1 © 2009 riverbed technology. confidential. important note: the roadmap is for information purposes...

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1 © 2009 Riverbed Technology. Confidential. IMPORTANT NOTE: The roadmap is for information purposes only and is not a commitment, promise or legal obligation to deliver any new products, features or functionality. The development, release, and timing of any features or functionality described remains at Riverbed's sole -Riverbed and Accordent - Best Practices in Creating, Delivering and Managing Video in the Enterprise Nik Rouda – Product Marketing Manager, Riverbed Marc Haimsohn – Vice President Business Development, Accordent

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Page 1: 1 © 2009 Riverbed Technology. Confidential. IMPORTANT NOTE: The roadmap is for information purposes only and is not a commitment, promise or legal obligation

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© 2009 Riverbed Technology. Confidential. IMPORTANT NOTE: The roadmap is for information purposes only and is not a commitment, promise or legal obligation to deliver any new products, features or functionality. The development, release, and timing of any features or functionality described remains at Riverbed's sole discretion.

-Riverbed and Accordent -

Best Practices in Creating, Delivering and Managing Video in the Enterprise

Nik Rouda – Product Marketing Manager, Riverbed

Marc Haimsohn – Vice President Business Development, Accordent

Page 2: 1 © 2009 Riverbed Technology. Confidential. IMPORTANT NOTE: The roadmap is for information purposes only and is not a commitment, promise or legal obligation

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© 2009 Riverbed Technology. Confidential. IMPORTANT NOTE: The roadmap is for information purposes only and is not a commitment, promise or legal obligation to deliver any new products, features or functionality. The development, release, and timing of any features or functionality described remains at Riverbed's sole discretion.

Agenda

Streaming Media Adoption Company Overviews Product Overviews The Streaming Opportunity…and Challenge Riverbed/Accordent Joint Solution Key Customer Benefits How to Get Started

Page 3: 1 © 2009 Riverbed Technology. Confidential. IMPORTANT NOTE: The roadmap is for information purposes only and is not a commitment, promise or legal obligation

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© 2009 Riverbed Technology. Confidential. IMPORTANT NOTE: The roadmap is for information purposes only and is not a commitment, promise or legal obligation to deliver any new products, features or functionality. The development, release, and timing of any features or functionality described remains at Riverbed's sole discretion.

Streaming Media Adoption

Organizations are turning to online communications as a cost-effective way to reach remote audiences without the cost and inefficiency of travel for such mission-critical functions as:• Executive All-Hands Meetings• Marketing, Sales and Product Updates • Training/Professional Development• Distance Learning

Enterprise streaming media adoption is growing rapidly: There will be 144 million online video viewers in the U.S. in 2009, growing to 188

million viewers in 2013…………………….eMarketer The Streaming Media enterprise market is anticipated to reach $2 billion By

2013………………………………………...Research and Markets The Enterprise streaming products market alone will grow from $326 million in 2009

to over $1 billion by 2013…………………Wainhouse Research

Page 4: 1 © 2009 Riverbed Technology. Confidential. IMPORTANT NOTE: The roadmap is for information purposes only and is not a commitment, promise or legal obligation

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© 2009 Riverbed Technology. Confidential. IMPORTANT NOTE: The roadmap is for information purposes only and is not a commitment, promise or legal obligation to deliver any new products, features or functionality. The development, release, and timing of any features or functionality described remains at Riverbed's sole discretion.

Accordent Technologies Overview

Accordent Technologies provides enterprise-wide rich media communications solutions that enable world-class organizations to inform, train and engage their audiences online

Founded in 1999 - a decade focused on rich media communications

World-class clientele - more than 1500 clients - over 150 of the Fortune 500

Page 5: 1 © 2009 Riverbed Technology. Confidential. IMPORTANT NOTE: The roadmap is for information purposes only and is not a commitment, promise or legal obligation

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© 2009 Riverbed Technology. Confidential. IMPORTANT NOTE: The roadmap is for information purposes only and is not a commitment, promise or legal obligation to deliver any new products, features or functionality. The development, release, and timing of any features or functionality described remains at Riverbed's sole discretion.

Riverbed is the IT infrastructure performance company Riverbed is the IT infrastructure performance company for networks, applications and storage.for networks, applications and storage.

Who Are We

Page 6: 1 © 2009 Riverbed Technology. Confidential. IMPORTANT NOTE: The roadmap is for information purposes only and is not a commitment, promise or legal obligation

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© 2009 Riverbed Technology. Confidential. IMPORTANT NOTE: The roadmap is for information purposes only and is not a commitment, promise or legal obligation to deliver any new products, features or functionality. The development, release, and timing of any features or functionality described remains at Riverbed's sole discretion.

A profitable public technology company Trusted by over 6,500 customers 54% of the Global 100 already rely on Riverbed Global 24 x 7 follow-the-sun support and operations $333 million in annual revenue $258 million in cash; no debt Over 1000 employees, headquartered in San Francisco

Who Are We

Page 7: 1 © 2009 Riverbed Technology. Confidential. IMPORTANT NOTE: The roadmap is for information purposes only and is not a commitment, promise or legal obligation

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© 2009 Riverbed Technology. Confidential. IMPORTANT NOTE: The roadmap is for information purposes only and is not a commitment, promise or legal obligation to deliver any new products, features or functionality. The development, release, and timing of any features or functionality described remains at Riverbed's sole discretion.

Riverbed Overview

Andy Rolfe, Joe Skorupa, Severine Real

© 2009 Gartner, Inc. and/or its Affiliates. All Rights Reserved. Reproduction and distribution of this publication in any form without prior written permission is forbidden. The information contained herein has been obtained from sources believed to be reliable. Gartner disclaims all warranties as to the accuracy, completeness or adequacy of such information. Although Gartner's research may discuss legal issues related to the information technology business, Gartner does not provide legal advice or services and its research should not be construed or used as such. Gartner shall have no liability for errors, omissions or inadequacies in the information contained herein or for interpretations thereof. The opinions expressed hereinare subject to change without notice.

Page 8: 1 © 2009 Riverbed Technology. Confidential. IMPORTANT NOTE: The roadmap is for information purposes only and is not a commitment, promise or legal obligation

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© 2009 Riverbed Technology. Confidential. IMPORTANT NOTE: The roadmap is for information purposes only and is not a commitment, promise or legal obligation to deliver any new products, features or functionality. The development, release, and timing of any features or functionality described remains at Riverbed's sole discretion.

Riverbed is the Smart Choice

In head-to-head evaluations, 9 out of 10 trust Steelhead

Cascade customers join the Riverbed family

Page 9: 1 © 2009 Riverbed Technology. Confidential. IMPORTANT NOTE: The roadmap is for information purposes only and is not a commitment, promise or legal obligation

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© 2009 Riverbed Technology. Confidential. IMPORTANT NOTE: The roadmap is for information purposes only and is not a commitment, promise or legal obligation to deliver any new products, features or functionality. The development, release, and timing of any features or functionality described remains at Riverbed's sole discretion.

Accordent Product Overview

Create Media

Easily Publish Presentations Wherever Content Originates

• Studios

• Boardrooms, Conference Rooms, Classrooms

• Desktop

Manage Media

Manage Accordent Presentations & other Enterprise Video Content

• Organize Assets in Custom-branded, Searchable Portal

• Secure Content / Authenticate Users

• Centrally Manage Remote Content Creation Products

Report Success

Track , Measure and Analyze Viewer Interaction with Assets

• 40+ Viewer, Content, QOS Reports

• Correlate Viewing Data with Impact on Organization

• Substantiate Success

Accordent PresenterPRO

Accordent Capture Station

Accordent Engage

Accordent Media Management System

Page 10: 1 © 2009 Riverbed Technology. Confidential. IMPORTANT NOTE: The roadmap is for information purposes only and is not a commitment, promise or legal obligation

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© 2009 Riverbed Technology. Confidential. IMPORTANT NOTE: The roadmap is for information purposes only and is not a commitment, promise or legal obligation to deliver any new products, features or functionality. The development, release, and timing of any features or functionality described remains at Riverbed's sole discretion.

Accordent Media Management System

• Central repository for Accordent, and archived video content

• Secure access control via directory services integration

•Industry’s most advanced viewer tracking reports

• Provide testing, grading and online certification with video-based training initiatives

• Control and schedule remote content creation units

• Powerful, multi-tenant design

Custom-branded, Secure, Searchable Portal for Visual Communications

Page 11: 1 © 2009 Riverbed Technology. Confidential. IMPORTANT NOTE: The roadmap is for information purposes only and is not a commitment, promise or legal obligation

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© 2009 Riverbed Technology. Confidential. IMPORTANT NOTE: The roadmap is for information purposes only and is not a commitment, promise or legal obligation to deliver any new products, features or functionality. The development, release, and timing of any features or functionality described remains at Riverbed's sole discretion.

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Productivity

ApplicationAcceleration

Consolidation &Virtualization

BandwidthOptimization

Broadcast of high quality streaming media

Fast video recordingfile downloads

Media server runs on the Steelhead appliance

SAVE on hardware

Reduce WAN bandwidthrequirements

Reduce impact on otherbusiness applications

QoS to reserve space

Disaster Recovery

Faster data protectionand recovery of yourmedia library

Cost Savings Data Protection

WAN Optimization – Critical to Video Success

Page 12: 1 © 2009 Riverbed Technology. Confidential. IMPORTANT NOTE: The roadmap is for information purposes only and is not a commitment, promise or legal obligation

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© 2009 Riverbed Technology. Confidential. IMPORTANT NOTE: The roadmap is for information purposes only and is not a commitment, promise or legal obligation to deliver any new products, features or functionality. The development, release, and timing of any features or functionality described remains at Riverbed's sole discretion.

Deliver High-Performance IT Across Your Organization

PRIMARY DATA CENTER

BRANCH OFFICE

SECONDARY DATA CENTER

WAN

MOBILE WORKERS

Makes 3,000 miles feel like 30 feet.

Page 13: 1 © 2009 Riverbed Technology. Confidential. IMPORTANT NOTE: The roadmap is for information purposes only and is not a commitment, promise or legal obligation

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© 2009 Riverbed Technology. Confidential. IMPORTANT NOTE: The roadmap is for information purposes only and is not a commitment, promise or legal obligation to deliver any new products, features or functionality. The development, release, and timing of any features or functionality described remains at Riverbed's sole discretion.

VIRTUALLY ELIMINATE APPLICATION LATENCY

Riverbed’s Patented Technology Advantage

DE-DUPLICATE DATA

OPTIMIZE TCP

USERS DATA CENTERNETWORK

Data

VISIBILITY & PERFORMANCE MANAGEMENT

Page 14: 1 © 2009 Riverbed Technology. Confidential. IMPORTANT NOTE: The roadmap is for information purposes only and is not a commitment, promise or legal obligation

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© 2009 Riverbed Technology. Confidential. IMPORTANT NOTE: The roadmap is for information purposes only and is not a commitment, promise or legal obligation to deliver any new products, features or functionality. The development, release, and timing of any features or functionality described remains at Riverbed's sole discretion.

The RSP stack for Video Solutions

Page 15: 1 © 2009 Riverbed Technology. Confidential. IMPORTANT NOTE: The roadmap is for information purposes only and is not a commitment, promise or legal obligation

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© 2009 Riverbed Technology. Confidential. IMPORTANT NOTE: The roadmap is for information purposes only and is not a commitment, promise or legal obligation to deliver any new products, features or functionality. The development, release, and timing of any features or functionality described remains at Riverbed's sole discretion.

The Streaming Challenge

Centralized management and automation

Finding a true end-to-end solution

Video files have the potential to swamp a corporate network

Delivering a high quality experience to a dispersed audience with limited or inconsistent network capacity.

Page 16: 1 © 2009 Riverbed Technology. Confidential. IMPORTANT NOTE: The roadmap is for information purposes only and is not a commitment, promise or legal obligation

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© 2009 Riverbed Technology. Confidential. IMPORTANT NOTE: The roadmap is for information purposes only and is not a commitment, promise or legal obligation to deliver any new products, features or functionality. The development, release, and timing of any features or functionality described remains at Riverbed's sole discretion.

Bandwidth Impact without Riverbed

Video streamed per user, total bandwidth is # users x bandwidth per stream Impact on Media Server No enterprise application WAN optimization to free up bandwidth for video

WANBRANCH

OFFICE

SMALL OFFICE,

HOME OFFICE or

ON THE ROAD

Media Management System

Content Sources

BRANCH OFFICE

25 users @ 300 kbs per stream = 7.5 Mbps on WAN!

Page 17: 1 © 2009 Riverbed Technology. Confidential. IMPORTANT NOTE: The roadmap is for information purposes only and is not a commitment, promise or legal obligation

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© 2009 Riverbed Technology. Confidential. IMPORTANT NOTE: The roadmap is for information purposes only and is not a commitment, promise or legal obligation to deliver any new products, features or functionality. The development, release, and timing of any features or functionality described remains at Riverbed's sole discretion.

Live Streaming Leveraging Riverbed

First remote client pulls the on-demand video file or content is pre-positioned by MMS Riverbed Steelhead automatically stores file

• no further bandwidth utilized when subsequent users access Riverbed QoS allocates appropriate bandwidth for streaming

WANBRANCH

OFFICE

SMALL OFFICE,

HOME OFFICE or

ON THE ROAD

Accordent Media Management System

Content Sources

BRANCH OFFICE

v

vSingle video stream per location

Page 18: 1 © 2009 Riverbed Technology. Confidential. IMPORTANT NOTE: The roadmap is for information purposes only and is not a commitment, promise or legal obligation

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© 2009 Riverbed Technology. Confidential. IMPORTANT NOTE: The roadmap is for information purposes only and is not a commitment, promise or legal obligation to deliver any new products, features or functionality. The development, release, and timing of any features or functionality described remains at Riverbed's sole discretion.

On-Demand Streaming Leveraging Riverbed

Stream-splitting at branch enables single stream across WAN Riverbed QoS allocates appropriate bandwidth for streaming

WANBRANCH

OFFICE

SMALL OFFICE,

HOME OFFICE or

ON THE ROADBRANCH

OFFICE

v

v

Media Management System

Content Sources

Page 19: 1 © 2009 Riverbed Technology. Confidential. IMPORTANT NOTE: The roadmap is for information purposes only and is not a commitment, promise or legal obligation

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© 2009 Riverbed Technology. Confidential. IMPORTANT NOTE: The roadmap is for information purposes only and is not a commitment, promise or legal obligation to deliver any new products, features or functionality. The development, release, and timing of any features or functionality described remains at Riverbed's sole discretion.

• Reduce travel and opportunity costs

• Deliver information more rapidly and improve knowledge transfer

• Ensure consistent communications across the organization

• Secure, organize and simplify the search of content

• Tie viewing reports to key performance indicators

Key Customer Benefits – Business Users

Page 20: 1 © 2009 Riverbed Technology. Confidential. IMPORTANT NOTE: The roadmap is for information purposes only and is not a commitment, promise or legal obligation

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© 2009 Riverbed Technology. Confidential. IMPORTANT NOTE: The roadmap is for information purposes only and is not a commitment, promise or legal obligation to deliver any new products, features or functionality. The development, release, and timing of any features or functionality described remains at Riverbed's sole discretion.

• Riverbed and Accordent have partnered to provide a best of breed enterprise video solution

• Steelhead appliances with RSP enable local video services (live and VOD)

• Solution reduces impact of rich media presentations on the network

• RSP eliminates need for any additional infrastructure

• Automated and end-to-end process for creating, distributing and managing content

Key Customer Benefits – IT Staff

Page 21: 1 © 2009 Riverbed Technology. Confidential. IMPORTANT NOTE: The roadmap is for information purposes only and is not a commitment, promise or legal obligation

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© 2009 Riverbed Technology. Confidential. IMPORTANT NOTE: The roadmap is for information purposes only and is not a commitment, promise or legal obligation to deliver any new products, features or functionality. The development, release, and timing of any features or functionality described remains at Riverbed's sole discretion.

Through the Month of October Accordent and Riverbed are offering a No Cost Video Readiness Assessment:

• Review current network and assess video delivery capabilities

• Review your organizations requirements and create a checklist for leveraging video for communications or training initiatives

Riverbed [email protected]

Accordent Technologies310-374-7491; [email protected]

How to Get Started