10 things that startups do to build more sustainable, more innovative products and services, quickly
DESCRIPTION
Presentation given at the Design Wales 10 things conference - "10 things that startups do to build more sustainable, more innovative products and services, quickly."TRANSCRIPT
10 THINGS THAT STARTUPS DO TO BUILD MORE SUSTAINABLE, MORE INNOVATIVE PRODUCTS AND SERVICES, QUICKLY.Cardiff, March 2012Nick Marsh, Sidekick Studios@[email protected]
WE CREATE STARTUPS THAT MATTER
TRY HARD TO
GROW OLD HAPPIER
RECOVER FROM ILLNESS QUICKER
UNDERSTAND PEOPLE BETTER
LIVE IN A SAFER ENVIRONMENT
STARTUPS!
STARTUP = = UNMANAGEABLE
CRAZY RISKS, MYTHICAL INDIVIDUALS, UNPREDICTABLEJOURNEYS,HUGE COSTS
STARTUP = = UNMANAGEABLE
CRAZY RISKS, MYTHICAL INDIVIDUALS, UNPREDICTABLEJOURNEYS,HUGE COSTS
WRONG!
A HUMAN INSTITUTION FOR CREATING INNOVATIVE PRODUCTS AND SERVICES IN UNCERTAIN CONDITIONS”
STARTUP =
Eric Ries - The Lean Startup
“
AN APPROACHA SET OF TOOLSA PROCESS
STARTUP =
AN APPROACHA SET OF TOOLSA PROCESS
STARTUP = =
SOMETHING THAT CAN BE LEARNT, ADOPTED AND MANAGED
10 THINGS(THAT STARTUPS DO, THAT YOU CAN DO, TO
MAKE MORE SUSTAINABLE, MORE INNOVATIVE PRODUCTS AND SERVICES, MORE QUICKLY)
BUILD A BALANCED
TEAM#1
“Hey, look at what our customers are actually doing with our product. That gives me a better idea...”
FOCUS EVERYTHING ON GETTING REAL CUSTOMER FEEDBACK AS QUICKLY AS POSSIBLE.
#2
CREATEMINIMUM VIABLE PRODUCTS
#3
FIND EARLYADOPTERS
#4
#5BUILD
MEASUREBUILD
#6
LEARN BUILD
MEASURE
#7
BUILD
MEASURE
LEARNBUILD
MEASURE
LEARN
BUILD
MEASURE
LEARN
BUILD
MEASURE
LEARN
#8
COMMIT TO ITERATION
STICK TOYOUR
VALUES#9
#10HAVE FUN.
1 THING . . .
