10 questions you need to ask a collaboration vendor
TRANSCRIPT
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Before You Buy!10 Questions You Need To Ask A Collaboration Vendor
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Table of Contents
Is your product extensible to meet
the changing ace o the collaboration
landscape?......................................................1
Does Your Product Support Standard
Governance Frameworks?..........................2
Does Your Collaboration Product
Integrate with My Existing echnology
Landscape? ....................................................4
How Does Your Product Support Access
Standards? ......................................................5
How Flexible Are Your Data Location
Requirements? ..............................................6
How Does Your Product Administer
Security?.........................................................8
Is Your Product Standards Compliant? ... 9
Can Your Product Scale With OurPlanned Adoption Rates?..........................10
How Robust Is Your Solution?.................11
How Viable Is Your Business Model? .....12
In Closing.....................................................13
About the Authors .....................................14
Is your product extensible to meet the
changing face of the collaboration landscape?
Quick Take
Tis is quite possibly the most important question, above all
others, which you should ask collaboration vendors being
evaluated. Te answer will quickly identiy a purpose-built
solution, or a legacy one that has been retrot to be quickly
brought to market to capitalize on a growing market opportunity,designed without the customer in mind. Te objective is to
determine whether or not the solution you are evaluating is
capable o growing with your business – easily integrating
with new applications and data sources, providing an ease o
administration to create new mechanisms (portals, mash-ups,
dashboards, project sites, etc.) to drive a wider adoption o
collaboration internally.
Why it’s So Important In an era when customer demands change as quickly as the
introduction o new technologies, the needs o an enterprise
has become very uid. Tis act requires that any product being
considered must include absolute extensibility, so that it adapts
to match the organization’s unctional needs. raditionally,
Executive Summary
In just the last ew years, the enterprise collaboration sotware market has become one o the most
crowded areas in I. It seems as though new vendors are appearing on a weekly basis while traditional
sotware vendors are working everishly to retrot their legacy oerings by introducing new collaboration
add-ons. Further clouding (pun intended) the issue are the various delivery models available to customers
today – on-premise, on-demand and cloud-based options are available. Tis combination o a multitude
o vendors and delivery models has created a conusing landscape, where messaging collision has become
the rule, not the exception. Tis primer is intended to help those organizations researching enterprise
collaboration by arming them with the most important questions to ask the collaboration vendors they
are evaluating, in hopes o helping them make buying decisions based on empirical evidence, rather than
ashy positioning and messaging.
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sotware vendors tend to overlook extensibility o a product
while ocusing on the current day needs. Moreover, the most
innovative collaboration products have put extensibility in the
hands o less technical users by allowing them to create data
mashups, automation o reporting, workow, etc., without any
kind o programming background. Tis not only ensures a level o
“uture proong”, but also osters widespread adoption beyond the
traditional technical user base.
Te extensibility requirement is not just
important or keeping up with the changes
in unctional requirements, it is also very
important or customization and integration
purposes. No two businesses are the sameand needs vary based on the end-user and
customer requirements. Tis demands
an advanced level o customization o the
product in question and it can only be
achieved through an extensible product and/
or platorm. oday’s enterprise ecosystem –
the set o applications and services that drive
the business – are comprised o a healthy mix
o both on-premise and on-demand sotware.Tis landscape requires integration o legacy applications, as well
as with web-driven applications. Most o these legacy applications
were not designed with the Internet, much less collaboration in
mind; this will be discussed in more detail later. Such integrations
need to be easy to administer and should be capable o being
executed without any additional services cost. Tis calls or the
product and/or platorm to not only be extensible but also oer
a rich user experience and interace, which allows users without
programming skills to complete integrations.
Tere are also some technical nuances that should be considered
as well. For collaboration specically, where inormation can be
in many transitional states, collaborative solutions which leverage
RESul implementations have proven to be to have distinct
Te extensibility requirement is not just important or keeping up with the
changes in unctional requirements, it is
also very important or customization
and integration purposes.
E x t e n s i b l e
M o n o l i t h i c
Open Proprietary
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advantages over traditional web services architecture. Tese
implementations allow or the consumption o other web services
exposed with XML, rom inside the collaboration application,
without any need to change the existing architecture. Tis puts the
RESul applications at an advantage and makes extensibility very
easy to achieve. Moreover, most o the modern day programming
languages support RES and this makes the product technology/
language agnostic. It should be noted that a monolithic system
cannot oer such extensibility due to the complexities involved
in such architecture. Te greatest advantage o RES, being
lightweight and simple, makes a RESul product/platorm easily
extensible.
Does Your Product Support StandardGovernance Frameworks?
Quick Take
As with the previous question, this probe is designed to
identiy a truly purpose-built solution, rom one that is being
associated with a market that perhaps it isn’t duly appropriate or.
Specically, there appears to be signicant messaging collision
in the collaboration space, where point products or social
networking are being incorrectly identied (most oten by the vendors themselves) as enterprise collaboration solutions unto
themselves. Unortunately, this has created a situation where
many organizations, ater evaluating social networking sotware,
have a tendency to think o collaboration solutions as ‘wide open’
or unsecure, as it relates to governance.
Why it’s So Important
As the velocity o business continues to accelerate, a high degree
o responsibility has been applied to boards o directors to ensurecompliance with standards and regulatory requirements. Tis
includes ensuring sensitive intellectual property remains securely
under the organization’s control. Tis desire or control is being
undermined in organizations across the globe by employee’s
demands or wikis, blogs, social networking and other so called
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“Web 2.0” tools. Tus enterprise collaboration sotware comes
under increased scrutiny in terms o governance support.
Organizations need to assess the potential breadth
and depth o deployment o a piece o collaborationsotware. In the event that this solution will potentially
touch sensitive or proprietary inormation (as will oten
be the case with collaboration sotware) evaluators
should ensure that the applications supports standard
governance rameworks and the I department retains
the ability to have visibility over the application, its use
and the security o the underlying data.
In particular organizations should seek an oering that
allows or unied governance over a widely distributed
system. Tis will allow or control over which services
can be used and whom can access the data. Tey
should also ensure the application gives the ability
to measure outcomes against internal policies and regulations.
Unied governance will also mean that users have permissions
that apply over external systems. In this way, or example, a
user in a collaboration oering can access content dynamically
rom external sotware— and the permissions that allow this are
ederated rom the collaboration sotware.
Does Your Collaboration Product Integrate
with My Existing Technology Landscape?
Quick Take
One example o continued ROI when it comes to collaboration
solutions is their ability to integrate with existing technology
investments. Te most valuable collaboration solutions are those
that not only provide the capability to process and share dataand inormation across boundaries, but also those that allow
organizations to breathe lie into legacy applications, in a sense
“cloud enabling” those applications so that they can continue
to drive value in an “Enterprise 2.0” type o environment. Tis
includes not only acting as an eective presentation layer, but
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GovernanceFramework
In particular organizations should
seek an oering that allows or
unied governance over a widely
distributed system.
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also unlocking that data so that it can be shared across teams.
Te technology leaders who originally invested in these legacy
applications will see this as a very positive addition to the overall
inormation abric o the company.
Why it’s So Important
Until recently, most enterprise sotware came rom a small
number o vendors marketing “best o breed” solutions. Tese
solutions were largely comprised o add-on modules, purchased
separately by the customer, which in turn would work with the
central piece o sotware. With a move towards niche collaboration
products, more organizations are using a host o sotware oerings
or discrete point solutions.
While this move has resulted in organizations being more likely
to nd a solution that solves their particular problem, it has led
to issues around integration— both with work processes and with
other sotware solutions, especially those legacy applications that
are deeply embedded within the day to day business operations.
oday organizations need ensure that an integration ramework
is a central part o their due diligence process. Tis capability to
include legacy applications in the collaboration mix, eectively
extends their lietime, urther extending the value they provide tothe business.
Care needs to be taken to identiy and document the employees
likely to come into contact with the sotware and a thorough
assessment o their current workows should occur. Customers
should asses how readily the proposed collaboration sotware can
be customized to their particular use.
Any assessment needs to ensure that the solution has sufcient
records management and archiving options to comply withboth internal organizational policies and the broader regulatory
ramework, described herein.
Similarly, and as aorementioned in this paper, organizations
should assess the data ormats used by the sotware and always
seek to use sotware that supports the relevant open data
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ormats. Tis will continue the theme o ‘uture proong’ your
collaboration sotware investment.
How Does Your Product Support Access
Standards?
Quick Take
As will be discussed in this paper, eective collaboration solutions
must demonstrate capabilities in the areas o command and
control, to dierentiate themselves rom the typical “wide open”
nature o social networking point solutions. Enterprise solutions
must provide administrators and data owners with ability to
control access to business data, in a highly modular and tailored
ashion.
Why it’s So Important
Federation is a term used to describe both the inter-operation o
distinct sotware systems, and the ability to assign identity across
multiple pieces o sotware. Elsewhere in this paper the issue o
data portability is discussed, so this particular section will look at
the issues surrounding identity ederation.
As organizations, and the employees within those
organizations, deploy a large number o discrete
oerings, it becomes more apparent that there is a
real need to reduce the duplication involved in user
access and authorization. Tis is especially important
or collaboration solutions which, by denition, tends
to touch more employees, using a greater variety o
other products than almost all other sotware classes.
As organizations become more successul in driving
internal adoption o the collaboration solution, this
challenge is increased exponentially.
Customers should look or sotware that integrates with their
existing directory service— many solutions allow or both user
authentication (ie enabling a user to “sign in” to an application) but
also more granular user permissions, enabling stakeholders and
Customers should look or sotware that integrates
with their existing directory service— many
solutions allow or both user authentication (ie
enabling a user to “sign in” to an application) but
also more granular user permissions, enabling
stakeholders and administrators to set user
permissions and have those reected in the varying
applications an individual employee uses rom
day to day.
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administrators to set user permissions and have those reected in
the varying applications an individual employee uses rom day to
day.
Te most common route or ederation o this sort is viaLightweight Directory Access Protocol (LDAP) — prospective
customers should ensure a prospective collaboration application
integrates with LDAP at a granular level that allows advanced
permissions or user groups, user roles etc— in this way the
collaboration product will be highly exible or the organization’s
needs. Tis should be a gating requirement or any collaboration
solution you evaluate.
How Flexible Are Your Data LocationRequirements?
Quick Take
Tere are many options today when it comes to delivery models
available or collaboration solutions. Ultimately you will decide
on which is best or you by weighing many actors, such as
installation, administration and access. One area that cannot
be overlooked, however, is the data location
requirements your organization may ollow.
Why it’s So Important
raditional enterprise sotware typically dictated
that inormation lived on servers within the
enterprise itsel or, less requently, on server arms
rom an outsourcing provider. With the advent o
Enterprise 2.0, the adoption o cloud computing
generally, and sotware as a service (SaaS)
specically, the lines have become blurred as to
where data physically exists at any given moment.
Tis, combined with the emergence o consumer
social networks, has opened user’s minds to data being held
externally, especially given the distributed nature o enterprise
collaboration.
Today there are three broad possibilities for software delivery;
1. Delivered rom servers behind the enterprise
frewall (on-premises)
2. On shared external servers, hosted by the
sotware vendor (SaaS)
3. On dedicated, but externally managed,
servers (hosted)
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While purists would argue otherwise, there is no right or wrong
way to deliver sotware. Rather, it is important that customers have
the ability to move data as they see t, to match uid business
objectives. Many collaboration sotware vendors are providing
their oerings in a way that allows customers to choose the
delivery mechanism most appropriate to them.
Many enterprise customers, or example, currently require
sotware to be hosted on their own physical servers. However,
many organizations have been willing to move data o-site as
cost and maintenance benets become more evident. Tereore
it can be seen that enterprise collaboration sotware that allows
or a high level o exibility in terms o data location is preerable
to sotware that is more prescriptive. Whatever your choice, it’smost important that your vendor gives you that ability to choose.
With the continued reduction o traditional boundaries that have
made up networks and computing environments, this exibility is
critical or a successul collaboration deployment.
How Does Your Product Administer Security?
Quick Take
As described elsewhere in this paper, to draw a clear line between
strictly social network sotware rom true enterprise collaboration
solutions, questions in the areas o access and security must be
answered. It’s typically the larger organizations today that are
grappling with the best way to harness collaboration technology—
those same organizations are the ones with the most stringent
security guidelines.
Why it’s So Important
Along with the eature capabilities o the product, security is
clearly a very important item to be considered. Tere are several
aspects o security that must be accounted or: security o the
application; data integrity; access control and, i consumed as a
service, the security o the underlying inrastructure. Tis is not
only or the sanctity o the data in the collaboration process, it is
also crucial or satisying regulatory compliance requirements.
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In this era o web based applications, it is important to consider
security proactively.
An enterprise collaboration product should not only be devoid
o vulnerability, it should oer ne grained control over the useraccess to the application. Even here, RES based applications
(described herein) are more helpul than the others when it
comes to security. With the RES’s use o an URI-based (Uniorm
Resource Identier) approach, the enterprise security team can
apply ACLs (Access Control Lists) to the service itsel but also to
every resource handled by the service. In the enterprise setting,
where compliance becomes a crucial issue, the transparent
approach to security employed by RES-based applications
becomes all the more important than the approach used by otherprotocols.
Is Your Product Standards Compliant?
Quick Take
Several standards-related topics are covered in this paper, but it’s
important to tie them together or the reviewer o collaboration
solutions. Ensuring your collaboration solution is standards based
not only contributes to better integration and security posture, but
also drives greater ease when it comes to customization and any
related programming that might be required.
Why it’s So Important
When it comes to data, it is important to take standards seriously.
Tis becomes all the more important when storing data on
third party inrastructure. Even though the standards can be
proprietary, the support or open standards in the product is
crucial. Open standards help deliver good governance, reedom,
innovation, etc. Open standards are crucial or application
interoperability and data portability. Tey are also crucial or the
deployment o the product in many dierent environments.
Once again, there is an advantage to RESul applications. Tey
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take advantage o open standards such as XML, JSON, XSL,
WSDL, etc. Moreover, RES speeds up data loading (both into
and out o the solution) using programmable interaces. o
leverage this advantage calls or a collaboration product that
utilizes such open standards. Support or these standards ensures
an improved data interchange and exchange, critical to any
collaboration deployment. aking it a step urther, products that
are both open standards compliant and open source based could
prove to be the most attractive option available or the business, as
they are completely empowered without any vendor lock-in. Tis
allows exibility to reign supreme.
Can Your Product Scale With Our Planned
Adoption Rates?
Quick Take
Many o the topics covered thus ar have been angled toward
ensuring the technology is the right t or your business, prior to
vendor selection. One area that cannot be overlooked is one that
might not be apparent till ater selection and deployment – how
well can the solution scale post-deployment? Tis question is
extremely important or those organizations who wish to see the
collaboration solution widely adopted, not only within their ownnetwork, but also by partners, vendors and customers. As such,
the scaling ability o the solution is a key area to investigate.
Why it’s So Important
wo important parameters to be considered while evaluating the
scalability o a collaboration product are users and trafc. In an
enterprise, as the number o users o the product increases, the
complexity o their actions also increases. I adoption becomes
viral, the increase in number o users could happen overnight.Along with this increase, the volume o data under collaboration is
also growing exponentially. Te solution being evaluated should
be able to scale rapidly to meet these demands. A highly scalable
product is one which oers consistent perormance in terms o
response to users, even i the number o users doubles, triples,
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quadruples, etc. In the case o collaborative web applications,
trafc is another important parameter which should be taken into
account. Will the product scale well i and when trafc suddenly
explodes signicantly?
Scalable products not only reduce the deployment
time but, also, reduce the costs signicantly.
Tus, the scalability o the product becomes
one o the important metrics in the enterprise
collaboration sotware checklist. Even here, WOA
(Web Oriented Architectures) and RES hold
advantage over the other traditional technologies.
Programming standards imposed by the RES-
based implementations help the product scalesignicantly. Te underlying architectural model
o RES and any product that takes advantage o
RES can leverage the same level o scalability as
today’s web.
When the sotware is consumed as a service, the underlying
inrastructure must be massively scalable. Along with the
robustness and resiliency requirements, described next, in terms
o perormance and quality, the scalability o the inrastructure
becomes paramount to success. In act, in this era o cloud
computing, a highly scalable inrastructure is easily available at
a very low cost. It is important to consider i the service, while
being highly scalable, is also robust. Tis takes us to our next
qualication.
How Robust Is Your Solution?
Quick Take
Tis question may seem somewhat esoteric, but given therequirements o enterprise collaboration solutions, it’s an
important one. As your collaboration deployment widens and
adoption scales, the underlying perormance will become either a
gating or enabling actor or even wider-spread adoption.
A highly scalable product is one which
oers consistent perormance in terms
o response to users, even i the number
o users doubles, triples, quadruples,
etc. In the case o collaborative
web applications, trafc is another
important parameter which should be
taken into account.
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Why it’s So Important
Enterprise collaboration sotware architectures should oer
high perormance in order to improve the quality o the business
process, while keeping risks under control. Te typical bloat
associated with monolithic architecture makes it unsuitable or
the agile collaborative tools needed or today’s enterprises. Tis
‘heavy’ architecture not only aects the perormance but also
increases the risks considerably. Even the pluggable architecture
(add ins, modules) cannot oer the level o perormance needed
by the modern day enterprises.
Tis has led to a strong interest in WOA and vendors,
especially in the collaboration space, are relying on
it more and more. WOA is not only robust but whencoupled with the caching capabilities and low bandwidth
needs o RES, oers a superior perormance needed
or the enterprises. Any evaluation o enterprise
collaboration tools must ensure that the product takes
advantage o WOA and RES. Tis architecture makes
integration, interoperability and ederation (all described
herein) much easier to achieve.
I you are choosing the product to be delivered as a
service (on-demand sotware), along with the above
requirements or the robustness o the sotware,
it is important to consider the robustness o the
underlying inrastructure. Is the inrastructure dynamic and
oers various exible conguration options? Are the application
and inrastructure resilient enough to handle mission critical
processes? Is the service highly available? What is the SLA oered
or the service? Tese are some o the questions one should ask the
provider to veriy the robustness o the inrastructure.
How Viable Is Your Business Model?
Why it’s So Important
Tere is no Quick ake here, as this is one o the most important
questions you can ask or prospective vendor.
Private Cloud(Data Center Server Storage Software)
Customers
. Corporate
. SME
. Consumer
Public Cloud(Cloud Public Provider)
Cloud Platform
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As you build your business case and prepare or your evaluation,
one question that should be answered to save both time and
resources, is one that asks how viable is the business model o the
prospective vendor? Are they supplying a vitamin, or a complete
solution to a business problem and need? Do they have examples
o working with many types o organizations (in your space and
beyond), helping them solve their collaboration challenges? Tis
question was placed at this point (the end) o this paper in part to
illustrate a point. Tere may be several solutions that meet some
aspects o requirements set orth, some much better than others.
Tis extreme competence in one area might lead you to consider
them over others, but at the end o the day, you must ensure
the vendor will be around to continue to support you and your
adoption plans.
Modern sotware development techniques along with cloud
development and inrastructure services mean that the barriers
to entry or a sotware company are much lower than ever beore.
Tat, coupled with the act that enterprise collaboration is an
emerging market without dominant incumbents, has created a
prolieration o oerings rom new and unproven vendors.
As such, prospective customers need to assess the ongoing
viability o the sotware company. Tis should be seen as a core
due-diligence test, just as important as assessing the suitability o
the sotware itsel.
Customers would be well advised to seek inormation about the
vendor’s customer successes. Do their customers continue to use
and innovate on top o their oering? Are they so pleased that
they’ve done case studies with the vendor, in essence, linking their
brand with the vendor’s? Have independent industry analysts
positively recognized the vendor based on market evidence andresearch? Does the vendor warrant industry coverage rom
trusted publications? Afrmative responses to these types o
questions should be considered positive additions to your due
diligence activities.
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In Closing Te intent o this paper was to provide an impartial view into best
practices or the selection o enterprise collaboration solutions.
Ultimately, you will decide which type o solution is the best or
your business objectives. As you continue to investigate this
rapidly growing market and its innovators, eel ree to return to
the author’s blog (http://diversity.net.nz/) as there may be new
developments or updates to the material.
You can nd more inormation in the Additional Reading section,
at the end o this document.
About the Authors
Te writing team or this paper is comprised o respected industry thought leaders, experts in the areas o collaboration, internet
architectures and open source sotware.
Ben Kepes
Ben is the ounder and managing director o Diversity Limited a
consultancy specializing in Cloud Computing/SaaS, Collaboration,
Business strategy and user-centric design. He is also co editor o
CloudAve, a specialist Cloud Computing blog. More inormation
on Ben and Diversity Limited can be ound athttp://diversity.net.nz/
Krishnan Subramanian
Krish is an entrepreneur, open source researcher and evangelist,
cloud computing analyst and consultant, ex-physicist, and one o
the industry’s most prolic bloggers. He is part o the management
team in two companies in India and sits on the board o a ew
privately owned companies. More inormation about Krish can be
ound at http://www.krishworld.com/.
Additional Reading
1. RESul Application
Development - http://en.wikipedia.org/wiki/
Representational_State_ranser
2. Service Oriented Architecture
(including Web Oriented
Architecture) - http://
en.wikipedia.org/wiki/Service-
oriented_architecture
3. Uniorm Resource Identier -http://en.wikipedia.org/wiki/
URI
4. Diversity Limited Blog - http://
diversity.net.nz/
5. Krishworld Blog - http://www.
krishworld.com/home
6. Additional industry
commentary on Collaboration
Solutions — Forrester Wave
Report on Collaboration
Solutions
http://campaign.mindtouch.
com/Forrester_Wave