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10 Things India’s Prime Minister Is Doing On Social Media Indian Social Media Politics Jun 4, 2014 The very first thing India’s newly elected Prime Minister did was to officially announce revamp of all digital platforms of the Prime Minister’s office and improve interactivity. During his tenure as the Chief Minister of Gujarat, Narendra Modi was popular in the secretariat of Gandhinagar for responding to almost every letter that he would receive (even letters of children). That made him popular among all age groups and communities of Gujarat. Since he cannot do that to every Indian now, he has chosen the platform of digital and social media to reach out to Indians. Here is a list of 10 things the Prime Minister’s office is in the process of doing to address what his predecessor Dr Manmohan Singh called the ‘communication gap’. 1. The Prime Minister has launched a new Facebook page PMO India which was liked by over 1 million people withing 4 days of its launch (likely to surpass likes on the White House page). He

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Page 1: 10 Things India

10 Things India’s Prime Minister Is Doing On Social Media

Indian Social Media Politics

Jun 4, 2014

The very first thing India’s newly elected Prime Minister did was to officially announce revamp of all digital platforms of the Prime Minister’s office and improve interactivity. During his tenure as the Chief Minister of Gujarat, Narendra Modi was popular in the secretariat of Gandhinagar for responding to almost every letter that he would receive (even letters of children).

That made him popular among all age groups and communities of Gujarat. Since he cannot do that to every Indian now, he has chosen the platform of digital and social media to reach out to Indians. Here is a list of 10 things the Prime Minister’s office is in the process of doing to address what his predecessor Dr Manmohan Singh called the ‘communication gap’.

1. The Prime Minister has launched a new Facebook page PMO India which was liked by over 1 million people withing 4 days of its launch (likely to surpass likes on the White House page). He plans to extensively disseminate new initiatives of the government through this page.

2. He is using an interesting mix of pictures and videos on his social media accounts which are nearly unprecedented by a high office holder.

3. The Prime Minister is updating mundane details of even regular meetings with his cabinet ministers and bureaucrats.

4. PM’s social media team appears to be in the process of integrating his newly launched website pmindia.gov.in and his Twitter page @PMOIndia to his Facebook page by frequent references and cross messaging.

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5. The PM is hyperactive on Twitter. @PMOIndia is following major central government agencies, foreign diplomatic missions, global institutions like World Bank and United Nations, the White House and some of PM’s bitter opponents from the Congress including Mr Kapil Sibal.

6. On Twitter, @PMOIndia is following himself @narednramodi! It is difficult to differentiate between his personal and official accounts. Sometimes they Tweet the same stuff and follow the same people. His personal page, however, is more colourful and dynamic.

7. Apart from ceremonial remarks, on Twitter, the new PM is expected to disseminate more of his slogans such as extension of his original phrases – ‘Acche Din Aane Wale Hain’ and ‘Minimum Government, Maximum Governance’.

8. In another unusual move, his social media pages will invite his followers to suggest changes, modifications and also criticise his social media strategy.

9. He is also breaking the old tradition of strict ‘protocol’ and ‘embargo’ on communications from the Prime Minister’s office. For instance, he recently chose Twitter to announce that he will retain the Varanasi seat and resign from the Vadodara seat for bye-elections.

10. Lastly, he is catching up with news of the day as much as news of the day is catching up with him. He is quick in commenting on populist issues of current affairs such as formation of India’s 29th state – Telangana, World Tobacco Day and congratulating youngsters of CBSE examination results. This will ensure that he will stay in the news if, by any chance, editors chose other happenings as headlines.

Related posts:

1. Narendra Modi Got More Mentions Than Messi During the Election Season 2. How Social Media Can Influence The Upcoming 2014 General Elections 3. Why Twitter Faces Political Flak For Raheel Khursheed’s Anti Political Tweets 4. Social Media Strategy Review: Smriti Irani

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Rahul DubeyI am Public Diplomacy Officer at the Australian-Consulate General, radio announcer at All India Radio’s FM Rainbow and volunteer at Coimbatore-based Isha Foundation. I have written extensively on economics of digital and social media. I teach and learn mass media economics and research at KC College and KJ Somaiya Institute of Mass Communication in Mumbai. If you are in a generous mood, you can read my thoughts on @_Rahul_Dubey

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PR in Advertising ---- Narendra Modi Social Media Details

People

Omkar Masurkar

To

me [email protected] [email protected] [email protected] [email protected]

28 Dec 2014

Narendra Modi Social Media Details

Official Twitter account :-

https://twitter.com/narendramodi

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Official Facebook account :- https://www.facebook.com/narendramodi

Official Google+ account :- https://plus.google.com/+NarendraModi

Official Instagram account :- http://instagram.com/narendramodi

Blog :- 

http://www.narendramodi.in/category/blog/His thoughts and vision inspires youth of the country. You can read latest updates regarding his agenda and opinions from his blog also.

Narendra official Modi Website  :- http://www.narendramodi.in/

Find Recent Videos Of his rallies on YouTube :- 

http://www.youtube.com/user/narendramodi

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Pro Modi Facebook Pages :- https://www.facebook.com/NarendraModi4PMhttps://www.facebook.com/iSupportNamohttps://www.facebook.com/BJP272Plus

Pro Modi Twitter Accounts :-https://twitter.com/NaMo4PMhttps://twitter.com/BJP4India

You can also ask him direct question by going on this website :- http://www.narendramodi.in/write-to-shri-narendra-modi/http://www.narendramodi.net/contact.asp

Bjp website :- This is the official Bjp website.

http://www.bjp.org/

Firstpost News Regarding Bjp :- http://www.firstpost.com/tag/bjp

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Mission India272 website  :- http://www.india272.com

Dear All,

Extra Info on NaMo--

(1)  pmindia.gov.in

Interact with NaMo. Share -- ideas, insights & thoughts

(2) www.narendramodi.in

Twitter -- @narendramodi

Social media updates --

NaMo FaceBook likes -- estim. 2,59,38,537

FB PMO India -- estim. 75,48,378 likes

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PR in Advertising ---- NaMo

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People

Omkar Masurkar

To

me [email protected] [email protected]

28 Dec 2014

Dear All,

Extra Info on NaMo--

(1) pmindia.gov.in

Interact with NaMo.

Share -- ideas, insights & thoughts

(2) www.narendramodi.in

Twitter -- @narendramodi

Social media updates --

NaMo FaceBook likes -- estim. 2,59,38,537

FB PMO India -- estim. 75,48,378 likes

Check these pages for any updates or any additional pages if there on FB.

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We need to know the Comments on FB by the common public (their views, ideas,etc.) to get to know their Response through social media as a medium.

If anything interesting then we can take pictures of it.

Pictures of -- Rallies, FB page, Twitter, celebrities, etc. to support our Discussions.

swachhbharat.mygov.in -- " Take up the Swachh Bharat Challenge and Challenge others "

** All content managed by PMO Office

**** Please if anyone gets anything new in relation to this campaign we can add to it.

## socialsamosa.com -- a webpage recommended by Tejal Ma'am. See if anything interesting we can collect to make our discussion more stronger.

We should also know the famous Public Figures nominated for this campaign.