rankings

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Chris Heiler of Landscape Leadership shares the top 10 things landscapers, lawn care operators and other small businesses can do to improve their local search rankings.

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Page 1: 10 ways to boost your company's local search rankings

Local SEO Rise to the Top of Local Search Rankings

Page 2: 10 ways to boost your company's local search rankings

How much SEO expertise is required?

www.LandscapeLeadership.com

SEO is about ensuring the content on your website generates the right type of signals for search engines.

Page 3: 10 ways to boost your company's local search rankings

“On-Page” vs. “Off-Page”

Page 4: 10 ways to boost your company's local search rankings

“On-Page” vs. “Off-Page”

Page 5: 10 ways to boost your company's local search rankings

www.LandscapeLeadership.com

1. Domain registration

Page 6: 10 ways to boost your company's local search rankings

www.LandscapeLeadership.com

Page 7: 10 ways to boost your company's local search rankings

www.LandscapeLeadership.com

2. Google+ Local

Page 8: 10 ways to boost your company's local search rankings

www.LandscapeLeadership.com

3. Consistency in citations

Page 9: 10 ways to boost your company's local search rankings

www.LandscapeLeadership.com

Page 10: 10 ways to boost your company's local search rankings

www.LandscapeLeadership.com

Page 11: 10 ways to boost your company's local search rankings

www.LandscapeLeadership.com

http://www.landscapeleadership.com/listings-scan

http://www.landscapeleadership.com/worksheet--local-business-directories

Page 12: 10 ways to boost your company's local search rankings

www.LandscapeLeadership.com

4. Use your local keywords

Page 13: 10 ways to boost your company's local search rankings

www.LandscapeLeadership.com

5. Update title tags

Page 14: 10 ways to boost your company's local search rankings

www.LandscapeLeadership.com

6. Update URLs

Page 15: 10 ways to boost your company's local search rankings

www.LandscapeLeadership.com

7. Add meta descriptions

Page 16: 10 ways to boost your company's local search rankings

Commercial landscape maintenance services including turfgrass management, tree and shrub care, floriculture and perennial care for Atlanta-area properties.

Page 17: 10 ways to boost your company's local search rankings

www.LandscapeLeadership.com

Page 18: 10 ways to boost your company's local search rankings

www.LandscapeLeadership.com

8. Inbound links

Page 19: 10 ways to boost your company's local search rankings

www.LandscapeLeadership.com

9. Update images

Page 20: 10 ways to boost your company's local search rankings

www.LandscapeLeadership.com

Page 21: 10 ways to boost your company's local search rankings

www.LandscapeLeadership.com

10. Responsive design

Page 22: 10 ways to boost your company's local search rankings

www.LandscapeLeadership.com

Page 23: 10 ways to boost your company's local search rankings

Before you go…(800) 681-9169chris.heiler@landscapeleadership.comwww.LandscapeLeadership.com

Resources:http://www.landscapeleadership.com/listings-scan

http://www.landscapeleadership.com/worksheet--local-business-directories

http://www.landscapeleadership.com/blog/topic/search-marketing

http://www.landscapeleadership.com/blog/bid/174679/SEO-Basics-for-the-Green-Industry-Are-You-Using-Keywords-the-Right-Way