10 steps to avoid an event crisis and what to do when things go wrong with candace wint, cmp
TRANSCRIPT
Candace Wint, CMP Director of Advance,
US Department Housing & Urban Development
10 Steps to Avoid an Event Crisis & What To Do When Things Go Wrong
PRESENTS:
#ElevateDC Candace Wint, CMP
Session Objective
A.
B.
#ElevateDC Candace Wint, CMP
Specifically: ! 1. Review the 4 Phase in the life of an event ! 2. 3 Steps to smart contingency planning
! 3. Purposeful incorporation
! 4. 10 Steps
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What is a Crisis? …
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In reality….
! 1. Experience ! 2. Timing
! 3. Stakeholders
! 4.Reframe as an opportunity
It’s relative
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“ The ultimate measure of a man is not where he stands in moments of comfort and convenience, but where he stands at times of challenge and controversy” – Dr. Martin Luther King, Jr.
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Event Life Cycle … Phase 4: Wrap Up
Phase 3: Execu2on
Phase 1: Concep2on
-‐ Se%ng goals
-‐ Developing event strategy
-‐ Researching Feasibility
-‐ Pro Formas
Phase 2: Planning
-‐ Budge=ng -‐ Further
R&D -‐ Venue selec=on
-‐ Permi%ng -‐ Staffing -‐ Talent acquisi=on
Pre Build & GANE DAY!
-‐Strike
-‐Debriefing
-‐AKer ac=on repor=ng
#ElevateDC Candace Wint, CMP
Key to Crisis Management… 3 Steps to Contingency Planning
Pre Planning & Crisis Preven=on
Managing at Cri=cal Mass
Reincorpora=ng Lessons Learned
Step 1:
Step 2 :
Step 3 :
#ElevateDC Candace Wint, CMP
Step 1: Pre Planning & Crisis Prevention
Pre Planning &
Crisis P
reven=
on
Phase 1: Concep2on
-‐ Se%ng goals
-‐ Developing event strategy
-‐ Researching Feasibility
-‐ Pro Formas
Phase 2: Planning
-‐ Budge=ng -‐ Further
R&D -‐ Venue selec=on
-‐ Permi%ng -‐ Staffing -‐ Talent acquisi=on
#ElevateDC Candace Wint, CMP
#1. An ounce of prevention is better than a pound of cure (aka the 6 P’s)
#ElevateDC Candace Wint, CMP
#2. Create systems and processes that supersede any one individual (including you)
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#3. Perform end to end testing of the event #4. Have a well thought out contingency plan
#ElevateDC Candace Wint, CMP
Step 2: Managing at Critical Mass
Managing at
Cri=cal M
ass
Pre Build & GANE DAY!
Phase 3: Execu2on
#5. KEEP CALM & CARRY
ON !
#ElevateDC Candace Wint, CMP
#6. Remember the 4 rules of crisis communication
1. Act quickly 2. Act with contrition
3. Take responsibility 4. Act with humility
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#7. Communicate
#8. Delegate & decide what doesn’t matter
#ElevateDC Candace Wint, CMP
Step 3: Reincorporating Lessons Learned
Reincorpora=
ng
Lesson
s Learned
Phase 4: Wrap Up
-‐Strike
-‐Debriefing
-‐AKer ac=on repor=ng
#9. Have good insurance
#10. Apologize & offer gratitude
#ElevateDC Candace Wint, CMP
#1. Prevention is better than a cure
#2. Create systems & processes that supersede any one individual
#3. Perform end to end testing
#4. Have a well thought out contingency plan
#5. KEEP CALM & CARRY ON!
#6. Remember the 4 rules of crisis communication
#7. Communicate
#8. Delegate & decide what doesn’t matter
#9. Have good insurance #10. Apologize & offer gratitude
