1

ART and EARTH : Past ． Present ． Future

Past & Present World Heritage Exhibitionby Stone Master Kong Kai Ming

Partnership Details

2

Natural and Cultural Heritages …

…Our Legacy from the past

Memphis and its Necropolis – Pyramid Fields from Giza to Dahshur

Longmen Grottoes

3

World Heritage Properties……destination for places of outstanding

value to humanity.

Ancient Thebes with its Necropolis

Sichuan Giant Panda Sanctuaries

4

Meant to be protected…

…to date, there are 851 properties in the World Heritage List (660 – cultural;

166 – natural; 25 – mixed)

Cathedral, Alcázar and Archivo de Indias in Seville Khajuraho Group of Monuments

5

Vivid Captures of the World Heritage Properties …

… in Watercolours

Grand Canyon National Park

Gulf of Porto Calanche of Piana,Gulf of Girolata, Scandola Reserve

Stonehenge, Avebury and Associated Sites

Memphis and its Necropolis – Pyramid Fields from Giza to Dahshur

6

Unreleased master art pieces…… to be exhibited

Dazu County, Yungang Grottoes

Mount Taishan

The Great Wall

Mount Huangshan

7

Human monuments are now under threats of severe changes. Enduring global

warming has put our living planet into danger, and environmental protection

becomes a pressing issue for all human beings.

Stone Master- Kong Kai Ming uses his arts to present the perfect beauty of

world heritages.

Through his artwork, we would like to address the environmental issues and

concern on heritage conservation and arouse our community’s attention to be

conscious about environmental issues and supporting conservation activities

proactively.

Introduction

8

Our Mission

• Arouse Hong Kong people’s awareness on the imperatives for World Heritage conservation

• Induce the attention, understanding and support of Hong Kong people towards the mission and work of UNESCO

• Encourage greater participation of the local population in the preservation of their natural and cultural heritages

• Educate students the importance of environmental and natural heritage protection

9

Artist Profile - Kong Kai Ming

Highly acclaimed artist with international recognition

Holder of Award for Arts Achievement 2007 of the Hong Kong Arts Development Council

Holder of Bronze Bauhinia Award 2006 of the HKSAR Government for his significant contribution in art for 50 years

“PEEPING” is short listed for the Annual Exhibition '92 held by America Watercolor Society (AWS) in New York.

Awarded as the Honorary Fellow of David C. Lam Institute for East-West Studies, Hong Kong Baptist University.

Invited to draw a series of portraits (about 800 pieces) of the local litterateurs for the Hong Kong Central Library

Published over 40 books on art and painting

To know more about the artist, please visitwww.kongkaiming.com

10

The World Heritage Collection• 100 pieces of hand drawn paintings in watercolours and sketches

on World Heritage properties in 19 countries from Asia to Europe, Arabia to Africa

• Kong’s perfect impression of these natural and cultural monuments

• Greatly inspired by his belief in the harmony of “Yin” ( 陰 ) and “Yang” ( 陽 )

• Using the “Oriental brush” technique in tandem with the application of “Qi”(氣， Vital Breath)

• Themed on “Rocks”, the paintings encompass traces of human beings and its interactions with our living planet

To preview the artworks of Stone Master Kong Kai Ming at:

www.artlinksasia.com/kong_fullver

11

International Year of Planet Earth (IYPE)Facts & Figures

• WHAT is IYPE?

The International Year of Planet Earth is designed to foster outreach and research activities to raise worldwide public and political awareness of the vast (but often under-used) potential of Earth sciences for improving the quality of life and safeguarding the planet.

• WHY an IYPE? Geoscientific knowledge can save lives and protect property if threatened by

natural disasters. Such knowledge is also needed to sustainably satisfy the growing need for Earth’s resources by more people.

Earths scientists are ready to contribute to a safer, healthier and more prosperous society if called upon by politicians and decision makers.

IYPE aims to develop a new generation of such experts to find new

resources and to develop land more sustainably.

12

International Year of Planet Earth (IYPE)Facts & Figures

• WHO is behind IYPE? More information: www.yearofplanetearth.org

The International Union of Geological Sciences (IUGS) and UNESCO are the IYPE initiators; there are 12 Founding Partners, 26 Associate Partners and (so far) 13 International Partners.

Moreover, all 191 UN member countries supported the UN Resolution proclaiming the IYPE for 2008.

• IYPE Patrons

The Founding President of Namibia, Sam Nujoma, the former President of Tanzania, Benjamin Mkapa, the Chairman of the Board of Anglo American, Sir Mark Moody-Stuart, the former Prime Minister of the Netherland, Ruud Lubbers and King Carl XVI Gustaf of Sweden.

13

International Year of Planet Earth (IYPE)Facts & Figures

• Which nations have established a National Committee for IYPE?

By 11 January 2008, National Committees are operational in 62 countries:

Albania, Argentina, Australia, Austria, Belgium, Brazil, Bulgaria, Canada, Cameroon, Chile, China, Costa Rica, Cuba, Cyprus, Czech Republic, Denmark, Egypt, Estonia, Ethiopia, Finland, France, Gambia, Georgia, Germany, Hungary, India, Indonesia, Iran, Iraq, Ireland, Israel, Italy, Japan, Korea, Latvia, Lithuania, Malaysia, Mexico, Mongolia, Morocco, Mozambique, Namibia, Netherlands, New Zealand, Norway, Peru, Poland, Portugal, Romania, Russian Federation, Slovak Republic, Slovenia, South Africa, Spain, Sweden, Switzerland, Tanzania, Thailand, Turkey, UK, USA and Yemen.

These National Committees have produced exciting outreach and science programmes for the IYPE.

• More information: www.yearofplanetearth.org

14

Political cooperation

• The time is now ripe to raise new generations of geo-experts, who can better understand the processes that have sustained our planet for 4.5 billion years, and pass that wisdom on to all peoples of the world.

• We are seeing an increasing tendency among political leaders to cooperate in the face of urgent global problems.

• The Indian Ocean tsunami prompted governments to rapidly install tsunami warning systems. A comparable joint action by governments was seen at the Climate Summit in Bali, preceded by joint actions in Rio de Janeiro (1992) and in Johannesburg (2002). Despite great variety in political aims and ambitions, surely all political leaders want to make our planet Earth a better place for our children and grandchildren, and know now that with the increasing power we hold over our planet the only way to tackle adverse effects is to cooperate.

• We believe that most politicians are realizing that science is the key to this problem - and in particular, Earth System Science.

15

Why Sponsor?

To make this meaning event happens, there is an URGENT need for funding

The exhibition is a non-profit making program which aims at promoting environmental protection message from an art perspective.

To make this meaningful event succeed, we assure that every dollar will be spent on this exhibition.

• The series tells us the ART and EARTH : Past ． Present ． Future.– Passing through millions years, most of the properties have been destroyed in different levels– If the situation continues, the beauty of heritages will disappear forever

• Through the paintings, see the world– The perfect impression of the heritages through the artist’s eye, a big difference from the reality– Arousing the urgency of protecting the Planet Earth

• It’s not just related to you and me, but also affect our next generations– Your support today can help to make our living place better for our children and grandchildren

16

The Exhibition with IYPE ART and EARTH : Past ． Present ． Future

• Title: Past & Present World Heritage Exhibition - by Stone Master Kong Kai Ming

• Date: 6-15 June 2008

• Venue: The Pacific Place, Admiralty 太古廣場 , 金鐘 - Area A - Park Court

Total area size: 4,000 sq.ft.

• Exhibits– 70-80 watercolours and sketches on World Heritage properties in 19 countries from Asia to Europe, Arabia to

Africa

• Guests of Honour– Dr. Larry Woodfork (Chairman of the IYPE Board) – Mr. Eduardo F.J. de Mulder (Executive Director IYPE Secretariat)– Meetings Attend:

• Exhibition opening ceremony ( 06 June 2008 )• Luncheon Meeting with IYPE (06 June 2008)

17

Sponsorship Entitlement Exposure

artwork description

tag• Area A

• Park Court

Related Programs (Speech: Art and Earth

– Past, Present and Future)• Backdrop

• Printing materials• Media & Marketing

Media & Marketing

• Regional publication (Travel & Cultural)

• Radio•TV

•Internet (Art-related websites)

Art book1,000 copies exclusively for:

• IYPE• UNESCO

• Government bodies• Museums

• Universities

Exhibition on World Heritage

Paintings by Stone Master Kong Kai Ming

18

Details of Related ProgramsTentative Program Rundown:

Guests of Honor to be invited (TBC):• Mr. Li Gang (Deputy Director of Liaison Office of The General People’s Government in the HKSAR) • Hon Mrs Rita FAN HSU Lai Tai, GBS, J.P. (Chairlady of the Legislative Council, HKSAR) • Hon. Tommy Cheung Yu Yan J.P. (Member of the legislative Council. HKSAR)• Hon. Timothy Fok Tsun Ting, GBS, J.P. (Member of the legislative Council)• Mr. Ma Fung Kwok, SBS, JP (Chairman of Hong Kong Arts Development Council)• Dr. Rosanna Wong, DBE. JP (Executive Director, The Hong Kong Federation of Youth Groups)• Mr. Trevor LukerDirector, (UK and International Education)• Mr. Ko Kam Cheung (Chairman of Hong Kong Island School Head Association)

Prof. Larry Woodfork(Chairman of the IYPE Board)

Prof. Eduardo F.J. de Mulder (Executive Director IYPE Secretariat)

Speakers:

Prof. Wyss W. S. Yim (Department of Earth Sciences, The University of Hong Kong)

ART and EARTH : Past ． Present ． Future ExhibitionWorld Heritage Collection byStone Master Mr. Kong Kai Ming BBS06 June (Friday) 11:00am - 2:00 pm 2:00 pm-2:30 pm 3:00 pm 6:00pm – 8:00pm

Luncheon MeetingProf. WoodforkArt, Earth and Environmental Stewardship: What’s the Connection?

Prof. Mulder Art and Earth: Past, Present and Future

Prof. YimSustainable Earth?

Press Conference Exhibition OpeningCeremony

Meeting with IYPE – Public Lecture in The Hong Kong University

venue:Meng Wah Lecture Theatre Room T2, HKU

19

Sponsorship Entitlement ExposureThere are around 70-80 artwork description tags

appeared in the 2 exhibition areas of The Pacific Place:

Park Court Area A

20

Ajanta Caves

印度奧蘭卡德石窟

2004

80x 57cm

Sponsor info & Logo

Sponsorship Entitlement Exposure 70-80 Artwork Description Tags:

Sample (A5 size)

21

Art Book

• 1,000 copies exclusively :» 300 for (International Year of Planet Earth) IYPE patrons» 300 for (United Nation Earth & Science UNESCO» 400 for other related organizations :

- Government- Universities- Museums- Related environmental organizations- Other corporate sponsors

– Exclusive edition – for VIP Guests with autograph from Stone Master

– Customized edition – for sponsors to be used as corporate gift

– Mass edition : for retail sales

Sponsorship Entitlement Exposure

22

Sponsorship Entitlement Exposure

• Printing Materials – Invitation card

– Press Kit

– Souvenir

– Exhibition guide

– Pamphlets for 1-day meeting

– Exhibition, Luncheon & Meeting Backdrop, etc.

23

• Media and MarketingInternational media and press will be invited to come to the press

conference and opening ceremony

Sponsorship Entitlement Exposure

Category Media

Print Cultural related magazines UNESCO World Heritage magazines IYPE related magazines

TV National Geographic Discovery Channel Phoenix Satellite Television Other worldwide / local TV channels

Internet UNESCO website http://www.unesco.org/en IYPE website http://

yearofplanetearth.org/index.html Other art-related websites

Others Radio

24

Sponsorship Entitlement Item (s) Estimated Cost

•Future Geo-expert Sponsor

•Exhibition Sponsor

Exhibition Installation• Area A HK$ 200K

• Park Court HK$ 300K

** Luncheon Event Title Sponsor

Corporate Luncheon & Meeting Event HK$ 300K

*** Official Media / Supporting Sponsor

Media & Marketing HK$ 200K

**** Other Sponsors

Official Air Ticket Sponsor

Official Hotel Sponsor

Official Limousine Sponsor

• Air Tickets (round-trip tickets, Business class x 3)

• Accommodation (3-Day & 2 nights x 3)

• Limousine (3 Days x 3)

• Dr. Woodfork –IYPE Chairman :

from Pittsburgh to HK• Mr. Mulder –IYPE Executive Director :

from Amsterdam to HK • from Beijing to HK (for China representative, TBC)

• 5 Star Hotel: 4-day & 3-night for 3 guests

Sponsorship Budget Estimation

25

* Breakdown of Future Geo-expert Sponsor /Exhibition Sponsor

Locations:

• Area A– Located in a high-traffic zone in the

centre of the mall, surrounded by famous fashion brands

– Over 20 artworks will be displayed in this area

• Park Court– At the main entrance to the mall, outside

Lane Crawford– About 40 artworks will be displayed in

this area

Estimated Budget:

HK$200K

HK$300K

26

• Logo presence in printing materials:– luncheon’s table-top pamphlets– all related marketing collaterals– publicity materials – 30 artwork description tags in one of the exhibition areas at Pacific Place

• A FREE poster area for stating the sponsor’s mission and details related to environmental protection at the exhibition area

• 5 FREE seats for participating in Luncheon Meeting and Opening Ceremony

• 30 FREE copies of the exclusive autographed “Art Book” on World Heritage Paintings of Stone Master

• Logo exposure on related websites

• Acknowledgement by particular NGO organization

* Entitlements of Future Geo-expert Sponsor /Exhibition Sponsor

27

• Logo presence in printing materials:– luncheon’s table-top pamphlets– backdrop– all related marketing collaterals– publicity materials

• Entitled as Luncheon Event Title Sponsor• Logo exposure on related websites• Participation in Luncheon Meeting and Opening Ceremony

• Estimated Budget: HK$300K

** Entitlements of Luncheon Event Title Sponsor

28

***Entitlements of Official Media / Supporting-Sponsor

• A. Entitled as Official Media» Exclusive block time media interview » Exclusive guest invitation» Exclusive Media logo /entitlement of the luncheon and meetings

• B. Supporting-Sponsor: For venue set up , food and beverage

Logo presence at:– venue backdrop– related marketing collaterals– publicity materials

• Estimated Budget: HK$200K

29

****Travel & Hotel Sponsor

• Official Air Ticket Sponsor– 1 Round Trip Business Class ticket from Pittsburgh (PA, USA) to Hong Kong (for Dr. Woodfork)– 1 Round Trip Business Class ticket from Amsterdam (Netherland) to Hong Kong (for Mr.

Mulder)– 1 Round Trip Business Class ticket from Beijing to Hong Kong (for China representative, TBC)

• Official Hotel Sponsor– 3-day & 2-night accommodation at 5-star hotel for 3 guests

• Official Limousine Sponsor • Limousine with drivers for the transportation of guests in Hong Kong (3 days)

Entitlements:

• Logo exposure in related marketing materials / programs, which include:– Leaflets / Brochures in exhibition areas & luncheon venue– Backdrops in exhibition areas & luncheon venue

30

Thanks for your support in

ART & EARTH!