1 650 mx 650mp-2 (650fp-2) sales guide display strategic marketing team

28
1 650 MX 650MP-2 (650FP-2) Sales Guide Display Strategic Marketing Team

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Page 1: 1 650 MX 650MP-2 (650FP-2) Sales Guide Display Strategic Marketing Team

1

650 MX

650MP-2 (650FP-2) Sales Guide

Display Strategic Marketing Team

Page 2: 1 650 MX 650MP-2 (650FP-2) Sales Guide Display Strategic Marketing Team

2

Product Overview

confidential

• Product IntroductionProduct Introduction

• Feature OverviewFeature Overview

• Key StrengthsKey Strengths

Page 3: 1 650 MX 650MP-2 (650FP-2) Sales Guide Display Strategic Marketing Team

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Multi-Purpose Professional Large Format Display (LFD)

Economical

ExcellentVisibility

High Reliability

Slim Design

Powerful Functions

Product Introduction

confidential

Page 4: 1 650 MX 650MP-2 (650FP-2) Sales Guide Display Strategic Marketing Team

4

Feature Overview

confidential

Best Picture Quality - Viewing Angle 178/178 - Fastest R/T, 8ms - High Contrast, 5000:1 - High Brightness, 500cd/m2

시장밀착 마케팅 추진

SBB (Sliding PC Module) - Sliding-in option box - Powerful Functionality with SBB - Network SBB

Special Features - MDC Program - VESA standard Mount

650MP-2650MP-2

Reliability - Low Depth, Thickness & Weight - Low Power Consumption

Page 5: 1 650 MX 650MP-2 (650FP-2) Sales Guide Display Strategic Marketing Team

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- High Brightness while assuring Low Operating Temperature & Anti-after Image

- Low Power Consumption leading lower TCO (Total Cost Ownership)

- PC Sliding Box for Broad Usage

Front Side Back

Key Strengths

confidential

Page 6: 1 650 MX 650MP-2 (650FP-2) Sales Guide Display Strategic Marketing Team

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Target Customer & Positioning

confidential

• Product PositioningProduct Positioning

• Target CustomerTarget Customer

• Product ComparisonProduct Comparison

• vs. Other MX Seriesvs. Other MX Series

Page 7: 1 650 MX 650MP-2 (650FP-2) Sales Guide Display Strategic Marketing Team

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Best fits Light-use environment but assures high reliability

Low Reliability

High Reliability

Heavy useLight use

HospitalBank,F&B

Samsung MP, MX, PDPSamsung MP, MX, PDP

SamsungSamsung UUXX seriesseries

Shopping mall with 12 hours of operation

Airport

Hotel

Pub

General General TV TV ProductsProducts

Conference

Market Requirement for Large Video wall

Function

Product Positioning

Page 8: 1 650 MX 650MP-2 (650FP-2) Sales Guide Display Strategic Marketing Team

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■ Transportation

(Airport/Train/Subway/Bus)

■ Indoor Venue

(Museum, Library)

■ Seminar Room

■ Hotel / Leisure center

■ Financial Exchange

■ Restaurant Chain Market

■ Billboard

Public Display

Corporate Display

Commercial Display

Various installation environment of MX/MP Series

confidential

Target Customer

Page 9: 1 650 MX 650MP-2 (650FP-2) Sales Guide Display Strategic Marketing Team

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Product Comparison

Model 650MP-2 NECLCD6520L-BK-AV(-AVT)

SharpPN-G655R

NECLCD5710-2-AV

Inch 65” 65” 65” 57”

Resolution 1920 x 1080 1920 x 1080 1920 x 1080 1920 x 1080

Viewing Angle 178/178 (S) 176/176 176/176 178/178

CR 5000:1 (S) 2000:1 2000:1 1800:1

Brightness 500 cd/m2 (S) 450 cd/m2 450 cd/m2 450 cd/m2

R/T 8ms 6ms 6ms 16ms

Power 470W (S) 590W 560W 350W

650MP-2 vs. Key Competitors (57” & 65”)

(S): Superior to Key Players

Page 10: 1 650 MX 650MP-2 (650FP-2) Sales Guide Display Strategic Marketing Team

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Sales Point

confidential

• Best Picture QualityBest Picture Quality

• Powerful FunctionalityPowerful Functionality

• Low Power ConsumptionLow Power Consumption

• vs. Other MX Seriesvs. Other MX Series

• High ReliabilityHigh Reliability

Page 11: 1 650 MX 650MP-2 (650FP-2) Sales Guide Display Strategic Marketing Team

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■ Clear Contrast 5000:1■ Full HD resolution + Semi-DID Panel■ Brightness 500 cd/m2

650MP-2 Competitor

Image Comparison

Brightness 500 cd/m2 450 cd/m2

Contrast 5000:1 2000:1

Resolution 1,920 x 1,080 (Full HD) 1,920 x 1,080 (Full HD)

Higher visibility among Full HD Large Size Displays

Best Picture Quality

Page 12: 1 650 MX 650MP-2 (650FP-2) Sales Guide Display Strategic Marketing Team

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■ Respond almost three times as fast as other monitors and significantly reduce the ghosting and jagged pixel effects.

■ The fast response time of 8 ms ensures stable viewing of DVDs and streaming video.

Conventional

confidential

Fast Response Time

Best Picture Quality – Cont’d

Page 13: 1 650 MX 650MP-2 (650FP-2) Sales Guide Display Strategic Marketing Team

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Slide PC Box (Option)

• Sliding network built-in structure with network SBB

• Same SBB as running SBB module

• HDMI interface between main B’d and network SBB

• Same H/W features as network SBB (Dual core CPU with mass storage(HDD))

• VGA output from network SBB

• Window XPe Operating system.

Powerful Functionality

Page 14: 1 650 MX 650MP-2 (650FP-2) Sales Guide Display Strategic Marketing Team

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Remote control of multiple monitors through the embedded RS-232C terminal

Main Window

Connect the serial port of PC and input serial port of main board through RS232C cable

Powerful Functionality – Cont’d

Page 15: 1 650 MX 650MP-2 (650FP-2) Sales Guide Display Strategic Marketing Team

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■ Extended Video Wall Function Extended Video Wall Function

■ Full Mode: Video Wall regardless of cabinet bezelFull Mode: Video Wall regardless of cabinet bezel

■ Natural Mode: User can adjust video wall imageNatural Mode: User can adjust video wall image

■ Support All Video wall Combination from 1x1 to 5x5Support All Video wall Combination from 1x1 to 5x5

2x2, 3x3, 4x4, 1x5, 5x1, 5x52x2, 3x3, 4x4, 1x5, 5x1, 5x5

Full ModeFull Mode Natural ModeNatural Modeconfidential

Powerful Functionality – Cont’d

Extended Video Wall Format

Page 16: 1 650 MX 650MP-2 (650FP-2) Sales Guide Display Strategic Marketing Team

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CVBS Video

D-sub

DVI-D

BNC

AV

HDMI

Connector Availability

Wide connectivity for more diverse uses

■ With CVBS, HDMI can be connected to various AV Devices

■ PC display through DVI-D, D-sub

Powerful Functionality – Cont’d

Page 17: 1 650 MX 650MP-2 (650FP-2) Sales Guide Display Strategic Marketing Team

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■ An all-digital audio/video interface

- Transmit uncompressed streams

■ Provide an interface between any compatible digital audio/video source

- Set-top Box / DVD player / PC / Video game Console / AV receiver / Digital TV

- Support DVI

■ Compatible with the HDCP

- HDCP : High-bandwidth Digital Content Protection

- Digital Rights Management Technology

- Eliminate the reproduction of copyrighted material

HDMI - High-Definition Multimedia Interface

confidential

Powerful Functionality – Cont’d

Page 18: 1 650 MX 650MP-2 (650FP-2) Sales Guide Display Strategic Marketing Team

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- Screen Scroll : Image on Screen moves down and return

- Interval : 1 ~ 10 hour (recommended mode : 1) - Second : 1 ~ 5 second (recommended mode : 5)

- Pixel Shift : All pixel moves to one pixel side horizontally or/and vertically

- Interval : 1 ~ 10 Minute

(recommended mode: 1)

- Horizontal Shift : 1 ~ 4 Dot

(recommended mode : 4)

- Vertical Shift : 1 ~ 4 Line

(recommended mode : 4)

4 Anti-image Retention Mode

confidential

Powerful Functionality – Cont’d

Page 19: 1 650 MX 650MP-2 (650FP-2) Sales Guide Display Strategic Marketing Team

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- Bar Type : 1 horizontal bar and 1 vertical bar cross and move

- Eraser Type : 2 blocks move and cover the screen

- Interval : 1 ~ 10 hour (recommended mode : 1)

- Second : 10 ~ 50 second (recommended mode : 50)

- Interval : 1 ~ 10 hour

(recommended mode : 1)

- Second : 10 ~ 50 second

(recommended mode : 50)

confidential

Powerful Functionality – Cont’d

4 Anti-image Retention Mode

Page 20: 1 650 MX 650MP-2 (650FP-2) Sales Guide Display Strategic Marketing Team

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Low Power Consumption

TCO (Total Cost Ownership) Benefit

70 % of power consumption compared to a product with consumer display product

Advantageous for long-hour display

Conventional LFD Samsung 650 MX

Cost reduction effect

Page 21: 1 650 MX 650MP-2 (650FP-2) Sales Guide Display Strategic Marketing Team

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■ Higher Reliability : Less Image corruption during long time display

Image Retention

MURA

Burn -In

■ Low Operating Temperature

confidential

High Readability with Commercial LFD Panel

Page 22: 1 650 MX 650MP-2 (650FP-2) Sales Guide Display Strategic Marketing Team

22confidential

Temperature Sensor is on Main circuit board - Protection function works according to inside temperature  

Service Menu

AutoColorWhite BalanceW/B MOVIEMST9788CLDPDP LOGICAUDIOYC DELAYOPTIONSPREAD SPECTRUMCHECKSUM

COOLING OSD ON/OFF ON

TEMPERATURE CONTROL 77

CURRENT TEMPERATURE : 45

PRINT DEBUG

UNCTION KEY

CHECK nMFM

NOT OPTIMUM MODE

PC CABLE DETECT

CHECK STATUS

HDMI DELAY

DVI DELAY

PDP LOGIC DOWNLOAD

FAN SPEED

LONG CABLE

HDMI PIN SET

OFF

ENABLE

ON

ON

ON

9

9

OFF

9

0

CUSTOMIZED

■ When Current Temperature is higher than Temperature Control,

protection function works : Backlight is off -> Status signal LED is

Flickering. User can adjust Temperature Control

Service Mode Menu

High Reliability – Cont’d

Page 23: 1 650 MX 650MP-2 (650FP-2) Sales Guide Display Strategic Marketing Team

23confidential

Accessories & VESAAccessories & VESA

• Accessories & VESAAccessories & VESA

• DimensionsDimensions

Page 24: 1 650 MX 650MP-2 (650FP-2) Sales Guide Display Strategic Marketing Team

24confidential

VESA Wall Mount Standard

800

400

VESA Wall Mount & Accessories

Please note that 650MP only support landscape installation!!

Page 25: 1 650 MX 650MP-2 (650FP-2) Sales Guide Display Strategic Marketing Team

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Dimensions - Front

Page 26: 1 650 MX 650MP-2 (650FP-2) Sales Guide Display Strategic Marketing Team

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Dimensions - Rear

Page 27: 1 650 MX 650MP-2 (650FP-2) Sales Guide Display Strategic Marketing Team

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Full SpecificationFull Specification

Page 28: 1 650 MX 650MP-2 (650FP-2) Sales Guide Display Strategic Marketing Team

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Full Specification

Panel

Diagonal Size 65"

Type a-Si TFT active matrix

Resolution 1920×1080

Pixel Pitch 0.744(H) x 0.744(V)

Brightness(Typ.)/(min)

500 (Typ)

Contrast Ratio 5,000:1

Dynamic C/R 10,000:1

Viewing Angle(H/V)

178/178

Lamp Type AMVA3

Response Time(G-to-G)

8 msec

Color Space(CIE1931) 72%

Connectivity

PC inputs D-Sub, DVI, BNC

Video Inputs HDMI,AV

Video Outputs DVI(out), BNC(out)

NetworkHDMI(out),D-Sub(out)

LAN(in),USB×4

Communication Port RS232C (in/out)

AudioPC Stereo(in), AV Stereo (in)

Audio-out

Power

Power Consumption(Max)

470W

Power Consumptionat Stand-by(Max)

1W

Power SupplyAC 100 - 240V(+/- 10 %)

50/60 Hz

MechanicalSpec

VESA Mount 800*400mm

Cabinet Color No Black(BK07)

Weight(Set/Package)

Normal 58kg

Prot. Glass N/A

Dimension(W/O Stand)

Normal 1554 X 924 X 123.9

Protection Glass N/A

Dimension(With Stand)

1554 X 1029 X 500

Packing Dimension 1690 x 1060 x 450

Bezel Width 54

Protection Glass N/A

Operation

OperatingTemperature

Normal 0 ~ 40 (without Network)℃

Prot. Glass N/A

Humidity10% ~ 80%

non-condensing

MTTF 40,000hrs (@40 )℃

Optional items

Speaker 15W×2 built-in

Wall Mount WMN-7070D

Vertical Mount N/A

Ceiling Mount N/A

Stand STN-L65D

Accessories

ManualsQuick Setup Guide,

Warranty Card, Application CD

Cables Power Cord

Others Remote Controller, Batteries