1 effective legitimate progressive. 2 educate, promote and defend - resale efficiencies are a...
TRANSCRIPT
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Effective Legitimate ProgressiveEffective Legitimate Progressive
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Educate , Promote and Defend
- Resale efficiencies are a benchmark for
government
- Revised Hearing format supports increased awareness
- Decisive intervention when programs are threatened
- Taking on the “tough” issues
Educate , Promote and Defend
- Resale efficiencies are a benchmark for
government
- Revised Hearing format supports increased awareness
- Decisive intervention when programs are threatened
- Taking on the “tough” issues
Effective Legitimate ProgressiveEffective Legitimate Progressive
The Year in ReviewThe Year in Review
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Partnership Initiatives
- Store Level Training
- Patron Awareness
- Logistics
- Vendor Compliance
- Category Review Analysis
- Social Media
Partnership Initiatives
- Store Level Training
- Patron Awareness
- Logistics
- Vendor Compliance
- Category Review Analysis
- Social Media
Effective Legitimate ProgressiveEffective Legitimate Progressive
The Year in ReviewThe Year in Review
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Face the facts
- Unyielding budget pressure
continues
- 60% of authorized patrons opt out
- Outside retailers have targeted the military
- Pressure on meeting formats and travel
- The tough issues will remain tough issues
Face the facts
- Unyielding budget pressure
continues
- 60% of authorized patrons opt out
- Outside retailers have targeted the military
- Pressure on meeting formats and travel
- The tough issues will remain tough issues
Effective Legitimate ProgressiveEffective Legitimate Progressive
Future OpportunitiesFuture Opportunities
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The “Call to Action” requires strategy and agility
- In the world of communication…content
may be
KING but distribution is the EMPEROR
- Must enable the association’s retail power
- Must develop alternate communication and
training platforms
- Must have more solution oriented
forums
The “Call to Action” requires strategy and agility
- In the world of communication…content
may be
KING but distribution is the EMPEROR
- Must enable the association’s retail power
- Must develop alternate communication and
training platforms
- Must have more solution oriented
forums
Effective Legitimate ProgressiveEffective Legitimate Progressive
Future OpportunitiesFuture Opportunities
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Three pillars of the value proposition
- Reciprocating for dedicated service
with “valued”
quality of life programs
- Supporting the military with cost effective benefits
with a high return in the retention of quality people
- Provide a powerful engine to revitalize the American
Economy through commerce and jobs
Three pillars of the value proposition
- Reciprocating for dedicated service
with “valued”
quality of life programs
- Supporting the military with cost effective benefits
with a high return in the retention of quality people
- Provide a powerful engine to revitalize the American
Economy through commerce and jobs
Effective Legitimate ProgressiveEffective Legitimate Progressive
Value of the BenefitsValue of the BenefitsValue of the BenefitsValue of the Benefits
Looking for MessengersLooking for Messengers
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The next time you have a sales/office call, spend 5 minutes talking about the ALA
- It is about protecting these benefits and improving
quality of life for the troops
- It is about a unique partnership with a focus of
win-win-win
- It is collaboration at its best!
The next time you have a sales/office call, spend 5 minutes talking about the ALA
- It is about protecting these benefits and improving
quality of life for the troops
- It is about a unique partnership with a focus of
win-win-win
- It is collaboration at its best!Effective Legitimate ProgressiveEffective Legitimate Progressive
The ALA has been around for 90 years because it works!
The ALA has been around for 90 years because it works!
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Effective Legitimate ProgressiveEffective Legitimate Progressive
Movie Here
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Effective Legitimate ProgressiveEffective Legitimate Progressive
If you are in this channel and you do not belong to the ALA….what are you in it for?If you are in this channel and you do not belong to the ALA….what are you in it for?