lessons account

management teaches you.

10

months into account

management taught me to…

2

be patient.

1

things will go wrong

things go wrong

things get delayed

things go wrong

things get delayed

stay strong &

things go wrong

things get delayed

stay strong &

don’t get swayed.

manage expectations.

2

know what can be done

know what can be done

tell clients what to expect

know what can be done

tell clients what to expect

put it across the right way

know what can be done

tell clients what to expect

put it across the right way

bet you won’t regret.

show that you care.

3

understand the client

understand the client

put yourself in their shoes

understand the client

put yourself in their shoes

show that you care &

understand the client

put yourself in their shoes

show that you care &

u’ll have nothing to lose.

ask the right questions.

4

ask the right questions

ask the right questions

till you get the answers u need

ask the right questions

till you get the answers u need

it will give you clarity &

ask the right questions till you get the answers u need it will give you clarity & help you succeed.

communicate regularly

5

keep in touch with the client

keep in touch with the client

be it for updates or advice

keep in touch with the client

be it for updates or advice

it makes you look responsive

keep in touch with the client

be it for updates or advice

it makes you look responsive

and makes them feel nice.

keep the client’s best interests in mind.

6

do what’s best for the client

do what’s best for the client

give them all you’ve got

do what’s best for the client

give them all u’ve got

the client has trusted you

do what’s best for the client give them all u’ve got the client has trusted you they better regret it not.

educate when required.

7

don’t assume

don’t assume

that the client knows it all

don’t assume

that the client knows it all

coz if they did

don’t assume

that the client knows it all

coz if they did

they won’t need you afterall.

keep it “black & white”.

8

document conversations

document conversations

keep stakeholders informed

document conversations

keep stakeholders informed

this will avoid confusion &

document conversations keep stakeholders informed this will avoid confusion & strengthen your ground.

be honest.

9

be open

be open

state the fact

be open

state the fact

use the right tone

be open state the facts use the right tone with some tact

do the right thing.

10

clients can be unreasonable

clients can be unreasonable

but that’s not always true

clients can be unreasonable

but that’s not always true

follow your gut &

clients can be unreasonable but that’s not always true follow your gut & do what you gotta do.

thank you.

p.s. - a lot of this applies to life

too

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@hmarketer or @khyathi92